Deprecated: mysql_connect(): The mysql extension is deprecated and will be removed in the future: use mysqli or PDO instead in /home/a26f9f83/public_html/articles/includes/config.php on line 159
Valid HTML code is crucial to Search Engine Optimization > NetSparsh - Viral Content you Love & Share

Valid HTML code is crucial to Search Engine Optimization

Why valid HTML code is crucial to your web site's search engine optimization efforts and subsequent high rankings:

Many webmasters and newcomers to web page design overlook a crucial aspect of web site promotion: the validity of the HTML code.

What is valid HTML code?

Most web pages are written in HTML, and as for every language, HTML has its own grammar, vocabulary and syntax, and each document written in HTML is supposed to follow these rules.

Like any language, HTML constantly changes. As HTML has become a relative complex language, it's very easy to make mistakes ... and we do know by now the favorable weight the new MSN.com beta search engine places on proper coding practise.

HTML code that is not following the official rules is called invalid HTML code. Why is valid HTML code important to search engine optimization and your whole marketing effort?

Search engines have to parse the HTML code of your web site to find the relevant content. If your HTML code contains errors, search engines might not be able to find the content on the page, and there ends your seo efforts and quest for high rankings of that page.

Search engine crawler programs obey HTML standards. They only can index your web site if it is compliant to the HTML standard. If there's a mistake in your web page code, they might stop crawling your web site and they might lose what they've collected so far because of the error.

Although most major search engines can deal with minor errors in HTML code, a single missing bracket in your HTML code can be the reason your web page cannot be found in search engines.

If you don't close some tags properly, or if some important tags are missing, search engines might ignore the complete content of that page.

How can you check the validity of your HTML code? Fortunately, there are free services that allow you to check and fix the validity of your HTML code.

The search engine optimization community's HTML validator is the W3C HTML Validator.

It is the service that checks HTML documents for conformance to W3C HTML and XHTML recommendations and other HTML standards.

To correct the errors outlined by the W3C validator enter the address of your web page at the Netmechanic in-valid HTML repair page where you have the option of automatically fixing the errors on that page. This Netmechanic resource does have a demo evaluation mode which enables self-application of the referenced alterations.

Although not all HTML errors will cause problems for your search engine rankings, some of them can keep web spiders from indexing your web pages and spoil your search engine optimization efforts.

Valid HTML code makes it easier for search engine spiders to index your site so you should make sure that at least the biggest mistakes in your HTML code are corrected.

.. run your web pages through the W3C validator, make the recommended alterations and the new MSN.com beta search should reward your efforts with a top ranking .. the MSN search engine places a high value on proper coding practise.

Entire article available at: Valid HTML code crucial to SEO

Copyright 2005 Marketing Defined. All Rights Reserved. This article may be reproduced in its entirety, with no alterations. The Resource boxes, live URL's and Author Bio must be included.

Roseanne van Langenberg is a Marketing Consultant and Publisher from Melbourne, Australia. Roseanne shares her findings on legitimate back-door search engine optimization and internet marketing techniques, for online blogs, which earned her a No. 1 listing at the new MSN search engine, at the Marketing Defined seo and internet marketing Blog.

In The News:

This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news

Forbes

SEO Is A Must For Small Businesses: Here's How To Get Started
Forbes
If this means you have to take a crash course on search engine optimization (SEO), so be it. Another option is to create your website and then solicit SEO services from a reputable company. Although you may not have a large budget as a small business ...
Move Past Beginner's Level Link-Building Practices to Improve SEOMarTech Advisor

all 6 news articles »

Forbes

15 Common SEO Mistakes To Avoid
Forbes
Understanding SEO is the ultimate marketing discipline, especially in today's highly digital world. If you want to drive traffic to your site and increase sales, you have to keep up with the ever-changing search engine algorithms. Of course, in the ...
The benefits of using SEO for your small businessAugusta Free Press

all 8 news articles »

Search Engine Land

5 ways ignoring SEO could affect your bottom line
Search Engine Land
There's a common misconception that the financial benefits of SEO are not as clear as say, social media or PPC. But anyone familiar with SEO knows that it is highly measurable and in most cases even better value for money than both social media and PPC.

and more »

Business 2 Community

How Much Should You Budget for SEO?
Business 2 Community
SEO is only one part of digital marketing. Knowing how much of your budget to dedicate to SEO lies in understanding what your goals are, and your current progress toward those goals. Answering these questions can help you determine how much of the ...


