Deprecated: mysql_connect(): The mysql extension is deprecated and will be removed in the future: use mysqli or PDO instead in /home/a26f9f83/public_html/articles/includes/config.php on line 159
How To Write A Riveting Sales Letter That Closes Sales > NetSparsh - Viral Content you Love & Share

How To Write A Riveting Sales Letter That Closes Sales

How do you get people's attention and build their interest to take the time to read your sales letter? Let's face it. If you can't get the attention of prospects and keep their interest your sales letter will just fall flat on it's face and thus not make you much money.

Today, I'm going to show you how to take that limp sales letter and inject more money making power into it. How? You make your sales letter more riveting. And you do that by creating a thread of curiosity and or surprising information that keeps your prospects on the edge of their seats. There are various ways to do this, but today I'm going to show you three simple things you can do right away to make your sales letter more riveting.

1) The 25% Rule: Simply stated, if the first quarter of your sales letter isn't absolutely compelling and interesting enough your sales letter will bomb. So here's what you do. You craft an irresistible benefit laden headline and subhead that pull people into the first sentence of your body copy. You write the copy in such a way that to complete the thought forces your audience into the next sentence. Next, your first paragraph will naturally flow into the second paragraph and then into the third and so on. The trick again, is to write the copy in such a way that you're using stories, case histories, testimonials news or even descriptions that take several paragraphs to write. Then you break this huge block of copy up into multiple paragraphs. As a result, the first 25% of your sales letter should become riveting.

2) Sentence Enders: At the end of key paragraphs you can add a special sentence that beckons your prospects to read into the next paragraph. Here are several examples: "Stay with me." "Let me explain." There's more." "What happened next will surprise you." "I was blown away by what happened next." "Now here comes the good part."

3) Preview: Have you ever noticed on talk radio or on various news programs that the announcer or radio host will give you a preview of what's to come in their show in order to whet your appetite to know more? You can do the same thing throughout your sales letter. Note this technique is closely related to Sentence Enders. Here are a few examples. "As you read on, you're about to discover how XXX can boost your sales by 30% to 400% in just 7 short days." "I'm going to reveal my magic metabolism secrets that can peel off 20 lbs within 30 days time. But before I do ... " "In the next 5 minutes as you read every word of this letter, you will know the 7 secrets to exploding your online profits without paying a single dime in advertising costs." "By the time you finish reading this eye-opening letter you will know how to take these three fighting techniques and stop any attacker foolish enough to get in your face."

Here's the bottom line. You must keep your prospects focused on your sales message. If your sales letter is like most people's sale letters - boring - no prospect will take the time to read it and as a result you won't get sales. Use these three techniques and try inventing some of your own to keep your reader focused and riveted on what you've written. Build suspense in your sales letter. As if you're constantly dangling a carrot before them. Do this and you should see your sales boost.

About The Author

Mike Jezek is the creator of Mega-Persuasion Psychology? the science behind "Irresistible Copywriting" which employs a powerful combination of results-producing influence techniques and psychologically persuasive sales devices -- proven to increase Web SALES by 30% to 400% or more.

Sign up for Mike Jezek's acclaimed "Confidential Psychological Selling Tactics" mini-course today at irresistiblecopy@worldresponders.com or enjoy more of his articles at www.irresistiblecopywriting.com

In The News:

This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news

WTOP

What the Supreme Court's online-sales-tax decision means for Md., Va.
WTOP
WASHINGTON — Maryland and Virginia leaders are reviewing Thursday's Supreme Court ruling that allows states to require that online retailers collect sales tax even if those companies do not have a physical presence in the state. While new tax charges ...
Supreme Court Widens Reach of Sales Taxes in E-CommerceNew York Times
What's that extra in my online cart? Soon, maybe a sales taxSacramento Bee
Supreme Court rules states can require online retailers to collect sales taxNBCNews.com
CNBC -CNNMoney -Reuters -Supreme Court
all 2,150 news articles »

CNNMoney

Kroger's online sales up 66%. Amazon and Walmart have a real ...
CNNMoney
The online grocery war isn't just a battle between Amazon and Walmart. Kroger's strong digital sales show the supermarket giant is serious about e-commerce ...
Kroger's New Approach to Stocking Shelves Is Boosting EarningsWall Street Journal

all 263 news articles »

Wall Street Journal

Spring Home Sale Season Shows Signs of a Bust
Wall Street Journal
A booming economy is providing little boost to the critical spring homebuying season, which is stuck in neutral due to a lack of inventory, high home prices and rising mortgage rates. Existing home sales have declined compared with a year earlier in ...
US existing home sales fall for second straight monthCNBC
Existing-home sales sink as tight supply smothers marketMarketWatch
US Existing-Home Sales Unexpectedly Fall on Inventory WoesBloomberg
Reuters -USA TODAY -Yahoo Finance
all 248 news articles »

The Olympian

Olympia's sales tax will go up July 1 to fund affordable housing
The Olympian
Shoppers in Olympia will see a higher sales tax rate starting July 1 after voters approved an increase to fund affordable housing. The 0.1 percent increase brings Olympia's sales tax rate to 8.9 percent, the same rate as in Lacey and Tumwater. Olympia ...


