5 Simple Steps to Great Search Engine Rankings

Having your website rank well in the major search engines is crucial to a successful Internet business. However, the information on doing so, which abounds on the Internet, can be perceived as complex and contradictive. Many website owners end up overwhelmed by all the data and simply quit and move on to other areas of promotion. By following the handful of steps presented in this article you will be well on your way to solid rankings.

Primer

Each webpage is its own unit, which has its own title and theme. A theme is most commonly referred to as keywords or a keyword phrase. The theme should be based on the most dominant data for that webpage. Therefore, if you have a webpage that lists ten types of coffee cups, "coffee cups" would be the likely choice for the theme. However, if the theme is too general then you should work to compact it as there will be far too many results in the search engine to contend with. Perhaps your webpage lists ten types of coffee cups which all have American symbols on them. Two of the various possible themes would then be "American coffee cups" and "patriotic coffee cups".

To determine if a theme might be too broad, search for the theme at a popular search engine and see how many results come up. It is typical to see up to a few million results for any theme. However, one hundred million results would be extremely high and a different theme should be chosen.

Step One:

The title of your webpage means a lot. A website should never have a loose and thoughtless title. The title should be clear, compact, and related directly to the main theme of the webpage. Let us look at three title examples for a webpage that sells different types of red coffee cups.

  • Bad Title: Welcome to Joe's!
  • Better Title: Joe's red coffee cups.
  • Best Title: Red coffee cups.

Notice how we trimmed the title down to simply the main theme. In the bad example, the title does nothing to describe the products offered on the webpage and therefore will end up hurting the search engine rankings for this webpage.

Step Two: Use the H1 tag.

On the top of your webpage put the main theme in a H1 tag. This will help establish what the webpage is about and Google will take the data enclosed in the H1 tag more seriously which helps boost the overall theme in its ranking algorithm. This should be at the very top of the webpage if possible and include only the main theme. Using our title example above, you would insert the following on top of the webpage:

Red coffee cups

Step Three: Utilize the written word properly.

The main keyword phrase (theme) must be printed on your webpage multiple times. It must appear natural in the flow of writing and not just thrown on the webpage somewhere a few times. After massaging your keyword phrase into the copy, bold one instance, underline one instance, and italicize one instance.

Again, basing this example from the one above:

  • Bold One Instance: My name is Joe and I sell red coffee cups.
  • Italicize One Instance: Our red coffee cups ship directly to your front door.
  • Underline One Instance: Order today and receive free shipping on all red coffee cups!

By doing this you will help enforce the theme of the webpage and achieve better search rankings.

Step Four: Establish incoming links.

Before going any further, I recommend you visit google.com and install the Google toolbar. This will allow you to see what is called PR (page rank). Knowing a website's PR is extremely helpful, and basically mandatory, for this step. It is more important to have links today than ever. To rank high in the search engines, you must have people linking to you. Failure to acquire incoming links results in low or non-existing rankings. Here are some techniques to build up incoming links:

  • Submit your website to directories. Once listed, directories, such as the ODP (dmoz.org) and business.com, will increase your incoming links. When viewing a directory, check to see if they have PR. The higher the number the better.
  • Purchase text links. Many websites today sell text links at varied rates. Purchasing a text link can help you gain traffic and will increase your incoming links. Text links must be purchased or placed only on websites that have either the same or related theme as yours. If your website is all about coffee-a link from a website about oil changes is not going to help you much-and could actually harm your website rankings in the future.
  • Link Research. Find out who is linking to top ranked websites under your keyword phrase (theme) and try to get listed on them. The idea here is to not reinvent the wheel, rather do what already works. To find out who is linking to top websites, visit Google and type the following text in the search box: "link:site.com"-where site.com is the website URL.

Step Five: Work to ensure anchor text from incoming links contains your main theme.

When other websites link to you, try to get them to use the keyword phrase for the webpage they are linking to as the anchor text. This is not always possible and that is ok. You simply want to try and get as many links on target as possible. Not all links need to go to your homepage because having incoming links to a webpage within the website is beneficial also.

Conclusion

It is possible, I believe, to go certifiably insane trying to deal with the all the information out there on search engine positioning. Everyday the game changes as search engines alter the way they rank listings. Can you do more to improve your rankings? Yes, but I have listed the more powerful items. Following the above, especially the link steps, will help you build a solid foundation that will withstand the changes-and keep you out of trouble.

