A Little Something Special Goes a Long Way

Keeping the 80/20 rule in mind; that is that 80% of your business comes from 20% of your client base, there are a lot of missed opportunities to keep your clients coming back again and again and yet again. Having worked six years in the hospitality industry, particularly the hotel business, I have found the key to success and I would like to share it with you. It is a rather simple concept, I will admit, yet we sometimes need to regroup or refocus on the simple things to remain successful.

I had the misfortune of establishing my hotel sales career during the worst time in the industries history - 9/11. I can remember that day like it was yesterday. I was in a daze like I had never experienced before, or since for that matter. But, because of my due diligence prior to that day, my phone continued to ring while I watched some of my fellow associates begin to sink. In fact, at the end of 2002 I was recognized by Hilton Hotels Corporation as one of their top producers among thousands.

What was I doing in the early months of 2001, you ask? I was taking care of my clients in special ways with personalized gift baskets. I learned what my clients liked and what they disliked and I made sure to send them a special gift after they booked with me and in some cases when all they did was provide me with a few moments of their time to learn about my hotel. Needless to say, it paid off. It was a small investment that paid for itself a thousand times over...probably more.

As I grow with the company and assume more responsibility, my time to research items has slowly dwindled. The fact remains that although I have a staff of four, I am still a sales professional and that will never change. It was time for me to sit down and get back to the basics. This time, I have compiled my information in the virtual world of the Internet for you to use.

Eric Gans, Director of Sales and Marketing (at a Hilton Hotel)

http://hospitablegifts.com

In The News:

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PHOTOS: Retail marijuana sales start in Salem | News  The Salem NewsTo play the media you will need to either update your browser to a recent version or update your Flash plugin. COUPON DEALS · NEWSPAPER ADS.
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Morata injury could make Sarri enter January sales  IOLLONDON – Chelsea coach Maurizio Sarri is likely to assess the attacking talent on offer in the January transfer window after Alvaro Morata suffered an injury this ...
LIVE BLOG: Retail pot sales begin in Salem  The Salem NewsAlternative Therapies Group in Salem officially begins to offer retail marijuana sales Saturday morning.
Auto sales in November skid on inventory, liquidity issues  LivemintNew Delhi: Domestic sales of bigger trucks and buses fell in November for the first time this fiscal as a liquidity squeeze at non-banking financial companies ...
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Changes to beer sales starting 2019  KKCO-TVComing 2019, there's going to be some changes to the way you can shop for booze. Currently, Colorado grocery stores and gas stations can only sell 3.2 beer.
Here is how the Miami Open’s move to Hard Rock Stadium has affected ticket sales  Miami HeraldThe Miami Open tennis tournament is moving to Hard Rock Stadium in 2019 after 30 years in Key Biscayne, Florida. Despite initial skepticism from fans, ticket ...
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No more flash sales, Xiaomi Redmi Note 6 Pro goes on open sale in India starting Dec 12  India TodayRedmi Note 6 Pro received great response from the consumers during the flash sales. As Xiaomi had announced, the company managed to sell 6lakh Redmi ...
Northeast Ohio home sales cooled in November  cleveland.comSales were down from the same month of 2017, and the average sale price actually dipped in some of the region's more bustling counties.
Fox Reshapes Ad-Sales Unit as Disney Deal Nears (EXCLUSIVE)  VarietySome of 21st Century Fox's best-known ad-sales executives will leave when it closes a large sale of its assets to Walt Disney in 2019.
NI exports to the Republic rise, while GB sales fall  BBC NewsAnnual decline in sales to GB due to decline in food, beverages and tobacco subsector, says Nisra.
X70 will boost vehicle sales - Nation  The Star OnlinePETALING JAYA: Proton's sport utility vehicle (SUV) launch will help boost vehicle sales to close the year on a high, with the sales figure so far this year already ...
Cloud giants, enterprise refreshes keep storage market poppin': Global sales up 20% in Q3  The RegisterIDC's Q3 storage tracker numbers show a tier of the tech industry growing by almost a fifth versus the same period a year ago, though not all of the big players ...
U.S. confirms China soybean purchase, but no clarity over more sales  Yahoo! Finance NewsCHICAGO/WASHINGTON (Reuters) - U.S. government officials on Thursday hailed China's first meagre purchase of U.S. soybeans since its trade war with the ...
Delhi High Court Bans Online Sale of Medicines  Inc42 MediaA day after the Madras High Court reserved its verdict after the final hearing, on epharmacy, the Delhi High Court has issued an all-India ban on the online sale ...
Glossier Hits $100 Million in Sales and Takes Aim at Big Beauty  The Business of FashionNEW YORK, United States — Glossier, the fast-growing millennial makeup company, will surpass $100 million in revenue this year, according to chief executive ...
Sydney sits sixth in world for mega-mansion sales  The Sydney Morning HeraldA weak housing market might be worrying economists but in the rarefied world of luxury and wealth, Sydney still ranks as one of the top locations in the world for ...
PlayStation Store Sales Charts: Red Dead Redemption 2 Stands Unshaken on PS4  Push SquareAs 2018 draws to a close, Sony's released the sales charts for both the North American and European PlayStation Store, and it's Red Dead Redemption 2 that ...
"EV Sales Capital Of The World" Is Shanghai  CleanTechnicaThe International Council on Clean Transportation recently released a report on EV sales around the world.
Asheville Alcoholic Beverage Control officials: We're prepping for marijuana sales  Asheville Citizen-TimesAsheville Alcoholic Beverage Control officials Tuesday said the new warehouse they've built has room for marijuana.
Liquidation sale strategies for Sears, Kmart, Lowe’s and more  Yahoo FinanceHundreds of stores across the country are closing up shop as many major retailers like Sears, Kmart and Lowe's restructure. While many are calling it a retail ...
Amazon India to host online sales event for SMEs  Economic TimesBENGALURU: The Indian arm of global e-tail major Amazon will host 'Small Business Day' online shopping event on December 16 to promote small and ...
Slowing sales, structural shifts and rural demand is bringing small cars back into focus  Economic TimesA deep structural shift emerging in consumer demand is sending car makers back to the drawing board.
Major chunk of agri sales should go to farmers: Adi Godrej  Moneycontrol.comHe explained that there are a lot of government rules, which only allow marketing under certain conditions.
Eskom mulls asset sales as Patrice Motsepe circles  Business DayEskom, desperately in need of cash, is in advanced talks to sell its home-loans business, possibly to African Rainbow Capital.
PepsiCo VP sales Harsh Rai quits; succeeded by NourishCo MD Ajit Dheer  Economic TimesNEW DELHI: PepsiCo VP and general manager sales Harsh Rai has quit the company, ending an over-decade-long association with the beverages and foods ...
Mahindra Alturas Nov 2018 sales at 216 units - Toyota Fortuner at 1,475  RushLaneNew Mahindra Altruas SUV, the Toyota Fortuner challenger has managed to sell 216 units in first month. Fortuner registered 1475 unit.
Best Buy announces 'Nick of Time' sale for last minute deals on gadgets  CNET en EspanolBest Buy promises deals on iPhones, MacBooks, Samsung TVs and Beats headphones.
K-pop girl group Blackpink Singapore show's tickets on general sale from Dec 20  The Straits TimesSINGAPORE - South Korean idol girl group Blackpink, set to play in Singapore next February, has released ticketing details for the upcoming concert.. Read ...
Flipkart Honor Days sale: Honor 9N at Rs 8,999, Honor 9 Lite at Rs 9,999, Honor 10 at Rs 24,999 and other top Honor phone deals  India TodayFlipkart is holding a four days' Honor Days sale on its website that starts from today i.e. December 13 and will end on the midnight of December of 16.
Amazon sackings 'follow sales data leaks'  BBC NewsAmazon reportedly believes the staff had been abusing their access to an internal database.
Holidays bring record sales, hope for Guinness World Record for N.O. makeup brand The Crayon Case  NOLA.comThe Crayon Case will join Kaleidoscope Hair Products, NOPD, and The United Way for a record-breaking toy giveaway.
What Sales Teams Should Do to Prepare for the Next Recession  HBR.org DailyThe current economic expansion is long by historical standards, and thus the risk of recession rises with each passing month. Recessions catch many ...
UK economy slows as car sales fall  BBC NewsGrowth in the UK's economy has slowed as car sales fell and the manufacturing sector stalled, the Office for National Statistics (ONS) has said. The economy ...
Toyota controls 57pc share of all vehicle sales in Kenya  Daily NationJapan's Toyota Motor Corporation controls 57.3 per cent of all motor vehicles sales in Kenya, according to new official data which shows automakers' market ...
Replacing the Sales Funnel with the Sales Flywheel  HBR.org DailyI've been using the sales funnel for 28 years, my whole career. This year, I retired the funnel — threw it a party, gave it a gold watch, and congratulated it on its ...
Tailored Brands stock tanks after sales miss, lowered guidance  MarketWatchShares of Tailored Brands Inc. TLRD, +2.48% fell more than 18% in the extended session Wednesday after the parent company of Men's Wearhouse, Jos.
Top Apple Suppliers Post Solid Sales as iPhone Concerns Persist  BloombergApple Inc.'s two largest Asian suppliers unveiled decent jumps in monthly revenue, potentially assuaging investors who fear the worst about iPhone demand.
Egypt restricts sales of yellow vests to stop protests  BBC NewsSales of the vests are restricted to stop copycat protests on the anniversary of the 2011 uprising.
Passenger Vehicle Sales Dip In November, See Fourth Monthly Decline Since July  News18Domestic passenger vehicle sales declined in November, the fourth monthly decline since July, as spike in interest rates and high fuel prices crimped consumer ...

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