SEO 101

SEO (search engine optimization) is a booming businees these days. Everyone wants to obtain top rankings in google, yahoo, and msn. The problem most SEO companies face is the fact that they forget the basics.

Spiders (robots) love the basics. Spiders will crawl through the web looking for sites that are rich in text. When a spider finds a site rich in text, it will sit down and go to work. Who knows sometimes they even invite other spiders. When you are trying to get listed high in the Search Engines, make sure that you have lots of text. After all Content is KING!

The next thing that you need to worry about is how the spider crawls your site. Make sure that you remove all javascript and css. Put your CSS and javascript in external files. Then make sure that you have quality Meta Tags. Many Search Engines still use Meta tags, Google still uses the description and title meta tag for its results.

After your meta tags, then check your links. Make sure that you have plenty of internal links so that the search engines can find all of your pages. If you are having a links page you may want to use the "NOFOLLOW" meta tag to prevent loss of PageRank.

Bobby Eubank is a SEO expert. His webssite RankTips Free SEO is the source for everything about SEO.

In The News:

College students learn digital marketing, SEO during seminar  Daily PioneerThe college students learnt about Digital Marketing and SEO during a daylong seminar. A seminar on Digital Marketing and SEO was held at Oriental Institute of ...
7 Best SEO Tools to Help You Rank Higher in Google  EntrepreneurThe key to building and sustaining organic traffic is knowing which are the best SEO tools to use. Today, there are so many SEO checkers on the market that it be ...
Exploring the Role of Content Groups & Search Intent in SEO  Search Engine JournalHere's what SEO professionals need to know about a Google patent "Optimized Web Domains Classification Based on Progressive Crawling with Clustering."
Mike Marko Announces Beginner's Guide to SEO - Press Release  Digital JournalMike Marko with IM Consultant Services in Cincinnati, Ohio, has a new post published for professionals who want to know more about Search Engine ...
The Most Effective SEO Strategies in 2019  QriusNew year, new you, new SEO strategies. With search engines like Google looking ahead to improve their services, it's vital to keep up and prepare for the.
3 Benefits to investing in SEO now  TechGenYZAs an online business or company, you want your products or services to reach the most number of internet users in order to make more sales. If you decide to ...
The 20-Minute Technical SEO Workweek  Search Engine JournalHave you checked your technical SEO lately? Use this workflow to quickly get a pulse of your technical SEO in just 20 minutes a week.
How to Activate a Sponsorship to Achieve Content Marketing & SEO Goals  Search Engine JournalWant high-quality coverage and links? Here's how to maximize sponsorships to help you to achieve your *content* marketing and SEO goals.
SEO vs SEM – What’s the Difference and Why it Matters to Your Business  G2 CrowdLearn the key difference between SEO and SEM and how they greatly increase the visibility of your site on search engines like Google, Yahoo, Bing, and more.
Are Dedicated Location Pages the Best SEO Option for SMEs?  Search Engine JournalHere are some options for SMEs that want to promote their business outside their home location when they don't have a physical branch in those other areas.
Sharpen your SEO & SEM skills. See the SMX Advanced agenda!  Marketing LandFor nearly 15 years, SMX® Advanced has been the event expert search marketers attend to learn performance-enhancing tactics, make game-changing ...
5 SEO Career Trends for 2019 [New Research]  Search Engine JournalWhile the idea of SEO being dead is nothing more than worn out, industry fodder, SEO as a job title and role have been legitimately questioned. Not so long ago, ...
4 demanding areas of SEO to focus this year  TechGenYZThere's so much more to understand in SEO which is must to know to drive traffic to your website and rank higher. Know more here.
SEO: Free Keyword Research in 3 Steps  Practical EcommerceThere are many expensive tools that claim to simplify and speed up the keyword research process. If you don't have thousands of dollars in your budget, ...
New Study Shows How Much SEO Professionals Are Earning Per Year  Search Engine JournalA recent study on the local search industry reveals how much the average SEO professional earns in a year, and what they bill per hour. Data is based on ...
SEO Tools to Guarantee the Success of Your Digital Marketing Strategy  TAPinto.netWhen you look at the search engine results for the keyword you want to rank for, how often have you wished your page would be at least in the first five results ...