Getting listed in the search engines and some directories takes time. Changes and new listings can take weeks to a few months to appear. The best way to get your website in a search engine is to let the search engine find you. Do not waste your valuable time trying to submit to search engines or paying someone to do so. By gaining incoming links, the search engines will find your website and rank it accordingly.

For more information on marketing and all the aspects of running a business on the Internet, please visit Internet Business Entrepreneur-a website I setup to aid those doing business on the Net.

This article is copyright Jason Andrew Martin LLC.

Jason A. Martin has been conducting business on the Internet for 11 years. He is a free-lance writer on many topics and is currently working on obtaining a degree in Journalism and Law. His official blog can be viewed at: Jason A. Martin

In The News:

7 Basic SEO Best Practices You Can Learn from Huge Travel Brands  Search Engine JournalLet's look at the huge travel websites dominating the SERPs today and learn which SEO best practices they're implementing in order to succeed.
SEO Pricing: How Much Should You Pay?  CEOWORLD magazineSearch Engine Optimization, or SEO, has become the backbone of online *content* and digital marketing. As SEO continues to explode in popularity, the battle ...
Use 'Barnacle SEO' to Drive Traffic without Ranking  Practical EcommerceUsing so-called "barnacle SEO" tactics, an ecommerce business may be able to put its products and its brand in front of many potential customers without ...
7 Things SEO Tools Can’t Tell You  Search Engine JournalSEO tools save us time and provide valuable insights. However, there are seven specific things that SEO tools can't tell us.
How SEO Professionals Can Thrive in a Slow Economy  Search Engine JournalSEO professionals can not only survive but also thrive during a slow economy. Here are four ways you can prepare for an economic downturn.
Why White Hat SEO is No Longer a Thing  Search Engine JournalSome in the SEO industry promote themselves as white hat. It means they are ethical. Those same SEOs posit that black hat SEOs are the bad guys. Turns out ...
SEO – A Cost-Effective Method To Market Your Business  ValueWalkWith the help of SEO, you can get a lot of amazing benefits for your business. The right use of SEO tips will help to improve the visibility.
Google Suggests That The Average Googler Isn't Interested In SEO  Search Engine RoundtableHow can anyone not be interested in SEO or how Google search ranks pages? Especially, how can someone working at Google, a company that ranks web ...
10 Ebooks About SEO You Should Download & Read Now  Search Engine JournalLooking for helpful ebooks to learn more about SEO? This post lists down 10 must-read SEO ebooks you should download right now.
Why (& How) Topic Clusters Are Your Most Powerful SEO Weapon  Search Engine JournalFind out how topic clusters can be the catalyst that launches your website to the top of the search engine results pages.
How one in-house SEO team is taking on industry incumbents  Search Engine LandGaining traction over established competitors that have more resources, staff and longer online track records is a tall order for any up-and-comer. Looking to ...
5 Tips to Improve Your Regional SEO Strategy  Search Engine JournalFor some businesses, ranking for a larger region may make more sense than optimizing for a hyperlocal approach. This is especially true for *service* area ...
What Is Ethical SEO?  Search Engine JournalDisclaimers from the edge of the ethical rabbit hole. This article: Isn't meant to shame any persons related to the *content* within. Doesn't have the answers. Any of ...
Where Search & SEO Are Heading in 2020 and Beyond [PODCAST]  Search Engine JournalMichelle Robbins shares her insights on the future of SEO – what is important, what you should be focusing on, and where things are going.
7 Quick Ways Every Startup Can Optimize SEO Without Breaking the Bank  EntrepreneurThe vast majority of online experiences start with the search engine, so knowing how to optimize SEO is critical.
Back to Basics: Do outbound links matter for SEO?  Search Engine LandIn Google's debut two-minute episode of #AskGoogleWebmasters on the Google Webmasters YouTube channel, Webmaster Trends Analyst John Mueller ...
Will Swapping Fresh Content Help Your SEO?  Search Engine JournalEditor's note: “Ask an SEO” is a weekly column by technical SEO experts Jenny Halasz and Kristine Schachinger. Come up with your hardest SEO question and ...
The Business of Enterprise SEO: Mastering People, Process & Platforms  Search Engine JournalHere's how to outperform the competition in three key areas – people, process, and platforms – to improve your enterprise SEO performance.
