Ten Quick Etiquette Tips for Business Lunches

Knowing what to do when meeting a prospective client for
lunch, or going to lunch with the boss or colleague can be
confusing at times. Here is a quick list of items to
remember:

1. Be in the present moment with whoever you are with.
Limit glancing around the room. It's a sign that you are
looking for something better. There is nothing worse than
having a conversation with someone who is half there.

2. Being on time. This sounds so commonsensical. The
percentage of people being late is over 65 percent. Don't
push your time to the last minute before leaving the office
so you will be late. Take some reading or work with you,
arrive early, sit in the lobby, and work. Or give yourself
some space to think over how you want to approach the time
together. You introduction, tone, style, or even plan a
quick get away if the union isn't working. The memory
implant of your lateness will always override any request
for forgiveness.

3. Turn off your cell phone before entering the restaurant.
No one around you wants to hear your conversation. Even if
you let it ring, pick it up and then take it outside. Did
you leave your lunch companion alone? This is just plain
rude. If you have an "I don't care attitude" about this,
I'll tell you a story about a lunch guest of mine who did
this and the three prospects she was meeting didn't even sit
down. They saw her talk, she waved a 1-minute finger single
to them, and they turned around and walked out. They
wouldn't even answer her phone calls or emails afterwards.

4. If you are woman and this is business, it's appropriate
now to stand up and shake the hand of a male. This
overrides
the old rule of staying seated. If the meeting is for your
spouse's business and you are coming along because other
spouses are coming, then you stay seated as your spouse
stands up. This rules applies for either gender.

5. Offer your hand and give a firm handshake. Sometimes,
people who don't like to shake hands will not meet yours.
Don't think anything of it if they don't, this is just their
preference. And particularly don't say something cute or
funny.

6. Think of an opening statement to make as you are shaking
hands. This is part of your first impression, so make it
good. Always use the guest's first name either at the
beginning or at the end of the statement. For example,
"Thank you for taking the time to get together today,
Catherine." When needing to complete a group of
introductions, highest rank rules over gender.

7. Small talk is important--don't leave it out. The length
of time for small talk depends on many factors. If you are
in the presence of famous or very rich people and not in a
social setting, then the small talk, if any, is going to be
quick and short. It could be as short as one or two
sentences. People who know how much their time is worth, or
who are doing you a favor by being there, also fall into
this category.

8. Aha, who picks up the tab? If you did the inviting, you
are responsible for the check. No matter how more well-off
they are. If a joint meeting, ask at the beginning or when
scheduling the lunch on check splitting. Waiting until the
check arrives to state the check splitting is a sign of
professional weakness. If you are meeting with someone who
is giving you valuable advice, you must pick up the tab. A
personal handwritten follow-up note is also appropriate. If
they have saved or helped you make more money, send them a
gift or gift certificate. If you don't you will never get
any more of their time again. This has occurred to me, and
the person never gets any time again.

9. Where does the napkin go? Immediately after sitting,
place the napkin in your lap. If you notice the napkin is in
the goblet, this is usually a signal from the restaurant
that the server will place the napkin into your lap. If you
excuse yourself during the meal, place the napkin on the
left hand side of your plate or on the chair. This signals
the server that you aren't done. When done, place napkin on
the right of the plate and your fork and knife horizontally
across the plate to signal the server.

10. What to eat and use first? Which glass or which fork
can be confusing. Bread and salad plates always to the
left, drinking glasses to the right. Utensils start from
the outside in and the dessert fork is by the dessert plate.
Lay your fork and knife across your plate to signal the
server you're finished.

