The One Simple Trick That Can Double Your Adsense Revenue > NetSparsh

Home
>
Pay-Per-Click Advertising
>
The One Simple Trick That Can Double Your Adsense Revenue

The One Simple Trick That Can Double Your Adsense Revenue

I've been working with Google's Adsense program for a while now. If you're not already in the program, why not take a look at it now at https://www.google.com/adsense. I really like Adsense. It makes me money and it's easy to work with. Just some simple copy & paste into your webpage and you're done. Right?

Wrong! You can do it that way if you want. Who knows? Maybe you'll get lucky and get a lot of clicks. But if you're really serious about making a lot of money with the program, you're going to have to tweak it a little.

I've invested quite a bit of time experimenting with the program. When I first signed up, I got some clicks and made a tiny bit of money. That wasn't good enough. I knew there must be a way to get more of my visitors to click on the ads.

Google has a strict policy about not pointing to the ads in any way or asking people to click on them, so there were two things I couldn't do. What else was there?

Then I remembered reading an article once that discussed the psychological impact of colors on the human mind. I started researching everything I could find on the subject.

After a lot of reading, many tests and periods of watching my clicks go up and down, I found the one color combination that seemed to work the best.

Testing previously done at supermarkets had revealed that the same product could pull more sales from just changing the colors of the label. What were these colors? Red and yellow! The combination of these two colors has an immediate impact on the person who sees them. They make your eyes stop and focus. They pull your eyes right to that part of the page. They grab your attention! I'm not sure exactly why the combination of red and yellow does this, but it does. On one of my sites, I changed my Adsense ads to a bright red border and a yellow background with black text and URL.

My click through rate more than doubled with just that one simple change. That's what worked on my site. Your site's color scheme may work better with a slightly different color combination. Try lots of different color variations. Make a change in the morning and let it ride for the whole day. The next morning, try a different set of colors. Change the border, background, text. Change everything you can. Most importantly, keep detailed records of the color scheme you used, click ratio and revenue generated.

After you've done all the experimenting you want to, go back to the most profitable one and let it run for a week or so and see how it does. I'm always trying different colors even after my run of good clicks with red and yellow. There are a lot of color combinations to choose from. You never know when you'll find just the right one.

About The Author

Brad Bahr is the author of the NEW eBook: "How to "Really" Make Money on the Internet". It's filled with no nonsense, practical information. To get your FREE copy of the book, go to ==> http://www.no-nonsense-internet-marketing.com

[email protected] com

In The News:

PPC vs CPC – What's the Difference? G2 CrowdPPC and CPC are similar concepts, however in the world of marketing and advertising, knowing the difference is crucial. Read what Kevin of Hallam has to say ...

A Complete Guide to PPC Ad Targeting Options Search Engine JournalIn the world of PPC advertising, there are many different targeting options available, each designed to create a unique way for advertisers to reach their target ...

5 Ways to Use AI to Make Your PPC Ads More Effective Business 2 CommunityGetting the most from pay-per-click (PPC) ads is a priority for nearly every marketer. No doubt, the investment you channel into PPC ads is already sizeable.

What is PPC? Startups.co.ukPPC (Pay Per Click) is a type of online advertising that requires advertisers to pay each time a user clicks on one of their online ads. The most common type of ...

5 Strategies for Customer Uploads in PPC Campaigns Search Engine JournalCustomer upload lists are not new to the PPC toolbox, but are often underused. Here are five strategies to use them in your paid search campaigns.

How to run a PPC campaign Startups.co.ukLearn how to make the most out of the cheapest, most effective form of display advertising, and how to really make your PPC campaign sing.

What You Need to Know About PPC Budgets & Bidding Search Engine JournalLearn three methods to estimate your PPC budget and the different bidding strategies that advertisers can test on search campaigns.

Global Pay-per-click (PPC) Advertising Market 2019 - Google, Bing, Yahoo, Ask.com, AOL.com News135- News EverydayGlobal Pay-per-click (PPC) Advertising Market report covers extensive market outlook for Manufacturing & Construction and business strategies in several vital ...

10 Amazing Ways to Harness the Power of PPC Remarketing Campaigns Search Engine JournalTake advantage of Google and Bing's powerful display ad networks to serve remarketing ads. Here are 10 types of remarketing you can do on Google and Bing.

AdStage now available on Google Sheets PPC LandAdStage this week launched a new product that brings the cross-channel advertising data into Google Sheets, starting at only $29/month. Google Sheets Add-on ...

