Did You Market Yourself Today?

"If you build a better mouse trap - the world will beat a path to your door."

Do you still believe that?

Let's try another one. "Go to school; get a good job; and the company will look after you." The first statement is from Emerson - the second you may have heard from your parents. Both are no longer true. Don't blame your parents or Emerson for their dated wisdom - things change.

You still have to be good at what you do. But, in any career you choose today - you must learn 'the job' plus how to sell and market yourself.

Marketing is not selling. Marketing is everything you do - or don't do that helps you sell (or hinders you). You cannot 'not market'. Marketing is about sending messages and everything you do or don't do sends a message about you. The way you answer, or don't answer your phone sends a message. Send out a sloppy resume and that sends a message.

You can influence how others perceive you if you follow the Secrets of Power Marketing.

What you know and can do is not necessarily how others see you. What they perceive is a combination of their beliefs and your intended and unintended messages. You must be aware of all these messages and manage the perceptions.

Do you want to be seen as an expert? A good person? A thorough worker? A fun individual? An intellectual? Sensible? Analytical? Creative?

Use creative ways of sending your message. Here are some simple tips you can use. For more tips read - Secrets of Power Marketing - a refreshing guide to personal marketing for individuals who want to succeed.

Get involved in your community. Volunteer to work on a fund-raising campaign. Become a spokesperson for your club or association. The more the public sees your name the more 'they think they know you'. If they know you, they have a chance to like you and we would rather hire, promote, or recommend someone we like.

Build relationships with key decision makers. Send them a thank-you note when they did something to help you. Send a note of congratulations when they did something that deserves a compliment. Recommend a book that you think they would like. Clip and send them an article that might interest them, (maybe this one). Meet for coffee, breakfast or lunch.

Never stop marketing.

© George Torok is co-author of the national bestseller, Secrets of Power Marketing. He delivers keynote speeches and training programs to help organizations grow. For more information call 800-304-1861 or visit http://www.Torok.com to register for weekly tips.

In The News:

Networking is pointless — unless you follow this important rule, relationship expert says  CNBCTo be an effective networker, it's important to view relationships as "capital," says Zvi Band, relationship strategist and author of "Success Is in Your Sphere."
The New Face Of Networking  ForbesThese are tactics that anyone can apply, at any stage in their career, to build relationships and reap the benefits of a strong network.
Extreme Networks' Approach to Autonomous Networking Is Elemental  eWeekPRODUCT ANALYSIS: Extreme lets customers mix and match to evolve to an autonomous network at their own pace.
Trump’s Huawei ban ‘wins’ one trade battle, but the US may lose the networking war  TechCrunchWhile U.S. government officials celebrate what they must consider to be a win in their battle against the low-cost, high-performance networking vendor Huawei ...
5 Things You Probably Don't Know About Extreme Networks  No JitterExtreme Networks is one of the oldest names in networking, founded in 1996 by Gordon Stitt, one of the industry's legendary figures. Since that time, Extreme ...
Juniper Networks' Channel Has A New Leader  CRNThe Juniper Networks channel has a new leader. The networking company has promoted Christian Alvarez to lead its channels and distribution worldwide.
Networking on vessel: new A-list speakers announced for Coinsbank Blockchain Cruise 2019  CoinCodexIBM Blockchain Director and Ajit Tirtha from ConsenSys join main conference lineup.
The Rise of Security-Driven Networking  BankInfoSecurity.comTraditionally, enterprises have built networks and then added security elements. But in what he describes as "the third generation of security,"
Networking for introverted scientists  Nature.comNetworking is a crucial skill for all scientists. Ruth Gotian offers tips for those who struggle to make it work.
The Career Navigator: Ins and Outs of Networking for Introverts and Others  Animation World NetworkNetworking is really about friends helping friends, and no matter how shy you may be, you have experience and perspective that can benefit others.
How To Start Networking -- Differently  ForbesThere is always more than one way to develop new business connections in your life.
Tracking Telco Progress in Open Networking  Light ReadingMy musings and observations on OpenStack, the open source community, what's working and what could work better.
Networking and Security: Put It All Together  CSO OnlineWhen both teams work together, they can create a tailor-made solution.
Radiant Eyes 50 Crores in Networking, IT and Structured Cabling  DATAQUESTRadiant, known for getting brands into Indian channel space and work on Niche products has recently added Swiss Networking Giant R&M.
How Introverts Can Learn to Love Networking  Kellogg InsightFor introverts, networking events can be a source of dread. The format itself—a crowd full of strangers hoping to make a strong impression—is anathema to ...
Dispelling Old Rules of Networking  ATDCentroverts and introverts do not benefit from the old rules of networking. Join me in turning three old-school networking premises on their heads.
Extreme Networks CEO blames China, not Trump, for trade impasse  TechTargetExtreme Networks CEO Ed Meyercord blames China, not President Donald Trump, for the impasse in trade talks that has led to a 25% tariff on Chinese exports.
Marvell to Acquire Aquantia, Eying Automotive Networking Market  AnandTechMarvell on Monday announced that it had reached an agreement to buy the networking specialist firm Aquantia for $452 million. The acquisition will allow ...
Creativity, Networking, and Brunch. The Perfect Combination – Barrie 360  Barrie 360Taking place at the Common Good Cafe, The Social Brunch is a 4-hour networking brunch that will connect you with creatives in Barrie over food and cocktails.
Array Networks boards BEL, IL&FS consortium for Agra smart city  ETTelecom.comThe US-based Array Networks has bagged the Agra smart city project to supply networking hardware tools, and would work in a consortium with state-run ..
I tried Barry's Bootcamp, the intense fitness class that's become a hub of VC networking and tech deals. I walked out with a lot of sweat but no funding.  Business Insider IndiaAnna Webber / Getty ImagesLee Edwards, a partner at early-stage venture firm Root Ventures, tweeted Thursday "The 3 B's of venture deals: Barry's, The Battery ...
Is It Too Late For Juniper Networks To Catch Up With Cisco And Aruba?  ForbesAnalyst Will Townsend takes a look at Juniper Networks' efforts to catch up to the larger enterprise networking providers.
Teach Your Teen That Networking Is Actually Important  LifehackerGrowing up, I'm not sure I ever heard the term “networking.” When I finally heard it in college, it sounded to me like a trendy buzzword that only a business major ...
Allied Telesis turns its networking focus to the U.S. market  Network WorldWhile big names like Cisco and Juniper dominate the enterprise networking landscape, Allied Telesis quietly brings 30 years of experience and innovation to ...
Generous Forms Of Networking That Pay Off  MadameNoireI used to despise the idea of “networking.” To me, it just conjured up feelings of sleaziness, manipulation, lies, and calculation. I used to think that networking ...
Network Like a Boss and Move Your Business Forward In Charlotte with These Tips  Black EnterpriseNetworking expert and entreprenuer Carlos Davis shares networking tips to move your business forward at the Black Enterprise FWD conference in Charlotte.
