Power Headlines for Promotion Success

Do you send email to your Online audience to let them know about an upcoming teleclass, your service or your book? Do you have a seminar "flyer" on your web site?

The biggest mistake professionals and entrepreneurs make is to announce, rather than promote themselves.

Each piece you send or put on your web site should begin with the #1 copywriting winner--the headline. You only have a few seconds to capture your potential client's or customer's attention. If your headline doesn't sizzle, your Web site visitor will move on and never return.

Remember, the headline is far more important than the copy beneath.

Four Formats to Write Compelling Headlines

1. How to.

Most Online business people want to learn how to do something to increase their joy, money, relationships and fun. If they have already put up their Web site book descriptions, the table of contents, seminar flyers or coaching/consulting information, and not seen financial success, they too can learn how to do something--better.

Sample how to's:

-"How-to Quadruple your Web Sales in Just Five Months."
-"How-to Put Ecstasy Back into your Love Life"
-"How-to Find the Person of your Dreams"
-"How-to Write your Print and eBook at the Same Time."

2. Pose a Question.

Asking a question puts the attention on "you," your reader. It involves them because we all respond to questions asked. An engaged reader is more likely to keep reading.

Sample questions:

-"Are you sick and tired of working for someone else?
-"Want to know how to create 5-10 new clients each month?
-"Want to make your book a best-seller?

3. Announcing your new teleclass, service or product.

You want the world to know about your great new book because it will make a difference in their lives, making the world a better place. How can you get your message across to compel your reader to click and buy or contact you?

Sample announcements:

-"Announcing a Brand New Breakthrough in ePublishing."
-"New eBook Helps Small Business People to Big Profits."

4. Use your Best Testimonials.

People pay attention to testimonials. They trust you more when someone else they respect has bought from you.

Sample testimonials:

-"Internet Marketing Exclusive is Pure Genius-Our Sales Have Increased by 40%.

-"Stop wasting time and money chasing agents. Read, "Write your Book Fast" for the fastest track to publishing success." Add the name and email below the testimonial to make it real.

Remember to include power words in your headlines that emotionally involve your reader.

Power word Examples:

Breakthrough, discover, easy, free, guaranteed, hidden, incredible, love, master, money, new, powerful, profits, proven, results, revealed, scientific, secret, shocked, shocking, uncovered, you, and your.

Here's a few more powerful words: money, save, easy, love, health, proven, results, guaranteed, safety.

For every thing you email out, use headlines to reach your clients' and customers basic needs and emotions--another step toward a contact and eventual sale.

Judy Cullins, 20-year book and Internet Marketing Coach, Author of 10 eBooks including "Write your eBook Fast," and "How to Market your Business on the Internet," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 140 free articles. Email her at mailto:[email protected]

In The News:

