Persistant Advertising Will Do No Harm! > NetSparsh

Home
>
Advertising
>
Persistant Advertising Will Do No Harm!

Persistant Advertising Will Do No Harm!

From my experience, I've been on many discussion groups and have spoken to many other like minded people. The one topic that always seems to arise is how to get massive sales right away.

Not only massive sales but quick sales. Well let me clear something up for you. Creating MASSIVE sales takes much dedication, persistence and especially patience. Not to mention planning & money!

See the unfortunate part is that people give up. Not only do they give up but they usually give up right before they succeed. I have a friend who's tried 4 times to start a roofing business and keep it going. I asked him, what kind of marketing plan did you have?

He said "well none actually, I was trying to rely on word of mouth advertising to get me started and a few ads here and there".

Now, don't get me wrong, if you can get a fantastic "word or mouth" campaign going then you won't have any problems. See the problem wasn't that my friend couldn't do the work but that his "sphere of influence" was very small. Hence he was having problems getting word of mouth working for him!

So I suggested to him that he place a very small ad in the newspaper around the surrounding area. It turned out that he had already tried an ad in the paper but, he had placed a one time ad almost the size of the whole newspaper and hardly got any business out of it. Which never mind cost him a fortune.

I explained to him that persistence is the key, yes a lot of people will see the ad, but as soon as they are done reading it, they will forget it ever existed. So I said to him, grab a small 15-20 word ad and put it there for the rest of the year!

So moving on a little, his ad started off small but then grew more and more profitable! See it takes about 21 times for your visitors to see your ad until you make a sale.

21 times Martin???

Yes about that... we are so saturated with ads it has to be imprinted in our minds before we can even remember just one specific one. So the reason for having my friend put out a small ad instead of one massive full page ad was to allow his potential clients to get used to the fact that he wasn't going anywhere and his business seemed legitimate and profitable.

It's all about getting into your prospects sub-conscious and staying there until they are ready to buy!

So just remember when you're trying to decide between a one time shot that might cover coast to coast or a smaller ad that will cover coast to coast 12 months a year, always stay with persistant advertising!

About The Author

Martin R. Lemieux

owner

Smartads Information Centre

Canadian Entrepreneur Advertising Resource & Research!

http://www.smartads.info

Read over 200 articles on advertising!

WANT TO REPRINT THIS ARTICLE ?

You may use this article on your site as is but you MUST send me a note [email protected]. Thank You!

In The News:

Amazon Music’s Free Tier Is More Advertising Play Than Spotify Killer, Analysts Say VarietyAnalysts say that Amazon's move into free streaming music is more of an advertising play than an attempt to take on Spotify and Apple Music.

Why Amazon creates groups of advertising teams Business InsiderAdvertisers often complain that they have to work with multiple groups within Amazon, but a top advertising exec says there's a method to the madness.

DTC Drug Advertising: Study Finds Mixed Impact on Patients, Prescribers Regulatory FocusA new literature review of studies of direct-to-consumer (DTC) prescription drug advertising identifies potential positives and negatives for DTC advertising on ...

How the power of persuasion goes way beyond mere advertising The Conversation - UKConsumption has become the primary form of self-identity and self-expression.

Houston startup has created a less intrusive video advertising experience InnovationMapSteven Jones knows people dislike ads. Actually, he reasons, it's less that they dislike ads, but more that they don't like having those ads interrupt what they're ...

Advertising's backroom boys take the battle to the marketing front Campaign IndiaConflict of interest and insider trading are just some of the charges that independent production houses are leveling against in-house production houses owned ...

Digital Billboards Open-up Advertising To Blockchain, Artificial Intelligence, And Cryptocurrency ForbesAdvertising is ever changing and evolving and part of that is now the emergence of Digital out-of-home advertising which is reaching new levels of engagement ...