Make Sense of SEO & Kick off a Digital Marketing Career with This $49 Bundle  The Next WebTLDR: This 90-hour bundle demystifies SEO, affiliate marketing, and more for under $50. Digital marketing is all about introducing a product or *service* to the ...
Video: Casie Gillette on importance of memorable content for SEO  Search Engine LandIn our next vlog interview, Casie Gillette from KoMarketing Associates in Boston spoke to me about the concept behind “memorable *content*.” *Content* that is so ...
Google’s John Mueller Answers if Linking Out Good for SEO  Search Engine JournalGoogle launched a new video series that answers a single question. The first episode was about links but in my opinion it did not adequately answer the ...
Dave Davies on SEO Evolution, Brand Building & Why Nobody Wants You to Fail [PODCAST]  Search Engine JournalDave Davies, CEO of Beanstalk Internet Marketing, shares his insights on the evolution of SEO, building your brand, conference speaking, and more.
10 Best Readability Tools to Check Your SEO Content  Search Engine JournalLooking for *content* writing tools for SEO projects? Discover 10 tools that will help you assess and improve the readability of your SEO *content*.
For $19, learn the SEO tricks you can't Google  The Next WebTLDR: This $19 course will teach you SEO tricks few even know exist. Everywhere you turn, someone on the old interwebs is trying to break down SEO, explain ...
Creating the Right SEO Plan: Don’t Ignore These Aspects!  MakTechBlogPosted by Mayank | Aug 21, 2019 | News | 0 |. Creating the Right SEO Plan: Don't Ignore These Aspects! Share this on WhatsApp. Online marketing can be ...
More SEO Professionals are Building Relationships to Thrive  The American ReporterThings look good for a lot of SEO professionals right now but an economic downturn is inevitable. The economy cycles through periods of growth and retraction.
BVM Now Providing SEO Services to Businesses in San Antonio  Yahoo FinanceBVM has entered the San Antonio market. HOUSTON, Aug. 21, 2019 /PRNewswire-PRWeb/ -- BVM (http://www.brazosvalleymarketing.com), an UpCity partner ...
8-step SEO Crawl Audit for Ecommerce  Practical EcommerceYour site won't rank if search engine bots can't crawl it. And hidden doors that don't impact human visitors can lock bots out. Use these eight steps to ensure ...
Video: IBM’s SEO, Tanu Javeri, on importance of internal linking and video SEO  Search Engine LandI had the opportunity to sit down and chat SEO with the Senior Global SEO Strategist at IBM, Tanu Javeri. In our video interview we discussed how small ...
Supercharge Your Marketing by Learning Advanced SEO  EntrepreneurThis class goes beyond the basics to future-proof your company's SEO.
SEO Community Responds to Google’s Nofollow Advice  Search Engine JournalGoogle's John Mueller recently stated there was no ranking benefit in adding nofollow to all outbound links. Some in the SEO community tweeted that in the real ...
Video SEO: 5 Ways to Optimize Your Videos for Search Engines  AllBusiness.comBy Brianna Pyne. If video isn't already an integral component of your *content* marketing strategy, then you may already be falling behind the curve. According to ...
Google JavaScript SEO Docs Adds Meta Noindex Examples  Search Engine RoundtableGoogle recently posted a new help document around JavaScript and SEO. Google received some early feedback from the SEO community around the doc and ...
Why Bidding On Your Brand Name is Important  Search Engine JournalTim Soulo, CMO & Product advisor at Ahrefs questioned the need to bid on your brand name in Pay Per Click. What the SEO community shared may change ...
SEO: How Google Reads and Renders JavaScript  Practical EcommerceJavaScript can improve a shopper's buying experience, encourage interaction, and even bolster site performance in some cases. But where search engine ...
LakewoodAlive, DLBA To Host Search Engine Optimization Workshop For Small Businesses On September 12  Lakewood ObserverThe Lakewood Observer brings you *fresh* local news for the Lakewood area, written and produced by local residents.
How to Build Speed Dashboards in Google Data Studio  Search Engine JournalLearn how to bring speed metrics into Google Data Studio and create a dashboard using data from PageSpeed Insights and Chrome UX Report.
Lee Pil Mo And Seo Soo Yeon Welcome First Child  soompiLee Pil Mo and Seo Soo Yeon are now parents to a baby boy! On August 20, Lee Pil Mo's agency revealed, “Lee Pil Mo's wife Seo Soo Yeon gave birth to a ...
Video: Catalyst’s Paul Shapiro on going beyond technical SEO  Search Engine LandIn my next vlog interview, I sat down with Senior Partner, Head of SEO at Catalyst, Paul Shapiro to discuss his thoughts on going beyond technical SEO.
