Finding the Right SEO Company

I often talk to people who have lost faith in Search Engine Optimization (SEO) firms because of bad experiences. Either they saw no results, felt that they were tricked into subscribing to a service that could not work, or that they wasted money on a firm that did them no good. Although I agree that there are bad SEO firms out there, I know that there are also many good ones. It's your job to make sure you find an SEO firm that will work for you.

Search engines are the basis of Internet existence and survival. Recent studies have concluded that over 90 percent of all web surfers use search engines to find what they are looking for. Thus, in order to be successful on the Internet, your website must be search engine friendly. If people who search the Internet for your products or services are not finding your Web site, you need search engine optimization (SEO).

Now some of you may take on the task of optimizing your own sites. For those people, there are plenty of "how to" articles on the Internet that can help you. If you need more help, drop me an email and I'll give you some ideas. However, many webmasters decide instead to let an SEO company handle their marketing. Search Engine Optimization is a full time job, and many companies need to hire someone to do it for them. If this is your intent, you should know what to look for, and what to watch for, when selecting the right SEO company.

1. Make Sure They, and Their Clients, are Successful and Well Optimized

If your SEO company does not rank high on most major search engines under their specific services, then they probably won't have the ability to get you high ranking on yours. For example, if you're located in Boston, your SEO company should at least rank on the first page in Google, Yahoo, and MSN under such search terms as "Boston SEO," "Boston Internet Marketing," "Boston Web Marketing," or even "Boston Web Design." If you found them through pay-per-click or sponsored listings, this only means that they do not have the ability to optimize their own websites and are forced to pay for their clientele.

In addition, it is a good idea to check the success of their clients. All SEO companies have a client listing, if for no other reason than to offer front page links to their big spenders. Take a good look at these clients' sites. Check for quality of content and keywords. View the source and see how well the meta tags are structured and how well they apply to the content given. And most importantly, go to the major search engines and find where these clients land on the search terms they are targeting. If the SEO company has created a successful marketing campaign for each of its clients, chances are you're looking at a good SEO firm. However, if neither the SEO company or its listed clients have high rankings, I would recommend you find a firm that does.

2. Make Sure Someone Answers the Phone or Responds to Email

Although this may sound funny, I can't stress how important it is to find a SEO company that will be there when you need them. Before choosing an SEO company, call them. If they pick up, you're in good shape. If they don't pick up, but call back within 2 hours, you're still looking pretty good. If it takes you a handful of phone calls and emails, or a number of days to get a response, you might be in bad shape.

Say you've just received a new product that you would like to market. Say that product is seasonal, only for the holiday season, and your ability to sell it relies on the timeliness with which you can get it seen on the search engines. You need a company that you can contact to put immediate marketing efforts to your new pages and products. If it takes 3 to 4 weeks for your SEO firm to make changes and improvements, you might want to look for a company that can keep up with your fast-paced business and demanding customers.

3. Make Sure They Understand How Search Engines Work

Keeping a website at the top of the search engines has become a science. The best search engines frequently modify the way their databases list Web sites, and constantly change the search criteria used to find and present web pages.

To understand the quality of a company's search engine optimization services, you must first understand how search engines work. Search engines list websites in two distinct manners: pay per click listings and organically optimized listings.

Pay per click listings are the listings that appear on the top or right side of most search engines under the heading "Sponsored Links", or some related term. This type of listing is paid for. Web sites that wish to get top search engine placement without optimization can pay a certain cost that is charged to their search engine accounts every time their sponsored link is clicked on by a prospective client. Cost per click rates range anywhere between $0.10 and $10.00 per search. Some bigger-budget eCommerce businesses can spend up to $50,000 a month on pay per click marketing.

Organically optimized listings are the listings that appear at the top of search engine pages without having to pay for these listings. This type of listing is free. However, your website must be properly optimized to appear at the top of all search engines using organic optimization. Search engines use unique programs which send agents referred to as "spiders" and "robots" to your Web site to collect data. Your website must be structured properly to aid these robots in their search for information.