The people transforming advertising and media, Verizon's DTC move, and ad tech's privacy play Business InsiderHello! Welcome to the Advertising and Media Insider newsletter. If you got this newsletter forwarded, sign up for your own here. If you have tips or feedback, ...

INTRODUCING: The 10 people transforming advertising Business InsiderFrom consumer packaged goods to TV to consulting, the most innovative figures in advertising are breaking ground in a variety of industries.

Entering Advertising Awards Shows? Here Are 5 Tips for Creating a Winning Entry AdweekPUNTA CANA, Dominican Republic—If you're going to listen to anyone about how to win at a creative awards show, it should probably be Kevin Swanepoel.

Opinion: Navigating the stigmas, rules and taboos of cannabis advertising AdAge.comAn unstoppable green wave, the global cannabis market is projected to reach $166 billion by 2025, Euromonitor International says. The marketing dollars ...

Advertising as camouflage CampaignLiveIn 2008, Anthony Curcio needed 25 men to help him on a job in Monroe, Washington. So he advertised on Craigslist – the pay was good, $28.50 an hour.

Introducing Fashionista's Real-Time Advertising Private Marketplace FashionistaThe newest, easiest way to reach Fashionista's loyal audience.

Olympics advertising will transform with new NBCUniversal, LA 2028 partnership CNBCLinda Yaccarino, chairman of advertising and client partnerships at NBCUniversal, and Casey Wasserman, chairman of LA 2028 and CEO of sports and ...

Amazon Plans to Use Digital Media to Expand Its Advertising Business The Motley FoolAmazon's (NASDAQ:AMZN) advertising business jumped from a small footnote in its earnings report to a $10 billion business in almost no time flat. Amazon ...

How Police Drummer Stewart Copeland Found a New Beat—in Advertising AdweekIn 2005, Stewart Copeland was 21 years out of the best job he'd ever had: playing drums for The Police. Starting in 1979, the trio led the second British invasion ...

Researchers Find That an Intense Guilt Trip in Advertising Turns Consumers Off to Brands AdweekThe patron saint of heavy-handed cause advertising is likely Sally Struthers. Though her intentions for Save the Children are laudable, some of the ads that she ...

Hinge CEO: advertising would be 'antithetical' to our message The DrumHinge brands itself as the dating app that's 'designed to be deleted'.

Google's Waze wants more outdoor advertising dollars. Here are pitch decks it is using to sell itself as a com Business Insider IndiaWaze ScreenshotA still from the Waze appGoogle-owned navigation app Waze is making a bigger push into advertising by pitching itself as a digital ...

City of Framingham Advertising For Health Inspector framinghamsource.comFRAMINGHAM – The City of Framingham began advertising for a health inspector today, April 17. The position pays $58,409.41, according to the posting.

View from Nepal: Goafest is a new hope in South Asian advertising Campaign IndiaMy journey from Kathmandu, with few of my agency colleagues, along with my son Nyanik as he had a school break, was filled with anticipation. The very ...

Pepsi isn't ready to start advertising in space just yet TechRadarRussian company StartRocket plans to make a name for itself (and its customers) by launching glowing billboards into the night sky, and a recent report in ...

City of Framingham Advertising for Director of Planning and Community Development framinghamsource.comFRAMINGHAM – Late this afternoon, April 18, the City of Framingham began advertising for a Director of Planning and Community Development. The salary ...

4 New Additions to LinkedIn’s Advertising Platform Business 2 CommunityLinkedIn has been doing a bit of renovation work on their Advertising Platform. They are in the process of a bit of spring cleaning and refreshing the Ads for 2019 ...

Your Event's Comprehensive Social Media Advertising Calendar hypebot.comAdvertising on social media is important to making your next show or event a success, but unstructured bombardment of all social channels will do you little good ...

Ethnic Diversity In Advertising Is At All-Time High - Why Are 'Racially Offensive' Campaigns Still Missing The Mark? HuffPost UK"This sort of negativity towards blackness is all around us."

