Search Engines Are Doomed to Fail > NetSparsh - Viral Content you Love & Share

Home
>
Search Engine Optimization (SEO)
>
Search Engines Are Doomed to Fail

Search Engines Are Doomed to Fail

A very provocative title, isn't it? Based on the latest news it is not far from the truth. Over the years the search engines were the target number one on the hunt for visitors and traffic to millions of web sites. In an attempt to keep the search results accurate and still delivering what the user is actually looking for, search engines cracked down on spammers and other sneaky web masters who wanted to beat the system with some very innovative tricks.

Not only did these tricky web masters skew the search results, they also forced the search engines into some drastic measures that were not very effective and many innocent bystanders found themselves as a victim of this. From one day to the other many web masters watched their 200+ pages web site completely vanished from the index. Not a trace left of a once high ranked web site. How could this happen?

Like no other media, search engines are pressed to deliver the most accurate and recent information available at any point in time. This means that their robots have to crawl more web pages in a shorter period of time. To fight spammers they introduced some smart code that will detect fraudulent web masters and ban their web sites from their index. This saves time, because they don't have to revisit this site ever. However, there's a huge catch. Web pages that look perfectly normal to the human eye will be wrongfully flagged as an attempt to trick the robots.

We all know how successful computers are to mimic the human brain. This might be possible in the future, but for now this is wishful thinking. Until then more and more innocent web masters will fall victim of a questionable practice, which by the way didn't improve the quality of the search results.

This whole game was created by web masters who wanted to achieve top rankings in record time and search engines who didn't like this at all. They declared war on these web masters and that's why we are facing a major problem with search engines today. To make matters worst. This is not the only problem every web master has to be aware of this days.

Did you notice that the search results page of every major search engine looks more and more like a billboard ad? Ever since they realized that web masters are willing to pay for top listings, they increased the space of their sponsored ads. Google places them on the top and right, Yahoo on the top, right and bottom side of their results page. Sooner or later the majority of the search results will be paid inclusions, which completely contradicts the original intent of the search engines, accurate results.

Don't get me wrong, search engines will always be a part of the internet and they will play a vital role in accessing the information. However I don't think that they will remain the gatekeeper of the global information transfer. Both Google and Yahoo build their success on this assumption.

Meanwhile I will continue to build my own network that will provide a constant flow of traffic, with or without the search engines. And that my friend is the only way to go.

Sincerely,
Peter Dobler
© 2005

Peter Dobler is a 20+ year veteran in the IT business. He is an active Real Estate Investor and a successful Internet business owner. Learn the magic words that will make consumers spend like crazy at http://www.the22secrethotbuttons.com or send a blank email to mailto:[email protected]

In The News:

SEO guide to optimizing your LinkedIn profile for more connections, better leads Search Engine LandLinkedIn has the unfortunate reputation of being a platform for stuffy CEOs, spammy salespeople and college students that were required to make a profile in ...

Drive Your Website Up the Search Rankings With These SEO Tools EntrepreneurGain insider info and land on Google's front page with these keyword programs.

8 SEO Job Interview Questions That Cut Through the BS Search Engine JournalLooking to hire a good SEO professional? This post covers some important interview questions you should ask SEO job candidates.

Winter Is Coming: SEO During Economic Downturns Search Engine JournalThe economy will tank. It's inevitable. When that happens, SEO professionals can thrive. But you need to prepare now. Here's how.

Will Nofollowed Internal Links Impact Your SEO? Search Engine JournalWill using the nofollow attribute on internal links really make Google suspicious and negatively impact SEO? Find out here.

Why You Need AI for SEO Success in 2019 Search Engine JournalHere's why using AI for SEO can help improve your page rankings and allow you to develop more cohesive strategies and better *content*.

SEO: How to Quickly Find Internal Linking Opportunities Practical EcommerceOptimizing internal links can be helpful for search engine optimization. The larger the website, the more that the optimization can help Google identify important ...

6 Ways Email Marketing Can Amplify Your SEO Results Search Engine JournalThink SEO happens all in Google and on-site? Think again. Here are six ways you can use email to rapidly boost your SEO results.

Is SEO Really Complex or Are We Overcomplicating It? Search Engine JournalIn the beginning, search engine optimization was much simpler than today. You conduct a quick site analysis, create a semantic core, make sure that *content* is ...

5 Ways SEO Is Helping A Business APN NewsThe changes in people's lives affect how business does its operations. When paper printing became more accessible, flyers became the major mode of ...

Look Out for These 5 Signs of Black Hat SEO EntrepreneurBlack hat SEO techniques will hurt your rankings and your business. Here's how to spot them.