A quality SEO firm will know how to properly structure your website for top organic optimization and, ultimately, top search engine placement. Watch out for SEO firms that take your money and invest in pay-per-click marketing. Although this will get you immediate results, it does nothing to optimize your site in the long run, will not be as profitable as an organic marketing campaign, and will keep you dependent on SEO companies for your success. And pay-per-click marketing is something you can easily do yourself; if that's the route you wish to take.

4. Make Sure They Follow-Up with Internet Research

In addition to knowing how to optimize correctly, an SEO firm should be constantly investigating the Internet's most popular search engines in order to stay aware of the latest techniques for promoting a Web site on the Internet. If they are not giving you monthly reports on the status of your listings, the increasing quantity of your links, and the number of unique visitors to your site, you might not be working with the right SEO company. These reports should not only show where your site is ranked on each of the major search engines for each of the major terms you target, but also show you how you have improved from the previous month and where your competitors stand.

5. Make Sure You Constantly Know What They're Doing

The major problem most people have with internet marketing guys is that they don't see them everyday. It's not like these guys come into the office everyday, or even sit down with the boss for a daily conference call. Most of them work out of their homes, spending 12 hours a day on the computer. Now I'm not saying that they will take your money and do nothing for you, but it's good to keep your eyes on them like you would any employee. On the days that they work for you, have them send you day-end reports detailing the pages they optimized, the content they added, the keywords they marketed, and the links they added. This will allow you a better understanding of what they do on your clock, and allow you to keep your eye on their progress and effectiveness.

Overall, you can find a good SEO company. There are hundreds out there. But it is your responsibility to make sure you find the right one. Don't just pick the first firm you find, then complain when you see no results. Find your results before you hire any SEO company, and you will put your business on the right track for Internet success.

Nathaniel Long is an Internet marketing specialist for Allied Internet Productions, a Denver-based web design and marketing company specializing in graphic and flash design, internet marketing and search engine optimization. Visit their site at http://www.alliedinternetproductions.com, or call them toll free at 800-935-1820.

In The News:

Service workers and SEO: What developers should know  Search Engine LandDevelopers working on websites, as compared to native apps, were long at a disadvantage because they were limited to using web technologies like HTML, ...
5 practical data blending examples for smarter SEO insights  Search Engine LandSometimes we face questions that are hard to answer with the information from isolated tools. One powerful technique we can use is to combine data from ...
SEO survival in 2019: Words of wisdom from Moz’s Dr. Pete Meyers  Search Engine LandSearch engine optimization is a never-ending process that is frequently subjected to rule changes and playbook adjustments – many of which tend to come ...
5 Growing SEO Methods to Optimize your Keywords in 2019  YourStory.comWhile everything else stops to run in a proper manner, or when you have to do it, tweaking your keyword lists is similar to that of your regular car maintenance.
Take a deep dive into SEO and digital marketing [Deals]  Cult of MacLearn what it takes to master online marketing in all its forms, through a bundle of 9 courses clocking in at 57 hours of *content*.
9 Things to Do When Your SEO Pro Quits  Practical EcommerceAn ecommerce company's search-engine-optimization pro will eventually leave. Here's what to do next. First, ask her why. Make it clear that you want her ...
Greyhound SEO Launches Professional and Specialized SEO Services - Press Release  Digital JournalGreyhound specialized search engine optimization services help businesses Increase ROI.Greyhound SEO is happy to announce the launch of its professional ...
What Is Rank Transition & What Does It Mean for SEO?  Search Engine JournalDiscover what rank transition is according to Google's Ranking Documents patent and what its implications are for search engine optimization.
College students learn digital marketing, SEO during seminar  Daily PioneerThe college students learnt about Digital Marketing and SEO during a daylong seminar. A seminar on Digital Marketing and SEO was held at Oriental Institute of ...
What is HTML, cache and SEO? What are cookies and how do algorithms work? Digital language explained  Evening StandardTech speak can give us all a headache sometimes. Every day in the digital age, it seems we have a new phrase to contend with that describes the intricate ...
3 Benefits to investing in SEO now  TechGenYZAs an online business or company, you want your products or services to reach the most number of internet users in order to make more sales. If you decide to ...
How to Use Video to Boost Traffic and Sales Faster Than SEO  WebProNewsMarketing innovator Neil Patel says that video is better than most marketing channels out there for getting traffic fast. In his latest video Patel explains how ...
Introducing SEO for developers. It’s time.  Search Engine LandComputer programming is making enormous innovative leaps on the web, evolving from crusty old-school AJAX, to jQuery, to reactive views that synchronize ...
The Most Effective SEO Strategies in 2019  QriusNew year, new you, new SEO strategies. With search engines like Google looking ahead to improve their services, it's vital to keep up and prepare for the.
SEO Tidbits From Google Fights Disinformation White Paper  Search Engine RoundtableOn Friday, Google published on their blog about fighting disinformation and posted a 30 page white paper. Truth is, there is nothing really new in this white ...
Exploring the Role of Content Groups & Search Intent in SEO  Search Engine JournalHere's what SEO professionals need to know about a Google patent "Optimized Web Domains Classification Based on Progressive Crawling with Clustering."
The 20-Minute Technical SEO Workweek  Search Engine JournalHave you checked your technical SEO lately? Use this workflow to quickly get a pulse of your technical SEO in just 20 minutes a week.
Vietnam coach Park Hang-seo confirms desire to give up coaching multiple teams  FOX Sports AsiaVietnam coach Park Hang-seo claims that he still plans to concentrate on only one of the two national teams for the country.
SEO: 9 Tips for Writing Great Content  Practical EcommerceTextual *content* enables search engines to understand your site. The words you choose should engage shoppers and boost your site's relevance to the ...
4 demanding areas of SEO to focus this year  TechGenYZThere's so much more to understand in SEO which is must to know to drive traffic to your website and rank higher. Know more here.
Is It Time To Outsource SEO? Here's What You Need To Consider  ForbesEveryone and their mother is chasing after the holy grail of internet marketing: organic search traffic.
[Video] WebTextTool Review & Walkthrough: Level Up Your SEO in 2019  99Signals - Tech News, Tech Hacks, & MoreHere's an in-depth video review & walkthrough of WebTextTool — an SEO tool that can help you optimize your blog posts & improve your *content's* readability.
SEO vs SEM – What’s the Difference and Why it Matters to Your Business  G2 CrowdLearn the key difference between SEO and SEM and how they greatly increase the visibility of your site on search engines like Google, Yahoo, Bing, and more.
Crawl-First SEO: A 12-Step Guide to Follow Before Crawling  Search Engine JournalCrawl-first SEO focuses on two of the main parts of the search engine infrastructure: crawling and indexing. If all the pages on a site aren't crawled, they can't be ...
Updated for 2019! ‘Enterprise SEO Platforms: A Marketer’s Guide’  Search Engine LandMarTech Today's “ Enterprise SEO Platforms: A Marketer's Guide” has been updated for 2019. Compiled from the latest research, this 61-page report is your ...