Omnicom revs up consulting and commerce offer as advertising drives Q1 growth The DrumOmnicom's first quarter results appear to buck the holding companies' chase for diversified budgets, with its advertising and healthcare businesses fueling ...

Programmatic Video Ad Platform Good-Loop Could Revolutionize Advertising Forever ForbesIn 2018 £9.6 billion ($12.5 billion) was spent on digital advertising in the UK alone. Meanwhile more and more people are using ad blockers to avoid online ...

Latest trending report on Advertising Market is booming globally by Top key players – CBS, Comcast, News Corporation and More Market Research LedgerGlobal Advertising Market Status and Trend Report offer a comprehensive analysis on Advertising industry, standing on the readers' perspective, delivering ...

Disney In One Buy: How Disney Is Unifying Its Advertising Approach AdExchangerAt AdExchanger's Programmatic I/O conference in San Francisco on April 30, Laura Nelson, Disney's SVP of advertising solutions and performance advertising, ...

Four Tips For Advertising On Facebook Like A Pro ForbesDigital advertising is the new norm in the marketing world, and there's a reason why. Not only is it effective, but it costs pennies on the dollar compared to other ...

Power of persuasion goes way beyond mere advertising Times of MaltaThere was a time when persuasion was easy to recognise. It was the stuff on billboards and flyers or between the articles in newspapers and magazines.

CityFibre loses ASA battle over 'fake fibre' advertising The INQUIRERCITYFIBRE HAS SUFFERED defeat in its battle with the Advertising Standards Authority (ASA), with a judge dismissing the firm's argument that allowing FTTC ...

Rs 557 crore spent on IPL advertising Economic TimesOver Rs 557 crore has been spent on advertising in top 10 categories during the first week (Mar 23-31) of the Indian Premier League this year, higher than Rs ...

European political parties send open letter to Facebook against new advertising rules European InterestRepresentatives of seven European political parties jointly wrote on Tuesday an open letter to Facebook's CEO Mark Zuckerberg, protesting against the ...

German advertising market fell 1.2% in Q1, TV advertising still biggest TelecompaperThe advertising market in Germany fell by 1.2 percent uear-on-year in the first quarter, according to a report from Nielsen. TV ranked first among the advertising ...

SpotX Fuels Revenue Growth for Philo's Advertising Platform via Demand Facilitation MarTech SeriesSpotx's Demand Facilitation Services Connects Media Buyers to Premium CTV Inventory. SpotX, the leading global video advertising and monetization platform, ...

How Advertising Agencies Are Addressing The Talent Challenge That CMOs Also Face: A Q&A With 360i CEO Jared Belsky ForbesThe so-called talent challenge gripping the marketing industry is well-documented and central to CMOs' agendas: Addressing it is a core initiative of the ...

La Liga retains ISG for virtual advertising SportsPro MediaMediapro extends with UK marketing agency for Spanish soccer signage.

What Percent of Display Ad Spend Comes From Native Advertising? eMarketerWe forecast that native advertising will account for 62.7% of total US display ad spending in 2019, up from 54.2% in 2017. The bulk of native ad spend will go to ...

For true transparency around political advertising, US tech companies must collaborate TechCrunchIn October 2017, online giants Twitter, Facebook and Google announced plans to voluntarily increase transparency for political advertising on their platforms.

Top Digital Advertising Trends For 2019 BW BusinessworldAlex Khan - This year will see exponential growth in advertising revenues from augmented reality apps as immersive computing continues to transform online ...

#TwistZarooriHai: Godrej aer Twist unveils campaign amidst cricket frenzy ETBrandEquity.comGodrej aer Twist has unveiled its new contextual campaign #TwistZarooriHai. Through this campaign, the brand aims to build awareness through a series of ...

Opportunities in Global Video Games Advertising Market By 2019 Types, Applications, Regions, Dynamics and Limitations 2023 Market Research GazetteRecent Research and the Current Scenario as well as Future Market Potential of “Video Games Advertising Market in Global Industry: Market Development, ...