Networking technology: Where it is now — and where it’s headed  TechGenixThe IT world moves at breakneck speed, and advances in networking technology are no exception. These technologies are already hot — and are getting hotter.
12 Indians Arrested for Running Illegal Networking Business in Nepal  News18Networking business, under which money is sent to foreign countries without any legal channel, has been banned by Nepal Rastra Bank.
12 Memorable Ways To Introduce Yourself At A Networking Event  ForbesMembers of Forbes Communications Council share their best tips for introducing yourself to new networking contacts.
Dell EMC, Big Switch Take On Cisco With Open Networking Deal  SDxCentralDell EMC and Big Switch Networks inked an original equipment manufacturing (OEM) agreement with Dell EMC for Big Switch's SDN products.
Six Networking Lessons From The Venture Career Of Kate Shillo Beardsley  ForbesVenture capitalist, Kate Shillo Beardsley's career may have started in New York City – but with the growth of her network, her career, together with her personal ...
Business Women Invited to Popular Networking Event, May 22  TAPinto.netRegistration for Union County's premier networking event for women closes soon.
This $19 Bundle Helps You Become a Certified Cisco Networking Expert  XDA DevelopersCompanies of all sizes rely on networks for communication. If you want to work in IT, you really need to understand how they work. In addition, many exciting ...
Cisco Systems Is Still Firing on All Cylinders  Motley FoolThe networking giant is still a great defensive stock for a turbulent market.
Tourism Summit features educational sessions, networking and ideas for growth  Martinsburg JournalHARPERS FERRY — The Jefferson County Convention and Visitors Bureau welcomed guests to its 3rd Annual Tourism Summit Thursday and Friday, an event ...
Become a Certified Networking Expert with this Microsoft MTA Prep Bundle  XDA DevelopersEvery company over a certain size needs a solid network. That's why experienced network engineers are always in demand. What's more, networking skills are ...
Free networking events at the Fairfield Enterprise Centre  Louth LeaderEast Lindsey District Council is to begin holding free monthly business networking events at Louth's Fairfield Enterprise Centre, following a recent trial.
Why Soft Skills Make Strong Networks  EntrepreneurI'm not much of a “new-age” guy. Yet, I believe in the immense power of the Law of Reciprocity. This concept touches upon the deep-rooted psychological urge ...
12 Tips On How To Maximize A Networking Opportunity  ForbesHow do you choose which events to attend? How do you maximize a networking opportunity? How do we maximize networking opportunities – and even ...
Citic Telecom Adds VMware-Velocloud SD-WAN to Hybrid Networking Platform  SDxCentralCitic Telecom TrueConnect Hybrid platform provides customers with a full-stack of networking and internet services including SD-WAN.
Huawei denies existence of ‘backdoors’ in Vodafone networking equipment  ZDNetThe 'hidden backdoors” reportedly could have been used to spy on Vodafone's infrastructure. Huawei says otherwise.
Startup Saturday: The app that got Pune networking over food  Hindustan TimesApp Meetroz, previously called Share a Meals, solves the food wastage issue and also helps travellers to network with like-minded people.
Women Legal Execs, Entrepreneurs Celebrate New Networking Venture: 'The Fourth Floor' | The American Lawyer  Law.comWhen The Fourth Floor first came into existence late last year, the fledgling networking group had an idea and a dream, but the concept was still in infancy and ...
What graduates need to know about networking to ensure career success  IOLThree human resources and recruitment specialists agree that networking is an effective way for graduates to secure employment.
Xilinx buys Solarflare to step up its data center networking game  SiliconANGLE NewsXilinx buys Solarflare to step up its data center networking game - SiliconANGLE.
Vislink Technologies (VISL) & ADVA Optical Networking (ADVOF) Head-To-Head Survey  Mayfield RecorderVislink Technologies (NASDAQ:VISL) and ADVA Optical Networking (OTCMKTS:ADVOF) are both small-cap computer and technology companies, but which is ...
Itron, Landis+Gyr Duel for Market Share in Grid Networking  Greentech Media NewsItron and Landis+Gyr, the world's two biggest publicly traded smart metering and grid networking providers, both reported financial results on Monday ...
These apps aim to make networking easier for women  GMAHow to navigate adult life like a boss, from turning your job into a career to investing your hard-earned mone to building relationships and more. Because ...
Casino games, networking mix at ‘Chamberville’ in Deer Park  ChronDeer Park Chamber of Commerce's annual business expo on May 16 gave the Jimmy Burke Activity Center the flavor of a casino, with guests playing slot ...
Crime analysts networking together in new group  Newnan Times-HeraldCrime analysts from more than 20 law enforcement agencies recently traveled to Coweta as part of a new group formed to share information and strategies.
Rhythm N' Bloom offers a chance for musical networking during Musicians Corner  WBIR.comIn addition to the great music, shopping, and food and drinks, the Rhythm N' Blooms Music Festival also has a "Musicians Corner" where bands can learn about ...
Brewery to host monthly networking group  Morganton News HeraldSidetracked Brewery, acquired by Joseph and Jessica Ackerman last July, hosted the kickoff of B.Hive, a newly organized networking group, on Monday, May 6.