4 Ways to Capitalize on the Cross-Funnel ROI of Digital PR  Search Engine JournalIt's no secret that digital PR is a top-of-the-funnel activity. When we're investing in promotion through this channel, we need to recognize that the chances of a ...
SEO Checklist: 65 Steps to Higher Google Rankings in 2020 and Beyond [Infographic]  Social Media TodayAre you looking for ways to increase Google rankings? Want to future-proof your website SEO for 2020 and beyond? The team from Leapfroggr share their SEO ...
Green Lotus Agency Launches Smart Site Website Builder Designed to Maximize SEO and Mobile User Experience  PR WebMy Smart Site is the newest innovation launched by Green Lotus, a do-it-yourself website builder that uses the latest technology to deliver an interactive, unique, ...
The Ultimate Guide to Creating a True ‘Ultimate Guide’  Search Engine JournalHere's how to create a true ultimate guide – the right way – in order to attract more organic traffic and get readers raving about your *content*.
Google's John Mueller says not every Googler is interested in SEO  FlipWebThis is one of the weirdest answers that you might have imagined. One thing which is a fact is that Google is the best search engine in the world right now.
What’s up with the unconfirmed Google search ranking updates in July?  Search Engine LandBetween July 11 and July 18 the search industry picked up on somewhat significant volatility in the Google search results rankings. This was picked up by both ...
4 Tips for Optimizing Terrible Websites  Search Engine JournalWebsites are not inherently bad and every website can be saved. Here are some of the best ways to bring terrible websites back to life through SEO.
How to Improve the SEO Ranking of Your E-commerce Store in 2019  MakTechBlogDifferent e-commerce stores are emerging all over the internet. A solid SEO strategy can make it possible for small business owners to be noticed by their target ...
Tom Cruise Running for President in 2020? SEO National says “LOL” - Online Free Press release news distribution  TopWireNewsSalt Lake City, Utah, USA, 08/20/2019 / Story.KISSPR.com /. In July the official trailer for Top Gun: Maverick – a sequel 23 years in the making – brought
SEO vs PPC: Which Strategy Should You Focus On For Best Results?  DynamicBusinessIn the realm of digital marketing, there are two general strategies that are available to us. Search Engine Optimisation and Pay-Per-Click marketing are two of the ...
Traffic from Image’s Swipe to Visit feature now appears in Search Console  Search Engine LandVisitors that arrive on your pages via Google Image's Swipe to Visit feature are now accounted for in Search Console under the new “AMP on Image Results” ...
Rising Importance for SEO Platforms Market during 2019-2026 Focusing on Leading Players SharpSpring, AgencyAnalytics, Oracle Marketing Cloud, KIZEN, Act-On, ActiveDEMAND  Market ExpertSEO Platforms Market research report is the new statistical data source added by IT Intelligence Markets. It uses several approaches for analyzing the data of ...
Top 3 Tips to Choosing an SEO Agency in London!  The TechNewsLondon, like every large metropolitan area, has some of the top SEO agencies in the world. That being said, it can feel overwhelming when it comes to choosing ...
'MONOPOLISTS' TAKES OVER THE #1 RANKING AS TOP LAW FIRM SEO EXPERT – Times Square Chronicles  Times Square ChroniclesRecently, an organization by the name of 'Monopolists' was ranked at the top for their services in law firm SEO. Reading the news and seeing their work, we ...
Lee Seo Jin Tops List Of Non-Drama Cast Members + “Show Me The Money 8” Ranked Top TV Show  soompiOn August 20, Good Data Corporation released the rankings of the non-drama television programs and cast members that generated the most buzz for the third ...
Seo Ye Ji Talks About Filming Her New Horror Movie Without Stand-Ins Or CGI  soompiIn a recent interview, Seo Ye Ji talked about her new horror film “Warning: Do Not Play” (previously known as “Blackout”)! The actress stars in “Warning: Do Not ...
Local SEO Software Market Rising Demands and Business Outlook to 2024 by Top Key Players – Whitespark, SEOprofiler, Moz, BrightLocal, Synup, Yext, SEMrush, SE Ranking, GShift  Insta NewslettersGlobal Local SEO Software Market 2019 by Manufacturers, Countries, Type and Application, Forecast to 2024.
In time, exotic ILS might not be so exotic after all: John Seo, Fermat Capital  Artemis.bmThe utilisation of insurance-linked securities (ILS) structures and capacity for exotic, or man-made risks remains small, but as the world continues to.
Son Hyun Joo To Make Cameo Appearance On New JTBC Drama At Park Seo Joon's Request  soompiSon Hyun Joo will be making a special appearance in the upcoming JTBC drama “Itaewon Class” (literal title) to show his support for lead actor Park Seo Joon!
