Deprecated: mysql_connect(): The mysql extension is deprecated and will be removed in the future: use mysqli or PDO instead in /home/a26f9f83/public_html/articles/includes/config.php on line 159
Mortgage Leads, Choosing the Best Option > NetSparsh - Viral Content you Love & Share

Mortgage Leads, Choosing the Best Option

When it comes to buying mortgage leads, there are many good companies out there for you to research, and many avenues to travel down when considering which lead type will work best for you.

While working as a loan officer, I dealt with my fair share of mortgage lead companies. Along the way, I bought my leads in bulk, I bought them fresh, and I bought them with a live transfer.

Researching lead companies is an important aspect when deciding to invest in one, but lets be honest with each other, we really don't know what we are getting until we begin to purchase them.

When I would purchase my leads in bulk, I would take $100.00 of my hard earned money, find what I believed to be the best cherry-picking site out there, and by about fifty leads at $2.00 each.

Now I know that you get what you pay for, and my goal was to close two at the most, and at the very least, one. Over the years this approach would occasionally pay off, but I had the feeling of working harder, and not smarter.

The next approach I took a shot at was the purchase of "real time " leads, or "fresh leads." I would take that same hard earned $100.00 and receive approximately three to five fresh leads consisting of purchase leads and refinance.

These leads I did not cherry pick, I would set up a filter before hand. The filter would be specific to state, type of loan, credit, ltv, loan amount. Etc.

When a lead came in and matched my filter, it would be stream lined directly to my e-mail account, and it would be roughly ten minutes old. I had a lot of success with these leads, but continued to keep all of my options open.

The other type of lead I decided to take a shot at was the live transfer lead. I believed this to be a wonderful concept, and a very efficient way of obtaining leads and increasing my applications.

I basically sat at my desk and waited for the lead company to transfer customers to me by way of the telephone. Sometimes this worked and sometimes it didn't. The problem was, there was no guarantee that I was going to answer the phone. I worked in an office with ten other loan officers, if I stepped away from my desk, they would end up in my voice mailbox, or if the phone went unanswered, the potential customer would hang up.

It is pointless to go into further detail, I think you get the picture, the live transfer at times could be a mess. Again, I felt as though I was working harder and not smarter.

Before investing with mortgage lead companies, make sure you do your home work thoroughly. Read the companies "terms of service," find out what their return policy is, call and speak with a representative, ask about a free trial. Does it consist of a free lead or some type of credit toward your first deposit? If they are confident in the quality of their leads, than they should not have a problem accommodating you.

I have had, and know loan officers who have had success with all of the above mentioned lead type scenarios. Some may work for you and some may not. But remember, if you find yourself working too hard to make the lead work for you, consider a different type of lead!

Jay Conners has more than fifteen years of experience in the banking and Mortgage Industry, both as a loan officer and a sales manager. He is the owner of http://www.jconners.com, a mortgage resource site, he is also the owner of http://www.callprospect.com

In The News:

This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news

Forbes

Never Say These 5 Phrases in a Sales Conversation
Forbes
Maybe they're still green and have a lot to learn or perhaps they shouldn't really be in sales. Whatever the reason for these uncomfortable conversations, they make us not want to buy, even if we're interested in the product or service the company is ...


Rising rates, slowing home sales expected to hurt remodelers
ABC News
General contractors and other small businesses in the home remodeling industry can expect revenue to slow in 2019, the result of rising mortgage rates and sluggish home sales. That's the prediction of Harvard University's Joint Center for Housing ...

and more »

CNN

Wells Fargo 'misled' investors about toxic sales culture, NY Attorney General says
CNN
The bank has admitted that unrealistic sales goals led employees to open up to 3.5 million fake bank and credit card accounts without customers' knowledge. Wells Fargo workers faced relentless pressure to meet their sales targets, and were rewarded ...
Wells Fargo fined $65M for sales practices that cost investors millionsFox Business

all 41 news articles »

Investopedia

Days Sales Of Inventory - DSI
Investopedia
The days sales of inventory (DSI) is a financial ratio that indicates the average time (in days) that a company takes to turn its inventory (including goods that are a work in progress) into sales. It is also called as days inventory outstanding (DIO ...


Glens Falls Post-Star

Two arrested for alleged crack cocaine sales, possession
Glens Falls Post-Star
QUEENSBURY — Two people were arrested Friday in connection with the sale and possession of crack cocaine in Queensbury, according to the Warren County Sheriff's Office. Georgio A. White, 30, of Albany, was charged with felony counts of criminal sale ...