Catherine Franz is a business coach and prolific writer. To
read additional articles or find out more about any of her
monthly eNewsletters, visit the Abundance Center at:
http://www.abundancecenter.com. Or Catherine's blog:
http://abundance.blog

In The News:

TV makers pinning hopes on India's performance in World Cup for sales growth  LivemintNEW DELHI: Television manufacturers are hoping for an exuberant performance from India in the cricket world cup to see their sales grow by around 20% in a ...
Gold off 14-month peak as strong US retail sales data lifts dollar  MoneycontrolGold prices on Monday edged away from a 14-month peak hit in the previous session, with the dollar gaining after encouraging U.S. retail sales data tempered ...
2nd-gen Honda Amaze crosses 1 lakh sales milestone, company launches new Ace edition of the compact sedan  India TodayThe second-generation Honda Amaze has crossed 1 lakh sales milestone in India since its launch in the country in May 2018. With just 13 months taken to ...
Chanel Surpasses $11 Billion in Sales, Dismisses Rumours of Imminent Sale | News & Analysis | BoF  The Business of FashionLONDON, United Kingdom — It's been a year of tremendous upheaval for Chanel. The passing of long-time brand steward Karl Lagerfeld in February 2019 ...
Large-screen TV sales soar up to 100% as World Cup fever grips fans  MoneycontrolConsumer electronics makers as Sony, Samsung, LG and Panasonic have reported up to 100 pc jump in sales of large-screen TVs (55-inch and above) ...
Beer sales in Telangana at record high  Deccan HeraldBeer sales have seen a record high in Telangana as consumers sought to take respite from soaring temperatures in many parts of the state.
Record ice cream sales for Mackie's over bubble tea popularity  BBC NewsMackie's of Scotland says its popularity in "bubble tea" is behind record sales in excess of £15m.
Huawei confirms big sales drop due to ban (Update: US firms want ban reduced)  Android AuthorityHuawei is apparently expecting international smartphone sales to drop by 40 to 60 million units, as the U.S. trade ban continues against it.
Real estate index gains the most as sales volume picks up pace  LivemintNew launches under Real Estate (Regulation and Development) Act have seen a sharp rise, leading to higher sales.The once unorganized real estate sector is ...
Pennsylvania breweries might dodge sales tax bullet set to take effect on July 1  The Philadelphia InquirerWithout relief under a bill that passed the Pennsylvania House last week and is now under consideration in the Senate, Pennsylvania brewers will have to start ...
7 Ways Sales Teams Can Set Better Goals  Harvard Business ReviewMost sales forces use sales goals to focus attention on what's important and give salespeople direction about what to do. Goals energize people and encourage ...
Maruti Celerio Tops Hyundai Santro In Demand, WagonR Leads Segment In May 2019  CarDekhoThe compact hatchback segment on the whole saw a drop in MoM demand by 7.76 per cent.
Honor 20 reaches 1 million sales in 14 days - GSMArena.com news  GSMArena.comThe Honor 20 series was introduced almost a month ago in the middle of the dumpster fire that is the China-US trade war, taking Huawei as a hostage in the...
May Retail Sales Report: Relief for the Economy?  Market RealistOn June 14, the U.S. Census Bureau announced the advance estimates for US retail and food services sales in May. According to the data, consumer spending ...
Global ad sales growth continues to cool in 2019, Magna says  AdAge.comGlobal ad sales growth will continue to slow this year, according to a new report from ad forecaster Magna. Ad revenue will grow 5 percent in 2019, nearing ...
Hello, Cannes. Plus, 2019 ad sales growth slows: Monday Wake-Up Call  AdAge.comWelcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your ...
Robust home sales draw 2 new furniture stores to South Portland  Press HeraldWell-heeled home buyers are drawing attention from out-of-state furniture chains, two of which announced plans to open stores in Greater Portland.
For Stricken Boeing, Paris Air Show Is About More Than Jet Sales  BloombergThe Paris Air Show is normally all about jetliner deals as Airbus SE and Boeing Co. compete to parade contracts worth tens of billions of dollars that can account ...
