Deprecated: mysql_connect(): The mysql extension is deprecated and will be removed in the future: use mysqli or PDO instead in /home/a26f9f83/public_html/articles/includes/config.php on line 159
Finding The True PR Of A Page? > NetSparsh - Viral Content you Love & Share

Finding The True PR Of A Page?

I had an email "conversation" this last week which I feel others may benefit from "listening in" on. Here it is in summary:

"Andy

Why is it that xxxxxxx ranks so well on Google for the phrase xxxxxx xxxxxx when it has a PR of 0. The other top results have PRs of 5 and 6. Is Page Rank becoming less important?

Graham"

My answer to Graham was to go back and read a previous newsletter where I discussed just this. In issue 48 I discussed anomalies in PR and backlinks. You can read it online here:

http://ez-search-engine-optimization.com/issue48

In reply, Graham wrote back:

"Andy

If Google are not telling us the real PR values, how can we find out the PR of a site? This is making link exchanges much more difficult. How are we supposed to know whether a link partner is good if we don't know their true PR?

Graham"

and my reply went something like this:

"Graham,

Google released backlinks and Page Rank data to the webmaster community. However, in doing so, they unleashed a monster.

SEOs quickly reverse-engineered the Google algorithm which showed how important both backlinks and PR really were to high rankings.

Every SEO and his cat went out to increase backlinks, and increase PR to their sites. Knowing the Page Rank of another site was fundamental in "manipulating" the PR of your own site. Knowing the linking structure of other sites was fundamental in beating the system and getting your link structure just right for top rankings.

SEOs were manipulating the results using information that became available as soon as Google released PR and backlink data.

Why does Google dislike this? Well, Google wants the best pages to rise to the top of the rankings. A best page might be described as the page with the most relevant content for the search query that was run at google.com.

As webmasters became better at manipulating PR and backlinks, more and more rubbish began to surface in the top results, and that remains today. Pages ranking well only because a good SEO did his or her job, not because the page is the most relevant.

This is why Google have removed your privileges and no longer gives accurate PR or backlink data. They don't want you to have it any longer. They have it in their database and use it for ranking purposes, they just don't tell you that information any more.

As to your question about how to find the real PR if Google toolbar does not show it - there is no way. This is information that Google own, and they have no obligation to give it to you. By hiding this information, Google probably hopes that webmasters will give up the obsession of PR and backlinks, and concentrate on providing quality content that searchers will find interesting - content that adds value to the net.

So how do you know if a link partner is a good one? Simple. Look at their website and see if it is quality or rubbish. A quality site will always be a good link partner, a rubbish site will never be a good link partner.

This is how Google always envisaged PR and backlinks working together to pick the best pages for search results. Sites vote for others based on quality of site, not because of what benefits you might get for providing the link."

*********************************************************
Andy Williams is author of the free, ezSEO internet marketing newsletter,
offering subscribers up-to-date information on all aspects of internet
marketing. His search engine optimization website offers unique, no
BS information, for free.
*********************************************************

In The News:

This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news

Telegraph.co.uk

Why SEO and PPC should both be in your marketing strategy
Telegraph.co.uk
PPC can complement SEO perfectly. Read why you should be using these two digital marketing strategies together to reach your KPIs and dominate the search ...

and more »

Search Engine Journal

The Ultimate Guide to Seznam SEO
Search Engine Journal
Seznam.cz is the second largest search engine in the Czech Republic (also known as Czechia). The latest data puts it at around a 16 percent market share, with Google dominating the market at 79 percent. Seznam Search Homepage, September 2018.


socPub (blog)

The aspects to consider before availing the services of an SEO agency
socPub (blog)
The presence of a website on the internet is not enough for driving a suitable amount of traffic on the site and for this purpose it might be appropriate to choose an SEO company. The following factors should be considered before selecting a company ...


Net Reputation Launches Professional SEO Services
Markets Insider
SARASOTA, Fla., Sept. 19, 2018 /PRNewswire-PRWeb/ -- Florida-based Net Reputation has announced the launch of its professional Search Engine Optimization (SEO) services. Net Reputation is a digital marketing company that offers top-quality marketing ...

and more »

Forbes

How Brands Can Optimize SEO With Google's Evolving Algorithm
Forbes
In the world of SEO, technological innovations are constantly driving ideas forward. There are a number of things that are evolving in SEO -- first of which is voice search. Since the inception of Apple's Siri, Amazon's Alexa and Google's voice ...
A Guide to Local SEOSearch Engine Journal

all 2 news articles »

Search Engine Land

Is SEO table stakes? (Hint: No!)
Search Engine Land
Back in late 2006, the topic of the day was β€œIs SEO rocket science?” It wasn't of course, unless you were referring to boosting your organic traffic to a rocket-like trajectory or trying to impress someone by spouting off the mathematical equation for ...
3 Ways PPC and SEO Teams Can CollaborateVertical Measures (blog)
3 SEO Strategies That Don't Require an Expert to ManageBusiness 2 Community

all 19 news articles »

