Adsense-ble, Or The Art Of Promoting, Without Promoting

Hey, wait a minute. You can't have popups on the page. Ok, no problem. Moreover, you can't tell anyone you have an ad from Google on the page. You can't write about it, point to it or tell someone to click on it

Also, remember that you are not allowed to make a traffic pulling page, with no other way to leave it beside the ad. You must have more links on the page (now what, will anyone notice it?).

So how can you help up your click conversion rates?

1.Placement. Do not hide your ad. Put the ad to the left or somewhere near the top to ensure that anyone will see it without any scrolling.

2.Colors. There are several schools, each one pulling their way. One way is to contrast the ad as much as possible (but still possible to read it). The second one is to blend in the ad with your site as much as possible.

Click conversion rates

People say that a click through of 5-10% is very good, while others are happy with 3-5%. I have pages reaching 30% click through and they have several product and affiliate links, plus sales copy for products.

How to get that high click throughs?

My secret weapon is trying to make my WebPages as likable as possible for Google.

I have found that better ranking on your search term (for a page) in Google, increases the click through. Not because you get some secret bonus or extra points (according to those who know, are there no connection between the Google search engine and adsense).

However, I believe that if the Google search engine ranks you high, then you have created a webpage that Google understands very well. Therefore, when the adsense ad is placed and Google scan your page to determine the content of the ads to show, it also will find the page clear and understandable, and as a result choose very targeted ads.

All of this boils down to using the page tags, content, headers and similar to focus on a very narrow search term. People coming in after finding the web page in the search engine (and having read the title and description), actually find exactly what they where looking for. In addition, the ads showing are exactly in the area they where looking and will pull a higher click rate, then ads showing for someone looking after arriving from a false or misleading link.

Kenth "The Designer" Nasstrom is the founder of The Designed Software Series. His software can be found at http://www.kndata.com and he also owns http://www.free-newslettertemplates.com as well as http://www.costa-rican-information.com

In The News:

5 Google My Business Features That Support PPC  JumpFly PPC Advertising News
PPC Specialist  Pedestrian TV
Palliative Care Referrals in Cardiac Disease  American Academy of Pediatrics
9 PPC Mistakes That Impact Success  Search Engine Journal
How Not to Work with PPC Managers  Search Engine Journal
What's the Best PPC Bidding Strategy?  Search Engine Journal
What Is Ethical PPC?  Search Engine Journal
PPC & the B2B Buyer Journey: A Primer  Search Engine Journal

Wheres the Best Place to Put Google Adsense Ads?

Why, on your web pages of course. Ok, just kidding.... Read More

Google Adwords: Here is Why It Can Explode Your Business!

The beauty of Google Adwords set up is its simplicity.... Read More

Six Golden Rules Of Pay Per Click Marketing Campaign

What are pay per click engines?Pay per click engines as... Read More

ClickBank Affiliate Woes: When Tracking Breaks Down

Hardly a day goes by without a forum posting in... Read More

3 Strategies to Profit When Click Prices Increase (Part 2 of 3 Series)

What are Website Conversion Strategies?Website conversion strategies are marketing and... Read More

10 Great Things NOT to Do with Google AdSense

There is no question that you can make some good... Read More

Optimize Your Pay Per Click Ads - 3 Quick Tips

Running a pay per click campaign can be a valuable,... Read More

AdWords Ads: To Syndicate or Not to Syndicate

When running ads on the AdWords network, one of the... Read More

Effective Keyword Bidding Strategies

When doing Pay Per Click Advertising you'll often see "Bid... Read More

What is Pay-Per-Click?

Pay-per-click (PPC) advertising is when an advertiser pays for each... Read More

Preliminary Survival Steps for Adwords Success

What I find is a lot of marketers do have... Read More

Determining Keywords

Determining keywords is a critical step in web design. If... Read More

Why Paid Inclusion is Better than PPC Advertising

When search engines pay website owners a percentage of the... Read More

How To Get Banned From Google Adsense In Just 2 Clicks

The darkest nightmare a hardworking affiliate webmaster fears is receiving... Read More

How I Boosted My Monthly AdSense Profits from $673.07 to $21,398.85 in Just 6 Months

How I Boosted My Monthly AdSense Profits from... Read More

Pay Per Click Advertising and Article Marketing Compared

At first glance, Pay Per Click advertising seems to be... Read More

How to Double Your AdSense Income Instantly

As you probably already know, AdSense is revolutionizing the way... Read More

Replacing AdSense Defaults with Paying Ads

Many online ad programs, including AdSense, will sometimes show default... Read More

Pay-Per-Click Search Advertising Comes First

There are a variety of advertising options available to online... Read More

How To Find Your Own Valuable Adsense Keywords For Free

There's tons of money to be made from the Google... Read More

Local Business Advertising & Google Adwords

"I don't need the Internet to advertise - I'm a... Read More

Want Higher Adsense Earnings? Then Optimize Site Navigation

Webmasters know that Adsense generates a sizeable source of additional... Read More

Understanding Google AdSense

Google AdSense allows webmasters to dynamically serve... Read More

Googles AdSense Soon To Have New Rival?

A large part of Google's multi-billion dollar annual turnover comes... Read More

Google AdWords - A Quick Overview for Beginners

First of all, you know as well that Google is... Read More