Maine home sales slow in September, but prices are up
News & Observer
Home sales in Maine fell by a little more than 5 percent in September, while home prices rose by nearly as much. The Maine Association of Realtors says the median sales price rose by a little less than 4 percent, to $215,000. The realtors' association ...


Charlotte Observer

Red Ventures ends sales training program, with dozens of young workers impacted
Charlotte Observer
The fast-growing Internet marketing firm just south of the state line started the two-year Sales Associate Program in January as a way to reduce turnover in its sales department, as well as groom recent college graduates for careers in sales ...


Reefer Mania: Day One Sales Across Canada Could Top C$27.9 Million
Seeking Alpha
Strong sales figures for provinces across Canada on day one of legalization. I estimate that first-day sales were worth ~$28 million in ~212,000 sales, including both online and retail store sales. The focus moves from legalization to supply shortages ...

and more »

AppleInsider

Bearish analyst fears weak iPhone XS & iPhone XR sales, but still expects ASP to climb
AppleInsider
After just one day of preorders, Zhang believes the initial sales of the iPhone XR are weaker than previous expectations, with 12 million units thought to be shipped to retail channels before October 26. Shipment estimates for the iPhone XR are also ...

and more »

The News Journal

Powerball, Mega Millions sales top $5 million in Delaware as jackpots grow
The News Journal
Even Vernon Kirk, director of the Delaware State Lottery, thinks it's a little crazy how big the jackpots for Mega Millions and Powerball have gotten. Lottery sales in Delaware have been going up, too, he said. "It's way higher than usual," Kirk said ...
Washington sales for biggest Mega Millions in history hit $15M in a weekMyNorthwest.com
Mega Millions sales brisk for $1.6B jackpot13abc Action News

all 2,628 news articles »
Google News

Five Keys to Make Your Cold Calls Sizzle

Do you clam up on the telephone? An advertising rep... Read More

Breaking Through The Comfort Zone Barrier

After completing a workshop on personal productivity or time management,... Read More

Why Write a Sales Letter for Each Product?

Authors/publishers are great at getting their books written. Entrepreneurs know... Read More

How Many Ways Do You Have To Justify Your Price?

If you were selling a mansion, and you were selling... Read More

Closing Sales Is Not A Problem, It?s A Process

In my opinion, the most overrated topic in sales training... Read More

A Look at Child Mannequins

Not all mannequins are made to look like full-grown adults.... Read More

Handshake Intimidation

In some situations, attempting to intimidate the other person will... Read More

EXHIBITORS - Check Your URL

How many of you have a corporate web site? Everybody... Read More

Can Walmart Make You Rich?

Have you ever shopped at Walmart and thought... I need... Read More

Stuff We Make Up About Our Prospects

? Go through the "no's" to get to "yes." ?... Read More

How To Get Rich Giving Away Something Free

The best of all worlds is to have a product... Read More

Dr. Seuss?s 3-Step Selling Process

Hello Everyone: Here's a unique look at learning how tosell:... Read More

Selling: an art of a skill?

Selling is as much an art as it is a... Read More

Save Your Breath: How To Sell In Trade Shows Without Pitching

You stand there, in front of your great presentation material,... Read More

Why I Hate (Most) Benefit Statements

Benefits are what motivate people to purchase from you, right?... Read More

How to create your own Unique Selling Proposition

Why would a prospect buy from you rather than from... Read More

In Sales Service Means Business

Some businesses flourish while others slowly fade away. There's usually... Read More

Four Easy Steps To Building A Powerful Employee Incentive Program

Want to build a successful incentive program for your company?... Read More

Buying Mortgage Leads - Three Things to Consider

The time comes for all mortgage brokers and loan officers... Read More

How to Generate Leads on the Internet

In the last decade, the Internet has become a major... Read More

Lock, Stock, and Barrel!

The other night I was watching a classic western from... Read More

A Brief History of the Sales Profession

The formula for defining a "profession" is similar throughout many... Read More

How Can a White Paper Support Sales and Marketing?

A white paper supports PR, marketing and sales because it... Read More

Web Promotion: 10 Amazing Web Promotion Ways To Jump Start Your Sales

Hello, do you have a website and sell something on... Read More

Whats So Special About You? Defining Your USP

Your prospect is in the market for a widget, just... Read More