Park Seo Joon Says He's Preparing For Possibility Of Hollywood Debut  soompiIn a recent interview, Park Seo Joon shared that if the opportunity arises, he's ready to make his Hollywood debut! Last month, Hollywood director Francis ...
Best SEO tools of 2019  TechRadarSearch no more: these are the very best tools to help boost your site's search rankings.
Spill It: How much a 25-year-old SEO executive drinks in a week  Metro.co.ukHolidays can be a boozy time anyway, but this young woman has put that to the test. Find out how much she drinks.
Understand how influential SEO is and work towards success  Best in AustraliaSearch engine optimization is well-known as SEO. It is a bit intimidating initially, but for any business to see success, SEO is crucial. However, plunging into SEO ...
6 SEO Tips to Benefit Any Business  EntrepreneurNational Small Business Week is a good time to remind yourself that building a digital business means knowing which SEO tips to implement first. No matter ...
Is SEO Really Complex or Are We Overcomplicating It?  Search Engine JournalIn the beginning, search engine optimization was much simpler than today. You conduct a quick site analysis, create a semantic core, make sure that *content* is ...
11 SEO strategy trends that are set to dominate digital marketing  YourStorySearch engine optimisation (SEO) is the backbone of brands when it comes to online presence. Ranking higher on SERP takes effort and time – and gets even ...
7 Must-Have Website Management & SEO Tools to Improve Your Marketing Strategy in 2019  RecentlyHeard.comSearch Engine Optimization is an essential part of having a productive and accessible website. The ranking of the pages changes depends on new.
Hyun Bin, Son Ye Jin, Kim Jung Hyun, Seo Ji Hye, And More Gather For Script Reading Of Upcoming Romance Drama  soompiThe cast and crew of tvN's upcoming drama “Crash Landing of Love” (tentative title) gathered for the first script reading. “Crash Landing of Love” is about a ...
5 On-Site SEO Factors That Matter Most  Search Engine JournalLet's escape the narrow mindset that Google and search engines only prize three primary ranking factors. As important as links and publishing *content* remain, ...
Watch: “Flower Crew: Joseon Marriage Agency” Introduces Gong Seung Yeon, Kim Min Jae, Seo Ji Hoon, Park Ji Hoon, And More In New Teaser  soompiFlower Crew: Joseon Marriage Agency” has released a new teaser video! “Flower Crew: Joseon Marriage Agency” will tell the story of a king who makes a ...
Web Design Practices That Frustrate SEO Pros  Search Engine JournalIt takes a skilled team to build a successful website. That means developers and SEO pros need to work together. Here's how to make it happen.
Google Shares Top 3 SEO Factors  Search Engine JournalGoogle's SEO Myth Busters episode #1 recently debuted. Google Webmaster Trends Analyst, Martin Splitt, answered what the top 3 SEO factors are to focus on.
Five SEO Tips For Doubling Site Traffic  ForbesThere are several different SEO marketing strategies that companies can incorporate into their sites to help gain traction in search results and drive more people ...
The Top 5 Ways to Prove the Real Value of SEO  Search Engine JournalHere are five of the best ways to prove the real value of SEO to prospective clients, current clients, your boss, or anyone who wants to invest in SEO.
7 SEO best practices you should be doing regardless of what Google says  Search Engine LandIn many ways, organic search rankings are the lifeblood of the online business world. As SEO specialists know all too well, Google is famously quiet about what ...
Predicting the ROI of SEO [PODCAST]  Search Engine JournalFrancois Goube offers tips on predicting the ROI of SEO, the key factors you need to consider, and how to get the data you need for your projections.
6 Brilliant Reasons Why You Should Use SEO Tools  Search Engine JournalTools are definitely useful for SEO. But in case you're not convinced, here are six more brilliant reasons why you should be using SEO tools.
5 Easy SEO Wins with Powerful Results  Search Engine JournalWant to get more out of your SEO efforts and sprint past your competitors? These five SEO tactics are easy to execute but can deliver powerful results.
What Is Search Engine Optimization And Its 5 Key Elements  YourStory.comAre you puzzled why your website does show on Google search? Do even you type the full name of your website and Google search unable to find your site?
Why Having a User-First Approach to SEO Is Important  Search Engine JournalOne of the keys to success in SEO is striking the balance between pleasing the search engines and the users. Learn how to have a user-first approach to SEO.