Learn the secrets of SEO with this certified training  Popular ScienceWhile social media gets a lot of attention, most traffic still comes from search engines. If you want to promote your start-up or build a career in digital marketing, ...
Introducing SEO for developers. It’s time.  Search Engine LandComputer programming is making enormous innovative leaps on the web, evolving from crusty old-school AJAX, to jQuery, to reactive views that synchronize ...
SEO: Reclaiming Lost Links from Site Migrations  Practical EcommerceThere is a little-used opportunity for longtime retailers to gain links. If your ecommerce site has changed platforms in its lifetime, you might have editorial links ...
SearchCap: Google updates, SEO education & A/B testing  Search Engine LandMueller previews Google image search changes, old Search Console sunsetting at NYC meetup. Jan 25, 2019 by Barry Schwartz. Here are the highlights from a ...
SearchCap: Bing Maps API, Google and YouTube ads and targeted SEO  Search Engine LandNow your Google text ads can show on YouTube search results, too. Jan 30, 2019 by Ginny Marvin. Google says early tests have shown similar performance ...
An SEO Guide to URL Parameter Handling  Search Engine JournalURL parameters create duplicate *content*, waste crawl budget, and dilute ranking signals. Learn six ways to avoid potential SEO issues with URL parameters.
How to Use Python to Analyze SEO Data: A Reference Guide  Search Engine JournalDo you find yourself doing the same repetitive SEO tasks each day or facing challenges where there are not tools that can help you? If so, it might be time for you ...
MarTech Today Research: A marketer’s guide to enterprise SEO platforms  Search Engine LandEnterprise SEO continues to grow more complex as the technology and algorithms powering search engines evolve. Comprehensive enterprise SEO platforms ...
How to Do a Competitive SEO Analysis  Practical EcommerceKeeping up with the Joneses in search engine optimization starts with clicking and scrolling in the search results. Copying competitors won't help you outrank ...
Targeted SEO: Here’s how to grow a page from 200 visits per month to 30,000  Search Engine LandSpoiler alert: SEO works. Strategic, targeted SEO can drive huge results for the right pages. Of course, the catch here is that you need the “right” pages to see the ...
Factors for Successful Search Engine Optimization  Times Square ChroniclesComponents and specifics of the process of search engine optimization: Sydney business survival on the Australian market through Internet promotionFactors ...
Tips on How to Improve Your Landing Page Copy  SEO SharkA landing page can often be one of the most difficutl peices of SEO *content* to get right. Read here for tips on how to write them effectively.
Loyalty Marketing: The Proven Complement to Your SEO Strategy  Search Engine JournalHere's how loyalty marketing can complement your SEO strategy and why the two disciplines need to be conducted seamlessly.
SEO Testing Service Market: Integration of Latest Technologies into Existent Offerings to Growth Strategy by 2025 With Top key Players Like -99 Percentage, SEO Tester Online, Click Information System, 1&1 IONOS, SEO SiteCheckup, WebDepend & More  openPRSEO Testing *Service* Market Search engine optimization (SEO) is the process of affecting the online visibility of a website or a web page in a web search ...
Get your site to the top of any search with this SEO tool  Boing BoingThere's a lot of competition on the internet, no matter what your hustle. The important thing is that when people search for what you've got, they find you - and ...
ASEOHosting Discusses The Impact Blockchain Could Have On Search Engine Optimization  PR WebHudson, Florida (PRWEB) February 18, 2019 -- ASEOHosting, a provider of SEO-friendly hosting, today examined the relationship between blockchain and SEO ...
SearchCap: Local SEO survey, Moz domain authority and GOOG earnings  Search Engine Land5 takeaways from Google's Q4 2018 earnings for search marketers. Feb 5, 2019 by Ginny Marvin. Google executives discussed search experience, campaign, ...
SEO Intern job, Cape Town  Bizcommunity.comAre you looking to build a career in digital marketing? Do you have strong analytical skills and love working in Excel? We want to meet YOU! Summary of Job: ...
The Mammoth SEO Checklist to Rank Any Blog [Infographic]  Social Media TodayAre you looking for ways to increase traffic to your blog? Want to know how to better optimize your on-site *content* in order to boost your Google rankings?