Amazon Mi Days Sale, Mi Super Sale Kick Off With Offers on Mi A2, Redmi Y2, Other Phones  Gadgets 360Amazon Mi Days Sale and Mi Super Sale have kicked off with offers on a wide range of Xiaomi smartphones such as the Mi A2 and the Redmi Y2 to name a few.
All the best deals and sales you can shop this week  USA TODAYWe're watching for all the best sales so you can shop smarter and avoid fake "discounts" that aren't worth your time.
Cars, trucks worst hit as auto sales race downhill in May  LivemintTumbling auto sales in May reinforce the gloom surrounding auto firms. Data released by the Society for Indian Automobile Manufacturers Ltd on Tuesday ...
This week in Auto: India watches as China EV sales cool down; car sales slump by 21%  MoneycontrolHere's a list of all the major developments in the auto space.
New private home sales drop 15.2% year-on-year in May  CNASINGAPORE: Sales of private homes by developers in Singapore fell 15.2 per cent in May from a year earlier, according to data released by the ...
May retail sales rebound  Retail DiveCore retail sales in May rose 0.5% from April, and 3.2% year over year, the U.S. Commerce Department said on Friday. Nonstore (mostly e-commerce) sales ...
Symantec’s ‘Extraordinarily Depressed’ Stock Could Rise With Job Cuts, Asset Sales  Barron'sMizuho Securities analyst Gregg Moskowitz raised his rating on Symantec stock (ticker: SYMC) to Buy from Neutral, while edging up his price target to $23 from ...
Driven by Tesla’s Model 3, electric car sales rise fast in Bay Area  San Francisco ChronicleThree years ago, Ross Marabella put down a reservation for the Tesla Model 3. He was eager to swap out his 2005 Honda Accord. Tesla finally delivered the ...
Shaky top management, puny sales, sagging brand image: Nissan India is fast running out of fuel  Economic TimesAs new products flop and dealers down shutters, Nissan struggles to stay relevant in India. The recent exit of Thomas Kuehl, head of its operations in India, will ...
Automobile sales drop 7.5% YoY in May 2019, two-wheeler worst hit: FADA  Business StandardAutomobile retail sales dropped by 7.5 per cent year-on-year (YoY) in May 2019 to 17,71,920 units from 19,14,795 units in May 2018. Earlier this week, the ...
Watch: Ritson on how Tourism Australia used the sales funnel to boost effectiveness  Marketing WeekMarketing Week columnist Mark Ritson explains how Tourism Australia used its understanding of the sales funnel to diagnose an issue with intention and create ...
5 Top Stocks to Buy on Solid Retail Sales  Yahoo FinanceBack-to-back gains for this key metric indicate that it's a good time to invest in retail stocks.
Huawei expects sales drop to $100 billion: Morning Brief  Yahoo FinanceMonday, June 17, 2019. Get the Morning Brief sent directly to your inbox every Monday to Friday by 6:30 a.m. ET. Subscribe ...
Production cuts restrict decline in retail sales of vehicles to 7.5% in May  LivemintNew Delhi: Retail sales of vehicles across categories declined by 7.5% to 1.77 million units in May, impacted by a slowing domestic economy and continuing ...
Allow sales or 'incur pain'? Suburbs weighing legal pot shop regulations  Chicago Daily HeraldRecreational use of marijuana is legal come Jan. 1, but suburban community leaders are weighing whether to allow pot sales in their towns.
US Senate Scrutinizes Saudi, UAE Arms Sales  VOA NewsLater this week, the U.S. Senate is expected to mount an effort to block an $8 billion arms sale to Saudi Arabia and the United Arab Emirates, as many American ...
3rd Century Roman Coin Found in a Field Breaks Auction Sales Record  The Vintage NewsA gold Roman coin has just set a new record at auction. Many a metal detectorist is fueled by fantasy, but one 30-year-old man succeeded beyond many.
Erdoğan touts tax-free forex sales for exporters  Hurriyet Daily NewsTurkey's president on June 16 touted the benefits for Turkish exporters in their being exempt from taxes over foreign currency purchases.
Strong Retail Sales Report Counting Upward Revisions  MishTalkThe May retail sales number missed expectations slightly but the Census Bureau upgraded April from -0.2% to +0.3%.
Auto firms face bleak outlook, with no end to the gloom in sight  LivemintMUMBAI: Sales of automobiles have been falling for sometime now, prompting manufacturers to cut production to align supply with retail demand and existing ...
Fresh woes for Tata Motors as Jaguar Land Rover’s sales drop across regions  LivemintJaguar Land Rover Ltd, the UK subsidiary of Tata Motors Ltd, is not out of the woods yet. The 12.2% sales decline in May makes it the twelfth consecutive month ...