5 SEO Career Trends for 2019 [New Research]  Search Engine JournalWhile the idea of SEO being dead is nothing more than worn out, industry fodder, SEO as a job title and role have been legitimately questioned. Not so long ago, ...
How to Set & Achieve Realistic SEO Goals for 2019  Search Engine JournalWhat milestones does your company need to reach in 2019? As marketers and SEO professionals, charting the path toward our goals is one of the exercises we ...
New Study Shows How Much SEO Professionals Are Earning Per Year  Search Engine JournalA recent study on the local search industry reveals how much the average SEO professional earns in a year, and what they bill per hour. Data is based on ...
SEO: Free Keyword Research in 3 Steps  Practical EcommerceThere are many expensive tools that claim to simplify and speed up the keyword research process. If you don't have thousands of dollars in your budget, ...
How to Activate a Sponsorship to Achieve Content Marketing & SEO Goals  Search Engine JournalWant high-quality coverage and links? Here's how to maximize sponsorships to help you to achieve your *content* marketing and SEO goals.
Angular Universal: What you need to know for SEO  Search Engine LandIf you use Angular to power your website, then you have an extra hurdle to cross when it comes to SEO. Fortunately, Angular Universal makes it easy to leap ...
SEO Evolution: What’s next for SEO?  Fourth SourceThe year is almost at an end and with the dawn of a new one comes the prospect of Google's raft of SEO changes that the company is ushering for 2019.
SearchCap: Google updates, SEO education & A/B testing  Search Engine LandMueller previews Google image search changes, old Search Console sunsetting at NYC meetup. Jan 25, 2019 by Barry Schwartz. Here are the highlights from a ...
An SEO Guide to URL Parameter Handling  Search Engine JournalURL parameters create duplicate *content*, waste crawl budget, and dilute ranking signals. Learn six ways to avoid potential SEO issues with URL parameters.
MarTech Today Research: A marketer’s guide to enterprise SEO platforms  Search Engine LandEnterprise SEO continues to grow more complex as the technology and algorithms powering search engines evolve. Comprehensive enterprise SEO platforms ...
How to Use Python to Analyze SEO Data: A Reference Guide  Search Engine JournalDo you find yourself doing the same repetitive SEO tasks each day or facing challenges where there are not tools that can help you? If so, it might be time for you ...
60+ SEO Stats to Help You Rank Better in 2019 [Infographic]  Social Media TodayAre you looking to maximize your search performance in 2019? Need to know the stats and facts to help you understand the SEO process? The team from Red ...
SEO Optimizers free digital marketing training classes in Los Angeles - Press Release  Digital JournalWe are a full *service* digital marketing agency, specializing in search engine optimization, website design, social media, and paid advertising. Since their ...
How to Do a Competitive SEO Analysis  Practical EcommerceKeeping up with the Joneses in search engine optimization starts with clicking and scrolling in the search results. Copying competitors won't help you outrank ...
11 SEO Tips & Tricks to Improve Indexation  Search Engine JournalHere are 11 tips and tricks to ensure that your website gets crawled and indexed properly – and help your webpages rank higher in search.
Targeted SEO: Here’s how to grow a page from 200 visits per month to 30,000  Search Engine LandSpoiler alert: SEO works. Strategic, targeted SEO can drive huge results for the right pages. Of course, the catch here is that you need the “right” pages to see the ...
SearchCap: Bing Maps API, Google and YouTube ads and targeted SEO  Search Engine LandNow your Google text ads can show on YouTube search results, too. Jan 30, 2019 by Ginny Marvin. Google says early tests have shown similar performance ...
James Sandberg, Customer Devoted: Social optimisation will soon be as important as SEO  AffiliateINSIDERAhead of next month's Digital Marketing Forum, AI CEO Lee-Ann Johnstone caught up with James Sandberg, founder of eCommerce agency Customer ...
SearchCap: Local SEO survey, Moz domain authority and GOOG earnings  Search Engine Land5 takeaways from Google's Q4 2018 earnings for search marketers. Feb 5, 2019 by Ginny Marvin. Google executives discussed search experience, campaign, ...
Get your site to the top of any search with this SEO tool  Boing BoingThere's a lot of competition on the internet, no matter what your hustle. The important thing is that when people search for what you've got, they find you - and ...
Loyalty Marketing: The Proven Complement to Your SEO Strategy  Search Engine JournalHere's how loyalty marketing can complement your SEO strategy and why the two disciplines need to be conducted seamlessly.
SERCO GROUP PLC LS-02 (SEO.DE) Sees The Tape Move Mid-Market  Stock News OracleShares of SERCO GROUP PLC LS-02 (SEO.DE) is moving on volatility today -2.27% or -0.03 from the open. The XETRA listed company saw a recent bid of ...
40 Major SEO Mistakes You Must Avoid in 2019 [Infographic]  Social Media TodayAre you struggling to get your website to rank on the first page of Google? Want to see if you're making any SEO mistakes that could be holding your website ...
'Very concerning': Senate watchdog hasn't finished an ethics probe since 2017  CBC NewsThe Senate Ethics Officer didn't publish a single inquiry report last year, prompting some senators to wonder exactly what the office (which has a $1.2 million ...