"Super wolf blood moon” is a media and SEO invention  QuartzThere is no such thing as a “blood moon.” It's mostly a media invention, driven largely by efforts to get readers to visit news websites—through a tactic known as ...
How to Convince your Boss that SEO is Important  SEO SharkIf you're boss is a dinosaur who's skeptical of the benefits of SEO, this guide will give you some good points for winning them over.
DigitalBerge, The #1 SEO Company in Delhi NCR, Launches its Personal Branding Services  Business StandardRead more about DigitalBerge, The #1 SEO Company in Delhi NCR, Launches its Personal Branding Services on Business Standard. / -- With the launch of its ...
The 12 Areas of SEO Knowledge You Must Master to be Successful  Search Engine JournalThe role of an SEO requires mastery of certain skills and knowledge. Here's what SEOs need to master for career advancement and campaign success.
Global Search Engine Optimization (SEO) Software Market In Depth Research with Industry Size, Share, Verticals and Forecast 2025  Honest VersionAnalytical Research Cognizance shared “Search Engine Optimization (SEO) Software Market” report which Provides Key Manufacturers, Key Profiles, Strategies ...
Video marketing is here to stay - 5 ways to change your SEO strategy  The American GeniusVideo marketing has grown as a *content* strategy over the past several years, as the explosion in mobile devices and fast mobile internet has made it more ...
SEO 101 Tutorial Videos  Vertical MeasuresHere are 6 SEO tutorial videos from our SEO 101 training series on improving your search engine ranking through proper onsite SEO tips and techniques.
FireRock Marketing Helps Boston Businesses Succeed With Premier SEO Strategies - Press Release  Digital JournalFireRock Marketing has been providing small, medium and large-sized businesses with top-of-the-line internet marketing solutions for years. Boston, MA ...
Google Says Top Scores on Web.dev Won’t Boost Rankings  Search Engine JournalGoogle's John Mueller cautions it takes more than a perfect score on Web.dev tool to rank in Google.
5 Critical SEO Considerations When Optimizing News Websites  Search Engine JournalA few rules of SEO, like publishing great *content* and providing a good user experience, are universal. But not all websites thrive by using the exact same set of ...
12 Reasons Why Your Business Absolutely Needs SEO  Search Engine JournalSEO is important for greater searchability and visibility, but offers more real value than that. Here are 12 reasons why businesses need SEO to take their brand to ...
5 Tips for Choosing Your Next SEO Firm  EntrepreneurMaking the right decision when choosing your next SEO firm has major consequences for your business and your bank account. The difference between a boom ...
Is SEO the future of successful apps?  Geospatial WorldGoogle recently updated their mobile search algorithm to show the results of not only websites but also apps. Plus, the app results come with an install button.
SEO: 6 Things to Do When You Have Nothing to Do  Practical EcommerceSearch engine optimization is self-directed. Unless you're being managed by another practitioner who tells you what to do and when to do it, SEO can be difficult ...
47 Experts on the 2019 SEO Trends That Really Matter [Ebook]  Search Engine JournalIn 47 Experts on the 2019 SEO Trends That Really Matter, learn how the following SEO outlooks will influence the way we do SEO in 2019: Understand Your ...
Huge growth analysis of Local SEO Software Market 2019-2025 by using top key players like Whitespark, SEOprofiler, Moz, BrightLocal, Synup, Yext, SEMrush, SE Ranking, GShift  openPRLocal SEO Software Market is expected to grow at a significant CAGR of +14% during the period 2019-2025. Local SEO means promote business or services ...
12 SEO Goals for 2019: Ideas That Will Inspire You  Search Engine JournalIt's time to set your SEO goals for 2019. Need some inspiration? Read this roundup of New Year's goals from the SEO community.
Speaking to an Audience: 4 Ways to Determine Your Market's Target Demographic  Promotion WorldWhen it comes to business, understanding your audience is the cardinal rule number one. However, this is often easier said than done. Sometimes, you.
Is There Any New Innovation In SEO?  Forbes NowSearch engine optimization (SEO) has been a field of its own in the marketing community for the past two decades. But in a world where most industries are ...
Why Prioritization Is Critical to SEO Success  Search Engine JournalHere's why prioritizing on-site and technical optimization, *content* creation and repurposing, and link building will set your SEO campaign up for success.