8 Ways You’re Wasting Money on SEO Without Knowing It Search Engine JournalNot getting the ROI you expect from SEO? Here are eight ways you might be wasting time and money – and how to increase your chances of success.

Building and scaling global SEO Centers of Excellence Search Engine LandWider spread internet adoption and mobile use worldwide are opening up lucrative new markets in Latin America, China and the rest of Asia-Pacific and more.

7 Reasons Why SEO Matters for Every Startup EntrepreneurNo matter how lean your startup, you can at least afford do-it-yourself SEO.

Why You Must Stop Obsessing About These 5 Things in SEO Search Engine JournalAre you obsessed with the wrong things in SEO? Here are five things that are overrated or badly misused and a couple trends that still hold weight.

How to Create Content for SEO Search Engine JournalCreating valuable *content* is a crucial component of SEO. Follow these six steps to help your *content* rank higher on search engines.

Boost Your Website's Visibility With This SEO Course EntrepreneurTurn your website into a profit-producing machine with this back-linking course.

Majority of SMBs doing SEO are in-housing Search Engine LandA majority of small businesses (SMBs) surveyed understand they should be doing SEO but only 36 percent have an SEO strategy in place and are actively ...

Seznam SEO: An Interview with Seznam’s Search Division Director Search Engine JournalDiscover how Czech search engine Seznam approaches modern day search, how it processes JavaScript-powered websites, and more.

The 4 Pillars of Enterprise SEO Success Search Engine JournalMitigation, reporting, project management, and relationship building are all important to the success of enterprise SEO. Here's why.

The anatomy of an SEO robocall scheme Search Engine LandOn Oct. 11, 2018, I received a phone call and discovered that Classy Brain (my company) was in existential crisis. The end was near – Google was after me.

Skip the SEO and SEM basics Marketing LandCome to SMX Advanced June 3-5 in Seattle for expert-led search marketing sessions.

SEO Explained to a 5 Year Old Business 2 CommunityWhich got me thinking, when he wants to know about the world around him, the simplest explanation is always the best. I realised that this approach can also be ...

Perficient Digital Named Interactive Marketing Awards’ Agency of the Year for Search Engine Optimization and Content Marketing Global Banking And Finance ReviewPerficient, Inc. (NASDAQ: PRFT) (Perficient), the leading digital transformation consulting firm, serving Global 2000 and other large enterprise customers.

SEO: Using Lighthouse to Improve Site Speed Practical EcommerceSite speed is tricky for search engine optimization practitioners. It's a ranking signal for Google and a key factor in a customer's experience. But few SEO pros ...

Bruce Clay Launches New Type of WordPress SEO Plugin To Give Publishers a Competitive Edge MarTech SeriesSearch marketing firm Bruce Clay Inc. launched a new WordPress SEO plugin, Bruce Clay SEO WP. Powered by the company's proprietary SEOToolSet SaaS ...

5 additional data blending examples for smarter SEO insights Search Engine LandAs I covered in my previous article, data blending can uncover really powerful insights that you would not be able to see otherwise. When you start shifting your ...

What killing rel=prev/next means for SEO Search Engine LandBy now, you've probably heard that Google is no longer supporting rel=prev/next markup. In fact, Google hasn't supported it for years. That's unfortunate ...

6 Effective Onboarding Tips for New SEO Customers Search Engine JournalOffering SEO services? Here are six client onboarding tips that will improve your new business retention and customer lifetime values.

SEO Strategy vs. Tactics: What’s the Difference? A Lot! Search Engine JournalUnderstanding the difference between strategy and tactics also means making sure everyone on your team is using the terminology in the same way.

Rel=Next/Prev & SEO: Insights from Google Crawling Behavior Search Engine JournalIn an ecosystem where conjectures and theories dominate debates, Google's announcement on March 21 that rel next/prev tags are no longer used by the ...

11 SEO strategy trends that are set to dominate digital marketing YourStorySearch engine optimisation (SEO) is the backbone of brands when it comes to online presence. Ranking higher on SERP takes effort and time – and gets even ...

301 vs. 302 Redirects & SEO: The What, Why & How Search Engine Journal301 vs. 302 redirects. Confused about which one to use? You're not the only one. Even in 2019, website owners are unclear about which type of redirect is best ...

Four excellent case studies of structured data for SEO – Econsultancy EconsultancyThe importance of structured data, a type of code that makes the *content* of webpages easier for search engines to interpret, is frequently emphasised in advice ...