The 12 Areas of SEO Knowledge You Must Master to be Successful  Search Engine JournalThe role of an SEO requires mastery of certain skills and knowledge. Here's what SEOs need to master for career advancement and campaign success.
SEO Digital Marketing Automation Software Launched  NewswireSEODragon by Firas Alameh is now available, offering digital marketers access to a wide range of SEO tools and an easy-to-read report generator for promoting ...
North Ridgeville Digital Marketing Web Design Expert SEO Service Announced  NewswireNorth Ridgeville SEO has announced it can provide local clients with cutting edge, SEO optimized website designs. The team stresses the importance of a ...
SEO 101 Tutorial Videos  Vertical MeasuresHere are 6 SEO tutorial videos from our SEO 101 training series on improving your search engine ranking through proper onsite SEO tips and techniques.
DigitalBerge, The #1 SEO Company in Delhi NCR, Launches its Personal Branding Services  Business StandardRead more about DigitalBerge, The #1 SEO Company in Delhi NCR, Launches its Personal Branding Services on Business Standard. / -- With the launch of its ...
5 Critical SEO Considerations When Optimizing News Websites  Search Engine JournalA few rules of SEO, like publishing great *content* and providing a good user experience, are universal. But not all websites thrive by using the exact same set of ...
12 Reasons Why Your Business Absolutely Needs SEO  Search Engine JournalSEO is important for greater searchability and visibility, but offers more real value than that. Here are 12 reasons why businesses need SEO to take their brand to ...
SEO: 6 Things to Do When You Have Nothing to Do  Practical EcommerceSearch engine optimization is self-directed. Unless you're being managed by another practitioner who tells you what to do and when to do it, SEO can be difficult ...
47 Experts on the 2019 SEO Trends That Really Matter [Ebook]  Search Engine JournalIn 47 Experts on the 2019 SEO Trends That Really Matter, learn how the following SEO outlooks will influence the way we do SEO in 2019: Understand Your ...
SEO still leaves most marketers puzzled. With this $30 training package, you won’t be.  The Next WebDo you know the most searched keywords around your business or website? Do you use those keywords in your titles and tags? Do you know your optimal ...
Why Prioritization Is Critical to SEO Success  Search Engine JournalHere's why prioritizing on-site and technical optimization, *content* creation and repurposing, and link building will set your SEO campaign up for success.
12 SEO Goals for 2019: Ideas That Will Inspire You  Search Engine JournalIt's time to set your SEO goals for 2019. Need some inspiration? Read this roundup of New Year's goals from the SEO community.
These Are The Biggest SEO Trends Of 2019  ForbesSEO strategy with components for successful marketing as icons on cubes on wooden backgroundGetty. How will the world of search engine optimization ...
SEO drives search results. Control those rankings with RankActive SEO for $25  The Next WebSEO is like water. You can hit it pretty consistently and even capture some now and again. But trying to firmly grip it is darn near impossible. That's because the ...
Is There Any New Innovation In SEO?  Forbes NowSearch engine optimization (SEO) has been a field of its own in the marketing community for the past two decades. But in a world where most industries are ...
5 SEO trends that will matter most in 2019  Search Engine LandTo be atop the waves, think about your SEO strategy in advance. A shortcut to success: get to know the upcoming trends and work out an action plan for each.
15 Common SEO Mistakes To Avoid  ForbesUnderstanding SEO is the ultimate marketing discipline, especially in today's highly digital world. If you want to drive traffic to your site and increase sales, you ...
A checklist: Important SEO points to cover in a content campaign  Search Engine LandAfter you've chosen the right execution for your link-building campaign and you're getting ready to launch it, you can't forget about search engine optimization ...
SEO Is A Must For Small Businesses: Here's How To Get Started  ForbesYou are starting a business and have a checklist of the things you need to get your business going. You have the idea for a product or *service* -- check.
The importance of understanding intent for SEO  Search Engine LandSearch is an exciting, ever-changing channel. Algorithm updates from Google, innovations in the way we search (mobile, voice search, etc.), and evolving user ...
5 SEO Factors to Monitor in 2019  Search Engine Journal2018 was the year in which Google introduced dramatic changes to how it ranks sites. For example, Google used AI for approximately 30% of search queries.
Best Ways To Improve Your SEO And Why You Need To Do It  Forbes NowThe more quality *content* you produce, the better results you will see.
5 Basic SEO Principles to Increase Your Website Traffic  Multichannel MerchantSearch engine optimization (SEO) is the cornerstone of the modern business. If you are an ecommerce seller, you cannot grow your base of loyal customers if ...
SEO Industry Approaching $80 Billion But All You Want Is More Web Traffic  ForbesBorrell Associates predicted in 2016 that by the year 2018 businesses in the United States would spend an estimated $72 billion in search engine optimization ...
Boost your site’s SEO ranking with this $24 tool  The Next WebIf your website rankings are showing up on the second page of Google searches, then we can probably guarantee you of at least one other place your rankings ...
How SEO Has Evolved (And What's Next)  ForbesSince the early days of SEO, marketers have deployed online strategies to ensure that their websites would gain greater visibility on search engine results pages ...
