How to Protect Your Search Engine Placement by Keeping Up-to-date on Industry Changes

There's no denying it: Search engines are a dominating force on the Internet, with millions of people going online to search on their topics of interest every single day.

In fact, it was revealed at a recent industry conference that in June of 2005 alone, 10.5 billion searches were conducted online. That's 10.5 billion searches in just one month!

And people are not just looking for information...

Experts at the same conference said that roughly 25% of all online purchases originate from search engines. So it's crucial that your site gets the best possible position in the searches for your keywords.

But according to Market Position, a whopping five million pages are added to the Internet every single day. So if you plan to outrank your growing competition, you need to keep constant tabs on changes to how the search engines rank web sites.

However, you should also know that statistics show that most Web surfers never search beyond the top 30 results they receive! So getting ranked 43rd in Google is almost as bad as not getting ranked at all.

With that in mind, it's clear that top-ranking positions in the search engines for the terms most frequently searched by your target audience should be the goal of any savvy site owner.

To achieve that goal, you must keep your finger on the pulse of the search engine industry.

1. The Search Engines Are Constantly Changing........

The first thing you need to understand is that search engine submission strategies that work this week may not work a month from now -- or even two weeks from now! As a result, submitting your web site to the search engines and then forgetting about it is risky.

Your listing needs to be optimized and then maintained if you want to generate the traffic that a top spot can bring.

But as the search engine wars continue heating up between the major players and competition becomes fierce between competing search engine providers, deciding which ones to submit your web site to can be a daunting task.

Major shifts in search engine ownership, management, and control are taking place all the time. The industry is in a state of competitive flux, with heavyweight companies like MSN, Google, and Yahoo! vying for positions of power and attempting to trump one another whenever possible.

So how can a small online business expect to survive in the midst of all this chaos? Well, start by getting to know the current state of the search engine industry. Then stay as informed as possible of the changes and updates. It's really not all that hard, once you know where to look for up-to-the-minute information.

2. Which Search Engines Are MOST Important?

Not too long ago, by submitting your web site to the top eight or so major search engines, you'd show up in most people's search results.

But that has all changed...

Nowadays, believe it or not, you really need to focus on TWO major search engines: Google and Overture.

Google and Overture together now make up such a strong search engine presence that if you are ranked well in both of these services, you will be found by well over 90% of people searching for topics related to your site.

Google is the only remaining "pure" search engine, which means that its search results are entirely computer- generated by their "spiders" that crawl the Web and their algorithms that sort the information gathered by the spiders to determine your ranking.

But not everyone goes straight to Google.com when searching for information... Google also supplies the majority of search results for Yahoo!, AOL, Earthlink, and AT&T, plus some results for Infospace, iWon, and Sympatico.

And that means that Google's "reach" on the Internet is enormous. According to NetRatings.com, Google reaches approximately 50+% of the online community.

Overture, on the other hand, is a "pure" pay-per-click search engine, meaning that its paid results are not mixed with editorial (unpaid) results. Instead, to achieve a top ranking in Overture, you must simply out-bid the next highest bidder for that particular keyword.

Overture listings now appear as part of the search results for so many different engines that it probably has a more widespread presence on the Internet than almost any other search service today.

While Google is certainly bigger (and used by more searchers), Overture provides sponsored search results for literally hundreds of minor search services, as well as such major players as:

Yahoo!
MSN
AltaVista
InfoSpace
iWon
Lycos
AllTheWeb (aka, FAST)

3. Keeping Abreast of Changes

Competition between the major search engine providers keeps the industry changing all the time. Yahoo!, for instance, recently bought Overture, and also picked up Inktomi earlier in 2004...

And now MSN is in the midst of creating its own crawler (after Google rejected their bid to buy them out!) called MSNBot, and they are looking to become a major player in the search engine game.

What it all adds up to is that although Google is hands-down the biggest pure search engine around, it is constantly threatened by shifting ownerships, power relationships, and new developments in technology. With search engines, what's here today could truly be gone tomorrow, so it's up to you to stay informed.

The best way to keep on top of the changes is simply to subscribe to a couple of the excellent newsletters that are available online, published by search engine experts who make it their job to keep you informed.

Our favorites are......

Search Engine Watch - www.searchenginewatch.com This site belongs to search engine expert Danny Sullivan and is packed full of the most recent search engine developments.

