Google Contest - Nigritude Ultramarine

Search engine optimization experts are having fun with Google. Experts, with DarkBlue.com at the helm, are holding a contest to determine how Google really works. Experts are competing, with the goal of optimizing a webpage for a non-sensical phrase: 'nigritude ultramarine'.

On May 7th, the day the terms 'nigritude ultramarine' was announced, typing the phrase into Google generated no search listings. Search engine optimizers hoping to define themselves as industry leaders are all vying for the number one spot. Others see the contest as an opportunity to test theories and experiment without jeopardizing existing traffic. Some webmasters are leery at staking their professional reputation on a contest with an undefined number of participants.

As an added incentive for search engine experts and webmasters to participate and work their magic, DarkBlue.com is giving away an Apple Mini iPod? and a Sony Flat Screen Monitor to anyone who can take their page to #1 for the phrase 'nigritude ultramarine'. The contest is scheduled to run for two months and will conclude on July 7th, 2004.

Magical Phrase

The phrase generating the frenzy, 'nigritude ultramarine', is likely to bring out the best and the worst in optimization tactics. The black magic optimization techniques that are suspected in having sites banned from Google are likely to be exercised, along with tried and true optimization practices. Immediately after the contest was announced experts snapped up hyphenated domain names and began tweaking their text. Many experts were surprised to see how quickly 'nigritude ultramarine' made its way into the Google's listings, with new listings appearing daily it is clear that the contest is well underway.

The experts will be at the mercy of Google and any new algorithms implemented over the course of the next two months. Experts will have to anticipate and update on a regular basis, to ensure that they are able to obtain and retain a strong listings.

Results

The results of the contest are unlikely to have any lasting effects, as Google will likely implement filters that will prevent search engine experts from reaping the rewards of any tactics that are found to be effective. Regardless the sense of adventure and a method of testing Google are intriguing.

About The Author

Sharon Housley manages marketing for NotePage, Inc. http://www.notepage.net a company specializing in alphanumeric paging, SMS and wireless messaging software solutions. Other sites by Sharon can be found at http://www.softwaremarketingresource.com, and http://www.small-business-software.net

In The News:

Fake SEO Case Studies on Facebook  Search Engine Journal
SEO Tactics in 2020  Business 2 Community
How to find the best SEO agency to help your business  Business MattersBusiness Matters
SEO vs. PPC: Which Is Better for Your Business in 2020  99Signals - Tech News, Tech Hacks, & More
SEO in 2020: Going Beyond Google  Search Engine Journal
Can SEO Be Made Predictable?  Search Engine Journal
SEO in 2020: What You Need to Know  Business 2 Community
Can SEO Have a Negative Effect?  Search Engine Journal
A Definitive Guide to Mobile SEO  Search Engine Journal
What Is a Google Penalty in SEO?  Search Engine Journal

Why You Should NOT Submit Your Site On Search Engines

Before to answer to this question we have to know... Read More

Search Engine Marketing Simplified

All the great efforts made for making your own site,... Read More

Ten Critical Website and Search Engine Promotion Mistakes

When it comes to promoting your website, you might think... Read More

Google ? A Bit of History

The first question most people have is, "What the heck... Read More

10 Easy Steps to Boost Your Search Engine Rankings!

In order that someone finds your website and buys your... Read More

Keep Your Web Site Content Relevant

Visitors and search engines love content-rich web sites, but just... Read More

No Cost Search Engine Marketing

As a matter of fact, I recommend NOT wasting money... Read More

Expert Help From Google Answers

Web users turn to search engines for answers to their... Read More

Google Bring Deskbar Search To Windows Desktop. Now Any Website Can Take Advantage Of This

Google's premier of desktop search proves that the desktop is... Read More

Is New MSN Search More Precise? Just Ask Google

MSN finally unleashed its new search technology to the world... Read More

Google Rankings -- Achieve Top 10 Rankings with Free Tools

In order to get a top 10 google ranking it... Read More

Google vs. Yahoo -- How To Rank High On Each One

Google likes incoming links, especially links from high-ranking, on-topic pages... Read More

Should You Be Linking for Traffic or Rankings?

Just for a change, rather than a technical article, I... Read More

Shopping Carts and SEO

Shopping and the Web. They go together like Mr. and... Read More

Search Engine Spam

Running an online business relies to a greater or lesser... Read More

How to Get the Ranking You Always Wanted!

Is your web site well ranked (In the top ten... Read More

Pay Per Click Versus ?Organic? Search Engine Listings - The Pros and Cons and Best Uses for Each

What's the difference?For those who aren't quite clear what the... Read More

3.5 Reasons You Need To Forget About Search Engines

Have you ever stopped to think how much time is... Read More

Search Engines The Masters Of The Internet Universe ? Part 1

Trillions of Billions of content pages make up the wide... Read More

How to REALLY Profit from SEO

I want to give you a few more things to... Read More

How I Suddenly Stumbled Onto No.1 In Google and Yahoo Without Search Engine Optimization - So What?

Sometimes, the search engines act really strange. And this story... Read More

Search Engine Optimization - A Do-It-Yourself Guide for the Small Business Owner

So your company has a website ? an important step... Read More

Content Management Systems Eyeball SEOs

Content Management Systems and search engine optimization (SEO) used to... Read More

Search Engine Marketing: Are You Accidentally Hiding From Potential Customers?

You may be hiding if the search engines can't 'see'... Read More

Work With The Search Engines - Dont try to Outsmart the Search Engines

Contrary to the claims of high-priced SEO firms, optimizing your... Read More