Google Ads: A Look at the Basics Business 2 CommunityMarketing and paid advertising can cause some anxiety. This is not news to anyone, but it is understandable. After all, fear of the unknown is a very real thing, ...

GeoEdge uncovers distribution of malvertising in Header Bidding PPC LandGeoEdge this week announced that it has uncovered a new type of malvertising distributed on the WebRTC (Web Real-Time Communications) via ads on ...

Digital Advertising Options in Self-Storage Inside Self-StorageDigital advertising allows you to connect with your self-storage audience online and nurture them through the buying process. Learn how as well as options.

FreeWheel pilots a unified video auction in partnership with A+E Networks PPC LandFreeWheel this week announced a partnership with A+E Networks to pilot their unified ad decisioning engine that will allow buyers and sellers to transact across ...

Majority of SMBs doing SEO are in-housing Search Engine LandA majority of small businesses (SMBs) surveyed understand they should be doing SEO but only 36 percent have an SEO strategy in place and are actively ...

What Is PPC & How Paid Search Marketing Works Search Engine JournalThis post will introduce you to the basics of paid search marketing and what you need to know about how pay-per-click (PPC) advertising works.

Six Tips For Effective PPC Advertising Forbes NowEvery client is different. While some request incredibly granular search ads, others leave it up to their agency's discretion. Typically, though, most clients who ...

You’re Doing PPC Ad Tests Wrong – This Script Will Help Search Engine JournalAd testing can be a time-consuming part of the PPC optimization process. This Google Ads script can help you do PPC ad tests the right way.

PPC 2018 in Review: These changes will have the biggest impact on advertisers in 2019 Search Engine LandMajor changes in SEM made waves throughout 2018 and are redefining nearly every aspect of paid search marketing. There were a number of momentous ...

Adform receives new investment from a Northern European fund PPC LandAdform today announced that a new shareholder injected equity in the ad tech company. The new shareholder is GRO Capital, a Northern European private ...

Get more conversions by deconstructing your PPC ads Search Engine LandChefs have been playing with improving the presentation of food by deconstructing meals into their components before recombining them into dishes that are a ...

Developing a Sustainable PPC Strategy: What You Need to Know Search Engine JournalWant to develop a sustainable PPC campaign that drives results? Here are some key considerations and insights you need to know.

5 Ways to Optimize PPC Advertising to Improve the Customer Experience Search Engine JournalWant to develop a relevant, sustainable, and scalable advertising strategy that prioritizes customer experience? Focus on these five key areas.

Display vs. Search vs. Social Ads vs. PPC in Paid Advertising ThomasNet NewsIt's important to know that there are several disciplines that fall underneath the PPC umbrella. Understanding the differences and figuring out which industrial ...

7 Terms You Need To Know About PPC Marketing ThomasNet NewsWelcome to Thomas Insights — every day, we publish the latest news and analysis to keep our readers up to date on what's happening in industry. Sign up here ...

5 PPC Calls-to-Action Tips & 4 Gotchas You Need to Know Search Engine JournalA new year presents a new opportunity to review and maximize search and social PPC accounts goals as well as the calls-to-action (CTAs) we use to engage ...

Using automation to boost PPC performance Search Engine LandThe number of advertising networks, features and management tools available to PPC marketers is continuously expanding and making PPC management ...

Three Reasons to Hit Pause on Your PPC Campaigns ThomasNet NewsPay-per-click (PPC) advertising is an effective tool among many industrial manufacturing companies looking to expand their outreach and to connect with new ...

Should You Choose a PPC Agency or In-House PPC Management? Search Engine JournalThere are pros and cons to both in-house PPC management and working with PPC agencies. But by developing a hybrid solution, you can actually get the best ...

PPC advertising: How retailers can dominate Black Friday in 2018 EconsultancyBlack Friday is still the busiest day for retailers with more than 137 million people in the US going out shopping over the four-day weekend, representing more ...

How SEO and PPC advertising go hand in hand Media UpdateAccording to the Digital School of Marketing, search engine optimisation (SEO) and pay-per-click (PPC) advertising both share a common function: getting ...

Do you still need a PPC tool with the new Google Ads? Marketing LandOn the surface, it's easy to wrongly conclude that Google and Bing are automating PPC pros right out of relevance. Basic PPC tasks can now happen with very ...