How Alexa Is Changing The Future Of Advertising  ForbesMany wonder if Alexa voice ads are on the way, even as Amazon's Alexa advertising policy doesn't allow them. Whether the platform begins selling ads or not, ...
The Future of Video Advertising Is Artificial Intelligence  EntrepreneurImagine you're a video editor in 2019. You're handed a script and given thousands of shots to craft a 10-second pre-roll ad, promoted on social media to viewers ...
Gambling chiefs confirm 'whistle-to-whistle' television sport advertising ban  BBC SportGambling chiefs confirm plans to effectively ban television betting adverts during pre-watershed live sport.
Tech giants need to take more responsibility for the advertising that make them billions  Delano.luIf *content* which is pedestrian, not polarising, pays for online advertisers, what does this mean for democracy and freedom of speech? Sarah Glozer considers ...
How to Craft an Influencer Marketing Strategy That Will Outperform Traditional Advertising  AdweekThe rise of influencer marketing can be credited to the fact that the most impactful advertising comes from the people in our lives. With reports like Nielsen's ...
Advertisement hoardings are gone, but metal frames stay put in Bengaluru  Economic TimesThe BBMP had classified these advertisement hoardings as legal and illegal. Illegal hoardings are those installed without seeking BBMPs permission and ...
Guest Column: To win and how to win - The always good question in advertising  Indiantelevision.comAdvertising - the shiny shop front of marketing, is famously not a fixed entity. It moves, morphs, adapts, transfigures, gets deformed and always rests with a new ...
WPP advertising group to cut 3,500 jobs in £300m restructuring  The GuardianWPP is to cut 3,500 jobs worldwide and shut or merge almost 200 offices as the embattled advertising group seeks to restructure after a torrid year that included ...
Advertising news today: CBS lawsuit, Verizon writes down Oath  Business InsiderEverything that you need to know in advertising today, from CBS News settling a case involving Charlie Rose to Verizon's write-down of Oath.
Karmarama lands £70m Lidl advertising account  CampaignLiveAccenture Interactive-owned agency beats Leo Burnett, VCCP and WCRS.
Is working in advertising in the blood?  AdNewsThis new segment takes a look at the dynasties working in adland and puts an historic lens to past agency and client relations. This edition we meet the White ...
"Sacrilegious" ad depicting Jesus as an organ donor banned by advertising watchdog  SmartCompany.com.auAn advertisement depicting biblical figure Jesus as an organ donor has been banned by the advertising watchdog, with complainants labelling the ad ...
Advertisers' body opposes proposed media policy - Newspaper  DAWN.comKARACHI: The Pakistan Advertising Association (PAA) has said that it is in favour of meaningful changes, or reforms, aimed at improving transparency and ...
Denver online retailers caught in advertising sweep  The Denver ChannelA growing number of online retailers in Denver are accused of using misleading advertising practices, according to Denver's chapter of the Better Business ...
Diageo under fire for 'deceptive' Cîroc vodka influencer advertising on Instagram  The Drinks BusinessDrinks giant Diageo is under fire for “deceptive” advertising after social media influencers published thousands of promotional posts for Cîroc vodka without ...
The state of advertising has never been better  Campaign USHow about all that doom and gloom casting an ugly shadow over adland? The negativity is real. But don't be fooled. The industry is not in any roller coaster-style ...
Amazon’s Holiday Toy Catalog Is Advertising Parents Actually Want  WIREDWith Toys R Us gone, those sales are up for grabs, and Amazon wants them. The digital-first company was already beating Toys R Us in market share.
5 Ways to Optimize PPC Advertising to Improve the Customer Experience  Search Engine JournalWant to develop a relevant, sustainable, and scalable advertising strategy that prioritizes customer experience? Focus on these five key areas.
Panama City Beach Advertising for Bids for New Fire Station  My PanhandlePanama City Beach has started advertising for bids for the construction of a new fire station. It will be located off nautilus street north of panama city beach ...
Draft policy on advertisement will damage media industry: PAA  Daily TimesKARACHI: The Pakistan Advertising Association (PAA) held its Central Executive Committee (CEC) meeting on 10′ December, 2018. The participants ...
Woman writes open letter to tech companies about advertising after her son is stillborn  The IndependentA woman has written a heartbreaking open letter to tech companies after she continued to receive infant and motherhood advertisements despite her son being ...
Hogan communications director joins advertising and strategy firm that worked on Maryland governor's campaigns  Baltimore SunMaryland Gov. Larry Hogan's former communications director and deputy campaign manager is joining an Annapolis-based advertising and strategy firm that ...
Facebook, Google not advertising industry's biggest problem  The Australian Financial ReviewFacebook and Google are at the "lower end" of an online advertising fraud epidemic which is costing businesses $19 billion a year, and regulation must extend ...
4 Ways Agencies Can Be More Transparent in Their Advertising  AdweekIt's been said that sunlight is the best disinfectant, which is true, especially in advertising where clients are holding ad agencies' feet to the fire, demanding clarity ...
Mobile Advertising Company Mobvista Goes Public in Hong Kong  CapitalWatchOn December 12th the mobile advertising company Mobvista became the latest tech company to list its shares on the Hong Kong Stock Exchange, following in ...