Planet Ocean - www.searchengine-news.com Planet Ocean is the publisher of "The Unfair Advantage Book on Winning The Search Engine Wars" -- a leading online search engine resource. The book is updated monthly so whenever you buy it, it's certain to be completely up to date.

Search Engine Guide - www.searchengineguide.com This site provides a wealth of information and articles about all aspects of search engines. Weekly and daily newsletters are offered, which compile updates and information from across the industry.

These resources will keep you on top of the dramatic changes you can expect to see in the search engine industry over the next weeks and months.

For example, a new Open Source style search engine called "Nutch" is on the horizon these days which could take a lot of the mystery out of search engine rankings. Open Source code, as some of you may know, is code that is accessible to all for use, and programmers can make suggestions, modifications, and additions whenever they like.

This new search engine would function with the same principles of give-and-take, with public access to information about the way they work. This could be very interesting -- especially since, at the moment, search engines tend to be very secretive about the rules they use to rank your web site!

As I have made available this invaluable information to everyone free of cost, visit our website http://www.hostforwebsite.com [$0.75/month & Get Un-Limit Movies, MP3 Songs, Games, TV Shows on your PC!] Industry Lowest Price! Unbeatable Website Hosting Features!

4. Final Thoughts

Keeping abreast of the most effective search engine submission strategies can be a daunting task, especially with the constantly changing climate of search engine control and ownership.

While you're busy tweaking your web site to meet the latest published search engine requirements, they're equally busy updating their algorithms, perfecting their approach, modifying their rules, and honing their systems so that they can provide the most relevant, accurate, and complete search results possible.

So it will be worth your while to keep on top of the major industry shifts so that you don't waste your time on engines that are no longer worth it, and you don't miss out on the newest developments and hottest opportunities.

After all, search engines -- no matter how much they change -- can still be a powerful means of driving qualified traffic to your site, so they can't be ignored!

Ash Kawa has written hundreds of articles specializing in helping people succeed when the competition is tough. President of a successful Website Hosting Company http://www.hostforwebsite.com [$0.75/month & Get Un-Limit Movies, MP3 Songs, Games, TV Shows on your PC!]

In The News:

