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Affiliates Go To School! > NetSparsh - Viral Content you Love & Share

Affiliates Go To School!

It has been said that only 2% of affiliate marketers ever make any "real" money from their efforts. The rest struggle and flounder as they see most of their efforts fail. Rather like master archers hitting the bull's-eye each time while the rest struggle to sharpen their arrows, draw the bow and try to figure out what to aim at!

Those who run affiliate programs are often very sincere and well meaning, but lack the expertise at marketing. They may have produced a great product, but that doesn't make them great marketers.

If you want to make money from affiliate marketing then you need to go to someone who's meets 4 simple criteria.

1. Has made a success at affiliate marketing.

2. Has the skills to teach their success principles.

3. Teaches principles of success for any program and not just their own.

4. Has committed themselves to seeing you become successful and not just inflating their own bank account.

All this can be summed up as quality support for your benefit. Does such support actually exist? Most courses train you and then leave you to "go and put it into action". They don't follow through with you until you are successful. The reason is they have no motivation to do so because it's not cost effective.

We are about to see a new era in the field of affiliate marketing. Just recently launched is "Affiliate Classroom" who meet the previously mentioned criteria. This is hugely refreshing. At last proper training without hidden agendas! Training for the benefit of the marketer and not the product owner. I believe we will see a rise in the number of such training programs over the next few years. We may even see affiliate program owners promoting such "classrooms" as part of their own marketing strategy!

Ray Burton is an internet marketer specializing in affiliate programs, business opportunities, joint ventures and resources to create your online success. He has paid special attention to online training programs for new marketers.

© R.Burton Dec 2004 - All rights reserved

http://affiliateclassroom.cyberchoices.info

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In The News:

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Variety

Viacom Posts Earnings Gains Despite Paramount Loss, Affiliate Revenue Drop
Variety
Viacom delivered an improved financial performance for its fiscal fourth quarter despite a drop in cable affiliate revenue and a $59 million hit on the Paramount side from the collapse of its film financing deal with China's Huahua. Viacom topped ...
Viacom expects distributor revenue to drop in 2018; shares sinkReuters
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Reuters

Studio, affiliate fees pace revenue growth at Fox
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Twenty-First Century Fox (FOX +1.2%, FOXA +1.2%) grew revenues 8% with broad gains across all segments in its fiscal Q1 earnings. Revenues hit $7B, paced by higher affiliate revenues in cable and broadcast, as well as higher revenues from Filmed ...
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Reuters

CBS Q3 Revenue Rises 3% on Affiliate Fees, Showtime Boxing
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CBS Corp. said third quarter profit rose despite dips in revenue at its flagship TV operations as higher retransmission and affiliate fees and a surge of interest in a Floyd Mayweather boxing match distributed via Showtime helped buoy results. The ...
CBS sales boosted by growth in affiliate, subscription feesFinancial Times
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Viacom Shares May Have Bottomed, Says Deutsche Bank
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Following the release of its fiscal year fourth quarter results, the management projected to a mid-single digit domestic affiliate revenue decline in 2018, Kraft noted. The analyst said the company is unlikely to miss its 2018 affiliate guidance ...
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'We were leaving money on the table': How Wired is diving into commerce content
Digiday
After two years of experimenting with affiliate links inside its coverage of tech and gift guides, the Condé Nast-owned Wired has rebooted its product review pages to make them more easily shoppable, hired three new editorial staffers for a gear ...


Billboard

Viacom Reports Higher Quarterly Earnings, Flat US Ad Revenue
Billboard
For the final quarter of its fiscal year, Viacom posted, as forecast, higher advertising revenue at its media networks unit and a drop in U.S. affiliate revenue amid continued pay TV subscriber declines. Worldwide ad revenue rose in the latest quarter ...


The NonProfit Times

Revenue Up But Public Support Declined For United Ways
The NonProfit Times
Total revenue for the United Way Worldwide and its 1,142 U.S. affiliates nationwide increased by more than 1.5 percent last year despite a decline of 4.5 percent in public support. United Way Worldwide reported revenue of $3.927 billion for the 2015-16 ...


Awful Announcing

ESPN Remains A Drag On Disney
Forbes
Disney was largely impacted by the higher programming expenses at ESPN, which more than offset growth in its affiliate revenues. Also, ESPN's advertising revenue was down low single-digits in the fourth quarter, as higher rates were more than offset by ...
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Yahoo Sports

ESPN layoffs will slash $80 million in salaries and other costs ...
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The pending layoffs have sparked worry through the halls in Bristol. As the saying goes, you don't work for ESPN, you marry it.

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FierceCable

Editor's Corner—The 4 big trends affecting the media industry today
FierceCable
It might be hard for programmers to continue to grow their affiliate revenue. But Viacom CEO Bob Bakish sees mobile content as a potential growth driver in the future. During Viacom's earnings call this week, Bakish said his company still sees ...

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