Facebook registers ‘Libra Networks’ in Geneva for developing blockchain technology  AMBCrypto NewsFacebook on May 2nd registered Libra Networks in Geneva, it is a firm based on developing blockchain technology, their first venture into this domain.
Sinister secret backdoor found in networking gear perfect for government espionage: The Chinese are – oh no, wait, it's Cisco again  The RegisterRight on cue, Cisco on Wednesday patched a security vulnerability in some of its network switches that can be exploited by miscreants to commandeer the IT ...
5G networks could wreak havoc on weather forecasting, officials warn  CNETForecasters say interference from 5G radios in the 24 GHz band could reduce the accuracy of predicting the intensity and path of major hurricanes by 30%.
Trump declares national emergency to protect US networks from foreign espionage  TechCrunchPresident Donald Trump has declared a national emergency to “deal with the threat posed by the unrestricted acquisition or use in the United States of ...
Ubiquiti Networks Slips After a Perfectly Good Quarter  The Motley FoolRegardless of how the market responded, the networking hardware specialist should be *content* with its position.
Report: Iran detains members of 3 modeling networks  ABC NewsIran's paramilitary Revolutionary Guard has carried out its latest series of arrests targeting online modeling, part of the hard-line group's efforts to confront what it ...
5G Networks Could Throw Weather Forecasting Into Chaos  WIREDThe FCC is clashing with scientists who argue that 5G networks could interfere with weather sensors and compromise weather predictions.
Major networks will play a supporting role during upfront week  CNNUpfronts preview: Major networks cast in supporting role during upfront week, as their parent companies pivot toward streaming and the digital future.
County Commissioner: Joe Klebon cites networking as key skill for bringing change  News ItemAs a coach and a teacher, Joe Klebon has learned to work and communicate with groups and teams to get things accomplished. He's hoping to take that skill set ...
Verizon, AT&T, world: How to see 5G networks where you live  CNETOokla's new 5G coverage map. Screenshot by Jessica Dolcourt/CNET. 5G data networks are the next big thing for your phone, promising 2x to 10x faster ...
Why Meteorologists Worry 5G Networks Could Degrade Weather Forecasts  ForbesWhy the emergence of 5G could set us back years in weather forecast accuracy and warning the public.
Vodafone Idea Selects HPE Solutions to Manage Next Generation Networks and Services  DATAQUESTHewlett Packard Enterprise (HPE) announced that it has been selected by Vodafone Idea Ltd to partner for its next generation operations support systems (OSS) ...
U.S. Telecommunications Networks Barred From Using Foreign Suppliers  NPRNPR's Noel King talks to Elliott Zaagman, a columnist for the China-focused tech news website Technique.com, about Trump's executive order restricting ...
TV networks to advertisers: Hey, we'll have streaming services, too  CNBCMajor TV networks presented to advertisers this week at upfront presentations as they try to elbow out disruptors.
Financial instability of telcos, RoW, inadequate fibre responsible for slow networks  ETTelecom.comFinancial instability in the Indian telecom sector, Right of Way issues and inadequate fibre optic network capacity are to be blamed for slowing data ..
TV Networks Court Advertisers At This Year's Upfronts  NPRThe Upfronts are a yearly presentation by broadcast and cable networks to advertisers. Despite the media coverage of streaming services like Netflix, broadcast ...
How social networks are recruiting teenage extremists  The VergeIn March, in the aftermath of the Christchurch shooting, I tried to distinguish between internet problems and platform problems. Internet problems arise from the ...
Army Will Rent Base Networks, But Never Battlefield  Breaking DefenseThe Army will effectively rent back-office IT "as a *service*" from contractors, allowing it to focus on modernizing the front-line network.
Tejas Networks Shares Trim Gains After Rising Over 10% on Strong Results  News18Tejas Networks shares pared almost all their gains to trade just nearly 1% higher at Rs 188 apiece in afternoon trade on Tuesday. The stock had risen as much ...
Wood wide web: Trees' social networks are mapped  BBC NewsResearch has shown that beneath every forest and wood there is a complex underground web of roots, fungi and bacteria helping to connect trees and plants to ...
Women United for networking event | Features  yoursun.comWomen United, a program of the United Way of Charlotte County, held its Annual May Art and Networking event, at the Charlotte Desoto Building Industry ...
As Streaming Shakes Up TV, Upfronts Show Networks Can Pivot—Without Forsaking Advertisers  ForbesIt may not have been a comedian's dream gig, but Jimmy Kimmel was obligated to play a room of some 2,500 advertising executives and media buyers at ...
Social Networking Does Not Hurt Teenagers – Study  Silicon UKMore evidence that parental concern over tech and social networking is misplaced in Oxford University study. The amount of time that teenagers spend on social ...
TV Networks’ Fall Lineup Is Light on New Shows  The Wall Street JournalBroadcast networks will debut fewer shows next season than in previous years, a sign of how hard it is for new productions to establish themselves in a world ...