Anaheim, Orange, Villa Park home sales drop 11% in biggest O.C. slump since ’12  OCRegisterHomebuying in Anaheim, Orange and Villa Park fell 11% in what was Orange County's slowest nine months of sales since 2012. For nine consecutive months ...
Pharma sales growth hit 19-month low in May as product launches slowed down  Business StandardThe domestic pharmaceuticals market clocked 7 per cent year-on-year (YoY) growth in May, the lowest since October 2017, when it registered a growth of 4.9 ...
7 paid iPhone apps on sale for free on June 17th  BGRWe're starting off the new week with a terrific roundup of paid iPhone and iPad apps on sale for free for a limited time. You'll find seven different apps in today's ...
U.S. Retail Sales Increased in May  The Wall Street JournalAmerican shoppers ramped up their spending in May, a boost to the economy this spring. Retail sales increased 0.5% last month.
Soaring temperatures fire up sales of ACs  Times of IndiaIndia Business News: NEW DELHI: AC sales are on fire, charged up by the scorching heat across many parts of the country.
How BMW is trying to spark plug-in hybrid sales  Automotive NewsBMW is relying heavily on its growing lineup of plug-in hybrids to cut its fleet CO2 emissions in Europe to avoid stiff EU fines.
World Car Sales Will Fall More Than 4 Million In 2019; Report  ForbesThe world car market is about to take its biggest hit since the financial crisis of 2008, according to a report from Germany's Center for Automotive Research ...
US Air Ticket Sales Rose 4.77 Percent Year Over Year  Business Travel NewsThe consolidated dollar value of airline tickets sold by U.S.-based travel agencies increased 4.77 percent year over year in May, totaling $9.2 billion for the ...
Hyundai Venue Almost Neck And Neck With Vitara Brezza In May 2019 Sales  CarDekhoThe Venue's arrival has dealt a serious blow to the Vitara Brezza's monopoly in the segment.
Tesla Directors Brad Buss and Antonio Gracias Stepped Up Stock Sales  Barron'sTwo Tesla directors, Brad Buss and Antonio J. Gracias, have sold significantly more Tesla stock this year than in 2018, accounting for 73% of the insider selling ...
Jennifer Lopez 'Its My Party' Tour Tanking In Ticket Sales  Radar OnlineJennifer Lopez's 'It's My Party' Tour is tanking in ticket sales, Radar has learned.
San Antonio man loses $8000 in online vehicle sales scam  550 KTSABy Elizabeth Ruiz. |. Jun 17, 2019 @ 12:03 PM. A Bobcat tractor is seen in what was a new car showroom at Melrose Dodge, Friday, June 5, 2009 in Melrose, ...
Huawei braces for 60% fall in international sales  The Irish TimesChinese phone maker expects US sanctions to hit revenue by $30bn over next two years.
Sweltering summer is pushing up AC sales, but will margins improve?  LivemintAnalysts are pegging AC sales growth at 20-25% year-on-year in April and May, based on dealer feedback.This is welcome news for investors in these firms, ...
H&M's sales growth fails to ease investors concerns about margin pressure  Reuters UKFashion retailer H&M reported sales grew for a fourth straight quarter on Monday, but also hinted it had needed to invest more to boost its online business, ...
Auto sales go from bad to worse, fall 21% in May  LivemintSales of passenger vehicles register the steepest decline in nearly 18 years.Top carmakers such as Maruti Suzuki have been forced to close factories ...
Maureen Freniere Joins Eastern States Exposition as Event Sales Coordinator  Business WestWEST SPRINGFIELD — Eastern States Exposition announced that Maureen Freniere has joined ESE and will serve as one of the organization's Event Sales ...
Orlando housing prices, sales and inventory increase  Orlando WeeklyThe Orlando Regional Realtor Association released its report on May's housing market, showing that sales, median home prices and inventory are all on the rise ...
Wayfair's summer sale is happening now — here are 21 of the best deals on furniture and decor  Business InsiderWayfair always has good discounts on home furniture and decor, but it's currently having a major sale with up to 70% off. Here are the best deals.
UK charts: Sony's Days of Play sale means no change at the top  GamesIndustry.bizThe power of price promotions continues to shape the retail charts as PlayStation titles dominate the Top Ten. Sony's Days of Play sale kicked off before E3, ...