Improve Your Website Rankings by Hiring An SEO Expert  YourStory.comWith the rising popularity of digital marketing and online businesses, the term SEO expert is gaining much importance. Moreover, the internet nowadays is not ...
Targeted SEO: Here’s how to grow a page from 200 visits per month to 30,000  Search Engine LandSpoiler alert: SEO works. Strategic, targeted SEO can drive huge results for the right pages. Of course, the catch here is that you need the “right” pages to see the ...
11 Steps to On-site Video SEO  Practical EcommerceOnce you decide to invest in video, you still need to figure out how to get people to view and interact with it. That's where search engine optimization comes into ...
UX, Content and other secrets to Overstock’s SEO turnaround  Search Engine LandDiscount online retailers Overstock is no stranger to search struggles. It was one of the larger sites to be hit by a link penalty back in 2011. And in 2015 the ...
Anatomy of a Webpage: How to Maximize SEO Impact  Search Engine JournalSEO depends on search engines understanding your *content* so they can determine where it should rank. While they're constantly improving, they still have a ...
The Best Free SEO Tools to Increase Your Rankings  EntrepreneurYou don't need a massive marketing budget to rank higher on Google. The best free SEO tools help you boost traffic and analyze the competition.
Here’s what you need to know about image optimization for SEO  Search Engine LandA lot can be said about web performance and images. This post aims to provide an overview of key aspects of image optimization to help with your SEO efforts, ...
SEO guide to optimizing your LinkedIn profile for more connections, better leads  Search Engine LandLinkedIn has the unfortunate reputation of being a platform for stuffy CEOs, spammy salespeople and college students that were required to make a profile in ...
7 Tips That Will Help You Optimize Your Keyword List for SEO  Search Engine JournalFollowing these seven keyword optimization tips can help you keep your *content* among the top results and bring in more visitors.
The technical SEO hierarchy of needs  Search Engine LandWhat makes a site become the best site it can be? Healthy, functional sites that have reached their full SEO potential have been optimized based on market and ...
Google’s John Mueller is Asked About Top 3 SEO Factors  Search Engine JournalA web publisher asked Google's John Mueller for feedback about the top 3 SEO factors Martin Splitt discussed in the first SEO Mythbusters video.
Leaning into SEO as Google shifts from search engine to portal  Search Engine LandGoogle's SERP is almost unrecognizable compared to what it looked like just a few years ago. The changes aren't just on the surface, either: Google is ...
10 Essential On-Page SEO Factors You Need to Know  Search Engine JournalEditor's Note: This post is from Search Engine Journal's new ebook The Complete Guide to On-Page SEO. This in-depth guide will teach you the essentials of ...
Top 5 SEO Tactics Entrepreneurs Should Implement In 2019 to Boost Google Rankings  YourStory.comAs an entrepreneur what do you want most? More sales? More leads and more traffic? What if you can achieve all of them by implementing just one thing: SEO ...
Global SEO Testing Service Market 2019 – 99 Percentage, SEO Tester Online, Click Information System, 1&1 IONOS, SEO SiteCheckup  Market TrendsThe Global SEO Testing *Service* Market is one of the most emerging market and astoundingly approved sectors. It is growing at a pace with the development of ...
8 free keyword research tools for SEO (that beat their paid alternatives)  Search Engine LandIf you Google for a list of SEO tools, you'll see there are almost 200 options on the market now. All of them differ in features, amounts and sources of data, and, ...
The Truth About Domain Authority: What Every SEO Needs to Understand  Search Engine JournalI want to preface this article by stating that it could have been written about any SEO tool's metrics. All the major tools have ways of measuring things that are ...
Google Publishes a New Guide to JavaScript SEO Basics  Search Engine JournalGoogle has published a new developer document that goes over the basics of JavaScript SEO.
Clients Who Pay More for SEO Services Report Higher Satisfaction Rates  Search Engine JournalA study finds clients spending above average for SEO services are more likely to be satisfied than clients spending less.
Real-Time SEO: The Future of Research, Insights & Rank Data  Search Engine JournalHere's why using SEO data and real-time insights is key to optimizing for consumers and driving cross-channel digital revenue.
How to Set & Achieve Realistic SEO Goals  Search Engine JournalMeasuring targets, establishing SEO benchmarks and developing an action plan are the three key steps in setting and achieving SEO goals. Read more here.