6 Tips For Helping You Succeed In Voice And Visual Search  ValueWalkVoice and visual searches are similar to text keyword searches in terms of the quality of the search. “You cannot create poor *content*.
The Vicious Circle Of SEO (And How To Beat It)  ForbesWhat's the secret to overtaking older *content* that already has a deep reservoir of backlinks? How can we break out of the vicious circle of SEO?
11 Big SEO Challenges You’ll Face in Your Career  Search Engine JournalFrom managing client expectations to balancing task load, learn 11 SEO challenges that you might face in your career and how to overcome them.
6 Reasons Why SEO Might Not Be Right For Your Business  ForbesContrary to popular belief, SEO is not something every business needs, especially small businesses with modest marketing budgets. Here's how to determine ...
What Is Edge SEO & Why You Should Adopt It  Search Engine JournalAre you ready for edge SEO? Find out what edge SEO is, how – and why – you should implement it, and its technical implications.
5 Reasons why eCommerce businesses should consider SEO as part of their marketing budget  TechGenYZTalking about digital marketing without mentioning SEO doesn't make sense! If you aren't familiar with the growing importance of SEO on eCommerce, consider ...
SERPstash is a $20 app that will help you win at SEO  The Next WebWant another sign of Google's power over the web? According to a State of Local SEO report by Moz Inc., almost two out of three local business owners say their ...
How to Use XML Sitemaps to Boost SEO  Search Engine JournalHere's a guide to everything you need to know about generating and optimizing XML sitemaps, including a best practice checklist.
A simple 3-step framework for improving your technical SEO  Search Engine LandIn a world where everyone's fighting for relevance in search, technical SEO is a Swiss army knife you can use to improve your site's usability, crawlability, ...
Why following SEO trends guarantees SEO budget waste.  Search Engine LandSearch engine optimization (SEO) can have a strong impact on a business, driving revenue and profits. Other times, it's frustrating and fruitless and feels like ...
How Reliable is Google’s Web.dev SEO Score?  Search Engine JournalGoogle's Web.dev tool offers an SEO score. The score offers a score from 0 to 100. What does the tool measure for the SEO metric and how useful is it?
The 9 Most Common SEO Errors That Hurt Your Rankings [DATA]  Search Engine JournalWhich SEO errors are negatively impacting your search rankings? Is it your meta tags? Page speed? Duplicate *content*? According to new data, all three of ...
Why Content Is Important for SEO  Search Engine Journal*Content* and SEO. At their best, they form a bond that can catapult any website to the top of search engine rankings. But that's only when they're at their best.
An SEO’s Letter to Santa: All I Want for Christmas This Year  Search Engine JournalDear Santa,. I've been a good boy this year. I haven't cloaked one page or bought one link. I have followed Google and Bing's terms of *service* the best I can.
SEO Tools you can’t miss out on to gain SEO benefits  TechGenYZYour SEO campaign strategy will be more effective if you use it together with these best SEO tools to optimize your website.
SEO vs. SEM: What's the difference? | Articles  telegraphherald.comIf you are new to digital marketing, understanding the complex jargon of this industry can be a challenge.
Why Voice Search Will Dominate SEO In 2019 -- And How You Can Capitalize On It  ForbesBy 2020, 30% of all website sessions will be conducted without a screen. Voice search allows users to browse the web the Internet and consumer information ...
5 Overused SEO Phrases to Nix & 5 Hot Phrases That Are In  Search Engine JournalLet's leave tired SEO phrases in the dust and adopt a vocabulary that matches the present state of online marketing and works better with our audiences.
What Is SEO? Understanding The Basics To Avoid Being The Villain  Forbes NowIf you are an SEO villain, Google may ban your site. Using white hat strategies is the only way you should be conducting your SEO efforts.
Improve Your Site's Google Ranking With This All-in-One SEO Toolkit  EntrepreneurSearch engine optimization, or SEO, is one of those internet concepts you might be tempted to disregard if you don't work directly in digital marketing or analytics ...
5 SEO Trends to Help Marketing Leaders Prepare for 2019  ForbesAs the year comes to a close, marketers have begun to wrap up their current campaigns and set their sights on the new year. And if 2018 has shown us anything, ...
What Is a Google Broad Core Algorithm Update?  Search Engine JournalNot sure how a broad core algorithm is different from a major Google algorithm update? Here's how they differ, plus how to recover from a core update.
Don’t skip these critical recurring SEO tasks  Search Engine LandNo matter how perfectly you've optimized a website, it will always require constant maintenance. This is because figuratively speaking, much like a vehicle, there ...
Boost Your Site's Google Ranking With This $20 SEO Software  EntrepreneurThere's a running joke among marketing professionals that the best place to hide a dead body is on page two of Google search results. That's because research ...
6 Old School SEO Habits That Never Grow Old  Search Engine JournalThere are many practices from the dawn of SEO that are still useful. These are old school tactics and habits that successful affiliates used to help their sites rank ...