4 Things to Do When Your PPC Campaign Isn’t Generating Leads Search Engine JournalAre your PPC campaigns not generating leads? Can't find a solution? You can still save a failing PPC campaign. Here's what you should do.

5 Surprising Ways Great Content & PPC Can Help Each Other Search Engine JournalLearn how you can use *content* marketing to improve your PPC performance (and vice versa) and create high-performing PPC ads to maximize your *content* ...

The Five Steps For Turning Clicks Into Clients TAPinto.netDo you really care how many people saw your website today? Do you care how many cars drove by your billboard today? Do you care how many people ...

Reddit Jumps Into Pay Per Click, Performance Advertising 01/30/2019 MediaPost CommunicationsReddit built a strong foundation for advertisers based on engagement and brand awareness campaigns. Now the company will focus on performance ...

3 Ways PPC and SEO Teams Can... Vertical MeasuresCombine the forces of PPC and SEO for the betterment of your business. Check out our top 3 ways to start bridging the gap between SEO and paid media teams.

Forget me not: 3 steps to make your PPC ads more memorable Search Engine LandWhat makes some ads stick in your mind, while others are instantly forgotten and relegated to the trash heap of online noise we're exposed to every day?

7 Powerful Benefits of Using PPC Advertising Search Engine JournalHaving trouble convincing your boss or a client about the benefits of PPC advertising? Here are seven powerful reasons to use PPC advertising.

How to Turn PPC Failure Into Success: 4 Lessons Learned Search Engine JournalIn the world of PPC marketing, everyone fails at some point. It's inevitable. In fact, it will probably happen to you. Many times. But you can learn a lot from your ...

How Mastering the Art of PPC Yield Management Can Boost ROI Search Engine JournalHow can a PPC yield management program garner stronger returns on your PPC advertising efforts? We offer insights on the right tools for success.

How The Law Niche Proves Expensive PPC Can Pay Off Forbes NowAs the law niche proves, no matter the price, PPC can really pay off.

Pros and Cons of PPC BBN TimesPay per click, aka PPC, is one of the most effective ways to reach an audience that is looking for products or services offered by a business. PPC ads are ...

Accenture to acquire creative agency Droga5 PPC LandAccenture has entered into an agreement to acquire Droga5, a creative agency based in New York and London. Accenture Interactive says the acquisition will ...

How to Use Life Event Targeting in PPC & Social Ads Search Engine JournalAn individual's life events will no doubt trigger actions that marketers deem valuable: *content* consumption or purchase decisions. With each life event, there are ...

SMM or PPC Marketing – Which One Should You Use? Business 2 CommunityWhen it comes to gaining traffic to your website, you can use different approaches. The three main methods to use are SMM, PPC, and SEO. Each of these three ...

SearchCap: Google SEO, Bing Ads incentives & PPC Search Engine LandBelow is what happened in search over the past week, as reported on Search Engine Land and from other places across the web.

3 Tips for Surviving 2019, the Year of Automated PPC Search Engine JournalThere's never a dull day when you make your living in search marketing. Google continues launching new capabilities and retiring others. Just keeping up with ...

PPC and Me: My Eye-Opening Pay Per Click Experience Business 2 CommunityIf you've spent any amount of time online looking for marketing help, you will inevitably find yourself over-inundated with terms and acronyms that probably seem ...

Boost Google Ads' Quality Score for PPC Success Practical EcommerceGoogle Ads' quality score is a bid multiplier that can make purchasing ads on the popular pay-per-click advertising platform less expensive. A high quality score ...

Top 3 New(ish) PPC Features to Increase Your Paid Search ROI Search Engine JournalReady to increase your paid search ROI? Check out these three Google and Bing Ads features and tips on how you can use them right now.

Amazon Advertising Options Guide: What Marketers Need to Know Search Engine JournalThinking of advertising on Amazon? This guide will walk you through four ways to get your products in front of millions of shoppers.

5 Reasons Your Facebook Ads Aren’t Converting & How to Improve Them Search Engine JournalIs your Facebook advertising campaign not generating enough conversions? Here are some creative fixes to significantly increase your conversion rate.

SearchCap: Google Discover ads, YouTube engagement metric & PPC tools Search Engine LandYouTube now counts 'engagement' for YouTube for action ads at 10 seconds, not 30. Oct 15, 2018 by Ginny Marvin. Google says the new attribution will better ...

How to Prevent Call Fraud in PPC Campaigns Search Engine JournalThis post explains the value of PPC calls, how the industry is preventing call fraud in PPC (with video interviews), and how you can prevent call fraud in your ...