SEO drives search results. Control those rankings with RankActive SEO for $25  The Next WebSEO is like water. You can hit it pretty consistently and even capture some now and again. But trying to firmly grip it is darn near impossible. That's because the ...
Google Launches New Tool That Grades A Site’s SEO Implementation  Search Engine JournalGoogle launched a new tool that measures many aspects of a website, including how well it follows SEO best practices.
Google Search Algorithm Updates Continue Through Weekend  Search Engine RoundtableThe chatter has not simmered down that much from the February 12/13th Google algorithm update chatter. In fact, it picked up on the 14th, 15th and continued ...
15 Common SEO Mistakes To Avoid  ForbesUnderstanding SEO is the ultimate marketing discipline, especially in today's highly digital world. If you want to drive traffic to your site and increase sales, you ...
A checklist: Important SEO points to cover in a content campaign  Search Engine LandAfter you've chosen the right execution for your link-building campaign and you're getting ready to launch it, you can't forget about search engine optimization ...
An SEO’s Letter to Santa: All I Want for Christmas This Year  Search Engine JournalDear Santa,. I've been a good boy this year. I haven't cloaked one page or bought one link. I have followed Google and Bing's terms of *service* the best I can.
Best Ways To Improve Your SEO And Why You Need To Do It  Forbes NowThe more quality *content* you produce, the better results you will see.
The importance of understanding intent for SEO  Search Engine LandSearch is an exciting, ever-changing channel. Algorithm updates from Google, innovations in the way we search (mobile, voice search, etc.), and evolving user ...
A Small Business Owner’s Guide to SEO  Search Engine JournalAre you a small business owner? Then make sure you know and understand these 5 SEO principles and how they impact search and your SEO strategies.
SEO Is A Must For Small Businesses: Here's How To Get Started  ForbesYou are starting a business and have a checklist of the things you need to get your business going. You have the idea for a product or *service* -- check.
5 Basic SEO Principles to Increase Your Website Traffic  Multichannel MerchantSearch engine optimization (SEO) is the cornerstone of the modern business. If you are an ecommerce seller, you cannot grow your base of loyal customers if ...
What Is Edge SEO & Why You Should Adopt It  Search Engine JournalAre you ready for edge SEO? Find out what edge SEO is, how – and why – you should implement it, and its technical implications.
SEO Industry Approaching $80 Billion But All You Want Is More Web Traffic  ForbesBorrell Associates predicted in 2016 that by the year 2018 businesses in the United States would spend an estimated $72 billion in search engine optimization ...
5 SEO Factors to Monitor in 2019  Search Engine Journal2018 was the year in which Google introduced dramatic changes to how it ranks sites. For example, Google used AI for approximately 30% of search queries.
SEO Beginner's Guide: Know the importance of Search Engine Optimization  Business MattersBusiness MattersSEO stands for Search engine optimization, and it's one of the most recognizable abbreviatures of the 21st century.
Boost your site’s SEO ranking with this $24 tool  The Next WebIf your website rankings are showing up on the second page of Google searches, then we can probably guarantee you of at least one other place your rankings ...
How Reliable is Google’s Web.dev SEO Score?  Search Engine JournalGoogle's Web.dev tool offers an SEO score. The score offers a score from 0 to 100. What does the tool measure for the SEO metric and how useful is it?
Why Sports Teams Websites Need SEO and How to Get it On-Point  KreedOnSports is no longer a niche industry. The way in which the leagues are enjoying enormous success in the country, things are only going to get better.
The Vicious Circle Of SEO (And How To Beat It)  ForbesWhat's the secret to overtaking older *content* that already has a deep reservoir of backlinks? How can we break out of the vicious circle of SEO?
11 Big SEO Challenges You’ll Face in Your Career  Search Engine JournalFrom managing client expectations to balancing task load, learn 11 SEO challenges that you might face in your career and how to overcome them.
6 Reasons Why SEO Might Not Be Right For Your Business  ForbesContrary to popular belief, SEO is not something every business needs, especially small businesses with modest marketing budgets. Here's how to determine ...
How SEO Has Evolved (And What's Next)  ForbesSince the early days of SEO, marketers have deployed online strategies to ensure that their websites would gain greater visibility on search engine results pages ...