Five SEO Strategies Financial Marketers Must Ditch ASAP The Financial BrandSome search engine optimization tactics, like matching *content* to user intent and building quality backlinks, have stood the test of time. But many SEO tasks that ...

SEO Needs Lift From Social During Ramadan, Cinco de Mayo, Mother's Day 04/22/2019 MediaPost CommunicationsGoogle in a Twitter tweet last week explained that marketers in some countries can now post automatically suggested reviews as customer testimonials in ...

Explicit SEO Strategies For 2019 InventivaThere are a number of reasons to why Google keeps on updating its algorithms from now and then. The purpose or Google's goal is to give users the best ...

79% of Digital Advertisers are Also Using SEO in Their Marketing Strategies Search Engine JournalNew data reveals that 79% of digital advertisers are also using SEO as part of their marketing strategy in 2019.

Evangelizing SEO: The Can’t-Lose Case for Your Content Team Search Engine JournalHere's how to build a convincing case to your *content* team that SEO isn't a checklist or a chore, but a superpower that will boost their success.

Google Uploads Last JavaScript SEO Video: Dynamic Rendering For JavaScript Sites Search Engine RoundtableGoogle's Martin Splitt has uploaded his last video in the series of videos around JavaScript and SEO yesterday, this one was on the topic of dynamic rendering.

SMX Overtime: Learn the difference between mobile-first indexing and mobile-friendly SEO Search Engine LandGeneral Manager of Perficient, Eric Enge, explained how to construct a mobile-friendly SEO site with good UX during the “Mobile First Indexing & Mobile ...

How to Build Authority in Local SEO Search Engine JournalSite authority is crucial to the success of any local SEO efforts. Here are some of the best ways to build the authority of a local business.

Improve Your Marketing Strategy with These 4 SEO Tools Business 2 CommunityAs Google continues to update its algorithm it's more important than ever to set up your SEO strategy for the best visibility online. Thankfully there are helpful ...

10 Quick Tips On SEO For Gym Websites Customer ThinkIn this digital era, everyone is turning to the Internet to find a local business. With that said, Gym and fitness industries are facing challenges when trying to attract ...

Voice Search Is the Most Common and Biggest SEO Trend of 2019 to Follow InfluenciveIt is said that you should think out of the box to stand apart from the crowd, but when it comes to SEO you must also follow the current trends to get the best ...

Global SEO For Financial Advisors Market top player, Faulkner Media Group, SEMrush Inc., G2 CROWD, Intelligent Positioning Ltd., Rio SEO, Inc., Elite RetrEat Italia, FTI Consulting, The Boston Consulting Group etc., Conductor, Inc. TrustRadius Inc., Brigh openPRGlobal SEO For Financial Advisors Market Forecast 2019-2025. In this report, we analyze the SEO For Financial Advisors industry from two aspects. One part is ...

Google Help Video On Angular SEO Search Engine RoundtableHere is the next video in the series of JavaScript SEO videos from Google. This one is on Make your Angular web apps discoverable in search and SEO friendly.

SERPStash's Low Price Makes It a Must Have SEO Tool InverseSERPStash is a tool that streamlines the process of search engine optimization for non-experts. It breaks everything down into 3 parts: identifying keywords, ...

SEO Trends in 2019 Business 2 CommunitySEO Trends in 2019. Search engine optimization (SEO) has come a long way since the days of stuffing whatever keyword you wanted to rank for in your code ...

LinkedIn Gives SEO Tips for Boosting Visibility of Company Pages Search Engine JournalLinkedIn has published a series of SEO tips for getting company pages found in search engines.

5 Essentials for SEO Content Writing Business 2 CommunitySEO, or search engine optimization, is the practice of tailoring *content* to appear at the top of search results. Optimizing your *content* for search best positions ...

Why Local Pack SEO is Essential to Boost Your Business Business 2 CommunityHave you ever gone out and wandered the streets looking for a place to eat? Found one and wondered if it was worth your time and money? Now, when was the ...

Denver Online Video Marketing SEO Service Announced NewswireMVP Web Services has announced it can help clients in any niche to improve their web presence. The team works with lawyers, dentists, and a wide range of ...

Google Images, Featured Snippets & Videos More Often In Web Search Results Search Engine RoundtableIt looks like Google is showing more vertical search features in the core web search results - more often. Yesterday I covered at Search Engine Land that the ...

Top 5 Shows: The Getting SEO by Mentioning Leon Bridges Edition Fort Worth Weekly1) Need something to do in between Game of Thrones episodes? Distract yourself from anticipating Sunday's undoubtedly thrilling and tragic battle-centric ...