AFF Suzuki Cup: Park Hang-seo grateful for South Koreans' support for Vietnam  Goal.comThe success of Vietnam in the AFF Suzuki Cup is seemingly turning their South Korean head coach Park Hang-seo into a diplomat.
The Top 7 Things I’ve Learned About SEO This Year  Search Engine Journal2018 has been an eventful year for the SEO industry. In this article, I'll share both things that I've learned and important developments that are worth ...
SERPstash is a $20 app that will help you win at SEO  The Next WebWant another sign of Google's power over the web? According to a State of Local SEO report by Moz Inc., almost two out of three local business owners say their ...
Boost Your Site's Google Ranking With This $20 SEO Software  EntrepreneurThere's a running joke among marketing professionals that the best place to hide a dead body is on page two of Google search results. That's because research ...
Boost your site’s SEO ranking with this $24 tool  The Next WebIf your website rankings are showing up on the second page of Google searches, then we can probably guarantee you of at least one other place your rankings ...
International SEO Considerations with Aleyda Solis [PODCAST]  Search Engine JournalOptimizing a global website for international search is no easy feat. Learn the top things to consider when doing international SEO for your website.
New ways to approach SEO in 2019: Accountability and customer experiences  Search Engine LandAs all of the technological advance and possibility looms large on the 2019 horizon, this just might be the most exciting planning season yet for marketers.
10 Types of Client Behavior That Drive Every SEO Professional Insane  Search Engine JournalYou've probably encountered all of them, but here are 10 client behaviors that are guaranteed to make any SEO professional a little crazy.
SEO: 6 Ways to Optimize Category Pages  Practical EcommerceCategory pages are important to optimize because they target the keywords that consumers search for. But it can be difficult since the pages tend to have little ...
9 Important SEO Habits You Should Adopt Now  Search Engine JournalWant to improve your strategies and skills to move the needle even more for your organizations and clients? Then build these nine SEO habits.
5 Overused SEO Phrases to Nix & 5 Hot Phrases That Are In  Search Engine JournalLet's leave tired SEO phrases in the dust and adopt a vocabulary that matches the present state of online marketing and works better with our audiences.
Top 36 SEO Insights of the Year from Google’s John Mueller  Search Engine JournalGoogle's John Mueller shared some important SEO insights this year on mobile-first, *content*, crawling, indexing, JavaScript, linking, and more!
Is it too late to do SEO for the holidays?  EconsultancyThanksgiving, Black Friday, and Cyber Monday are behind us, and it might seem like any holiday related campaigns that weren't put in motion by now would be ...
SinglePlatform and Moz partner for restaurant SEO and content distribution  Search Engine LandMoz and SinglePlatform have teamed up to help restaurants gain better visibility in search and across the web. Moz will help SinglePlatform enterprise clients ...
5 Reasons why eCommerce businesses should consider SEO as part of their marketing budget  TechGenYZFollowing the rules of SEO is quite significant in eCommerce, It helps generating traffic to one's website and getting adequate ROI.
How SEO & PPC Keyword Research Can Work Together  Search Engine JournalSearch marketers can learn a lot by analyzing each other's data. Here's how you can inform your SEO and PPC strategies with keyword research.
Technical SEO in the wild: Real-world issues and fixes  Search Engine LandA lot of what is written about technical search engine optimization is pure theory; ideal-world scenarios of how websites should interact with search engine ...
7 SEO mistakes to fix to see success in 2019  Best in Australia2019 is just about to start, and many people still haven't adjusted to the SEO changes that happened in 2018 - let alone ones still to come.
How 3 SEO strategies built today's eCommerce giants  Search Engine LandThe winners in the e-commerce industry account for a dramatic portion of the sales. Amazon alone accounts for 43 percent of online holiday spending. How did ...
Why should you choose the best affordable SEO services?  InventivaYou ought to understand that a decent SEO design has essentially three sections – fundamental SEO setup that incorporates site improvement, a sy.
Don’t skip these critical recurring SEO tasks  Search Engine LandNo matter how perfectly you've optimized a website, it will always require constant maintenance. This is because figuratively speaking, much like a vehicle, there ...
6 Old School SEO Habits That Never Grow Old  Search Engine JournalThere are many practices from the dawn of SEO that are still useful. These are old school tactics and habits that successful affiliates used to help their sites rank ...
12 Completely Outdated SEO Practices You Should Avoid  Search Engine JournalHere are 12 SEO practices that used to work (to some extent), but now could do more harm than good for your brand or website.
SearchCap: Delisted from Google, Cyber Monday paid search & JavaScript SEO  Search Engine LandFacebook confirms searches performed off the platform do not influence Facebook search results. Nov 30, 2018 by Amy Gesenhues. The company issued an ...
How Much Does SEO Cost & Why Should I Pay for SEO?  Business 2 CommunityAs a business owner or marketing manager, you may already know about the positive impact search engine optimization can have on your results. With the right ...