ABC News

Supreme Court says states can collect online sales tax, consumers likely to pay more
ABC News
In a case that could likely mean consumers paying more nationwide, the Supreme Court Thursday opened the door for states to collect sales taxes on purchases from online retailers even if that company doesn't have a physical presence in that state.


Quartz

The Steam Summer Sale just launched. Go buy some cheap video games
Quartz
The Steam Summer Sale for 2018 starts today (June 21), which is great news for people who love video games and hate having any extra money. Steam, the video game distribution platform created by Valve Corporation, provides daily discounts on select ...
Steam Summer Sale 2018: It's live, it's here, your wallet oozes fearCNET
Steam's Summer Sale offers discounts on 'Fallout,' 'Sonic' and moreEngadget
Steam Summer Sale Now LiveIGN
GameSpot -Business Insider -The Sun -Steam
all 151 news articles »

Louisiana House rejects sales tax proposal John Bel Edwards favored
NOLA.com
The House GOP leadership assisted with moving that vote forward in order to make a point that the 4.5 percent sales tax rate doesn't have the votes to pass. The Republican leadership wants a 4.4 percent sales tax rate adopted and thinks proving a 4.5 ...

and more »

CNNMoney

Smith & Wesson sales plunge
CNNMoney
American Outdoor Brands, the gun maker that owns the iconic Smith & Wesson line of firearms, reported plunging sales and blamed "social activists" for the decline. The company said Wednesday after the close that quarterly sales dropped 25% compared to ...
Gun sales plunge for Smith & WessonABC15 Arizona
Smith & Wesson owner sees weak gun sales in year aheadFox Business
'Trump slump': gunmaker American Outdoor Brands hit by sharp sales dropThe Guardian
CNN
all 157 news articles »

CNET

Amazon Prime Day 2018 will bring big sales on July 16, according to leak
CNET
Amazon Prime Day is a big day of sales for Amazon Prime members. NurPhoto/Getty. Amazon's day (and a half) of deals may be less than a month away. According to a new leak, Amazon Prime Day starts July 16. The date was shown in a reportedly leaked ...

and more »

TNW

Meet the 'reverse ICO,' where existing companies run a token sale
TNW
In 2017, Initial Coin Offerings (ICOs) netted a collective $5.6 billion, becoming one of the hottest tech trends of the year. Also referred to as token sale, ICO is a method for companies to raise funds by selling their own proprietary cryptocurrencies ...

and more »
Google News

Refining Your Telephone Prospecting Techniques To Be A Master Closer!

Let me create a picture for you. This is the... Read More

The Never Ending Sale

Once you have added a new customer to your book... Read More

Whats the Secret to Repeat Business?

When you think about ways to gain repeat business from... Read More

Selling the Dr. Seuss Way

"I am Sam. Sam I am. Do you like green... Read More

Create a Magic Connection with Clients, Leads, and Business Associates Part II

Part I of this article explored how strategies of Neuro-Linguistic... Read More

Chicken Little And The Disintermediation Myth

If Chicken Little were alive today he wouldn't be running... Read More

Web Promotion: 10 Amazing Web Promotion Ways To Jump Start Your Sales

Hello, do you have a website and sell something on... Read More

How to Sell High Tech Solutions

Many companies are looking to improve upon the speed, security,... Read More

Sales People have an advantage as entrepreneurs

Zig Ziglar use to say in seminars and on tapes... Read More

Creating More Effective Proposals

The need for good proposals - the business kind, not... Read More

Ten Quick Etiquette Tips for Business Lunches

Knowing what to do when meeting a prospective client forlunch,... Read More

Three Ways to Increase Mortgage Applications

If you are in the mortgage business, the very first... Read More

The Wall of Defensiveness: 7 Ways to Tear It Down

Have you ever gotten frustrated when you realize that your... Read More

60 Ways to Increase Your Mail Order Catalog Sales

This article is meant to inform. Please don't construe this... Read More

Two Mistakes That Will Cost You Money

You've met a new prospect, accurately assessed their needs and... Read More

Dont Let Rattlesnakes Scare You

Recently I was out trail running along the South Fork... Read More

Sales Brochures - 9 Steps to Success

Even in this day of websites, many customers want to... Read More

10 Mistakes That Reduce Profitability

In my professional experience as a sales and marketing coach/consultant,... Read More

Letting Them Use Plastic

Obtaining merchant status will help to increase your sales. Consumers... Read More

Handshake Intimidation

In some situations, attempting to intimidate the other person will... Read More

Gatekeepers

When I ask salespeople to define what a gatekeeper is,... Read More

Generating Sales Leads

Any company that relies on selling a product or service... Read More

Sell YOU With Your Small Talk (Yes You Can)

Want to build a relationship -- sell yourself for a... Read More

How to ASK for Business -- WITHOUT appearing Pushy --

GIVING Vs "SELLING"Never lose sight of the importance of providing... Read More

Selling Strategy - 5 Ways To Success

Web sites exist for essentially two purposes. The first is... Read More