After you have built your website the next natural step is to start promoting it. You can start with submitting your site to the various search engines and directories.
For those of you who either have a site now or are planning to have one in the future, you will of course want your site to be listed in the search engine index and directories.
You will thus need to decide if you want to submit your site to each individual search engine and directory by hand, pay a submission service to do it for you, buy site submission software, or use one of the free submission services on the internet.
Submitting to each individual search engine and directory by hand is relatively easy to do and yet can be time consuming and a bit tedious. If you decide to go this route, you just visit each site and look for the "Add URL" or "add website" link which is generally at the top or bottom of each site. Then simply click the button and add your website, using the full address or URL(Uniform Resource Locator). In certain instances you might have to add a title, description and other information. For the directories such as Yahoo and the DMOZ, you will be required to visit the relevant category first. Be thoughtful to select the right category. If you pay a submission service to do this for you they can save you a lot of time and will usually do a slightly better job with the keywords and descriptions based on their know-how. If you choose to do it yourself, a good place to start is directoryguide dot com and searchenginecolossus dot com.
Another method is to buy software like Submit Wolf if you are submitting a single site. I personally do not really recommend this software since it is somewhat expensive and time consuming for a novice to learn. If you have an older computer this software will chew up plenty of resources while it is running and slow down your computer considerably. On the positive side it does submit to a sizeable number of sites. This can boost your page rank or popularity. That leaves us with the freebie submission services that exist around the net. There are at least several of them available that are good. The way it works is you fill out 1 form and the service submits that site data to all the search engines and directories on it's list. I do not recommend using them if your whole business is built around your site, but for many sites they are adequate. The problem is that some search engines block these automated submissions automatically(they want you to visit their site in person so you can view ads), and they are ineffective for most directories which require that you navigate to the pertinent category first. Also, each engine allows a differing amount of keywords and requires different types of information. Some of the more popular services include submitexpress.com, which will submit your site to 40 search engines for free, addme.com which will submit your site to Google, Subjex, Alexa, Scrub The Web, FAST Search AllTheWeb, LookSeek, ExactSeek, Jayde, and a few others for free, addpro.com submits to 20+ top search engines using an automatic service that is easy to use, and quickregister.net which will submit your site to the major engines and directories if you put a small text link on your site. If you go to ez2www.com there is a freebie site submission service there if you click "add url" at the bottom of the page. There are other free submission sites out there. Just go to your favorite search engine and type in "free search engine submission" and you will be presented with a list of such freebies.