Persistant Advertising Will Do No Harm! > NetSparsh

Home
>
Advertising
>
Persistant Advertising Will Do No Harm!

Persistant Advertising Will Do No Harm!

From my experience, I've been on many discussion groups and have spoken to many other like minded people. The one topic that always seems to arise is how to get massive sales right away.

Not only massive sales but quick sales. Well let me clear something up for you. Creating MASSIVE sales takes much dedication, persistence and especially patience. Not to mention planning & money!

See the unfortunate part is that people give up. Not only do they give up but they usually give up right before they succeed. I have a friend who's tried 4 times to start a roofing business and keep it going. I asked him, what kind of marketing plan did you have?

He said "well none actually, I was trying to rely on word of mouth advertising to get me started and a few ads here and there".

Now, don't get me wrong, if you can get a fantastic "word or mouth" campaign going then you won't have any problems. See the problem wasn't that my friend couldn't do the work but that his "sphere of influence" was very small. Hence he was having problems getting word of mouth working for him!

So I suggested to him that he place a very small ad in the newspaper around the surrounding area. It turned out that he had already tried an ad in the paper but, he had placed a one time ad almost the size of the whole newspaper and hardly got any business out of it. Which never mind cost him a fortune.

I explained to him that persistence is the key, yes a lot of people will see the ad, but as soon as they are done reading it, they will forget it ever existed. So I said to him, grab a small 15-20 word ad and put it there for the rest of the year!

So moving on a little, his ad started off small but then grew more and more profitable! See it takes about 21 times for your visitors to see your ad until you make a sale.

21 times Martin???

Yes about that... we are so saturated with ads it has to be imprinted in our minds before we can even remember just one specific one. So the reason for having my friend put out a small ad instead of one massive full page ad was to allow his potential clients to get used to the fact that he wasn't going anywhere and his business seemed legitimate and profitable.

It's all about getting into your prospects sub-conscious and staying there until they are ready to buy!

So just remember when you're trying to decide between a one time shot that might cover coast to coast or a smaller ad that will cover coast to coast 12 months a year, always stay with persistant advertising!

About The Author

Martin R. Lemieux

owner

Smartads Information Centre

Canadian Entrepreneur Advertising Resource & Research!

http://www.smartads.info

Read over 200 articles on advertising!

WANT TO REPRINT THIS ARTICLE ?

You may use this article on your site as is but you MUST send me a note [email protected]. Thank You!

In The News:

Advertising Trends You Should Consider in 2019 EntrepreneurIt's a new year, filled with new challenges to advertising professionals. The slow death of traditional advertising vehicles (TV, newspapers), the rise of new ones ...

Digital advertising to grow to Rs 14,281 crore in 2019: Dentsu Aegis Economic TimesThe third edition of the annual report, which was released on Wednesday, puts the size of digital advertising in the country at Rs 10819 crore in 2018 and ...

‘Indian advertising market to cross $10 billion mark in 2019’ BusinessLineAmazon's Alexa did the honours last evening spelling out key highlights of the third edition of Dentsu Aegis' DAN digital report, almost as a harbinger of the ...

Facebook Advertising Profiles Are a Mystery to Most Users, Survey Says The New York TimesAbout three-fourths of the Facebook users in a Pew Research Center survey said they were not aware of the Ad Preferences page, which lists their personal ...

Barbara Proctor, first African American woman to own an advertising agency, dies at 86 Washington PostThe company was called Proctor and Gardner Advertising. But there was only one founder behind it — Barbara Proctor, maiden name Gardner, the first African ...

Facebook tightens political advertising rules in election year The Financial ExpressFacebook told Reuters on Tuesday that it would extend some of its political advertising rules and tools for curbing election interference to India, Nigeria, Ukraine ...

State Broadcaster Probed Over Advertising Campaign Caixin GlobalState Broadcaster Probed Over Advertising Campaign.

Pepsi takeover | Coke rival pouring money into Atlanta advertising 11Alive.com WXIABillboards and advertisements are bubbling up all over Coca-Cola's hometown. Here's why.