This new deep fake video is both advertising and art  Fast CompanyAward-winning British artist Gillian Wearing created a deep fake video of herself as part of her exhibition at the Cincinnati art Museum.
PG&E Sued for Spending on Advertising Instead of Fire Safety  BloombergPG&E Corp. was accused of putting its “reputation above public safety” in a lawsuit alleging that the power company spends too much on advertising and not ...
In-Feed Native Ads: Measuring Native Advertising  ForbesThe onset of native and *content*-based advertising solutions has presented the industry with a complex challenge.
Dog racing will not be saddled with advertising ban  The TimesGreyhound racing and horse racing will be exempted from a voluntary ban by bookmakers on advertising during live sports broadcasts before the 9pm ...
Amazon Advertising Options Guide: What Marketers Need to Know  Search Engine JournalThinking of advertising on Amazon? This guide will walk you through four ways to get your products in front of millions of shoppers.
Universal Music India appoints Shantanu Gangane as VP, Marketing  ETBrandEquity.comShantanu Gangane will be primarily responsible for growth of international and domestic *content* uptake while closely working with brands and partners.
Peps industries to reposition the brand as the ‘DreamMaker’  ETBrandEquity.comPeps Industries Pvt. Ltd. announced its new brand positioning - 'DreamMakers'. In line with its core brand philosophy to help Indians sleep better and as a part of ...
UK betting firms back live sports advertising ban  The GuardianOnline gambling firms such as Bet365, William Hill and Ladbrokes agree ban amid fears of impact on children.
Charlatans advertising cure for cancer may face jail time  The TimesPeople who profit from advertising bogus cancer cures could face prison under proposed legislation. Kate O'Connell, the Fine Gael TD, has introduced a bill that ...
The Best Target For Addressable TV Advertising Is Not The One You Think  ForbesAs television advertising moves towards digital-style targeting, with the ability to serve up ads to people who fit a certain demographic profile, it's worthwhile to ...
Death is not always deadly in advertising  The Globe and MailThe Globe's bimonthly report on research from business schools. Media and pop culture are rife with representations of death. Through crime and drama shows ...
Interactive ads will be the new face of display advertising  Nieman Journalism Lab at HarvardCall them irritating data guzzlers, but native rich-media ads will play a significant role in reviving display advertising across the internet in 2019. Display ...
Advertising's Next Frontier: Your Smart Home  ForbesAdvertising has created a new business model for many industries. As smart home technology becomes a standard, how will brands be exploring opportunities ...
Students offended by 'distasteful' sign advertising migrant caravan-themed sandwich  Washington ExaminerA restaurant near the campus of Clemson University has upset students. Their grave error? Naming one of its sandwiches the “Tijuana Chicken Sandwich.”
Why advertisers are tracking your emojis  Vox.comIt's not just your Google keywords or your gender and location anymore. Advertisers are developing ads to target consumers based on the emojis they use.
Music in advertising: The bond between brand and music Marketing News  Media UpdateMnemonics might not be in everyday conversation, but they are integral to the advertising process, says Adam Howard, owner of Howard Audio.
WATCH: Surf Life Saving Australia launches new summer safety advertising campaign  myGC.com.auEVERYDAY Australians impacted by dangerous rips have fronted Surf Life Saving Australia's new summer safety advertising campaign, urging all beach goers ...
Camp Fire lawsuits target PG&E for advertising about its safety work  San Francisco ChroniclePacific Gas and Electric Co. misled the public about its efforts to maintain power equipment in a way that helps prevent wildfires, Camp Fire victims allege in a ...
Congress May Have Fallen for Facebook’s Trap, but You Don’t Have To  The New York TimesIn recent weeks, Facebook confronted yet another privacy scandal, in light of leaked court documents suggesting that its staff discussed the idea of selling user ...
Finnish Company Outwits Liquor Advertising Ban By Using Gloomy Skies To Promote Product  ForbesAn innovative Finnish spirits company goes around outdoor liquor advertising laws to turn the entire Finnish gray skies into a billboard for its canned cocktail, ...
UK government spent most on Facebook political advertising  POLITICO.euUK government spent almost £97000 on ads seeking support for its Brexit deal.
Opinion | Advertising shift to digital media affects print  LivemintAmardeep Singh, CEO of the IPG Mediabrands digital media agency, Interactive Avenues, is flooded with queries from his clients on digital media possibilities ...
Thrive Global India launches its editorial campaign 'Believe'  ETBrandEquity.comThrive Global India, the behavior change media and technology company, launched its editorial campaign “Believe”, which will tell extraordinary stories of ...
Amazon product ads evolution: A harbinger of Amazon local advertising?  Search Engine LandGoogle is having a rough fourth quarter. October alone was a horrible month for one of the world's most highly regarded brands. On the eve of a major hardware ...
What this advertising agency learned by opening a coffee shop in Locust Point  Technical.ly BrooklynPlanit president and cofounder Matt Doud on why the company opened Order & Chaos Coffee as a part of its new office. What this advertising agency learned by ...