The Search Engine Secret That Is No Secret At All

It's common knowledge - we all know that it is... Read More

Tread Towards A Successful ?Internet Research?

Internet is a terrific resource containing billions of web pages... Read More

Absolute & Relative Links How Do They Rank?

The question for this article is whether or not you... Read More

Search Engine Spam

Running an online business relies to a greater or lesser... Read More

Black Hat SEO and the Sneaky Redirect

Are shades of grey SEO really Black Hat SEO?Black hat... Read More

Going To Market: Keywords and Backlinks, Part 1

As I waded into the 'Make Money Online' waters on... Read More

Top Ten Listing? Hmmmmmmmm

This is my question...I spend a fortune on SEO and... Read More

SEO Trade Secrets - 8 Great Tools for Search Engine Optimization

About 80% of website traffic comes through search engines. And... Read More

Google Ranking WITHOUT Ever Submitting To Google!

A while back, I read an article that explained how... Read More

Pay-per-click ? the Ultimate Tool to Boost Affiliate Sales

The old ways are not always the best ways.The traditional... Read More

Beyond Hits!

Your Website visitor reports are a goldmine of information. If... Read More

Sales And Crawlers, Update! Update! Update!

The importance to the algorithmic web crawlers that speed throughout... Read More

The Changing Face of Search Engine Optimization

With the ever evolving internet market for just about anything... Read More

Advanced Uses for the Google Algorithm

Previously...In our article on Understanding Google's Algorithm, a... Read More

How You Can Easily Compile A Gigantic Keyword List

It doesn't matter what kind of marketing you are involved... Read More

Get Personal With Google

Anyone who's been on the net any time at all... Read More

All You Need to Know About Your Website Traffic is Contained in 5 Key Stats

You built that content rich web page optimized for your... Read More

How to Succeed with the Search Engines

The Cold Hard Facts?..One of the most important factors in... Read More

Webmaster-Friendly Google Operators

There are a lot of operators (commands you can enter... Read More

Picking Keywords for SEO ? A Different View

The first step to developing any search engine optimization effort... Read More

KEI Concerns and CID Alternative

Like many folks, I have been using KEI for some... Read More

When to NOT Hire a SEO and Why

When you get an e-mail from SEO Company with content... Read More

What Constitutes a Complete and Effective SEO Campaign?

Unfortunately, not many Search Engine Optimization companies know what this... Read More

Reality Check: A Straightforward Guide to Keywords and Search Engine Optimization (SEO)

Web site owners need to have realistic expectations when it... Read More

Press Releases Can Increase Search Engine Positioning

When you write a press release, what is your ultimate... Read More