Study Reveals Latest Benchmark Numbers & Trends for Email Marketing MarTech SeriesGoodFirms conducted constructive surveys with global IT companies and experts to obtain parallel insights that would benefit businesses dealing with email ...

How To Determine The Right PPC Advertising Budget Forbes NowOne of the top questions I hear from clients and prospects is, “How much should our budget be for pay-per-click advertising?” The answer to identifying the ...

Ten retailers who got PPC right on Black Friday (and six who didn't) EconsultancyDespite many commentators discussing its demise, Black Friday continues to be one of the most important days in the retail calendar. But with retailers under ...

Why You Should Pair Programmatic Advertising with Paid Search Search Engine JournalHere's why you should consider pairing programmatic advertising with your existing PPC, SEO, and other digital marketing strategies.

8 Key Questions to Ask Before Hiring a PPC Company EntrepreneurGoogle Adwords can be a key component to driving new business for your business. Pay-per-click advertising can drive instant traffic to your website that can ...

Google Ads Strategies: Driving Quality Leads in a... Vertical MeasuresSometimes, you just need to get leads in the door. Learn how to generate quality leads fast using Google Ads call-only ads.

How to Use Pay-Per-Click Advertising for your Small Business Small Business TrendsWhile search engine optimization is an important marketing strategy for all businesses, big brands and companies receive the most hits because they rank ...

Four Ways To Get The Most Out Of Your Pay-Per-Click Strategy Forbes NowYour goal is to show up in search results when potential customers type in specific queries related to your business.

How to Build an Executive/KPI Dashboard to Prove Your PPC Value Search Engine JournalHere's how to find your key success metric, prove the value of your work, make sure your data is correct, and make your bosses happy.

10 PPC Copywriting Best Practices for Extra Effective Text Ads Search Engine JournalRunning PPC ads can be extremely profitable – or it can be a waste of time. What makes the difference? Much of it has to do with your ad text. Writing great copy ...

5 Tips to Make PPC Ads Work for Your Business Business.comFollow these five tips to run pay-per-click ad campaigns with high returns on investment.

Why Optimizing for Quality Score Still Matters & How to Do It Search Engine JournalPPC quality score still matters today. Here's how you can boost the quality of your keywords, ads, and landing pages for a higher score.

No Pay, No Gain: Four Key Benefits Of PPC Marketing ForbesWhether you've spent time working on digital marketing or have just started to look into it, you will no doubt have heard of pay-per-click advertising. A popular ...

Google AdWords Strategies: Targeting Your Competitor’s... Vertical MeasuresAdWords conquesting can be tough to execute. Learn how to target competitor's keywords in AdWords, and why the tactic is so advantageous for your ...

Bing Announces LinkedIn Profile Targeting for Bing Ads Search Engine JournalBing Ads releases LinkedIn Profile Targeting for text ads, shopping campaigns, and Dynamic search ads. Here's what you need to know.

Google Ads Not Working for Your Small Brand? Try Something Different Search Engine JournalStruggling to compete in PPC markets where megabrands dominate? Here are three different Google Ads strategies you can use to go up against large players.

Google Ads Strategies: Which Channels Are Assisting Conversions... Vertical MeasuresDo you know which online channels are driving the most conversions? Use Google Ads to highlight which channels are working, and how to identify ways to ...

The 10 Most Important PPC KPIs You Should Be Tracking Search Engine JournalPPC campaigns come in all shapes and sizes so it's important to report on the performance indicators that makes sense. Here are 10 PPC KPIs to use.

5 Useful & Easy Google Ads Metrics You Should Monitor Search Engine JournalWith all the Google Ads metrics available, how do you know what matters and where to start? Find out here why you must monitor these five metrics.

How Negative Keywords Can Help You Get the Most Out of Your PPC Efforts Business 2 CommunityPaid search can be a valuable channel for any inbound marketing strategy. From increasing brand awareness to driving higher traffic and sales conversions, ...

Stay sharp and relevant with ongoing PPC training Search Engine LandThe paid search world continues to grow and evolve at an extraordinary rate. Machine learning and automation are changing how the paid search professional ...

Why you should use SEO and PPC together Telegraph.co.ukPPC can complement SEO perfectly. Read why you should be using these two digital marketing strategies together to reach your KPIs and dominate the search ...

