How Can You Promote Your Online Business Offline?

Many people miss out on some very valuable promotion opportunities by confining themselves to marketing their business online. If you run a business that is confined to one country or area then offline marketing is a must.

Some of the ideas below may be obvious to you but if you overlook just one idea then you are losing business.

Business cards- yes it may be an obvious one but many people overlook it. Every person you meet is a potential client or at least visitor to your site. There are many places to get business cards printed both online and in your local high street or mall.

Printed Balloons- Everyone loves balloons, young and old alike, get a thousand printed up with your web site address on, give them out at party's, send them as gifts in with your packages, put them on your car if you want to.

Vinyl Decal /Magnetic Signs? get a vinyl decal printed up with your website name on and put it in your rear car window. Everyone who is behind you in the traffic jam will see it. Ask your family if they will put one in their car for you.

T-Shirts- How many people see your T-shirt while you are out walking in your local shopping centre or even at work? Everyone likes a free T-Shirt so get a few made up and give them away as prizes for a competition on your site. Give them to friends and family (especially members who are in the age group that you want to attract). If your t-shirts look good you can even offer them for sale on your site and possibly they will pay for themselves.

Coffee Mugs ? If your site is aimed at office workers this is a good one, while drinking out of your cup they may well type in your site address just to look at it.

Flyers- put a flyer in with every order you send out, offering them a 10% discount code for their next order.

If you sell socks, go to a shoe shop and see if he will give one of your flyers to everyone who buys his shoes. He will get a % of each sale that uses his code.

If you sell ring tones go and see some shops that sell phones.

Charity- Giving an item to charity for them to raffle or auction will get your site mentioned in their booklet/leaflets. It should also be tax deductible and you are genuinely helping a good cause.

Paul is involved with Printed Balloons as a method of offline promotion.

Visit the website to buy balloons and start promoting your business today.

In The News:


Consumerist

Married People Ruin British Airways Promos By Flooding Dating Sites For Singles
Consumerist
The Match.com promotion offered 150 British Airways frequent flier points for every dollar spent by a new member on the dating site. While Match is only intended to be used by singles, that didn't stop married travelers from trying to rack up points ...


BGR

Samsung might offer a Galaxy S8 promotion that we've never seen before
BGR
A new report from Korea says that Samsung may be considering a bold marketing move for the upcoming Galaxy S8: unconditional refunds after up to three months of use. Don't Miss: Uh oh, the Curiosity rover's wheels are starting to fall apart. That's ...

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Inside INdiana Business

IVM Announces Promotion & Hire
Inside INdiana Business
Indiana's growing and diverse restaurant scene is taking center stage as popular customer review site Yelp releases its "Top 50 Places to Eat in Indiana in 2017" list. The rankings are based on Hoosier reviews of businesses in the site's Food or ...

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Poker News Report

Win a Monster Package to Vegas with William Hill Poker
Poker News Report
The site has just started hosting weekly super satellites with twenty €5,700 packages to the WSOP Monster Stack event up for grabs, plus an extra package available in its Viva Las Vegas Twister promotion. In addition to an entry in the WSOP Monster ...


Massive studio roundtable finds 'lifecycle' the key to promoting films in the digital age
The Drum
Launching a successful movie marketing campaign isn't what it used to be. Today, marketing a film takes not only a well-thought out campaign, but also working with other marketing entities on the digital and talent front to make a complete campaign ...


snopes.com

Cheerios Gives Away 1.5 Billion Wildflower Seeds in 'Save the Bees' Promotion
snopes.com
General Mills partnered with a Canadian company, Veseys Seeds Ltd., to distribute the seeds via a web site adorned with a cut-out silhouette of the Honey Nut Cheerios mascot, Buzz the Bee, whose image was temporarily removed from cereal boxes in early ...

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MediaPost Communications

Adobe Builds Engine To Manage, Serve Promotional Offers Across ...
MediaPost Communications
Offer Management, an unofficial name for a proof of concept that allows marketers to manage promotional offers across a variety of media, debuted Wednesday.

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MCV

Psyonix distances itself from gambling site Unikrn
MCV
Our prosecution last month demonstrates that we won't hesitate to take action.” The news follows the successful prosecution of YouTuber Craig 'NepentheZ' Douglas for his promotion of a FIFA Ultimate Team gambling site. The issue was propelled into the ...

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Retail Week

Retail Week Live
Retail Week
For the best experience of this website, please enable cookies in your browser. This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies. Learn more. Agree .... His promotion, along with that of UK chief operating ...

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The Verge

Reddit's new profile pages could fundamentally transform the site
The Verge
Even still, it's easy to see how profile pages on Reddit remove one of the site's most dearly held values: community regulation. Because many subreddits disallow promotional posts and fiercely enforce rules around formatting and content, the site has ...
Reddit rolls out user profiles amid site makeoverReuters
Tomorrow we'll be launching a new post-to-profile experience with a few alpha testers : modnews - RedditReddit

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