Data Points: Using social media to build support networks  ModernHealthcare.comWhile Facebook, Twitter and Instagram must combat posts that spread falsehoods about vaccinations, a growing body of evidence points to patients and ...
TV Networks Face Challenges as They Announce Their New Primetime Lineups  FortuneSpring has sprung and with it comes the annual ritual of TV upfronts, when broadcast networks roll out the red carpet for Madison Avenue. Beginning Monday ...
Nonprofit groups express concern with pop-up abortion networks  The Daily DotAbortion fund organizations advise against pop-up groups wanting to help women get safe, legal abortions after several states passed anti-abortion laws.
A Free Wi-Fi Finder App Exposed Passwords To Millions Of Networks  ForbesAn app that helped its users find and connect to free Wi-Fi hotspots helped itself to credentials... then leaked them.
Scientists Figured Out How to Make Neural Networks 90 Percent Smaller—but Just as Smart  Popular MechanicsA pair of MIT researchers discovered a way to construct an artificial intelligence that's only about a tenth the size, without losing any computational ability.
AT&T's Igor Glubochansky: Businesses Need Lower Latency Networks  Light ReadingAT&T sees big promise in manufacturing, healthcare and retail, even before mobile 5G becomes available everywhere.
Exclusive: Canadian security agencies alarmed by gaps in parties' networks as election approaches  Reuters IndiaCanadian security services are sounding the alarm about what they see as a potential weakness in political parties' cyber networks just months ahead of a ...
Ookla Launches An Interactive Map Showing All The 5G Networks In The World  Forbes5G is the next big thing in wireless technology and when it's fully implemented it really will be a big thing. With speeds in the neighborhood of five times faster ...
Outdoor networking on the Wild Side in Bandon!  Southern Star NewspaperOutdoor industry professionals from West Cork at the inaugural Outdoor Industry Networking Event held at Wild Side Sports in Bandon earlier this month.
Security Roundup: Side-Channel Attacks, Trend Micro, Extreme Networks  Channel FuturesThe organizations that should be most concerned about side-channel attacks are those that run virtualized environments such as public hosting companies, ...
AI - To infinity and beyond? Let's focus on wireless networks and cybersecurity first  AI NewsAI has huge potential for wireless networks and for the people that must protect them, as well as those who try and attack them.
Fall lineups reflect networks' moving to embrace a streaming future  WRAL Tech WireIf it seems like America's political system is experiencing a slow-motion nervous breakdown, you wouldn't notice it from the crop of new TV series rolling out to ...
Aryaka raises $50 million for software-defined networking tools  VentureBeatSoftware-defined networking in a wide area network (SD-WAN) startup Aryaka has rasied $50 million from Goldman Sachs in a series F round.
An AI Pioneer Explains the Evolution of Neural Networks  WIREDGeoffrey Hinton is one of the creators of Deep Learning, a 2019 winner of the Turing Award, and an engineering fellow at Google. Last week, at the company's ...
Europe adopts Huawei gear into 5G networks over US objections  Nikkei Asian ReviewLONDON -- European countries are allowing some products from China's Huawei Technologies into their fifth-generation wireless infrastructure despite U.S. ...
TV networks emerge as obstacles on YouTube's hunt for ads  ETtech.comYouTube's struggle to clean up *content* has driven advertisers to spend more on television networks' online properties.
Here’s What the Networks Are Picking Up and Dropping for the 2019-2020 TV Season  FortuneAs TV networks make their upfront presentations, reboots, spinoffs, and shows about topics including female empowerment are being picked up.
Local entrepreneurs learn the value of veteran networking  KSL.comThe Salt Lake Chamber hosted the Utah Veteran Owned Business Conference on Friday. The annual event was established in 2015 to help veteran ...
Domiporta automates sales, starts networking meetings with agents  AIM GroupAndrzej Sowula | May 17, 2019 | Real Estate. In Poland, Agora's real estate site Domiporta.pl has automated sales of its products to both real estate agencies ...
Sinclair CEO on buying Disney's regional sports networks, political ad revenue  CNBCSinclair CEO Chris Ripley joins CNBC's "Closing Bell" team to discuss the media industry, purchasing Disney's regional sports networks, political ad revenue ...
For western countries, shutting out China’s Huawei from their telecom networks is a big mistake  Scroll.inWestern fears of Chinese telecom giant Huawei infiltrating their technological infrastructure are rooted in fears of China's rise. Three of the “Five Eyes Network” ...
What Can We Learn From Juniper Networks, Inc.’s (NYSE:JNPR) Investment Returns?  Simply Wall StToday we'll evaluate Juniper Networks, Inc. (NYSE:JNPR) to determine whether it could have potential as an investment idea. To be precise, we'll consider its ...
Here Are All the 5G Networks & Devices Around the World - Today  Light ReadingAs the 5G market gains momentum, new figures from the GSA and Ookla help highlight exactly where the global industry sits in terms of network rollouts and ...
AT&T to Madison Avenue: Time to Hang Up on TV Networks (Column)  VarietyYou hear it from programming executives all the time: TV fans don't watch networks; they watch shows. AT&T seems ready to transform that maxim into a truism.

