11 Ways To Make Your Business Cards Work For You

1. Spend money on decent quality business cards. Home made cards just don't compare to the quality of professionally printed cards. Your cards reflect your business - do you really want your cards screaming cheap!

2. Always hand out two business cards ? one for the prospect and one for them to handout to a colleague.

3. Enter your business cards in Free Lunch draws at restaurants.

4. Make your card unique in size, shape or texture. You want your card to stand out from the crowd. There are very nice folded cards that will provide more room to detail your services.

5. Leave your business cards everywhere you go ? leave one on the table in a restaurant, post a few on community bulletin boards.

6. Tuck one of your business cards inside of library books ? especially books related to your services. Perhaps someone who is researching databases will decide to save him or herself the trouble and will hire you instead!

7. Include business cards with your invoices, or bill payments.

8. Quite often, you will see vehicles lettered with their business info parked in parking lots ? tuck your business card in the window on the driver's door.

9. Are you attending a trade or consumer show? Use your business card as a ballot for the many draws and contests through out the event.

10. When handing out a business card to a prospecting take the time to write a personal message on the back of the card. This could be a promotion or discount or even your cell phone number. This personal message can make the prospect feel special and will save your business card from the dumpster.

11. Make your business card useful. On the backside of the card, include a calendar, map, or even keyboarding shortcuts. Something that will encourage the prospect to hold on to your card.

© 2004-2005 Tanya Beaudoin o/a Office on Demand, All rights reserved. You are free to use this article in its entirety, as long as you include complete attribution, including live web site link. Please also notify Mrs. Beaudoin as to where the material will appear. The attribution should read: "Tanya Beaudoin, B.A. is a virtual assistant who specializes in e-solutions (including graphic and and web site design) and administrative support for small businesses and non-profit organizations.

Please visit Tanya's web site at http://www.officeondemand.ca for additional business related articles"

In The News:

Advertise With Us  The Aviation Geek Club
BE Show with Harsh Mariwala  ETBrandEquity.com

10 Ways to Advertise Your Business For Free!

At some point many small business owners are left with... Read More

Print Advertising: Knowing What To Put In Your Ads

So you've decided to run a print ad in your... Read More

How To Write Really Good Ads

All sales begin with some form of advertising. To build... Read More

9 Tips for Better Billboards

It is a given that billboard advertising "outdoor" is not... Read More

How Can All the Radio Stations Be #1?

Are you confused by all the information you receive from... Read More

Advertise Where Its Forbidden To

The most common way to drive people to your business... Read More

How To Write Kick-Ass, Profit Pulling Adverts For Your Business?

Doesn't that just grab you by the eyeballs and make... Read More

Create Your Dynamic Elevator Speech

So, what's an elevator speech, and how do you get... Read More

The Seven Second Race: How to Draw Attention Your Ad

You've decided to launch your advertising campaign but you have... Read More

How to Know if Direct Mail Will Work for Your Business

Here's a great lesson that applies to direct mail. Ready?... Read More

10 Tips For Writing A Profit Producing Ad

1. You can get ad copy ideas by studying similar... Read More

Driving Customers to You - Your Car as a Marketing Vehicle

You can turn your vehicle into a rolling advertisement. Costs... Read More

Too Much Build-Up: Over-Zealous Ad Copy Can Break The Sale

How many times has this happened to you?A friend recommends... Read More

Does Post Card Advertising Really Work?

You've decided to try advertising your business with post cards.... Read More

How To Use Pictures To Immediately Start Increasing The Response Rates Of Your Marketing

There should only be one, over-riding reason why you're doing... Read More

Buying Radio? Read This and Dont Waste Your Money

Pay close attention and make it work the best for... Read More

Where To Call For Free Advertising And Free Business Advice

Believe it or not, there are plenty of opportunities out... Read More

Choosing a Print Mail Dealer

"Print & Mail is a type of service that... Read More

How To Create Instantly Compelling Ads Every Time

Use This Quick 3-Question Evaluation Process, So You Can Be... Read More

Information To Include On Your Business Card

The logo and graphic elements that you include on your... Read More

Direct Mail Rules of Thumb

First and foremost - You should identify your target market.... Read More

Your Eye Catching Publicity Flyer

Your website is done, your business cards have been delivered,... Read More

Why Hire an Advertising/Marketing Consultant?

As a business owner, you have the option of taking... Read More

Information Gathering & Delivery May Never Be The Same!

Give Us The Bottom Line!If you are like most people,... Read More

16 Methods for Getting Free Advertising

1. Place copies of your circular on bulletin... Read More