Barbara Gardner Proctor, pioneering advertising executive, dies Chicago TribuneBarbara Gardner Proctor started an advertising agency in Chicago that was the first to be solely owned by an African-American woman.

Centre Spent Rs 2.64 Crore On Advertising For Statue of Unity's Inaugural: RTI Reply NDTV NewsThe Centre splurged more than Rs 2.64 crore on advertising in the media for the inaugural of Sardar Vallabhbhai Patel's statue, known as the Statue of Unity, ...

UK advertising market faces recession under no-deal Brexit The GuardianThe UK will be plunged into its first advertising recession in a decade in the event of a no-deal Brexit, with spending likely to fall by nearly £1.4bn this year alone, ...

Crackdown on advertising of real fur as 'faux' ITV NewsUK clothes retailers have been ordered to take immediate action to ensure they are not advertising real fur as “faux” in a crackdown on misleading advertising.

Tech, advertising companies join hands to curb pesky ads, spam Economic TimesNEW DELHI: Pop-up ads, spam *content* requesting likes, comments and shares, auto-play video ads with sound, ads with countdown, full-screen scroll-overs ...

Inside advertising: A Q&A with Ahmed Tilly | Arts and Culture Mail and GuardianAs the chief creative officer of advertising agency FCB Africa, Ahmed Tilly is of the belief that black professionals in the industry have to show up and fight harder ...

Bing Ads to become exclusive search advertising platform for Verizon, including Yahoo, with new deal OnMSFT.com OnMSFT.com OnMSFTBack in 2007, Microsoft famously attempted to acquire Yahoo!, but settled for the Bing-Yahoo Search Alliance, which placed Bing Search and ads on the Yahoo ...

Google will lose the most as Amazon’s advertising business emerges Which-50Amazon will double its share of the total digital ad spend in the next two years, according to a survey of some of America's top ad buyers. The findings, and ...

Why targeted advertising is becoming creepy EricssonMany are saying that AI needs to be explainable. What this means is that processes handled by AI should be made more easily understandable to humans, and ...

Advertising network compromised to deliver credit card stealing code ZDNetA Paris-based online advertising company was hacked, and its infrastructure used to deliver malicious JavaScript code to online stores, code that was designed ...

Planters Is Advertising in the Super Bowl for the First Time in Over a Decade AdweekPlanters peanuts are a ubiquitous presence on grocery store shelves, but for the past 11 years, they haven 't been seen in a Super Bowl ad. That's all set to ...

Blaze Advertising's ECD Patrick Rychner departs as agency merges with MediaCom mUmBRELLA*Patrick Rychner has joined The8agency as its executive creative director after departing Blaze Advertising in October. Rychner departed Blaze Advertising.

What Gilette's PC 'toxic masculinity' ad gets wrong about advertising Fox BusinessPR and advertising should be about understanding and attracting consumers, not lecturing them.

Coldwell Banker Southern Homes Joins Adwerx Automated Listing Advertising Program PRNewswireDURHAM, N.C., Jan. 17, 2019 /PRNewswire/ -- Coldwell Banker Southern Homes has engaged the Adwerx Enterprise Automated Listing Advertising Program ...

Latest Voter Data Confirms TV’s Dominance in Political Advertising with Highest Voter Trust and Influence Global Banking And Finance ReviewToday, the Television Bureau of Advertising (TVB) released new polling research from Research Now SSI, demonstrating TVs continued role in political decisi.

NFL “Pre-Game” Advertising Impact Report GlobeNewswireCHICAGO, Jan. 17, 2019 (GLOBE NEWSWIRE) -- As the countdown to the Big Game begins, marketer and consumer speculation swirl around which brands ...

How is Roku Making Money Through Advertising? eMarketerRoku, the David to the connected-TV-device Goliaths (Apple, Amazon and Google), is differentiating itself by expanding its advertising business. The company ...