Stop Neglecting Your SEO and Get Yourself to the Front Page of Google  FstoppersDoes the thought of SEO produce in you a mixture of fear and confusion? It's time to stop putting it on the back burner and get your photography website noticed ...
SEO vs. SEM: What's the difference? | Articles | telegraphherald.com  telegraphherald.comIf you are new to digital marketing, understanding the complex jargon of this industry can be a challenge.
47 Experts on the 2019 SEO Trends That Really Matter [Ebook]  Search Engine JournalIn 47 Experts on the 2019 SEO Trends That Really Matter, learn how the following SEO outlooks will influence the way we do SEO in 2019: Understand Your ...
7 Reasons Why Accessibility is Good for SEO and Sales  Search Engine JournalAccessibility is a factor that has traditionally been on the margins of SEO and web development. There are solid business reasons for why accessibility should ...
Why Sports Teams Websites Need SEO and How to Get it On-Point  KreedOnSports is no longer a niche industry. The way in which the leagues are enjoying enormous success in the country, things are only going to get better.
How to Build an SEO Business Case That Your Boss Can’t Say No To  Search Engine JournalDo SEO in-house? Need to secure budget or resources for an SEO initiative? Here are 10 tips that will make building SEO business cases a lot easier.
AFF Suzuki Cup: Park Hang-seo wants Vietnam fans' full support  Goal.comVietnam take on Malaysia in the second leg AFF Suzuki Cup final at home, having come away with a 2-2 away draw last Tuesday.
SEO: Topic Clusters Improve Rankings, Traffic  Practical EcommerceTopic clusters are a search engine optimization strategy meant to improve site architecture, help search engines discover important pages, and improve ...
Here’s how to monitor for negative SEO  Search Engine LandSoccer great Mia Hamm said, “It is more difficult to stay on top than to get there.” True in sports, that sentiment also can be true in SEO. Any website in the ...
SearchCap: Google Lens for iOS, Facebook search ads & eCommerce SEO  Search Engine LandFacebook starts testing ads in search results. Dec 11, 2018 by Amy Gesenhues. The test inventory will be available in Facebook and Marketplace search results.
SEO Best Practices for Internal Linking in B2B Websites  Customer ThinkAt KoMarketing we strongly believe SEO is most effective when educating client marketing teams in addition to providing impactful recommendations and tactics.
Most Reliable SEO Tips For New Generation  NewsPatrollingCorporations are growing a lot more knowledgeable of your really need to understand and implement not less than the basic principles of internet search ...
SEO Best Practices for Newbies: Discarding Legends for the SEO Techniques You Need  Business 2 CommunitySEO stands for Search Engine Optimization, which is mistakenly perceived by many beginners and non-marketing professionals to be a mystical art used to ...
How AI Is Changing SEO  Business.comAI is a rapidly evolving technology that will make SEO tools and techniques even more informative and useful for businesses in the near future.
3 Reasons an SEO Strategy Alone Won’t Fix Your Traffic Problem  Business 2 CommunityAs a marketing strategist, I can't count the number of times I've received inquiries from potential clients looking for Search Engine Optimization (SEO) services ...
Spotlight: Nightwatch Offers an Intuitive SEO Tool for Businesses  Small Business TrendsFind out what the Nightwatch SEO tool brings to your SEO and marketing game that others can't in this week's Small Biz Spotlight.
The state of local SEO - get industry insights for 2019  Search Engine LandLocal search is a broad field that's constantly growing and changing, challenging marketers to keep up. No matter what kind of company they work for, today's ...
Empathy & Communication: Keys to a Successful SEO Career  Search Engine JournalEmpathy and communication are critical SEO skills, whether you're dealing with clients, your team, or your community. Here's why.
How User-Generated Content Can Enhance Your SEO Strategy  Small Business TrendsThe SEO benefits of user generated *content* will help your small business get more eyes, and the right eyes, on your site.
Onsite SEO Vs Offsite SEO: What's The Difference?  ThomasNet NewsAn effective SEO approach can help you rank higher in search results, increasing your visibility and the likelihood that buyers will come to your site. In order for ...
Vietnam's victory and Park Hang-seo  동아일보Vietnam is on fire. A friend who lives in Ho Chi Minh, Vietnam, said “The city is paralyzed.” Ever since the soccer team led by Park Hang-seo won victory in the ...
Updating Outdated Blog Content without Harming SEO  Business 2 CommunityWith all the hard work that goes into creating excellent blog *content*, it's important to make sure your posts are relevant for as long as possible. Creating ...
Bhavin Patel-Founder & CEO of Thanks Creation9 Explains How SEO & Digital Marketing Can Change The Face Of Your Business  InventivaThe world is rapidly shifting from analogue to digital. People are consuming more and more digital *content* on a daily basis – on mobile phones, laptops, desktop ...
Vulnerability Reported in All in One SEO Pack  Search Engine JournalWPScan Vulnerability Database reports that the All in One SEO Pack plugin has a cross-site scripting vulnerability.
They have Bukit Jalil, we have Hanoi – Vietnam coach Park Hang Seo  FourFourTwoVietnam had to ultimately settle for a draw against Malaysia in the first leg of the AFF Suzuki Cup Final. The Golden Dragons went two ahead on...