How to Organize a Successful Bad Sweater Party

"Hey Scott, would you like to go to a Bad... Read More

Putting The Fun Back In Networking

Networking is one of the most important skills a person... Read More

Unforgettable First Impressions Part 2: Its All About Them!

Jean de la Bruyere said, "The great gift of conversation... Read More

How to Turn Water into Lemonade by Giving a Flavored Answer to a Fruitless Question

I remember the first time I opened the fridge to... Read More

Two-Step Your Communication

Ever use someone else to get your message out?For example,... Read More

Talk Isnt Cheap

The most successful organizations have good communication skills. Survey after... Read More

Did You Market Yourself Today?

"If you build a better mouse trap - the world... Read More

Effective Networking

The process of finding out about a job, getting interviewed,... Read More

Networking - How To Do It

Networking is probably the oldest, easiest, most effective and least... Read More

Time to Hire a Professional Networker?

It used to be that people said that there was... Read More

People Know People

I recently entered the keyword "networking" into Google. In 0.13... Read More

The Power of Word of Mouth

Most of us remember the commercial that said, "I told... Read More

Network Marketing Secret: On Becoming the ?GoTo? Guy

For years we've been taught to identify ourselves as reps... Read More

Where to Find a Cash Windfall of $10,000 - $1,000,000 - You Never Knew You Had

There is a rather famous true story called "Acres of... Read More

Four Brainless Self-Promotion Techniques To Avoid

Many workers think that their hard work will speak for... Read More

How Speakers, Exhibitors, Consultants, and Meeting Planners Partner-Generate More Money and Value

? "Make Every Moment Count" is the title of a... Read More

The Festive Season: Your Networking Opportunity

The festive season is a great time to sharpen and... Read More

Land the Ideal Job Using Social Networks

With at least 60% of job-seekers finding employment through networking,... Read More

Examination of Discovery - Finding the Right Networking Group

Why would I pick this group over another group?How many... Read More

8 Ways To Develop Confidence In New Situations

Do you enjoy one-on-one networking, however, the thought of walking... Read More

Savvy Networking: Grow Your Business and Your Career

Did you know that contacts are the bread of career... Read More

Social Network Software

My neighbor ? a lovely man I've known, and have... Read More

Should You Offer Commissions For Customer Referrals?

As a small business owner you may find yourself in... Read More

5 Ways to Wow People Who Wear Nametags

People wear nametags more often than you think. The majority... Read More

How to Get Ahead in Your Career

Bigger Better Deal. That's what everyone always hopes will come... Read More