Deprecated: mysql_connect(): The mysql extension is deprecated and will be removed in the future: use mysqli or PDO instead in /home/a26f9f83/public_html/articles/includes/config.php on line 159
Customer Service Revival > NetSparsh - Viral Content you Love & Share

Customer Service Revival

Value is in the Eye of the Beholder

Sales today is filled with stereotypes. The "sleazy car salesman", the "annoying telemarketer", and the ever-present "pushy commission salesman". And in the sales profession, we may not realize it ? but we do think of other people in our profession this way sometimes. Now, this may not be because of our vision of them ? it may, in fact, be because of their vision of us as customers, and their knowledge of the sales process.

We all know that the profession of sales has a stigma attached to it. If you're a salesperson, you are pushy, rude, overbearing, and only want money ? at least, that is the common misconception. And although you may not want to hear it, this is true of some. Those obnoxious, pretentious and sometimes even nauseating individuals, who are the primary reason for a bad outlook on salespeople. They are not doing this intentionally, though. They just do not know sales the way they should know sales.

Think of this. You are struggling your way through aisles upon aisles of items, arms full, and have forgotten a basket. You see an employee walk by, and look. One of two things could happen.

The uneducated sales person would continue to walk by, never to be seen again as they hunt for a more "worthy" prospect. However, the educated salesperson would handle this differently.

You would see them walk by, and think nothing of it. All of a sudden, a friendly voice comes from behind you "Here you go. You looked like you could use some help."

The employee hands you a basket with a smile. They take a look at the items in your basket, and ask if you have any questions. You tell them that you were wondering which cleaner is better on your flooring. The salesperson responds with a smile, and proceeds to give you information on each floor cleaning product. You thank them, and with another smile, the salesperson informs you of where you can find someone to answer any other questions, and continues down the aisle.

Which person helped the customer more? Which person just made a sale, however small, where the other hadn't seen one?

The more important question to ask yourself though, is which salesperson are you.

This may or may not be a situation you can relate to. But if you have been helped in this way, you will surely remember it. And you will probably go back there again, hoping for the same great experience. But at least one of your customers can relate to this experience, and look back with a smile. Shouldn't all of them?

It should be every salesperson's goal to genuinely help their customers. Instead of being the uneducated salesperson, try this. Rather than recommending a certain product, or completely ignoring a browsing customer, try to figure out what they really need. Use a random act of kindness as an icebreaker ? in this case, a basket to someone who needed it. Ask if they need assistance with anything. Give them information on all products they might be interested in. Answer any other questions, tell them where you will be, and politely leave them to their decision. This might seem simple, but you will be amazed at the response. Higher customer satisfaction, more return customers, more referrals, and more sales. Just from a smile, a question, and leaving them be.

Cherilyn Lester is an accomplished sales professional and is currently involved in sales training for retail establishments. Most training is done at a distance, providing an easy resource for companies around the globe on a contract basis. You can reach her at cr_lester@hotmail.com

In The News:

This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news

Wall Street Journal

US Existing-Home Sales Dropped in September
Wall Street Journal
WASHINGTON—Sales of previously owned U.S. homes declined in September, extending a weak stretch for the housing market in a period of otherwise strong economic growth. Existing-home sales fell 3.4% in September from the previous month to a ...
Existing-home sales slump to a near 3-year low as buyers back outMarketWatch
Existing home sales fall for sixth straight month in SeptemberCNBC
US Existing-Home Sales Fall to Lowest Since 2015Bloomberg
Kitco News -Crain's Chicago Business
all 35 news articles »

CNBC

Alibaba looks to take this year's $25 billion Singles Day sales event international
CNBC
Alibaba on Friday kicked off the festival for its annual massive shopping event. The sale day, widely known as "Singles Day," takes place on Nov. 11 and Alibaba is hoping its "New Retail" strategy will help it be bigger than the previous year. Total ...

and more »

CNBC

Procter & Gamble shares jump 7% on biggest quarterly sales gain in 5 years
CNBC
Procter & Gamble shares jumped Friday after the company said beauty helped propel higher-than-expected revenue growth and reported the strongest quarterly sales gains in five years. It also maintained its profit outlook for the full year. In recent ...
Something new at Procter & Gamble: Sales growthWCPO
P&G Soars the Most in a Decade on Surprisingly Strong SalesBloomberg
Procter & Gamble posts surprise sales rise, profit beatsYahoo Finance
SEC.gov
all 212 news articles »

Idaho Statesman

US home sales fell in September to slowest pace in 3 years
Idaho Statesman
U.S. home sales fell for the sixth straight month in September, a sign that housing has increasingly become a weak spot for the economy. The National Association of Realtors said Friday that sales declined 3.4 percent last month, the biggest drop in 2 ...

