Deprecated: mysql_connect(): The mysql extension is deprecated and will be removed in the future: use mysqli or PDO instead in /home/a26f9f83/public_html/articles/includes/config.php on line 159
A Real Example of Search Engine Optimization (SEO) Success > NetSparsh - Viral Content you Love & Share

A Real Example of Search Engine Optimization (SEO) Success

The term, Search Engine Optimization (SEO), refers to a set of techniques by which web sites and web pages are constructed for maximum recognition and ranking by search engines such as Google, Yahoo, and MSN Search. Using the right techniques can guarantee top listing positions for keywords and keyphrases that are related to a site.

Search engines have one simple objective: To deliver results that are relevant and meaningful to its users. If this objective is kept in mind, building web pages that help search engines meet this objective is not difficult. Most SEO "tricks" generally don't work because search engines quickly discover and ignore them - or worse, penalize the site than uses them.

LeaseGuide.com uses a number of Search Engine Optimization (SEO) methods to lock in its #1 position for "car leasing" and many other search terms on Google, MSN, Yahoo, and others.

Here are the primary SEO techniques used:

- Keyword or keyphrase in HTML page title.

- Keyword or keyphrase in the text title at top of page.

- Keyword or keyphrase in ALT parameter of appropriate IMG tags.

- Keyword or keyphrase in first paragraph of text on page.

- Keyword or keyphrase in name of HTML page file.

- Keyword or keyphrase used frequently (but too frequently) in text of page.

- Keyword or keyphrase in text of all links to the page.

Notice that I haven't mentioned using META tags in HTML headers. Although you'll find them on many of our pages, they were placed there in the past when these parameters were more important than now. Although Google sometimes uses the contents of the META DESCRIPTION tag in its site summary description, it's apparently not used in determining search results.

It takes a little time for SEO techniques to work, so be patient and don't expect overnight success. Once you begin getting good rankings on your site, any new pages you add will automatically enjoy easier and faster results.

Al Hearn is owner and operator of LeaseGuide.com, a popular and highly ranked automotive consumer web site. It has helped thousands of visitors since 1995.

In The News:

This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news

Search Engine Journal

7 Essential SEO Browser Extensions & Plugins
Search Engine Journal
The vast majority of people use browsers to access the web. But most SEO professionals take it a step further and use those same browsers to do a lot more. In fact, some of the most important tools in my arsenal are my browser and its extensions.


Mashable

Boost your site's search ranking by taking a $10 SEO course online
Mashable
If you're looking for a way to make your personal or professional website more visible and grow your audience, you need to know some search engine optimization (SEO) techniques. SEO is the not-so-secret formula for making Google prioritize your site ...

and more »

Search Engine Land

The future of negative SEO, Part 6
Search Engine Land
Welcome to the final installment of the Negative SEO series! Before we get started on this look into the possible future, it is important to note that –as with any prognostication — this article is going be heavily opinionated and will contain a fair ...


Search Engine Land

SearchCap: Google recipe clipboards, ad testing and negative SEO
Search Engine Land
Oct 11, 2018 by Joe Sinkwitz. Now that you know how to identify, prevent, stop and recover from a Negative SEO attack, here's a look toward possible future threats you should arm yourself to fight. When your ad testing strategy is just plain wrong. Oct ...

and more »

Forbes

The Truth About Launching An SEO Strategy
Forbes
I've never been a fan of the self-proclaimed "SEO guru." Search engine optimization (SEO) strategies can seem like such mythical solutions: Do XYZ for X amount of months and “they” will just come to your website. It sounds too good to be true. The fact ...


Forbes

The Vicious Circle Of SEO (And How To Beat It)
Forbes
The vicious circle of SEO is the theory that top‐ranking pages in Google rank high because they get lots of backlinks, and they get lots of backlinks because they rank high. It's easy to see why this theory is so convincing. Imagine you're a journalist ...
12 most important pillars of an effective SEO strategyTNW
SearchCap: Google confirms 'small' update, fast-paced SEO, Findera search engineSearch Engine Land
Technical SEO: 15 Critical Areas That Impact PerformancePractical Ecommerce
Search Engine Journal
all 20 news articles »

WIRED

Welcome to Voldemorting, the Ultimate SEO Dis
WIRED
While search engine optimization uses keywords and hashtags in a competition to make your post or website the most relevant, Voldemorting is the anti-SEO, the anti-keyword, and the anti-hashtag. It transforms your subject from a single mass into an ...