Do You Know the New Technology in Advertising Market| Comprehensive Research of Top Companies: Omnicom Group, WPP, Dentsu, Dahe Group, China Television Media  Tribune UpdatesA new business intelligence report released by HTF MI with title “Global Advertising Market Study 2015-2025, by Segment (TV Advertising, Newspaper ...
The big lessons of political advertising in 2018  The Conversation - USThe 2018 midterm elections are in the books, the winners have been declared and the 30-second attack ads are – finally – over. As co-directors of the Wesleyan ...
Industry stalwart Sagar Mahabaleshwarkar joins Contract Advertising as chief creative officer  afaqsContract Advertising has announced the appointment of Sagar Mahabaleshwarkar as the chief creative officer. With over three decades of experience across ...
Britain's largest online pharmacy found advertising on Russian state 'propaganda' channel  The TelegraphBritain's biggest online pharmacy advertised on Russia's Kremlin-sponsored television station, which was accused of spreading propaganda over the attempted ...
Advertising board dismisses complaint over KFC’s offline joke advert  Briefly.co.zaThe Advertising Regulatory Board (ARB) has dismissed a complaint against the KFC's "offline joke" commercial. Two complainants had argued that the ad ...
Online advertising has alienated our most valuable asset – the consumer  The DrumIt's an understatement to say things have changed since I started my career in publishing 34 years ago, and mostly for the right reasons. The industry has moved ...
10 advertisements that broke the internet in 2018  702Some were good, some were great, many were just plain awful. They all went viral.
Facebook testing search advertising as new revenue stream  Seeking AlphaFacebook (FB +0.6%) is starting to test search ads, from its search bar and in Marketplace, in the U.S. and Canada. That squares off against AdWords from f.
Advertising Sales Executive job, Cape Town  Bizcommunity.comHighbury Media (Pty) Ltd is SA's largest independent magazine and digital publishing company responsible for some of the country's best-performing titles.
High court wants BBMP to verify advertisers' claim  Deccan HeraldPaving the way for the complete removal of flex banners and boards across Bengaluru, the High Court of Karnataka on Wednesday directed the BBMP to verify ...
Google India launches a new shopping search experience  ETBrandEquity.comNew experience available via a shopping home page, shopping tab in Google Search and style search in Google Lens.
Boohoo 'broke advertising rules', BBC Watchdog finds  BBC NewsThe BBC's Watchdog Live finds the fast-fashion retailer broke advertising standards rules.
Gillian Brockell pens open letter about Facebook advertising after stillbirth.  MamamiaA journalist has penned a heartfelt open letter to tech companies urging them to change the way they target advertising to pregnant women. Late last month ...
Grand coalition-agreement Clause 219a: SPD device when the advertising ban for abortions under pressure  The News Article InsidersWith the compromise proposal of the Federal government over Changes to the controversial ban on the advertising of abortions, the SPD is in a difficult position.
Discovery: Advertising Impact Minimal, Buy The News  Seeking AlphaDiscovery's stock sold off sharply as its TV ratings dropped 11%. Advertising revenue growth guidance reduced to 2-3% from 3-5% for Q4 2018. The financial ...
Sky chief outlines the 'inconvenient truth' about gambling advertising  The DrumSky chief executive Stephen van Rooyen has taken aim at plans by the Remote Gambling Association (RGA) to implement a 'whistle to whistle' advertising ban ...
Advertising Fraud Falls Flat When Faced With Transparency: How Can Blockchain Help?  ForbesOnline Advertising is vitally important in today's world, but still incredibly shadowy. Advertising fraud runs wild due to lack of transparency, so perhaps it is time to ...
Ericsson releases its 10 hot consumer trends for 2019  ETBrandEquity.comEricsson has released the eighth edition of its ConsumerLab trend report, 10 Hot Consumer Trends 2019, representing predictions of 34 million early technology ...
Cancer society calling on province to ban promotion, advertising of e-cigarettes  Regina Leader PostConcerned about youth vaping, the Canadian Cancer Society is calling on the province to ban promotion and advertising of e-cigarettes.
The Pitch: Advertising and marketing news for 12.11.18  RichmondBizSenseSpang produced a TV campaign for national retail chain Ulta Beauty. The holiday-themed spots for New York-based McCann were shot in Warsaw, Poland, and ...
Advertising has an aegism problem | Agency News  AdAge.comIn advertising, and at agencies in particular, it's rare employees ever reach retirement age. They're often squeezed out long before.
#Newsmaker: Sean Donovan on TBWA's outstanding year  Bizcommunity.comTBWA\Worldwide has been named Adweek's 2018 Global Agency of the Year based on the strength of its creative product...
Chrome 71 stomps on abusive advertising  Naked SecurityGoogle shipped version 71 of its Chrome browser yesterday featuring a raft new security measures alongside fixes for 43 known issues.
TV’s Next Commercial Break Might Be the Pause in Your Binge (EXCLUSIVE)  VarietyHulu and AT&T are set to launch technology in 2019 that will place a full-motion video ad on screens when viewers pause TV selections.
Festive advertisers dump TV for online media  The GuardianUK advertisers are cutting almost £44m from their TV ad campaign budgets in the run-up to Christmas, as a shift in focus to targeting shoppers on digital media ...
Digital influencers have changed advertising. They're changing journalism, too.  Columbia Journalism ReviewIt's a newish term, used to describe social media users whose online clout enables them to engage with and advertise to their followers in more direct ways than ...