The Vast, Untapped Potential of Facebook for Advertising EntrepreneurSince the first telegram sent in 1893, to Mark Zuckerberg launching Facebook from his college dorm in 2004, technology has taken what can only be termed as ...

Walmart wants to become a big advertising player like Amazon CNNNew York (CNN Business) Walmart is serious about giving Amazon a run for its money online. It's so determined that the company bought a startup to help it ...

The month in advertising: The never-ending game of musical chairs CampaignLiveBerkeley Square… Knightsbridge… Mornington Crescent. No, not an abridged version of the game on the "antidote to panel shows", Radio 4's I'm Sorry I ...

79% of Digital Advertisers are Also Using SEO in Their Marketing Strategies Search Engine JournalNew data reveals that 79% of digital advertisers are also using SEO as part of their marketing strategy in 2019.

Sexism in advertising: ‘They talk about diversity, but they don’t want to change’ The GuardianAs #timeTo, the ad industry's answer to #MeToo, gathers momentum, we talk to senior women working in the field.

Advertising regulations harm social media influencers, followers, and marketers alike The Hub at Johns HopkinsSocial media has given rise to a new breed of influential figures and brand ambassadors in recent years. Micro- and even nano-influencers—social media users ...

Snap's AR gamble, Verizon Media pitches advertisers, and 5G confusion Business InsiderHello! Welcome to the Advertising and Media Insider newsletter, where we catch you up on all the big stories our team's been working on this past week.

Swiggy begins #VoteKaroPhirSwiggyKaro campaign ETBrandEquity.comSwiggy, the food ordering and delivery platform has come up with #VoteKaroPhirSwiggyKaro campaign to create awareness amongst millions of its consumers ...

TeamSnap Expands its Advertising Platform to Meet Increased Demand Send2Press NewswireBOULDER, Colo., April 18, 2019 (SEND2PRESS NEWSWIRE) — TeamSnap, the household name in integrated youth sports management, announced today ...

The Future of Restaurant Advertising Is Machine Learning Modern Restaurant Management“Artificial intelligence” (AI) is probably one of the biggest consumer buzzwords of the last five years and it's picked up extraordinary momentum as products like ...

Is Your Church Evangelizing Or Just Advertising? 4 Reasons It Matters ChristianityToday.comThere are two ways for a local church to reach more people. Advertising or evangelism. And they are not the same thing. There's nothing wrong with advertising, ...

Thank you to our GOLD Annual Sponsor Adventure Advertising PenBayPilot.comWest Bay Rotary would like to thank our GOLD annual sponsor Adventure Advertising . Adventure Advertising is a locally-owned advertising and marketing ...

A Watchful Eye on Facebook’s Advertising Practices The New York TimesIs the social media giant finally facing consequences for ads that discriminate?

Domino’s worker goes viral with hilarious dance routine while advertising pizza The SunTHE VIDEO surfaced on Twitter showing the enthusiastic lad in East Kilbride. Spinning his sign around and busting some wild moves - he's now gone viral after ...

A Digital Revolution Might Kickstart a Resurgence of TV Advertising AdweekEyeballs that had been reliably glued to the television for decades were distracted away, first by websites and later with cell phones in just a handful of years.

ASCI Upholds Complaints against 145 Advertisements out of 180 MoneylifeIn the month of February, 2019, Advertising Standards Council of India (ASCI) investigated complaints against 243 advertisements, of which the advertisers ...

IPL 2019 becomes top social sensation ETBrandEquity.comSocial buzz around IPL 2019 so far beats entire IPL 2017 season, says Wavemaker report.

2019 Indian elections, IPL season to drive advertising growth QuartzThe Indian advertising industry is set to have a great 2019 thanks to cricket and elections. Net advertising spends in the country are expected to grow nearly 12% ...