Forbes

The Secret To SEO For Financial Websites
Forbes
It's no secret that SEO is tricky for websites in the financial industry. I've worked with some of the most well-known financial brands and it's still difficult for them. But before you jump ship to pursue SEO in another industry, let me fill you in on ...

and more »

Forbes

Four Advanced SEO Tactics To Increase Your Traffic Today
Forbes
Today, almost every business has a website -- the butcher, the baker and the candlestick maker alike. If you are happy with the number of customers you currently have, then don't read this article. If you would like to bring your products to new ...
Marketing guidesTelegraph.co.uk
SEO in 2018: Uncut & Unfiltered [PODCAST]Search Engine Journal

all 12 news articles »

Search Engine Journal

5 Bad SEO Content Tactics You Should Have Abandoned Already
Search Engine Journal
Despite all this, bad SEO content tactics proliferate. They continue to haunt your webpages, search rankings, traffic, and conversions. To lift your content and website out of the 4th or 5th page of search results (A.K.A. Google's dung heap), it's time ...
4 Important SEO Strategies For Your Small Business | TechniblogicTechniblogic (blog)

all 6 news articles »
Google News

Make Quality Content Your #1 Priority

It is by now a proven fact that content is... Read More

Google Sitemaps: 7 Benefits You Cant Ignore

Google Sitemaps enables Webmasters to Directly Alert Google to Changes... Read More

Five and a Half Ways to Amp Up Your Search Engine Optimization

Statistics show that 85% of pages visited on the Internet... Read More

Your Search Engine Optimization Strategy: Make Love, Not War

When it comes to search engine optimization strategy, there are... Read More

The SEO Gurus poem

Am I alone as I survey that vast wilderness outside,Sat... Read More

Has Google Indexed Your Site ?

So has Google found your site yet?Over the last 12... Read More

Tips On Optomizing Your Website For Search Engines

I wish to give a few little tips, about optimizing.... Read More

Free Search Engine Advertising: 10 Secret Ways To Indirectly Race To The Top Of Search Engines

Do you have a website that has little or no... Read More

Five Tips to Improve Your Chances with Google et al.

"Dear David: I just created a website on baby toy... Read More

Google Patent Application ? Linking

The recent patent application filed by Google details numerous items... Read More

How To Choose Keywords Before they Skyrocket in Popularity

Long before the days of researching phrases with the helpful... Read More

Emerging Methods for Effective Search Engine Ranking

Search Engine traffic has always been and continues to be... Read More

Improve Search Engine Rankings - The Real Deal!

Ok, here's the deal, follow these steps and shoot me... Read More

Link Building: To Link, or Not to Link, That is the Question

Lately, there have been a lot of heated discussions regarding... Read More

Google Rankings ? Achieving a Top 10 Position in Google ? Part 1

Achieving a top ranking position in Google is every webmasters... Read More

Easy SEO in 6 Simple Steps

If you want to increase traffic to your website and... Read More

Link Popularity: Improve Your Search Engine Rankings

What is link popularity?Link Popularity is simply the total number... Read More

How to Use Keywords to Improve Your Ranking in Search Engines

The importance of keywordsKeywords or key phrases you choose will... Read More

Search Engine Optimization - Enhancing Web Site Visibility

I've had several prospects and clients say to me "I... Read More

Got Spiders?

Many internet marketers blow mountains of start-up cash on their... Read More

SEO - Google Sitemaps Explained

Once again I seem to be writing about Google. The... Read More

The Importance of Correct HTML Syntax in Search Engine Positoning

There is a lot of competition to get good spots... Read More

SEO Help: Dont Try to Fool the Search Engines

Writing articles is all the rage these days on the... Read More

Google Tests Expanded Search To Include Printed Works

Google Labs is currently testing Google Print, which returns results... Read More

Top 2 Ways To Get Higher Rankings in Major Search Engines

Top 10 search engine rankings. Everybody wants it but a... Read More