Dairy firm Lacto Japan to set up sales unit in PH  ABS-CBN NewsDairy product trader Lacto Japan Co. is foraying into the Philippines to meet growing dairy demand there.
Sales Of Nissan e-NV200 Electric Vans Up 200% In UK  CleanTechnicaJune 17th, 2019 by Steve Hanley. Electric car drivers are beset with range anxiety concerns. Even though they rarely travel more than 30 miles from home, there ...
Maruti Ciaz sales surpass Hyundai Verna and Honda City in May 2019  RushLaneAmong the C Segment sedans, Maruti Ciaz, Hyundai Verna and Honda City scored at the top 3 position in terms of sales in May 2019, controlling more than 80 ...
Apple Stock Gets Price-Target Cut On Lowered iPhone Sales Estimates  Investor's Business DailyA Wall Street analyst on Monday lowered his price target on Apple stock after trimming his estimates for Apple's iPhone sales for the rest of the year.
Patanjali's global ambitions hobbled by missteps; sales plunge for 2 consecutive years  Business TodayPatanjali's sales plunged 10% to Rs 8100 crore in FY18, and in the last fiscal year, it likely deteriorated further, say analysts.
Sluggish electric car sales raise emissions challenge  The Australian Financial ReviewSlow uptake of electric cars in the domestic market means Australia's carbon emissions from passenger vehicles are likely to continue to increase until 2029, ...
Sales tax holiday has positive impact on local businesses  WWLP.comMassachusetts residents will be able to enjoy a tax-free weekend for the second year in a row on August 17 and 18 during the state's sales tax holiday.
Tesla Makes Last Hard Push To Break Record Sales This Quarter  OilPrice.comTesla is well on its way to having a record sales quarter, and is currently delivering a thousand cars per day on average this month.
Madonna’s Promoter Combats NY Post’s ‘Absolute Lies’ About ‘Sluggish’ Ticket Sales  VarietyAfter a New York Post story about Madonna's supposedly "sluggish ticket sales," Live Nation fought back against the paper's "absolute lies."
Google appoints Stanley Chen to head Greater China sales, operations  CNAAlphabet Inc's Google has appointed Stanley Chen as its managing director of Greater China sales and operations, the company said in a statement ...
Mississippi sales tax holiday: When is it? What are the rules?  Hattiesburg AmericanFor one day in July, shoppers in Mississippi won't have to pay sales tax on their purchases.
Colorado has now made more than $1 billion from pot sales  CNNColorado, the pioneering state for pot peddling, has now made more than $1 billion in revenue since it legalized marijuana sales in 2014.
Tata Motors' JLR sales decline 12.2% in May on weak demand in China  Business TodayJaguar Land Rover (JLR), the UK subsidiary of Tata Motors, on Tuesday reported a decline of 12.2 per cent on year-on-year basis in retail sales in May at 42370 ...
Tata Motors Group global sales fall 23 per cent to 82,374 units in May 2019  India TodayTata Motors Group's global sales have fallen 23 per cent to 82,374 units in May 2019. The figure includes the units sold by Jaguar Land Rover (JLR) as well.
KTM Overtakes Harley-Davidson In 2018 Bike Sales  NDTV NewsKTM sold 2,61,000 bikes worldwide in 2018, selling approximately 35,000 more motorcycles than Harley-Davidson did in outright motorcycle sales. So, in ...
Two-wheeler inventories up as May sales dip 8.6%  Economic TimesMumbai:Inventories of two-wheelers at dealerships have piled up with the addition of 300,000 more units in April and May with most manufacturers avoiding ...
Nathanson Steps Off the Disney Ad Sales Ride  Broadcasting & CableIt's been a great ride at The Walt Disney Co. for senior advertising sales executive Laura Nathanson, but it was finally time to get off.
Facebook: Oculus Quest content sales hit $5 million in 2 weeks  VentureBeatFacebook's VP of AR/VR Andrew Bosworth reportedly said that Quest had seen $5 million in *content* sales in the first two weeks of launch.
Private home sales climb 30% in May | Video  CNAPrivate homes climbed nearly 30 per cent month-on-month in May, but with more homes launched than sold in almost every month this year, there is ...
The winter sales are on ... here's what you should be buying  The AgeWhen it comes to shopping at the sales, most people can be separated into two groups: those who have a plan, a target list and stick to it; and those who are ...