Are Single Page websites good or bad for SEO?  The FriskyIt is important to ensure that all the needed sections of the website are available in the same single HTML page. Of course, one-page websites look to be even ...
Search Landscape In 2019: Four Actionable Onsite SEO Tips To Maximize Your Website's Organic Traffic  ForbesDon't get left behind as we enter the next era of search.
You Need a Site Audit: How to Tell If You’re Getting Your Money’s Worth  Search Engine JournalWhat should you look for in a good SEO site audit. Here are some tips to help you choose a good auditor and get your money's worth.
How to Align Digital PR & SEO for a leading-edge marketing strategy  Pressroom Today IndiaAs the world move towards digitization, everything is undergoing a digital makeover. Being a part of the wider marketing approach, using PR tactics can create a ...
How Google Discover Affects Search And SEO For Your Personal Brand  Business 2 CommunityThe latest Google Discover search update may be a game changer for brands who need to improve their SEO strategy. With more intuitive features your *content* ...
10 Types of Content That Work Best for SEO  Business 2 CommunityWhen we think of *content*, we automatically equate it with writing. However, it is more than just that. In fact, it is way more than just writing and posting them on ...
Who Should Win as the U.S. Search Personality of Personalities? [POLL]  Search Engine JournalThere is so much to like about the SEO community. As our Executive Editor Danny Goodwin puts it: “SEO is such a giving community. We share strategies, tactics ...
Off-Page SEO: Your Most Burning Questions Answered  Business 2 CommunityOff-page SEO is NOT just about backlinks as most people think. It involves your overall website trust, authority, social signals and many other things. Don't just ...
6 Local SEO Predictions for 2019 and Beyond  Business 2 CommunityWhat is local SEO? It is nothing but a very effective way to promote local business within a particular location. Whether you are trying to encourage your café or ...
17 Common Mistakes You Need to Avoid When Blogging For SEO  Business 2 CommunityHow do potential customers find your business? Chances are they search online. Whether your target audience is across the country or in your own backyard, ...
Yoast SEO 9.1 Vulnerability Could Allow Command Execution  Cyber Security NewsA researcher discovered Yoast SEO 9.1 vulnerability that could let an attacker execute commands on target system. Users must upgrade to Yoast SEO 9.2 asap.
Telephone Number SEO?  Business 2 CommunityTruth told, it's pretty difficult to get this so wrong that it messes up with your online visibility, but there are some best practices with respect to formatting that may ...
Yoast SEO 9.1 Vulnerability Explained  Search Engine JournalYoast SEO 9.1 SEO Manager Role Vulnerability Explained.
Content Stratgies for Better SEO Results and Marketing ROI  Chief MarketerSEO results can be improved by up to 10 times with a strong *content* marketing strategy. Here's 2 key strategies to improve your SEO ROI.
How to Use Machine Translation to Localize UGC for Global Websites  Search Engine JournalIs the use of machine translation evil for SEO? In terms of global website *content* translation or localization, the best practice is to have *content* localized ...
Startup funding: 2018 was the year of Fintech startups, ecommerce investments slipped to second place  YourStory2018 saw Fintech lead the funding charts as investments in Lending surged and Payments held its own. The early-stage continues to see great momentum and ...
The 12 Areas of SEO Knowledge You Must Master to be Successful  Search Engine JournalWhile SEO and search might not be the shiny object that it was a decade ago, it still has a critical role in the digital marketing mix. That, plus a soaring demand ...
5 Mind-Blowingly Dumb Things We Heard at the Google Hearing  Search Engine JournalGoogle CEO Sundar Pichai testified in front of the House Judiciary Committee yesterday, and many of their questions left the SEO community collectively ...
Telemad: Seo In-guk charms in The Smile Has Left Your Eyes; Ryoko Yonekura shines in Legal V  The Straits TimesTHE SMILE HAS LEFT YOUR EYES. Read more at straitstimes.com.
Jin Goo And Seo Eun Soo To Lead JTBC's Remake Of Japanese Drama “Legal High”  soompiJTBC's remake of the Japanese series “Legal High” has found its leading actors! On December 10, it was announced that Jin Goo and Seo Eun Soo have been ...
12 Reasons Why Your Business Absolutely Needs SEO  Search Engine JournalSEO is important for greater searchability and visibility, but offers more real value than that. Here are 12 reasons why businesses need SEO to take their brand to ...
AFF Suzuki Cup 2018: Youth our greatest strength, says Vietnam coach Park Hang-seo ahead of final  FOX Sports AsiaVietnam head coach Park Hang-seo believes it is the Golden Dragons' young stars who will be their greatest strength as they prepare to face Malaysia in the first ...
Seo Ye Ji Appointed Honorary Police Officer For Role In “Lawless Lawyer”  soompiSeo Ye Ji is now an honorary police officer! Her agency King Entertainment stated, “On December 7, Seo Ye Ji was appointed as an honorary police officer at ...
5 Critical SEO Considerations When Optimizing News Websites  Search Engine JournalA few rules of SEO, like publishing great *content* and providing a good user experience, are universal. But not all websites thrive by using the exact same set of ...