Online gambling advertisement is becoming more popular than TV  Bulawayo24 NewsAfter lawmakers in many countries prohibited gambling advertising on television, it was pushed into online spaces. And it was precisely in the network where it ...
YouTube drops paywall from some Originals, explores advertising  Marketing LandIn a strategic about-face last week, YouTube announced it will drop the paywall from its Originals programming and make the shows available on the free ...
Rideshare advertising startup Firefly launches with $21.5M in funding  TechCrunchFirefly, a startup that allows rideshare drivers to make money through digital advertising, is officially launching today. It's also announced that it has raised $21.5 ...
Guide to Advertising Technology  Columbia Journalism ReviewExecutive Summary | Key Findings | Introduction | Review of ads | Advertising's influence on news | Ads on social | The turn against advertising | Ads on search ...
eBay customer? Check the Advertising Preferences!  Ghacks Technology NewsIf you are an eBay customer, either as a seller or buyer, you may want to check the advertising preferences on the site if you have not done so in the past.
Street Fighter 5 has in-game advertisements now, and they’re as hilariously stupid and inept as you’d expect  VG247Capcom just added in-game advertisements to Street Fighter 5 – and if they weren't so gross they'd actually be pretty funny. A few days ago, Capcom ...
Piyush Pandey: lessons in life and advertising from Ogilvy's new global creative chief  The DrumThe Drum meets Ogilvy's recently named global chief creative officer, and replacement to Tham Khai Meng, Piyush Pandey.
The future of advertising is not just martech but a re-emphasis on branding  The DrumI believe the next stage of advertising will see the re-emphasis on branding. Marketing tech has become in vogue and it has its role but in a world dominated by ...
Why The Digital Advertising Industry Needs An Ethics-By-Design Framework  AdExchanger“Data-Driven Thinking” is written by members of the media community and contains *fresh* ideas on the digital revolution in media. Today's column is written by ...
Why Is Facebook's Advertising Algorithm Rejecting Equal Pay?  ForbesAre Facebook's advertising policies sexist? I examine one case where an employer included the phrase "equal pay" in a job advertisement, only to have the ad ...
US charges 8 in online advertising fraud scheme  Economic TimesNEW YORK - The U.S. Justice Department says it has charged eight people in connection with the takedown of two international cybercriminal rings that cost ...
Sir John Hegarty: advertising needs culture and why consolidation doesn't work  The DrumSir John Hegarty, one of the global creative agency BBH's three founding members, believes that in a world in which brands increasingly demand the attention ...
Advertisers, watch where you touch me, please  The Media Online[COMMENT] Nearly everyone in the media industry agrees it has been a long and hard year, and most of us are reminding ourselves that a restorative break is ...
Alyque Padamsee, father of modern Indian advertising, dead at 87  LivemintAdvertising aside, Alyque Padamsee was formidable in front of the camera as well and is perhaps best known for his role as Jinnah in Richard Attenborough's ...
Grow Advertising Announces the Release of The Ins and Outs of Television Advertisements  PR WebWhitefish, MT (PRWEB) December 12, 2018 -- Grow Advertising has published a comprehensive infographic entitled “The Ins and Outs of Television ...
Football has encouraged problem gambling too long - advertising ban should be just the start  Telegraph.co.ukAnybody who has crossed the threshold of a Las Vegas casino can hardly fail to have noticed the absence of clocks.
6 social media trends revamping digital advertising  SmartBriefIncreasing competition, growing fragmentation and decreasing attention spans are making it ever more challenging for brands to grab customers' attention ...
Advertising unhealthy habits at the C-Store  The Daily PrincetonianLast week, I noticed a giant Red Bull display in the Frist Campus Center C-Store that included the message: “Shaping up your GPA? Red Bull gives you wings.
Oxbridge applicants misled by personal statements company, Advertising Standards Authority rules  The TelegraphOxbridge applicants purchasing £150 pre-written personal statement were misled after believing they could pass them off as their own work, the Advertising ...
Pharma Companies Look to the Future of Advertising With Social Media Influencers  BioSpacePeople who have managed to garner a large following on sites like Twitter, Facebook, Instagram, and the like have quite a bit of pull within said following.
This Year's Holiday Advertising Is Missing Something Important  ForbesFestive stress is real, with one in three Americans expecting to have holiday burnout before December 25—but today's advertising rarely acknowledges it.
Jane Maas and the Lasting, Honest Impact She Left On Advertising  AdweekTributes continue to pour in for Jane Maas, the advertising executive who came of age in the go-go '60s and became an industry powerhouse. Often dubbed as ...
Iowa Attorney General Sues Davenport Business For Alleged Advertising Scam  WHO TV Des MoinesDAVENPORT, Iowa -- The Iowa Attorney General's Office is suing a Davenport business for allegedly running a nationwide advertising scam. In a civil lawsuit, ...
Rewarded Video Helps Mobile Advertisers Move on from Impressions  eMarketerMobile video advertisers are on the hunt for ways to make their ads more engaging, and not just another commercial consumers have to tolerate. Rewarded ...