and more »

Wall Street Journal

P&G Posts Strongest Sales Growth in Five Years
Wall Street Journal
The maker of Tide detergent and Gillette razors said organic sales, a closely watched metric that strips out currency moves, acquisitions and divestitures, rose 4% in the fiscal first quarter. Beauty products—with brands including Head & Shoulders ...

and more »

Forbes

When Is 'Black Friday' 2018? Expected Sale Dates For Amazon, Best Buy, Target And Walmart
Forbes
Black Friday 2018 will take place on November 23rd this year, which is the day after Thanksgiving. While that is the official start date of Black Friday, many deals will actually begin in early November. Additionally, Black Friday's date is much ...

and more »

P&G's stock surges after profit and sales beat
MarketWatch
Shares of Procter & Gamble Co. PG, -1.11% rallied 2.8% in premarket trade Friday, after the consumer products company reported fiscal first-quarter earnings and sales that beat expectations, and affirmed its full-year outlook. Net income for the ...


CNBC

Ford pokes fun at tech visionaries in new 'Built Ford Proud' ad campaign that aims to boost lagging sales
CNBC
Ford, which is wrestling with slowing sales and a stock price at its lowest level in nine years, is trying to overhaul its image and juice its sales with a new ad campaign. "Breaking Bad" star Bryan Cranston anchors the new "Built Ford Proud" ad ...

and more »

Los Angeles Times

Trump uses inflated figures to argue that foreign sales are ties that bind US to Saudi Arabia
Los Angeles Times
Trump's open talk of sales figures as a factor that could outweigh human rights concerns is a rare stance for an American president, one that conflicts with long-standing national values. Compounding the controversy, the president's figures are ...
Senators push vote to block Saudi arms sales after Khashoggi disappearancePolitico

all 7,200 news articles »

Housing sales in China growing slower
MarketWatch
BEIJING--Housing sales growth momentum slowed in the first nine months of the year, as limits on buying homes in many cities damped demand. Housing sales by value for the January-September period rose 15.6% from a year earlier, according to data ...

Google News

Get the Most Out of Your Current Customer

The customers you already have could be your biggest lead... Read More

It Isnt A Sale Until Youre Paid

Back in the days when I sold for CTV and... Read More

Selling the Dr. Seuss Way

"I am Sam. Sam I am. Do you like green... Read More

The Wall of Defensiveness: 7 Ways to Tear It Down

Have you ever gotten frustrated when you realize that your... Read More

Selling ? Remember These Ten Rules and Succeed

There are thousands of books and seminars on how to... Read More

Tips for Increasing Your Profits with Gift Certificates

Offering gift certificates is an excellent way of increasing sales... Read More

Seminars for Prospecting

The purpose of a 1- or 2-hour seminar is to... Read More

Restaurant Pressure Washing

Many pressure washing companies try to stay away from the... Read More

How to create your own Unique Selling Proposition

Why would a prospect buy from you rather than from... Read More

Leveraging Yourself Up To Executives When Selling

The fastest way to get a decision made is to... Read More

Impotent Questions - How Much Are They Costing You?

Last issue we talked about what motivates people to buy... Read More

Value Based Pricing, Not Price Cutting

Special Requirements for Reprint: we ask only that you include... Read More

How To Make The Most Out of a Business Networking Event

You're not alone. Most people are uncomfortable walking into a... Read More

Whats the Secret to Repeat Business?

When you think about ways to gain repeat business from... Read More

Great Telephone Skills

Having good telephone skills is crucial as the call may... Read More

Who Takes Your Money

Your business is making profits, but where is the cash?... Read More

Marketing Conversations, And Conversation Stoppers

Where many marketing conversations get off-track are the ones you... Read More

Value-added Selling?

"Value-added." That word is used so much it has become... Read More

Referrals: Getting Good Business By Doing Good Business

Whether you're a conventional sales person, a professional ? such... Read More

Don?t Waste My Time!

Many participants in my programs ask how to deal with... Read More

Health Insurance Lead and Health Insurance Leads

Health insurance lead generation systems provide a stead stream of... Read More

How to Sell: Selling Tips of Master Moms

"If you don't think well of yourself, no one... Read More

Another Warm Lead

Saturday morning, I sat in my pajamas, sipping strong, black... Read More

The Benefits of Metal Store Fixtures

Your choice of materials for store fixtures includes wood, metal,... Read More

Use Bundling To Increase Your Profits And Sales

Use Bundling To Increase Your Profits And Sales An effective... Read More