PR Daily

4 SEO trends communicators should track | Articles | Home - PR Daily
PR Daily
Boosting the visibility of your website is one of the most valuable things you can do for your brand. Here are some ways to boost your rank on important search ...
50 Tips for Website SEO Success - Business 2 CommunityBusiness 2 Community
How e-commerce can compete for informational queries by ...Search Engine Land

all 6 news articles »

Forbes

Try These Three SEO Strategies For Best Results
Forbes
What are the top techniques for SEO? originally appeared on Quora: the place to gain and share knowledge, empowering people to learn from others and better understand the world. Answer by Claire Perez, Director of Strategic Account Management at ...
How to recover from a negative SEO attack – Part 5Search Engine Land
SEO: Retaining Performance on Site MigrationsPractical Ecommerce
SEO Is Back! But Was It Ever Really Gone?Search Engine Journal
Search Engine Roundtable
all 11 news articles »

Forbes

How Google Thinks: SEO Done The Right Way
Forbes
People are always on the lookout for the search engine optimization (SEO) trick that will propel them to the top of a Google Search results page. Obviously, this does not exist, but if there were one SEO factor that summed it up, then it would be to ...

and more »

Search Engine Land

SearchCap: Google admits bad EU search experience, SEO table stakes, Bing Webmaster Tools & more
Search Engine Land
Is SEO table stakes? (Hint: No!) Sep 13, 2018 by Simon Heseltine Anyone know why the idea that SEO is no longer a specialized practice and has turned into table stakes has taken hold? Bueller? The ultimate guide to using Bing Webmaster Tools – Part 6

Google News

The Importance of Correct HTML Syntax in Search Engine Positoning

There is a lot of competition to get good spots... Read More

Forget SEO ? It?s All About Conversion!

Which SEO hat do you wear? Is it white or... Read More

DIY SEO - Part 2 Tags n Things

Part 2 Tips 4 tagsMeta tags are the descriptive tags... Read More

Utilizing Popular Directories as Free Link Sources

If you're a webmaster, you've probably spent almost as much... Read More

Analyzing Googles Backlinks Is Close To Worthless

... Read More

Submit All Of Your Pages And Watch Your Traffic Grow

Everyone is looking for "secrets" about how to get more... Read More

Seek Engines: What If Seek Had Bumped Out Search?

In the early days of the World Wide Web, when... Read More

How to Make a Title Tag that Search Engines Will Love

Making the following changes to your title tag can help... Read More

Search Engine Marketing: 20 Nitty-Gritty Strategies To Compel People To Link To Your Website

You don't have to be a rocket scientist to know... Read More

Getting Specific With Local Search Engine Optimization

Localized search engine optimization is often overlooked as an excellent... Read More

Search Engine Ranking - What Works Now

The methods employed to increase your search engine rankings may... Read More

The Great Search Engine Experiment Revisited Who is the Coolest Guy in the Universe

A recent Search Engine Experiment Demonstrates how by combining Key... Read More

The Top 3 Mistakes That Can Ruin Your Websites Search Engine Rankings- and How to Fix Them!

Getting your website up and running is hard enough. After... Read More

SEO Expert Guide - Free Site Promotion (PR) (part 6/10)

In parts 1 - 5 you learnt how to develop... Read More

Website Copy-writing for Higher Sales and Higher Search Engine Ranking

Why, you ask? Mainly, because search engines want to provide... Read More

How To Boost Your Keyword Density On Your Web Site To Gain Top Positions At The Search Engines

Let's talk about what keyword density is and how to... Read More

From Corpora to Matching

Making effective use of the Internet is increasingly about creating... Read More

Has Google Indexed Your Site ?

So has Google found your site yet?Over the last 12... Read More

The Golden 5: Steps to Google Success

The Dream: You wake up one morning and notice your... Read More

Absolute Top Five Search Engine Marketing Myths Uncovered!

It's no secret that Search Engine marketing can drive significant... Read More

7 Steps to Highly Relevant, Search Engine Friendly, and People Useful Web Site Content

The task is to build a Content Rich Search Friendly... Read More

Search Engines Are Going to Love You for This

What's the most potent free traffic source on the web?***... Read More

Future of SEO - Making Money Online from Your Home and Building Homes from Making Money Online

Everyone seems to want the benefits from working at home:... Read More

Dont Submit Your Website To Any Search Engines

We all want to get our websites high up in... Read More

How To Soar In Your Search Engine Marketing, In The Post Google Era Part 2

'Are Google's Days in the Dominant Position in Search Technology... Read More