Do Your Adverts Get You More Sales?

Philadelphia retailer and US Postmaster General, John Wanamaker, once said,... Read More

Top Jingle Companies: What to Look For, What to Expect

The internet offers you the opportunity to seek out jingle... Read More

Lamination of Signs

I suspect that everyone has an idea of what lamination... Read More

Joint Ventures Increase Profits Quickly

A joint venture is when two or more businesses join... Read More

Why Your Ad Failed

So you spent good money on an ad, put it... Read More

Do Your Radio Ads Work?

Most small businesses don't have a high powered advertising agency... Read More

Effective Promotions Through Local Classified Sites

Today's online marketplace is extremely competitive. People want to market... Read More

Finding Your Target Market

Achieving sales is probably the biggest challenge a web business... Read More

If You Invest Money on Advertising, then You could Save Thousands through this Simple Little Secret

A few years ago, I analysed the statistics of where... Read More

100 Excellent Words and 70 Action Getting Phrases for Ad Writing

100 Excellent Words Absolutely. Amazing. Approved. Attractive. Authentic. Bargain.... Read More

Advertising Agency In Boston: Tips and Tricks

The big news on Wall Street last year was the... Read More

Free Publicity With Dogs, Cats, and Rats

Here's a fascinating idea.. Having noticed that there always seemed... Read More

3 Simple Steps to Getting Thousands in Free Advertising

Many entrepreneurs believe that they understand what public relations is,... Read More

How To Make Your Yellow Page Ads Work

I hear it often, "advertising in the Yellow Pages directory... Read More

How to Write Ads that Pull Orders

If your ads aren't paying off then you need this... Read More

Take Advantage of Your Foes

Let's take an example that is easy to check: I... Read More

Write Attention Getting Advertisements

The most important aspect of any business is selling the... Read More

The Ultimate, ?Must-Have? Home-Based Business for YOU

The Ultimate, "Must-Have" Home-Based Business for YOU a Underemployed, Unemployed,... Read More

Your Eye Catching Publicity Flyer

Your website is done, your business cards have been delivered,... Read More

Create Your Own Business Cards, Part 2

This is the second part of creating your own business... Read More

Why Most Advertisements Stink!

Question: What do you think the most important part of... Read More

Heard A Good Radio Ad Lately? Neither Have We

To many ad agencies, radio is considered advertising's ugly stepchild.... Read More

Moving Message Board

Moving message boards are used in the areas where continuous... Read More

Seven Ways to Kick Up the Power of Your Print Advertising - More Small Business Power Tools

If you're a retailer and the only kind of advertising... Read More

What Colors Make Your Services Most Attractive?

This information is based on the principles of Laws of... Read More