Median prices, home sales see jump in Nashville market compared to 2018  WZTVNASHVILLE, Tenn. --Home sales in the Nashville market saw an increase in May along with a rise in median sales prices compared to the same month last year.
Volkswagen Confirms Sales Of e-Golf In Canada In 2020  InsideEVsRelatively low availability of Volkswagen e-Golf in Canada prompted some doubt over the future of the only all-electric VW in 2020. but VW confirmed continued ...
Fed Cut Looks Less Urgent After Pickups at Stores, Factories  BloombergU.S. stores and factories reported a pickup in activity last month, suggesting the economy is humming along without an urgent need for the Federal Reserve to ...
French EV Sales Up 34% In May 2019  CleanTechnicaJune 15th, 2019 by Jose Pontes. The French plug-in electric vehicle (PEV) market scored 4,051 registrations in May, up 34% year over year (YoY), with fully ...
Boohoo credits floral prints for sales surge  BBC NewsDemand for floral prints and block colours helps the fashion chain outperform its rivals.
In May 2019, Plug-In EV Car Sales In Germany Increased 65%  InsideEVsGrowth of plug-in electric cars in Germany finally accelerated as plug-in hybrids rebound. In May, the total number of passenger plug-in car registrations ...
This Weekend's Best Sales: H&M, Wayfair, Urban Outfitters & More  E! NEWSWe love these products, and we hope you do too. E! has affiliate relationships, so we may get a small share of the revenue from your purchases. Items are sold ...
Florida Company Sued Over Sales of Skimpy Health Plans  The New York TimesA lawsuit accuses Health Insurance Innovations of defrauding consumers who were misled into buying plans that left them with thousands of dollars in medical ...
Daily Deals: FF7 Pre-order, Apple Deals and Awesome Father's Day Sales  IGNBy Shawn Saris and IGN Staff Welcome to IGN's Daily Deals, your source for the best deals on the stuff you actually want to buy. If you buy something through ...
Mercedes elevates Santosh Iyer as head of sales and marketing  MoneycontrolIyer, who is currently Vice President of Customer *Service* and Corporate Affairs succeeds Michael Jopp who assumes the new responsibility of head of sales and ...
Tractor sales plunges for fourth consecutive month in May  ETAuto.comThe industry pins hope on the upcoming union budget New Delhi: Signaling no relief to rural woes, tractor sales continue to decline in double digits in May 2019.
Car Sales Down By 20.55 Per Cent In May 2019 As Automakers Try To Control Inventories  NDTV NewsThe wholesale and production numbers in May 2019 have seen a huge drop compared to retail numbers which is the biggest indication that automakers are ...
Chinese auto sales post worst-ever monthly decline as trade war intensifies  Economic TimesBEIJING/SHANGHAI - China reported the worst-ever monthly sales drop in the world's largest vehicle market on Wednesday, exacerbating concerns over the ...
After a poor start, Tesla CEO Elon Musk predicts record output, sales in Q2  LivemintMountain View (US): Tesla CEO Elon Musk is assuring the company's shareholders that the electric car maker is on pace to set manufacturing and sales records ...
AVA Group eyes Rs 500 crore sales volume from Medimix brand  MoneycontrolDiversified conglomerate AVA Group, which retails the Medimix range of products, has set itself a target of achieving Rs 500 crore sales volume this fiscal.
Car sales skid again in May as consumer demand remains sluggish  LivemintTata Motors reported a drop of 26% in its domestic sales in May 2019.Maruti Suzuki India said its overall sales for May declined by 22%
Ford Freestyle Sales Down By A Whopping 75 per cent  GaadiWaadi.comCompared to May 2018, sales of Ford Freestyle last month witnessed a drop by whopping 75 per cent, while 30 per cent drop in sales compared to April 2019.
Maruti Swift Demand Improves In May 2019; Hyundai Grand i10, Ford Figo Sales Drop  CarDekhoThe mid-size hatchback segment did not see drop in sales in April, but it seems to have lost that momentum in May.
Car sales in India at its lowest in 18 years  Autocar IndiaThe Indian automobile industry has reported a slowdown in sales in May 2019 as well. Click here for more details.
Thomson eyes 300,000 product sales, Rs 500 crore revenue in FY20  MoneycontrolFrench consumer appliance firm Thomson is eyeing sales of 300,000 television units in FY20 and revenue of Rs 500 crore by the end of this fiscal in India.