3.5 Tips To Help You Avoid Becoming The Next Search Engine Outlaw

Tip 1 - Hide And SeekDo not use hidden text... Read More

The Myth of Guaranteed #1 Ranking in Search Engine Marketing

You've seen the ads: Guaranteed #1 Ranking! There are no... Read More

Why Search Engine Marketing Has A Passion for Web Site Usability

Watching a recent football game, I imagined two very different... Read More

Internet Marketing and SEO

Have you ever seen any email offers of getting you... Read More

2 Lesser Known Ways to Brainstorm for Internet Home Business Keywords

Search Engine Optimization (SEO) doctrine states that you should always... Read More

Good Content: The Key To Search Engine Ranking

Good Content: The Key To Search Engine RankingWhat drives visitors... Read More

META Tags Explained and How To Use Them For Ranking

The META tags are used to provide extra information about... Read More

Search Engine Optimization, Positioning: Is Chasing Google Algorithms Worth It?

Google is the undisputed heavyweight champion of search engines. Most... Read More

SEO #3: Getting Listed In Google in Under 24-Hours!

Yesterday you should have read the second course out of... Read More

Search Engine Marketing: 20 Nitty-Gritty Strategies To Compel People To Link To Your Website

You don't have to be a rocket scientist to know... Read More

SEO Tips - Google Has Changed - Learn Why And What To Do

Google now checks the year your domain name was first... Read More

Easy Web Tips

How can you be found on the web?The web is... Read More

Optimizing Online Catalog Copy for the Search Engines

It only makes sense. You have an e-commerce catalog site.... Read More

Linking for Traffic not Positioning!

With more and more experts and search engine enthusiastsclaiming the... Read More

How to Make Better Use of Web Site Page Titles and META Data

We got down to the basics with web site page... Read More

Why Top Search Engine Placements Never Move?

#1 question when it comes to web advertising is how... Read More

Goofy Mistakes that Hurt Your Search Engine Rankings

One thing is for sure, you don't want to spend... Read More

Search Engine Rankings for Beginners

Search engine optimization is best left in the mystical land... Read More

Optimum SEO Keyword Density ? A Real-Life Case Study

So you've built your website, you know what keywords you... Read More

10 Minutes to Your Google Sitemap

Google's calling your name...Hi, Google here. We want to index... Read More

Hens Lay Eggs (HLE) by Silke Stahl

"HLE" is a bit of a joke term, (or possible... Read More

10 Costly Search Engine Mistakes to Avoid

If you have a website then you already know the... Read More

Link Building Services

In today scenario when we talk about Search Engine Optimization,... Read More

Has Google Lost the Plot?

With the help of MSN, recently I've been reminiscing about... Read More

Owning Your Category Online - Is Our Website Broken?

"Owning your business category online is more than just a... Read More