Pringles Returns To Super Bowl Advertising With New 'Flavor Stacking' Spot PRNewswireBATTLE CREEK, Mich., Jan. 17, 2019 /PRNewswire/ -- The Pringles brand is returning to Super Bowl LIII 2019 on Sunday, Feb. 3. Pringles®, known for its bold ...

Five Ways To Improve Your Social Video Advertising ForbesAccording to a prediction by eMarketer, “Advertisers' increasing spend will push mobile's share of total media to 47.9% by 2022.” But despite mobile's position as ...

Happy Tax Files False Advertising Lanham Act Lawsuit Against H&R Block Business WireHappy Tax, the fastest growing tax franchise according to Entrepreneur Magazine, has announced that it has filed suit against the nation's largest tax.

Three large advertising screens planned for new Broadmarsh Car Park Nottinghamshire LiveThey are planned to be fixed to the corners of the facility.

What that Gillette ad says about the trend in woke advertising WICZBy Nathaniel Meyersohn, CNN Business Last year, Procter & Gamble won an Emmy award for "The Talk," an ad showing African-American parents discussing ...

HC protects Reckitt Benckiser against coercive steps on advertising its Ayurvedic drugs ETRetail.comNew Delhi: The Delhi High Court on Tuesday directed the Centre not to take any coercive steps against pharma major Reckitt Benckiser if it advertises its ...

Mobile Advertising Before And After 2018 ForbesMobile in-app advertising is about to endure a profound transformation that will change the dynamics of the current ecosystem and turn it upside down.

How Twitter Will Ensure Brand Safety For Video Advertisers In 2019 AdExchangerAs Twitter's video ad business grows, so does the amount of user-generated *content* on its platform. The challenge for Twitter, and brands that advertise on it, ...

Tabcorp awards creative advertising account to Sydney-based marketing agency M&C Saatchi AffiliateINSIDERTabcorp Holdings has awarded its creative advertising account to M&C Saatchi Australia, according to reports from Australian marketing news site Mumbrella.

5 dental marketing and advertising trends for 2019 Dentistry IQHere are some ways dentists can keep their New Year's resolutions by upgrading their dental marketing and advertising efforts for 2019.

FCK, 99% off, Just Do It: Advertising execs pick their favorite ads of 2018 Fast CompanyAward-winning agencies like Wieden+Kennedy, Mother London, Droga5, Joan Creative, Venables Bell & Partners, DDB, and BBH weigh in–and give us a peek ...

Transparent media: Is it time for advertisers to take back control? The DrumMuch of the discussion regarding transparent media buying has painted the leading network agencies as the bad guys for not disclosing or passing along ...

‘It will be Google, Facebook and Amazon’: The year in Amazon advertising DigidayAmazon's advertising business is a brewing industry force, and ad buyers and competing retailers and platforms are only starting to come to terms with its weight ...

Increasing Disparities in Unhealthy Food Advertising Targeted to Hispanic and Black Youth Youth TodayA new report details the troubling practice of minority youth-targeted unhealthy food advertising by dozens of the nation's largest food/beverage companies.

Nine Indians in New York Festivals Advertising Awards 2019 grand jury Best Media InfoHakuhodo's Elvis Sequeira, FCB Ulka's Rajdatta Ranade, Ogilvy Mumbai's Priyanka Joshi, DDB Mudra Group's Soumya Shiva Nagabhushan, McCann's ...

Gillette's controversial ad looks beyond advertising's male lens mUmBRELLA*The new marketing lens Old marketing is often still stuck in a mindset of push, push, push the brand's features and benefits onto the consumer, who shall.

TV advertising promotes poor eating habits in kids; influences their weight: here;s all you need to know Times NowWashington DC: Television advertisements of high-sugar cereals directed at children promote poor eating habits in them, thereby increasing the risk of obesity.

New creative chief at one of Pittsburgh's biggest ad agencies Pittsburgh Business TimesJoe Burke's promotion marks latest in a series of recent leadership changes, additions.