Yong Junhyung Looks Nervous As He Holds Chae Seo Jin's Hand In “Coffee, Do Me a Favor”  soompiRecent stills from Channel A's “Coffee, Do Me a Favor” shows Yong Junhyung (playing Im Hyun Woo) and Chae Seo Jin (playing Oh Go Eun) adorably holding ...
Is There Any New Innovation In SEO?  Forbes NowHow much innovation is there, really, in the field of SEO?
YouTube is Removing Spam Accounts Which May Cause Noticeable Decrease in Subscribers  Search Engine JournalYouTube is warning users that they may see a noticeable decrease in subscriber count as the company purges spam accounts. This will occur from December ...
Park Seo Joon Chosen As Recipient Of 2018 Star Of Korean Tourism Award  soompiPark Seo Joon is a winner of the 2018 Star of Korean Tourism. On December 11, Park Seo Joon attended the 2018 Korea Tourism Awards ceremony that was ...
Why Content Is Important for SEO  Search Engine Journal*Content* and SEO. At their best, they form a bond that can catapult any website to the top of search engine rankings. But that's only when they're at their best.
Japanese drama 'Legal High' set for remake in Korea; Jin Goo and Seo Eun Soo play lead roles  International Business Times, IndiaThe hit Japanese legal drama will be made into a Korean series by JTBC. Veteran actors Jin Goo and Seo Eun Soo have been confirmed for the lead roles of ...
YouTube to Test Showing Two Ads Before Videos  Search Engine JournalYouTube will soon begin testing two ads shown back-to-back before a video starts. The ads will be skippable, however, so users have no obligation to sit ...
AFF Suzuki Cup 2018: We have to prepare more – Park Hang-seo  FOX Sports AsiaVietnam visited Bacolod on December 2 to play the semifinal first leg of the AFF Suzuki Cup 2018. They were up against a Philippines side who were tipped as ...
11 Big SEO Challenges You’ll Face in Your Career  Search Engine JournalFrom managing client expectations to balancing task load, learn 11 SEO challenges that you might face in your career and how to overcome them.
15 Common SEO Mistakes To Avoid  ForbesUnderstanding SEO is the ultimate marketing discipline, especially in today's highly digital world. If you want to drive traffic to your site and increase sales, you ...
Why International Search Marketers Should Care About Brand Measurement  Search Engine JournalBranded traffic is imperative to the success of international SEO and SEM campaigns. However, only a few SEOs fully understand what drives the growth or ...
SEO Beginner's Guide: Know the importance of Search Engine Optimization  Business MattersBusiness MattersSEO stands for Search engine optimization, and it's one of the most recognizable abbreviatures of the 21st century.
The 9 Most Common SEO Errors That Hurt Your Rankings [DATA]  Search Engine JournalWhich SEO errors are negatively impacting your search rankings? Is it your meta tags? Page speed? Duplicate *content*? According to new data, all three of ...
Best Ways To Improve Your SEO And Why You Need To Do It  Forbes NowThe more quality *content* you produce, the better results you will see.
The Vicious Circle Of SEO (And How To Beat It)  ForbesWhat's the secret to overtaking older *content* that already has a deep reservoir of backlinks? How can we break out of the vicious circle of SEO?
This $10 SEO master course will help you grow your site’s traffic  The Next WebYou probably know landing high in search engine results can make a big difference between scoring just a handful of clicks or managing a viral sensation.
Yong Junhyung Grows Jealous Of Chae Seo Jin And Lee Tae Ri In “Coffee, Do Me A Favor”  soompiYong Junhyung's character is set to grow jealous in “Coffee, Do Me a Favor.” The sixth episode of the Channel A drama, which is set to air on December 15, will ...
SEO Is A Must For Small Businesses: Here's How To Get Started  ForbesYou are starting a business and have a checklist of the things you need to get your business going. You have the idea for a product or *service* -- check.
5 SEO trends that will matter most in 2019  Search Engine LandTo be atop the waves, think about your SEO strategy in advance. A shortcut to success: get to know the upcoming trends and work out an action plan for each.
SEO Industry Approaching $80 Billion But All You Want Is More Web Traffic  ForbesBorrell Associates predicted in 2016 that by the year 2018 businesses in the United States would spend an estimated $72 billion in search engine optimization ...
7 SEO Trends That Will Dominate 2018  Forbes NowI've come up with a list of predictions for the trends I think will dominate the SEO field in 2018.
How Reliable is Google’s Web.dev SEO Score?  Search Engine JournalGoogle's Web.dev tool offers an SEO score. The score offers a score from 0 to 100. What does the tool measure for the SEO metric and how useful is it?
How to Use XML Sitemaps to Boost SEO  Search Engine JournalHere's a guide to everything you need to know about generating and optimizing XML sitemaps, including a best practice checklist.
The 8 Things Most People Get Wrong About SEO  Forbes NowI've been working in the search engine optimization (SEO) space for years, yet I'm still pleasantly surprised to learn new things about the industry. I'll discover a ...
Park Seo Joon Confesses About Difficulties While Filming “What's Wrong With Secretary Kim”  soompiIn the upcoming edition of High Cut magazine, Park Seo Joon portrayed a sporty, street style which was a completely different look from his usual suit and formal ...
A checklist: Important SEO points to cover in a content campaign  Search Engine LandAfter you've chosen the right execution for your link-building campaign and you're getting ready to launch it, you can't forget about search engine optimization ...