How to Use XML Sitemaps to Boost SEO  Search Engine JournalHere's a guide to everything you need to know about generating and optimizing XML sitemaps, including a best practice checklist.
5 Bad SEO Content Tactics You Should Have Abandoned Already  Search Engine JournalFollow these tips to rank higher in the search results and avoid getting left behind with yesterday's outdated SEO *content* trends.
The 9 Most Common SEO Errors That Hurt Your Rankings [DATA]  Search Engine JournalWhich SEO errors are negatively impacting your search rankings? Is it your meta tags? Page speed? Duplicate *content*? According to new data, all three of ...
Why Content Is Important for SEO  Search Engine Journal*Content* and SEO. At their best, they form a bond that can catapult any website to the top of search engine rankings. But that's only when they're at their best.
SERPstash is a $20 app that will help you win at SEO  The Next WebWant another sign of Google's power over the web? According to a State of Local SEO report by Moz Inc., almost two out of three local business owners say their ...
Why following SEO trends guarantees SEO budget waste.  Search Engine LandSearch engine optimization (SEO) can have a strong impact on a business, driving revenue and profits. Other times, it's frustrating and fruitless and feels like ...
A simple 3-step framework for improving your technical SEO  Search Engine LandIn a world where everyone's fighting for relevance in search, technical SEO is a Swiss army knife you can use to improve your site's usability, crawlability, ...
How SEO And Content Marketing Work Together To Fuel Your Online Success  Forbes NowSEO and *content* marketing are not disparate departments. In fact, both need each other.
What Is SEO? Understanding The Basics To Avoid Being The Villain  Forbes NowIf you are an SEO villain, Google may ban your site. Using white hat strategies is the only way you should be conducting your SEO efforts.
SEO vs. SEM: What's the difference? | Articles  telegraphherald.comIf you are new to digital marketing, understanding the complex jargon of this industry can be a challenge.
5 Overused SEO Phrases to Nix & 5 Hot Phrases That Are In  Search Engine JournalLet's leave tired SEO phrases in the dust and adopt a vocabulary that matches the present state of online marketing and works better with our audiences.
SEO Year In Review: 2018 saw Google updates and a focus on mobile  Search Engine LandSo, 2018 was an exciting year in SEO, with a number of large Google search algorithm updates, big changes within Google's management team, mobile first ...
Why Voice Search Will Dominate SEO In 2019 -- And How You Can Capitalize On It  ForbesBy 2020, 30% of all website sessions will be conducted without a screen. Voice search allows users to browse the web the Internet and consumer information ...
5 Reasons why eCommerce businesses should consider SEO as part of their marketing budget  TechGenYZTalking about digital marketing without mentioning SEO doesn't make sense! If you aren't familiar with the growing importance of SEO on eCommerce, consider ...
What Is a Google Broad Core Algorithm Update?  Search Engine JournalNot sure how a broad core algorithm is different from a major Google algorithm update? Here's how they differ, plus how to recover from a core update.
5 SEO Trends to Help Marketing Leaders Prepare for 2019  ForbesAs the year comes to a close, marketers have begun to wrap up their current campaigns and set their sights on the new year. And if 2018 has shown us anything, ...
6 Old School SEO Habits That Never Grow Old  Search Engine JournalThere are many practices from the dawn of SEO that are still useful. These are old school tactics and habits that successful affiliates used to help their sites rank ...
Boost Your Site's Google Ranking With This $20 SEO Software  EntrepreneurThere's a running joke among marketing professionals that the best place to hide a dead body is on page two of Google search results. That's because research ...
How Google Thinks: SEO Done The Right Way  ForbesPeople are always on the lookout for the search engine optimization (SEO) trick that will propel them to the top of a Google Search results page. Obviously, this ...
Don’t skip these critical recurring SEO tasks  Search Engine LandNo matter how perfectly you've optimized a website, it will always require constant maintenance. This is because figuratively speaking, much like a vehicle, there ...
Machine vs. man: What really matters for SEO success  Search Engine LandOld methods of dynamically generating *content* and other quick hacks no longer result in long-term, sustainable SEO performance. Gone are the days of ...
Three Simple Steps To Seasonal SEO Success  ForbesSeasonal SEO should work hand-in-hand with your long-term strategy.