Casual Networking

What comes to mind when you think of networking --... Read More

A Little Something Special Goes a Long Way

Keeping the 80/20 rule in mind; that is that 80%... Read More

Are You a Cultivator or a Harvester?

As a result of providing marketing consulting, training and coaching... Read More

Dont Be Macho Selling Ice to Eskimos

This issue's topic was suggested by a sales rep for... Read More

Tapping The Potential Of Your Customers

Business owners of long standing know the cardinal rule "take... Read More

Freebies

Freebees--Freebees--FreebeesWHY PAY, WHEN "YOU CAN HAVE IT FOR FREE?"There are... Read More

5 Ways to Encourage Impulse Purchases

I just bought six square pieces of spongy fabric for... Read More

Leave a Better Voice Mail Message

Yesterday I received a call from a financial planner named... Read More

Consulting Versus Selling

Consulting Vs Selling, How we can make sales by not... Read More

A Stupid Question, but it has to be asked

This is a stupid question but it has to be... Read More

Build & Protect Your Confidence

I can remember the first time that I had to... Read More

A Look at Store Fixture Parts

Products for sale need to be displayed in a manner... Read More

Create a Magic Connection with Clients, Leads, and Business Associates Part II

Part I of this article explored how strategies of Neuro-Linguistic... Read More

Writing Effective Sales Messages

A sales letter is a document designed to generate sales.... Read More

Lock, Stock, and Barrel!

The other night I was watching a classic western from... Read More

Picture Yourself a Winner

In the work place, the amount of good things that... Read More

Your Direct Mail Sales Letters Must Differentiate You

For two winters I heated my house with an old... Read More

Selling the Difficult: How to Sell What People Dont Understand How to Buy

I'll play a seller, using conventional selling methods, selling something... Read More

Sell With KISS, As In Keep It Simple, Stupid

One of the most useful and fundamental communications lessons that... Read More

Long Sales Letters vs. Short Sales Letters

Everywhere I turn, I'm being asked to weigh in on... Read More

The ?Write? Way to More Sales

The sales letter you can't put down?the advertising copy that... Read More

Quotations Tell... Proposals Sell!

The traditional "Quotation" was originally devised during the Industrial Revolution... Read More

Leads, Prospects, and the Huge Gap Between

The leads marketing delivers to the sales team never seem... Read More

What Not To Do With Your Leads

Anyone that works in sales knows just how important it... Read More

Diverting the Flow of Customers to Your Business

I was a lucky kid when I grew up. Lucky,... Read More