4 Ways To Know If PPC Is Right For Your Business Forbes NowFrom its inception in the early 2000s to now, the popularity of targeted pay per click (PPC) advertising has grown dramatically. Due to this popularity and success ...

5 Essential Skills Every PPC Professional Needs to Have Search Engine JournalWant to get ahead in the search engine marketing industry? Learn the top five skills that every PPC professional needs in order to succeed.

6 tactics for PPC marketers to save time, reduce stress and improve performance Marketing LandAs PPC marketers, everything we do revolves around structure and organization. Sure, there's a huge amount of unstructured work as the result of performance ...

These 8 PPC networks are the most popular with marketers NewstrailMarketers have 8 favorite networks when it get's to PPC. People should remember that there are many different advertising platforms and each one of them will ...

How to take advantage of strategic PPC audience targeting Search Engine LandAudiences can help improve performance within a campaign, and they can also help influence strategies in other campaigns, and even in other channels. Using ...

PPC Geotargeting Best Practices Guide Search Engine JournalHere are the top benefits of using geotargeting on your PPC campaigns, along with hands-on tips on avoiding common geotargeting pitfalls.

The future of paid voice search: How voice could be monetised EconsultancyThis year saw Google celebrating its 20th birthday, prompting all sorts of reflections on what the next 20 years might have in store. What could the future hold for ...

How to Do PPC Keyword Research in 2019 Search Engine JournalIf you're looking for the latest strategies in PPC keyword research, there's something you should know: Google was never designed to be about keywords.

How to outdo the PPC robots in shopping ads Search Engine LandAutomation driven by improvements in artificial intelligence and machine learning will bring significant changes to how we manage pay-per-click (PPC) in 2018 ...

How to Set up Google Tag Manager for Better PPC Tracking Search Engine JournalLearn how to easily implement tracking tags using Google Tag Manager for major PPC platforms: Google Ads, Bing Ads, Facebook, Twitter, and LinkedIn.

How your start-up can achieve paid search or PPC success Startups.co.ukThis is how your small business could get a major return on investment from a pay-per-click advertising campaign by creating a compelling advert and landing ...

5 Reasons Why Businesses Should Invest in Google AdWords EntrepreneurBid strategically on keywords that can convert for your business.

5 tips to reduce CPC in Google AdWords ClickZRunning Google AdWords campaigns? 5 tips to reduce CPC while not damaging your AdRank, reach, conversions, and performance.

Google Ads: Is the crown slipping from the lead generation king? EconsultancyAs its market share has grown Google has maximised its income as growth in search queries plateaued. Unfortunately, many orgs built their business models ...

5 Things Google Ads can now do automatically Search Engine LandGoogle Ads (formerly known as AdWords) has always had frequent product updates, but with the ongoing improvements in machine learning (ML), it seems that ...

SEO vs. PPC: Differences, pros, cons & an integrated approach Search Engine LandA question we are often asked is, “Which is better: SEO or PPC?” This is not a question with a general answer, as it really, truly depends on your current situation ...

Why You Can’t Build a Successful PPC Program in Just a Few Hours Search Engine JournalSome PPC guides suggest you could get a successful PPC program up and running in just a few hours. But the reality isn't so simple.

What Does PPC Have to Do With Website Design? Search Engine JournalA great website is crucial to great PPC. Learn six elements of website design that can have a major impact on your PPC performance.

Latest Report: PPC Remains a Powerful Digital Marketing Tactic to Boost Traffic MarTech SeriesGoodFirms' research team led surveys with global IT companies and experts to obtain comparative insights that would benefit businesses dealing in the ...

PPC Pitfalls to Avoid as a Small Business Owner Small Business TrendsA small business may think PPC is not for them because they tried and failed. In reality, they've likely fallen into one of these avoidable PPC pitfalls.

The PPC Guide for Beginners, Part 1: Intro to PPC ROI WordStreamLearn the basic tenets of PPC and how to get started with AdWords in this five-part PPC guide for beginners to the pay-per-click marketing world.

Should You Launch Your Product with Amazon PPC? Times Square ChroniclesThe face of retail is forever changed thanks to the introduction of online shopping. While brick and mortar shops held on as long as they could, online storefronts ...

29 PPC Tools You Need to Try This Year WordStreamEven monkeys use tools to get their jobs done faster! Here are Larry Kim's 29 favorite PPC tools to try this year for increased productivity and higher performing ...

The One Simple Trick That Can Double Your Adsense Revenue

Pay-Per-Click Advertising Pay-Per-Click Advertising