All You Need to Know About Your Website Traffic is Contained in 5 Key Stats

You built that content rich web page optimized for your... Read More

Is This A ?DMOZ Killer? In The Making?

Is building a Human-Edited Fully "Democratic" Search Directory Possible?The independent... Read More

Make Quality Content Your #1 Priority

It is by now a proven fact that content is... Read More

Now More Than Ever...You Need To Optimize Your Site for Search Engines

As the economy begins to recover in certain parts of... Read More

Google ? A Bit of History

The first question most people have is, "What the heck... Read More

How Google Indexes Content From Your Web Directory

In a fluke, I was able to notice something about... Read More

Search Engine Metrics: Organic Search vs. Paid Placement

Let me preface this report by citing advertisers in 2004... Read More

Googles PR System Explained

The complexities of Google's PR (Page Ranking) System have grown... Read More

13 Tips For Good Search Engine Placements

When used properly in combination with other basic search engine... Read More

New Free Online Tool for Keyword Research

I came across a new website the other day and... Read More

Your Website Title Could Be Costing You Money

Nothing could be simpler than the title you give to... Read More

Look Out MSN Search, Here Comes Gbrowser

It is official, the search engine wars are in full... Read More

How to Make Better Use of Web Site Page Titles and META Data

We got down to the basics with web site page... Read More

The Mystery of the Magical Keyword Density Formula

Keyword density. When it comes to SEO copywriting, this has... Read More

SEO Expert Explains on how to Restore a Website and Remove Sandbox Effect from Your Website

The sandbox effect or (site getting banned on google) has... Read More

History of World / Regional Search Engines and Directories

Computers have become a way of life for people around... Read More

Have You Heard Of Website Optimization

Have you heard of website optimization ? If you are... Read More

DIY SEO

Part 1. Wordtracker for keywords.A problem for all new webmasters... Read More

60 Day Sandbox for Google & AskJeeves; MSN Indexes Quickest, Yahoo Next

Search engine listing delays have come to be called the... Read More

How To Use Google As A Niche Website Builder

The popularity of weblogs or blogs has gotten a lot... Read More

Search Engine Robots - How They Work, What They Do (Part II)

If your site isn't found in the search engines, it... Read More

All About Links -- Interview With Link Building Expert , Bob Gladstein

Julia: Welcome Bob. Thank you for taking the time to... Read More

Do It Yourself SEO

Internet surfers use search engines more than any other tool... Read More

Martial Arts Webmasters: Time to Optimize Your Site!

A few months ago I was looking through the search... Read More

Beginners - Getting Listed In Search Engines

Once you have your web site complete and ready to... Read More