20 Local SEO Dos and Don'ts You Must Follow for Success on Google [Infographic] Social Media TodayAre you looking for ways to get your website to rank higher in local Google rankings? Want to know the best local SEO techniques small business website ...

Is link building dead? Depends on who you talk to Search Engine LandSure, link building used to be plagued by a morass of black-hat tactics like link farms, paid link schemes, hidden links and spammy *content*. But after Google ...

10 Keyword Density Checkers (And How They Still Can Help Your SEO) Business 2 CommunityFirst, let's clarify the idea. Today, semantic search reigns, as well as high-quality *content*, and great user experience. Search engines focus on topical relevance ...

3 Top Black Hat SEO Techniques: Ideal for Destroying Your Site Faster! Business 2 CommunityNo matter how much the internet evolves, the mentality of some people stays the same. They want their cake and to eat it too. black hat seo techniques.

SEO Engine Optimization NewsPatrollingLearn and understand , What happen when you employ Digital Marketing services like SEO : Organic Traffic Growth Traffic growth, especially the.

Singapore Online Marketing Agency Announces Comprehensive Multi-level SEO Solutions High Tech DeckSingapore search engine marketing agency IMSimplify has announced the expansion of its SEO services. The full-cycle online marketing agency in Singapore ...

SEOs show mixed results following Google March 2019 core update Search Engine LandWe asked you to help us analyze the March 12 core update and after over 500 results we wanted to share that overall the results came out pretty inconclusive.

Most small firms now confident in SEO (but it may be misplaced) Netimperative78% of small businesses with an SEO strategy are confident they understand SEO best practices, according to a new report. A new survey from The Manifest, ...

The secrets of meta descriptions and SEO The DrumMeta descriptions are a much misunderstood weapon in the search arsenal that can have a serious impact on page performance. The meta description field is ...

Does SEO Conflict with User Experience? Business 2 CommunityIf you work with an SEO expert, you have encounter times when her recommendations or priorities conflict with the overall goal of improving the website. This will ...

The Art of Choosing the Right SEO Keywords Business 2 CommunitySearch engine optimization (SEO) is more of an art than a science. Yes, there are best practices and several clear standards for SEO that make it seem like a ...

Local SEO: How to Optimise and Generate Leads Business 2 CommunityLocal SEO is fast becoming a high priority for many businesses. Last year, Google published a study showing a 500% increase in “near me” searches, including ...

Dominate With SEO Meets #GoldenMic AgWiredOne of the folks who stopped by the ZimmComm booth during the Agri-Marketing Conference Connection Point was Sam Romain, Dominate With SEO.

Avoid These 5 Blog Strategy & Creation Mistakes Search Engine JournalA blog is a powerful marketing tool for businesses. Avoid these big mistakes when creating a strategy and your blog posts.

How To Choose The Most Affordable SEO Packages For Businesses? ValueWalkAre you thinking of getting search engine optimization consultation for your business? Confused much to find the right SEO package and Consultancy Company ...

Seven Tips on Choosing the Right SEO Firm in Vancouver - Press Release Digital JournalAs an SEO firm in Vancouver, INKYKISS has published a list of seven steps to help businesses and entrepreneurs find the right providers for their needs.

Top 4 Technical SEO Talks at Brighton SEO April 2019 QueryClickAs a member of the Technical SEO Team at QueryClick here's a roundup of my most interesting learnings and takeaways from Brighton SEO 2019.

Merging SEO and Law Content For Optimal Search Performance Bigger Law Firm MagazineCreating quality online *content* is probably one of a law firm's biggest goals. Getting it to potential clients in a way that appeals to them is another. They are ...

How to Improve Ecommerce SEO with User Generated Content Search Engine JournalTo drive more sales, ecommerce businesses first need to rise to the top of both paid and organic search results and earn lots of high-quality traffic. Between ...

Central New Jersey Google Search Marketing Expert Web Design & SEO Site Launched NewswireLakewood Township, NJ based marketing agency, EarningCoach Marketing, has launched a new website. It showcases the SEO and Google ranking services ...

How A Popular Women's Website Became A Pay-To-Play Nightmare BuzzFeed NewsOn first glance, the Frisky appears to be a thriving women's entertainment and lifestyle website. Founded in 2008 “for women, by women,” the site currently ...

4 SEO Tips for Seasonal Businesses and Products Business 2 CommunityThe holidays are busy and stressful for everyone – especially for small business owners who are trying to capitalize on holiday promotions to bring in additional ...

Google Video On Making React Web Apps Search Engine Friendly Search Engine RoundtableI got to say that these videos from Martin Splitt of Google are now above my head. He is getting into the details around how React, a JavaScript library for ...