How you can make the most of your YouTube video advertising Marketing LandIf you're not already using YouTube videos as part of your marketing efforts, you should be. Researchers have found that a majority of consumers (81 percent) ...

Advertising is Changing -- Know How to Lean into the Change EntrepreneurOpportunities are emerging as brands shift strategy for creating *content*, advertising and reaching consumers.

Truth in advertising for Walmart The Ellsworth AmericanWalmart's ad slogan, “Save money. Live better.,” has at least one ardent adherent — Walmart itself. The multinational retailer is looking to save money by.

Advertising truck sighted and cited in Old Town KeysNews.comA roving billboard truck that displays animated digital advertisements for its clients while driving around the island has been getting attention in recent months, ...

Tweeting while viewing doesn't diminish TV advertising's reach and often leads to online shopping IU NewsroomTweeting while viewing 'social shows' on television doesn't diminish TV advertising's reach and often leads to online shopping, a new study from Indiana ...

Tanya Dubash tops IMPACT's 50 Most Influential Women in Media, Marketing, Advertising list Exchange4MediaFaye D'Souza, Shereen Bhan, Priya Nair and Sonali Dhawan among other toppers this year in the list of the industry's top women achievers.

Amazon advertising, explained - Business Insider Business InsiderThis is an excerpt from a story delivered exclusively to Business Insider Intelligence Digital Media Briefing subscribers. To receive the full story plus other ...

BJP takes lead in advertising on Google, YouTube with Rs 1.21 cr spend Economic TimesPolitical parties and their affiliates have spent Rs 3.76 crore on advertisements since February 19, 2019, according to the internet giant's Indian Transparency ...

Advertising A Game About Weed Is Hard KotakuA game about growing and selling weed that was released for PC and Mac last week has a bit of a problem: It's a game about growing and selling weed.

The Advantages of Bilingual Advertising 04/17/2019 MediaPost CommunicationsFor decades, the rule of thumb was that advertising on English-language TV needed to be in English, and advertising on Spanish-language TV needed to be in ...

Government advertising may be legal, but it's corrupting our electoral process The Conversation AUThe Coalition government's use of taxpayer money for political advertising – as much as A$136 million since January, according to Labor figures - is far from an ...

Want To Target Millennial Males Via Advertising? Use Artificial Intelligence! ForbesMillennial males have long been notorious for being difficult to reach via traditional advertising media. So it is with interest that I have been watching Mike's Hard ...

Amazon advertising: Here’s how you can refine your strategy Marketing LandUnless you have been living under a rock or are one of 10 people who still consider e-commerce is a fad, you know about the explosive growth Amazon has ...

Unilever to pick 'trusted publishers' for digital advertising ReutersLONDON (Reuters) - Unilever, one of the world's biggest advertisers, will pick a network of “trusted publishers” with which to spend most of its marketing budget, ...

How measurable is online advertising? Science DailyNew research sheds light on whether common approaches for online advertising measurement are as reliable and accurate as the 'gold standard' of large-scale ...

The Case for Investing in AI for Advertising Chief MarketerAI is ultimately here to improve people's lives both at work and at home, yet many organizations are still timid about investing in the technology.

Facebook tightens up rules for political advertisers The GuardianAdvertisers will be required to provide verifiable public contact details before they can run political campaigns on Facebook, the company has announced, in the ...

Last stand for Berlin’s ageing concrete advertising pillars The GuardianGrassroots campaign hopes to save city's Litfaß columns from being destroyed by authorities.

Digital Advertising's Unlikely Giant Killer: Amazon ForbesIn 2019 it's clear that Amazon is finally getting serious about becoming a full-fledged advertising platform. It's the only company with the reach and resources to ...

People Have Lost The Plot Over This Raunchy Property Ad Video LADbibleWhen you think about property advertisements, you probably picture those run of the mill images of the kitchen, dining room and bedrooms to showcase the best ...