Guide to Getting Linked

Getting links from other websites pointing to your site can... Read More

Abandoned by Google! Googlebot, Wherefore Art Thou Googlebot?

As a search engine optimization specialist I often optimize existing... Read More

Search Engines Are Doomed to Fail

A very provocative title, isn't it? Based on the latest... Read More

An Introduction to Google Sitemaps

... and why I 'm dying to get finally in... Read More

How to Develop a Successful ROI for Your Website

Are You Really Measuring for Return on Investment (ROI) with... Read More

Easy Web Tips

How can you be found on the web?The web is... Read More

Sitemaps 101 - Back to SEO School

Sitemaps are without doubt one of the most often ignored... Read More

Tops In Toolbars?

Most internet marketers are aware of, and probably use, the... Read More

Getting Honest With The Search Engines

Getting Honest With The Search EnginesI spend a lot of... Read More

Anatomy Of A Top Ranking Web page

Optimizing web pages for high rankings in the search engines... Read More

SEO Tips - Google Has Changed - Learn Why And What To Do

Google now checks the year your domain name was first... Read More

Emerging Methods for Effective Search Engine Ranking

Search Engine traffic has always been and continues to be... Read More

Designing a Better System for Search Engines

Designing a Better System for Search Engines and Information Distribution,... Read More

The Importance of Correct HTML Syntax in Search Engine Positoning

There is a lot of competition to get good spots... Read More

Ten Steps To A Well Optimized Website - Step 1: Keyword Selection

This is part one of ten in this search engine... Read More

Top Search Engine Ranks, Part 2- Mastering the Secret- Explained

In the first part of this series on ranking at... Read More

The Business Case for SEO

It's interesting how potential clients have preconceived notions about which... Read More

Do You Have a Bad SEO Company, or Are You Just a Bad Client?

I admit it, our SEO services are pretty bad.Speaking of... Read More

Search Engine Tips & Techniques

As you are building your site or getting your site... Read More

Search Engine Optimization Strategies To Drive More Targeted Traffic To Your Website

Want to drive more targeted traffic to your web site?Want... Read More

Why You Need a SEO Maintenance Plan

A search engine optimization maintenance service plan will ensure that... Read More

10 Easy Steps to Boost Your Search Engine Rankings!

In order that someone finds your website and buys your... Read More

Search Engine Optimization With Sitemaps

I just wanted to share a little Search Engine Optimization... Read More

The 7 Points of Do-It-Yourself SEO

Ever felt intimidated at the convoluted, jargon-ridden information about Internet... Read More

How to Use Keywords to Improve Your Ranking in Search Engines

The importance of keywordsKeywords or key phrases you choose will... Read More