How to find the best SEO consultant in London Business MattersBusiness MattersThey have come to realise that owning a website isn't enough to prosper in today's highly competitive market. That website has to be easily accessible for ...

SEO tips: The best marketing apps for eCommerce business TechGenYZeCommerce business success depends on how you effectively manage your people, manage stocks, do marketing. Know best marketing apps for ecommerce ...

How to use machine learning to improve UX and on-page SEO | Articles | Strategy Innovation EnterpriseNow that Alexa, Google Assistant and Siri are listening to user questions and learning how to respond to more complex commands, businesses should prepare ...

Korean Actor Park Seo-Joon Reveals His Plans for Life After Acting E! OnlineThe 30-year-old actor reveals his efforts to learn English and what lies in the future in the latest issue of Esquire Korea.

Stress-Free Keyword Research for Newbies Business 2 CommunityNot long ago, I was a novice *content* writer struggling with the concept of keyword research. Specifically, I was stressing over what I believed was a crucial ...

A Complete Guide to Ecommerce SEO Business 2 CommunityEcommerce is big business. From established high street brands trying to play catch up with the digital revolution to homegrown cottage industries and startups ...

How will cloud hosting affect your SEO campaign? The DrumHosting considerations have always been a key concern for serious SEOs as several factors are known as search signals in Google's ranking algorithm. Hosting ...

Search Intent: How to Analyze and Optimize Your Site Business 2 CommunityWhat answer is a searcher looking for? For sustainable, valuable search traffic, you'd better provide it. Satisfying search intent is Google's fundamental goal.

Park Joo Hee Confirmed To Star Alongside Han Suk Kyu, Seo Kang Joon, And Kim Hyun Joo In Upcoming OCN Thriller soompiPark Joo Hee has been confirmed to star in OCN's upcoming drama “Watcher”! On April 24, Park Joo Hee's agency Clover Company confirmed, “Park Joo Hee ...

How to Take Search Console to the Next Level with Google Data Studio Search Engine JournalDiscover tips on how to make the most out of your Google Search Console data by using it in combination with Google Data Studio.

5 On-Site SEO Factors That Matter Most Search Engine JournalLet's escape the narrow mindset that Google and search engines only prize three primary ranking factors. As important as links and publishing *content* remain, ...

The 12 Areas of SEO Knowledge You Must Master to be Successful Search Engine JournalThe role of an SEO requires mastery of certain skills and knowledge. Here's what SEOs need to master for career advancement and campaign success.

Why encouraging your employees to freelance is good for business AdNewsA majority of Indago Digital employees have some sort of freelance or side hustle going on. Not only is it not a taboo thing to do or discuss, but actively ...

Improve Your Website Rankings by Hiring An SEO Expert YourStory.comWith the rising popularity of digital marketing and online businesses, the term SEO expert is gaining much importance. Moreover, the internet nowadays is not ...

Publishing Thousands of URLs at Once – Is It Risky for SEO? Search Engine JournalFind out whether publishing thousands, or hundreds of thousands, of new pages at the same time could have any SEO risks or unintended consequences.

10 questions to ask when hiring a SEO consultant Consultancy.ukGetting your business to be visible online all starts with a search engine query.

The Rise of On-Page SEO Tools: Pushing the Frontiers of SEO & Content Search Engine JournalTo be a successful in SEO today, your keyword research and *content* planning need an update. Learn how correlational SEO tools can help you create *content*.

SEO Guide 2019: Your Strategy for This Year Search Engine JournalAre you ready to become up-to-date with the world of search engine optimization? Read WebCEO's guide to learn the top SEO tactics you need in 2019.

The Top 5 Ways to Prove the Real Value of SEO Search Engine JournalHere are five of the best ways to prove the real value of SEO to prospective clients, current clients, your boss, or anyone who wants to invest in SEO.

Targeted SEO: Here’s how to grow a page from 200 visits per month to 30,000 Search Engine LandSpoiler alert: SEO works. Strategic, targeted SEO can drive huge results for the right pages. Of course, the catch here is that you need the “right” pages to see the ...

Boost Your Site's Google Ranking With This $30 SEO Education EntrepreneurIf *content* is king, search engine optimization (SEO) is the queen responsible for his ascent to the throne. Defined by Moz as "the practice of increasing the ...

What Is Search Engine Optimization And Its 5 Key Elements YourStory.comAre you puzzled why your website does show on Google search? Do even you type the full name of your website and Google search unable to find your site?

Search Engines Are Doomed to Fail

Search Engine Optimization (SEO) Search Engine Optimization (SEO)