I saw the future of advertising, and damn is it scary Android CentralThe holy grail of advertising is creating a targeted message for specific individuals based on their shopping habits. The more information they have about you, ...

Advertising Archetypes For Non-Archetypal Holidays ForbesNot all holidays are alike, nor should they command the same type of marketing. Mat Zucker looks at advertising archetypes for non-archetypal holidays such as ...

College students slammed for photo advertising ‘Taco Tuesday’ event: ‘Y’all should know better’ Fox NewsThe Ballard Center at Brigham Young University (BYU) has apologized after two students were called out for a photo advertising a Taco Tuesday event at the ...

Here are our 10 most popular media and advertising stories of 2018 INSIDER2018 was a tumultuous year in media and advertising, and our biggest Business Insider Prime stories are a reflection of that. There were articles about Verizon ...

If Gillette Really Cares About Toxic Masculinity, They Would Stop Advertising on Tucker Carlson :: Politics :: Features :: Toxic Masculinity :: Paste Paste MagazineCredit where it's due: this is a great commercial by Gillette.

Old advertising signs discovered behind barber shop walls in Upper Ferntree Gully Herald SunIncredible old advertising signs have been discovered behind the walls of an old barber shop in Upper Ferntree Gully. The discovery has prompted calls for the ...

How the Advertising Landscape Will Continue to Evolve in 2019 AdweekAdvertising has historically been powered by media. While this is still the case, technology is increasingly at the industry's center of gravity. This shift, along with ...

Barclays calls advertising review CampaignLiveBarclays is reviewing its advertising account currently held by Bartle Bogle Hegarty London. The business is reported to be worth around £30m. Chemistry ...

German mobile advertising market grows 58.6% in 2018 to EUR 1 billion TelecompaperThe German mobile advertising market grew by 58.6 percent in 2018 compared with the same period of the previous year, with gross advertising spending of ...

5G tech to enable smart cities, advertising will pay for it | Special: Consumer Electronics Show AdAge.comAn estimated $34 billion will be spent on so-called smart cities by 2020, but taxpayers may not want to foot the entire bill.

Advertising & Content Sales Beat Magazine Full-time - Melbourne > Northern Suburbs Pedestrian TVABOUT US. Beat Magazine is a leading Australian music, arts and youth culture magazine based in Brunswick East. We're looking for a star salesperson with a ...

The Media’s Post-Advertising Future Is Also Its Past The AtlanticIt's my holiday tradition to bring tidings of discomfort and sorrow to my colleagues in the news business. One year ago, I described the media apocalypse coming ...

What Amazon Advertising’s big 2018 advancements will mean for 2019 Marketing LandIt's easy to over hype things, but 2018 will be remembered as a momentous year for Amazon's advertising business. It is estimated to now be the third-largest ad ...

'Hold your nerve': ad bosses outline strategies to cope with Brexit MediaTel NewslineThroughout the Brexit transition period, there has been a distinct lack of clarity about what impact advertisers can expect when - or if - we depart the European ...

OTA Fastest-Growing Acronym In Premium Video Advertising -- NOT OTT 01/17/2019 MediaPost CommunicationsHeroes & Icons, Bounce, Escape, Laugh, Grit, Comet and MeTV. Do you know those TV network brands? You should. Millions of viewers across the U.S. are ...

The medical industry spends $30-billion a year on advertising, but do consumers need what they're selling? Philly.comHoping to earn its share of the $3.5 trillion health care market, the medical industry is pouring more money than ever into advertising its products — from ...

9 Ways Advertising Can Take Advantage of Digital Growth in 2019 AdweekWe're deep into the mechanisms of digital transformation. Retailers are gradually migrating to more automated customer experiences, there's an app for ...

What Matters When It Comes To Advertising: Connections Outpace Budget ForbesSpending more on an advertisement doesn't mean it will resonate with your audience more than a cheaper ad. Instead, it's storytelling that matters, helping to ...

NYT report on Facebook’s data deals won’t sway advertisers, say media buyers Marketing LandLate Tuesday, the New York Times reported more details on the varying data access deals Facebook had struck with dozens of other large tech companies, ...