From podcast advertising to radio sponsorship, 2019 audio marketing trends The DrumIn recent years, audio advertising has been boosted by streaming services such as Spotify and SoundCloud, a surge in podcast popularity and a radio ...

Amazon Is Starting to Threaten Google's Online Advertising Supremacy Motley FoolIt's no secret that Amazon.com (NASDAQ:AMZN) has mastered the art of online sales to become the leader in the space. Not *content* to rest on its laurels, the ...

How Motown and ‘The Big Chill’ Revolutionized the Music and Advertising Industries VarietyMotown Records was in a tough spot in the early '80s, but then came "The Big Chill" soundtrack, which revolutionized music and advertising.

BE Exclusive: 'Create with Google' comes to India; to work with advertising agencies for better creative sol.. ETBrandEquity.comSearch engine giant has brought its new offering 'Create with Google' to India. “The division works with advertising agencies, helping them to create better ...

Taking A Small Ax To The Advertising Agency Business Model ForbesThe fracturing ad agency business has opened the way for new ways to generate high-volume, good-quality ideas and spots. Small Ax is one such company, ...

Stripe President John Collison on international expansion, advertising Business InsiderStripe's John Collison explains the way in which its payments tech is helping grow the entire internet economy.

Advertising Trade Groups Are Creating a Coalition to Push for a Federal Data Privacy Law AdweekApril 9, 2019. Privacy For America plans to push for legislation that would create a Federal Trade Commission Data Protection Bureau. Illustration, Source: Getty ...

Advanced Advertising: Great Content Means Advertisers Have to Up Their Game Broadcasting & CableJust as the *content* side of the business enjoys the peak TV era, marketers aim for the same level of performance with their ads. Julie Sterling, director of ...

What 2019 holds for the advertising industry by Imad Jomaa Campaign Middle EastThe future of advertising in part depends on the world's pace in technological advancement. In order to keep up with the times, agencies and brands need to be ...

The Difference Between PR And Advertising, And Where The Lines Are Fading ForbesNow, more than ever, the lines between earned, paid and owned media are fading, as PR, advertising and *content* creation become inextricably linked.

FCA sends a warning shot about financial advertising which must be 'fair, clear and not misleading' LexologyThe Financial Conduct Authority (FCA), the UK's financial services sector regulator) has sent a warning shot across the bows of UK authorised firms which are ...

Opinion: Why the Droga5 acquisition is a good thing for advertising AdAge.comThe Accenture-Droga5 marriage has made waves and may alter the scene, but it doesn't represent a future devoid of ad agencies.

Adobe: 5 big predictions for digital advertising Business InsiderA new report from Adobe outlines the past 25 years of digital advertising and predicts future change in programmatic TV and more ad-tech consolidation.

Parties spent Rs 250 cr on programmatic advertising this poll season: Bhargav Patel, IQM Exchange4MediaIQM Corporation's CEO, Patel, explains how their 70% match rate gives political campaigns a competitive advantage to reach voters with targeted information ...

Vidoomy Starts a Revolution With Completely Interactive Video Advertising MarTech SeriesVidoomy, the media monetization platform with video advertising, launched its latest format in March 2019, allowing total interactivity between the video ...

Mobile advertisement company Carvertise is expanding to the DC area Technical.lyThe Wilmington, Del.-based company pays everyday car drivers to ride around with advertisements and brand messages on their vehicles. It's active in 27 states ...

Radio is the preferred advertising media for political parties for the 2019 General Elections Business TodayAd insertion on the radio by political parties has increased by 14 per cent this election year, while ad insertion in print has decreased by 9 per cent and by 83 per ...

Why Fernando Machado is the most-loved CMO in advertising DigidayFernando Machado, the global chief marketing officer of Burger King, had an idea. It was to create a limited edition of the company's Whopper burger, marketed ...

Persistant Advertising Will Do No Harm!

Advertising Advertising