Model Dell: The Art of the Affiliate Coupon

Along with having an innovative supply chain, there's another reason Dell is the largest computer company in the world. They always offer great coupon codes to online affiliates that let the buyer "in" on deals that they otherwise wouldn't get.

By offering coupon and discount codes that are both new promotions and/or expiring deals, it motivates buyers into taking advantage of a one time offer. It's also a great way to push inventory and make room for new products.

Have you noticed Dell is now promoting digital cameras, flash memory, and more electronic products from other retailers? Their success in the e-commerce space comes with the help of affiliates, and now they are promoting a wide range of electronics with similar coupon codes to what was once only available to computer discounts. Promotions like these benefit the buyer AND seller.

If I were a retailer, I would model the dell coupons and coupon codes Dell provides. It really sells products, especially when it's an extra $50-$100 discount. This makes a consumer feel like they're getting the best deal out there, regardless of the actual final price. The only thing Dell lacks that can benefit affiliate marketing is great landing pages that explicitly outline the details of the coupon. Let's not confuse buyers, instead let's make sure they know what kind of deal they're getting, and point them to it. The online affiliate and retail community need to pull together to let buyers more easily understand the offer they're getting, and landing pages detailing an offer enhance online shopping.

There's a reason "dell coupon" was searched twice as much as "online coupon" in April (from Yahoo search statistics). It's because not enough affiliates are pushing their products with coupon codes. Retailers should model the Dell affiliate coupons offers; their success comes from many angles.

Gary Gray is a co-owner of CouponChief.com. You can find dell codes and more from almost any retailer at Coupon Chief!

In The News:

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New Air India sale offer may keep working capital debt out  Economic TimesNEW DELHI: The government is likely to consider selling Air India in such a way that the acquirer does not have to take on its working capital debt, thus halving ...
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Kathmandu FY profit climbs on Aussie sales  NEWS.com.auKathmandu's key Australian market appears to be weathering the retail chill, with sales of its signature puffer jackets helping offset a revenue decline in New ...
A Decline in RV Sales Is Bad News for Trump  BloombergLast summer something strange started happening in the recreational-vehicle business. Even as President Donald Trump proclaimed “an economic turnaround ...
JLR’s China sales are up, but it’s too early to call recovery at Tata Motors  LivemintIt is too early to hope for a turnaround, amid continued turbulence in the automobile industry, globally.Weak sales and capacity utilization have been translating ...
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Samsung Galaxy Note 10 sets sales record in South Korea  Android PoliceThe Samsung Galaxy Note 10 and Note 10 + are very expensive phones, and they lack some features of past Samsung devices like a headphone jack and a.
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Adobe Projects Slower Sales Growth for Marketing Products  BloombergAdobe Inc. gave a revenue forecast for the current period that fell short of Wall Street estimates, signaling slower sales growth for its newer marketing products.
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With stake sales, Yes Bank is now poised for a makeover  LivemintMumbai: Yes Bank's shareholding structure may witness a major churn by the year-end as founder Rana Kapoor has initiated talks to sell a part of his holding to ...
Bajaj Dominar price increased by Rs 10k - Sales decline to 927 in Aug 2019  RushLaneLaunched in April 2019, Bajaj has now announced the third price hike of Dominar 400. This is the highest price hike ever given to Bajaj Dominar.

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