Qatar Airways launches impressive Hollywood-style advertising campaign for 2019 - The Moodie Davitt Report The Moodie Davitt ReportQATAR. Qatar Airways has launched a Hollywood-style global advertising campaign to celebrate flying with the fast-growing airline. The campaign, called A ...

Advertising and academia are controlling our thoughts. Didn’t you know? The GuardianBy abetting the ad industry, universities are leading us into temptation, when they should be enlightening us, says Guardian columnist George Monbiot.

What 12 Advertising, Marketing And Design Leaders Learned From Their Unconventional Backgrounds ForbesWhat do a chef, a basketball player, a tour manager, a carpenter, and an art dealer have in common? Turns out, the early makings of a successful career in ...

How Instagram is making outdoor advertising better IRL Fast Company1 in 4 Americans has posted an image of an outdoor ad to the platform, according to Nielsen–and the industry is taking notice.

Barbara Gardner Proctor, Advertising Trailblazer, WTTW Trustee, Dies at 86 WTTW NewsShe launched the first advertising agency owned and managed by an African-American woman in the 1970s. Barbara Gardner Proctor died on Dec. 19, 2018 at ...

Russian company wants to put advertisements in SPACE so they can be seen in the night sky Daily MailStartRocket is a Russian company hoping to use Cubesats - briefcase sized spacecrafts - in low-Earth orbit and arranging them in a particular way based on the ...

‘Just advertising tools’: Incentives and discounts on offer in crowded new-build market Domain NewsHome builders and developers are offering buyers incentives in an effort to stand out amid the tough property market. Advertising campaigns that spruik prices ...

6 Here's Amazon's Latest Foray into Advertising Market RealistAmazon (AMZN) is beginning to strike gold in its digital ad business. The segment has seen triple-digit YoY (year-over-year) growth in the last few quarters.

Brave Set To Start Rewarding Users For Viewing Advertisements ETHNewsNow three years into its development, the Brave browser is ready to provide privacy-respecting advertising. As of January 15, users of the developer version of ...

Back to Basics: Maximize your YouTube advertising Marketing LandAdvertisers are expected to spend just shy of $30 billion on online video this year – an increase of nearly 28 percent year-over-year, according to recent ...

Russian Startup Wants to Put Ads in Low-Earth Orbit to Ruin The Sky For Everybody ScienceAlertWill there be no end to people trying to muck up the night sky? Around this time last year it was a disco ball sent into low-Earth orbit. Now a Russian startup has ...

Amazon sends out free samples as it beefs up advertising arm The VergeAmazon is sending out free samples, tailor-made to users' tastes with the help of their purchasing history, Axios reported earlier today. It's unclear how long the ...

Pioneering black woman in advertising dies | Agency News AdAge.comBarbara Gardner Proctor was best known as the founder, in 1970, of the first ad agency owned by an African-American woman.

Bangert: Demolition uncovers ‘Used Cars,’ a relic of downtown Lafayette advertising Journal & CourierUpper Main Street buzzing about an ad for 'Used Cars,' preserved on a brick wall for more than 70 years, uncovered when old R&M building came down.

Analyst Predicts Amazon, Netflix Will Introduce Advertising Model In 2019 ForbesAmazon and Netflix are likely to introduce advertising sometime later next year, driven by the maturity of the streaming-video market and by increasing advertiser ...

Flipkart, group companies increase television advertisements Economic TimesFlipkart and its group companies — Myntra and PhonePe — have significantly increased their television advertisements since August when they got acquired by ...

After GDPR, The New York Times cut off ad exchanges in Europe — and kept growing ad revenue DigidayWhen the General Data Protection Regulation arrived last year, The New York Times didn't take any chances. The publisher blocked all open-exchange ad ...

Queen advertising for new Buckingham Palace chef - Could you cook for the royals? ExpressTHE QUEEN is hiring a new royal chef to work at Buckingham Palace.