Forbes

Rich Snippets: A Valuable And Underutilized SEO Strategy
Forbes
In reviewing your latest digital marketing strategy, perhaps you feel like you've dotted all your i's and crossed all your t's, yet you're still not ranking as high as you'd like. You've optimized the title tags and meta descriptions and targeted all ...


Forbes

Three Simple Steps To Seasonal SEO Success
Forbes
'Tis the season for seasonal SEO. Now you're asking: “Wait, seasonal SEO. Is that even a thing? I thought SEO was a long-term strategy.” Yes, seasonal SEO is surely a thing -- a big thing -- that should work hand-in-hand with your long-term strategy.


Vertical Measures (blog)

The Weekly Measure: Talk Triggers, Leaving Facebook & Small Business SEO
Vertical Measures (blog)
Every Friday, Vertical Measures gathers all the best content from across the web and compiles it into The Weekly Measure. We feature the entire spectrum of digital marketing, including content marketing, paid media, social media, search engine ...


CMSWire

How to Ensure Your SEO Plan Is Put Into Action
CMSWire
Businesses opt not to implement SEO recommendations for a variety of common reasons: lack of understanding, limited resources, bureaucracy and more. While this stonewalling will unfortunately sound all too familiar to SEO practitioners, there are ways ...


Practical Ecommerce

SEO: Driving Content Strategy with Keyword Research
Practical Ecommerce
Keyword research, the foundation of search engine optimization, also drives content strategy. Searchers want something: information or a product. When we research keyword data, we mine the search engines for information on the words and phrases ...

and more »

CMSWire

Why SEO Efforts So Often Fall Short
CMSWire
The inability to get people to implement SEO recommendations is the most common SEO fail of them all. I know, this sound like a no-brainer — but it's one of the biggest issues that we deal with as an industry. Often SEOs can explain perfectly why ...

Google News

When SEO Takes the Value out of a Website

Every webmaster would like to see his/her website to be... Read More

Search Engine Optimization - Enhancing Web Site Visibility

I've had several prospects and clients say to me "I... Read More

Local Customers Know Where to Find Local Businesses... the Internet

Through search engines and directories, the Internet provides a quick... Read More

Search Engine Optimization - A Must

As you surf the web take a look around at... Read More

Forget SEO ? It?s All About Conversion!

Which SEO hat do you wear? Is it white or... Read More

3.5 Tips To Help You Avoid Becoming The Next Search Engine Outlaw

Tip 1 - Hide And SeekDo not use hidden text... Read More

THREE Secrets to High Search Engine Rankings the Easy Way!

Let me guess, you've read article after article on how... Read More

Google Ranking WITHOUT Ever Submitting To Google!

A while back, I read an article that explained how... Read More

Get Personal With Google

Anyone who's been on the net any time at all... Read More

Link Popularity --- Its Role and Importance In Getting Top Search Engine Rankings

Introduction"Link Popularity" ? these words may have caught your attention... Read More

How to Boost Your Traffic and Profits with Content!

Are you aware of how vitally important and valuable CONTENT... Read More

SEO #6: How TO GET Banned by Google!

Yesterday you should have read the fifth course out of... Read More

How To Become an SEO Expert - 5 Secrets That Will Allow You to Outperform 95% of All Webmasters

Becoming an SEO expert, or a search engine optimization expert,... Read More

7 Essential SEO techniques

1) Title Tag ? When we're talking about SEO Technique,... Read More

Release from Google Sandbox Only to Search the Playground

The Google Sandbox Effect has been discussed at length in... Read More

HTML and Search Engine Optimization - What You Dont Know Can Kill You

When it comes to search engine optimization there is a... Read More

Determining the Value of Your SEO Service

Every once in a while--and probably more often than we... Read More

Getting Noticed by Search Engines

We all, meaning us webmasters want to have the best... Read More

Quick Keyword Research that Works!!!

Keywords are terms or words related to particular topic. Keyword... Read More

What Makes The Perfect SEO Firm?

SEO companies come in all shapes and sizes. You've got... Read More

Link Popularity

In today scenario when we talk about Search Engine Optimization,... Read More

Pay Per Click Versus ?Organic? Search Engine Listings - The Pros and Cons and Best Uses for Each

What's the difference?For those who aren't quite clear what the... Read More

Marketing Articles: Getting A Better Search Engine Rank For All Of Your Pages!

In one of my articles, I discussed how to market... Read More

10 Basic Rules for Where to Place Your Keywords

First of all, Google and most other search engines do... Read More

Reciprocal Linking Scams, What to Look for and How to Avoid Them

Reciprocal linking scams have increased immensely during the past year.... Read More