Which Networking Events Should You Attend? > NetSparsh

Home
>
Networking
>
Which Networking Events Should You Attend?

Which Networking Events Should You Attend?

How does one determine which are the best events to attend based on one's best customer?

Customers are not a dime a dozen, especially in today's economy. So it is best to follow the rules mentioned before on how to define your best customer before attending an event. The customer definition will lead you to choosing events where they will attend. Customers have their preferences for events just as you do. They are also looking for ways to meet others. If you find out where they go, then you should also make a point of attending. I have often attended events that I would not normally attend, just to get close to a potential customer, and of course a potential sale. And it may be someone completely unexpected that is met at such an event. If your best customer profile attends this event, you can bet that others just like them will also be in attendance. In the long run, your opportunity to capitalize on the event will be enhanced by being very discerning about who will be there. It is akin to choosing the parties you attend.

No need to do this with an attitude, but you need to be aware of where you are going and why. Not all events will fill the bill. For example, if you were selling high end networking systems, you would not likely attend a Chamber event for small business. Not that the Chamber does not have anything to offer, it is just that your best customer is not likely to attend such an event, but people that attend Chamber events may be connected to your best customer. On the other hand, you will likely want to attend a business symposium directed at the larger size corporation. They are more likely to attend events that have other like minded companies as part of the participant list.

Now that you have defined what kind of events you wish to attend, it is time to look at your calendar and make the decisions. You need to make sure that when you attend an event you will be able to follow up your leads before you make arrangements to attend another event. Nothing is worse than getting a calendar full of meetings and no time to do actual sit down discussions and follow-ups with potential clients.

Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite, She decided to find the best ways to get people's attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the "Networking Queen". Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in June 2005. For more information visit BlueprintBooks.com

In The News:

Forbes
Why Networking Is The Key To Your Business Success (Even In 2017)
Forbes
I find that people still struggle to understand how crucial networking is in 2017. I believe that in the contemporary business world, networking is more important than ever. I was shocked, and this is not a joke, when last year, an established business ...

Networking 2.0 series: How to work your network
Forbes India
In this four-part series, we look at how online social networks are beginning to change the way business is done. We looked first at what coaches and academics have learned about what electronic networks are and aren't good for and now, at what the ...

CNNMoney
How to find your own network without 'networking' - Sep. 22, 2017
CNNMoney
When you're making big career decisions, you turn to your mentors and your trusted peers. But how do you find these mentors and trusted peers in the first ...

and more »

University of Kentucky Job Club explores networking your way to a new job
Lexington Herald Leader
The University of Kentucky Alumni Association Job Club will meet from 9 to 10:15 a.m. Sept. 26 at Fayette County Cooperative Extension Service, 1140 Red Mile Place. Topic: Networking Your Way to a New Job. Information: 859-257-8905 or ...

Study Breaks
Photographer Julia Fletcher Found Her Niche Through Networking
Study Breaks
Even outside of the business world, she finds herself networking with the incredible people she meets at her shows, considering these new friends to be family; her home away from home. Since May, she has attended five Twin Peaks shows and many garage ...

Science Magazine
Publishers go after networking site for illicit sharing of journal papers
Science Magazine
A major scientific publishing group is taking aim at a social networking site for allowing researchers to illegally post copies of their journal papers. The International Association of Scientific, Technical, and Medical Publishers (STM) in Oxford, U.K ...

Forbes
Plan A Networking Event Introverts Actually Enjoy (No, Really)
Forbes
So as I dove into hosting my first networking event for people who'd rather hide in the bathroom, I wanted to know what would make an event more appealing and effective for someone who is introverted, socially anxious, or just not inclined to meet a ...

and more »

Forbes
Is Networking Finally Falling Out Of Favor?
Forbes
In this past Sunday's New York Times, Adam Grant offers a get-out-of-jail-free pass for those of us who can't stand exchanging business cards over boxed wine. Networking, the Wharton professor and author claims, is overrated. Simply tugging on the ...

Forbes
Networking Mixers: Breaking The Code
Forbes
Are you among the many who have difficulty meeting people in a networking environment? Do you attend business mixers and stand awkwardly in the corner, hoping some potential new customer will saunter up to you and ask about your business? Do you ...

Agnes is revolutionizing campus social networking
The Rival
Agnes is a free social networking app that makes getting involved in organizations and events easier. When you first open the app you put in your name, year, and major. Then you can filter results based on title, date range, map locator, and free food ...

Google News

Which Networking Events Should You Attend?

Networking Networking