This Russian startup wants to put billboards in space. Astronomers ar Astronomy MagazineOrbital Display is a Russian startup's effort to bring billboard advertisements to low-earth orbit using a grid of tissue box-sized satellites called CubeSats.

Aldi are advertising jobs with INCREDIBLE salaries in Liverpool - here's how to apply Liverpool EchoTop-end salaries at the supermarket have gone up - and one of the jobs even comes with a free Audi.

Premier League to review advertising partner SportsPro MediaMarketing agency VMLY&R has held the Premier League account since 2016.

Amazon's Cloud and Advertising Businesses Could Lift Profits Motley FoolDon't overlook these two fast-growing and lucrative revenue streams.

Government advertising spend jumps $57 million in one year The Sydney Morning HeraldThe federal government spent $157 million on government advertising campaigns in 2017-18, with the same-sex marriage postal survey contributing to an ...

Facebook has been on an advertising blitz to fix its reputation, and some publishers have raked in cash from its nightmare PR year Business InsiderThe social network quadrupled its ad spending in select news outlets.

What you need to know in advertising today Business InsiderEverything that you need to know in advertising today, from streaming TV's advertising challenges, to the expiration of CBS' contract with Nielsen.

Advertisers bat for IPL 2019 on home ground Economic TimesApart from the April-May general election, the World Cup in England and Wales is scheduled to be held between May 30 and July 14. The IPL is typically held in ...

Maine media companies come together to form advertising network Press HeraldMaine media companies under the ownership of Camden entrepreneur Reade Brower have assembled into a single advertising network called Masthead ...

Red Lobster stops advertising on Tucker Carlson's Fox News show after he made controversial comments about women's pay and immigrants Business InsiderRed Lobster joins 19 other advertisers that have cut advertising on the show since December, including IHOP, Minted, and the jobs site Indeed.

When Will DigiTrust and LiveRamp Advertising ID Consortium Be Widely Available? eMarketerThe Advertising ID Consortium is getting off the ground after an eventful 2018: MediaMath's co-founder departed the organization, AppNexus vacated its board ...

Facebook Blocks Advertising for Pro-Life 'Roe v. Wade' Film Church Militantby David Nussman • ChurchMilitant.com • January 15, 2019 4 Comments. Roe v. Wade documents infamous Supreme Court case, slated to come to theaters ...

Reddit hires ex-Twitter ad exec to ramp up its performance advertising offerings The DrumReddit's sprawling website is home to more than 330m monthly visitors, yet performance marketers haven't quite found a home on the site.

BEWARE! Fake Amul advertisements asking people for money online, legal notice served to Google India Times NowA number of people were duped in the name of franchise by fake advertisements displayed on Google. Following the same, Amul sent a legal notice to Google ...

7 tips to make your small business an Instagram star USA TODAYGet out your pink paint. Or your coral, or yellow or teal. By the time you finish reading this column, you're going to be painting one wall of your small business a ...

AT&T's Turner and Xandr pool data for advertising Business InsiderAT&T is introducing new data tools that allow advertisers to pull together set-top box data, stats from Turner, and data from Xandr, its ad and analytics division.

The Russian Advertising Industry Sputnik InternationalRussia is a capitalist country, and like any other country that needs to promote goods, needs an advertising industry. This program briefly tells the story of the ...

Cybersecurity 2019 — The Year In Preview: Elections And Political Advertising - Security - United States Mondaq News AlertsSocial media companies' and search engines' revenue models are based on creating valuable advertising platforms for marketers. United States Security Foley ...

In-depth: Why in-house programmatic advertising is still a jargon for Indian brands Best Media InfoBestMediaInfo.com spoke to experts from various brands and agencies to find why Indian brands are still dependent on third-party data sources and how ...

Smith Advertising founder sentenced to maximum 5 years The Fayetteville ObserverTAMPA — The founder of an advertising agency that defrauded investors in Sarasota and elsewhere out of $63 million was sentenced Friday to five years in ...

Persistant Advertising Will Do No Harm!

Advertising Advertising