How to Bond a Business Relationship

When should you create a foundation in order to solidify a business relationship?

Before you bond any business relationship, you need to make sure that this is a relationship that you both want to have. No relationship is a one way street; the relationship must work in both directions. You must have expertise that the client needs and they must have the resources to reward you for those services. You should never try to downplay your offerings with deep discounts, changes in what you provide, or any other thing that will decrease your value. The client must value what you have to offer through payment. Pro Bono work in the beginning to prove yourself will only harm you and the relationship you are trying to cultivate. If you do free work, then the value of your expertise will be limited and the customer will likely not want to pay your going rate.

If the client values what you have to offer and is willing to enter into a contractual agreement for services, then the relationship is worth bonding. You can bond a relationship by offering to work on a value based fee system which will not limit access to you during business hours and also give you freedom to conduct your work within the time frame given. This type of system also prevents micromanagement of how you spend your time. If you charge an hourly rate, then your value has changed to "how many hours can I afford" and "I want to know what that person is doing everyday for the money I am paying". A value based fee system will allow you to bond the relationship.

Checklists

How many business relationships do you currently have? ______

List at least 5 businesses that you would like to target for business over the next few months.

______________________________________________________________

_________________ _____________________________________________

________________________________________________ ______________

______________________________________________________________

__________ ____________________________________________________

If you know, who is the name of the person that you need to form a solid business relationship with?

______________________________________________________________

___________________ ___________________________________________

__________________________________________________ ____________

______________________________________________________________

What do you need to know about each of the people you listed in order to form a type of "bond"?

______________________________________________________________

_______ _______________________________________________________

______________________________________ ________________________

______________________________________________________________

What things do you like to do and discuss? Are any of these items that can help you form a business relationship?

______________________________________________________________

___________ ___________________________________________________

__________________________________________ ____________________

______________________________________________________________

Bett e Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people's attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the "Networking Queen". Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in 2005. For more information visit http://www.BlueprintBooks.com

In The News:

Pandemic hurts small business owner  Pine Bluff Commercial

Mobile Pressure Washing and Cleaning Scheduling

If you own a mobile car washing, pressure washing or... Read More

Uncover Free Veins Of Gold By Prospecting Online Guru Newsletters (Part 1 of 2)

Incredible as it sounds, you have a goldmine of free... Read More

Finding the Right Virtual Assistant for Your Small Business

Articles abound advising the business community how to properly screen... Read More

The More you GIVE the More you GET

Why give freebies?We have all seen freebies at trade shows... Read More

WARNING to Home Based and Small Business Who Want to Buy Television Cable Advertising

Most small businesses will not even try to advertise on... Read More

Small Businesses You Can Start in Automotive

There are many choices when thinking about a small business... Read More

Why You Need A Virtual Assistant

How much is your time really worth? Is it worth... Read More

11 Things Small Business Owners Can Learn From Tiger

1. There Are No "gimmes" ? They count two-foot putts... Read More

Age Old Marketing Technique Improves Business Plan Executive Summaries

Every business plan book tells you how the Executive Summary... Read More

How to Promote Your Business by Entering Contests

You are probably hard at work promoting your business (and... Read More

Fire the CEO

If you are the boss and you think your job... Read More

How to Give Informative Talks

Why should you do informative talks to smaller groups?Informative talks... Read More

What To Consider Before Buying A Franchise

Here are some useful tips on what to consider before... Read More

Pressure Washing and Hospital Accounts

Most pressure washing companies never look into some of the... Read More

How to Avoid the Most Common Reasons for Small Business Failure

The life cycle of the typical small business is short... Read More

How To Make Sure Your Customers Still Trust Your Small Business

The stock market is still on a wild roller coaster... Read More

Why Does a Business Fail and What Can You Do to Stop It?

I believe the number one reason why a business will... Read More

How Disabled Veterans Can Win Government Contracts

The Service-Disabled Veteran-Owned Small Businesses (SDVOSB) is a program that... Read More

How to Integrate Yourself in Someone Elses Business

When do you need to get more involved with the... Read More

Trailblazer Interview with Diane J. Levin, Partnering Solutions

Today is a Red Letter Day! It's special because today... Read More

Creative Marketing Tips: Simple Things You Can Use In Your Business To Attract More Clients

The single most important activity you can do in your... Read More

Entrepreneurs Go Virtual!

With the massive explosion of start-ups and home businesses developing,... Read More

Learning and Growing

As you reflect on this year and prepare for next... Read More

Over Disclosure Hurts Businesses

Many investors and business ethics professionals are calling for more... Read More

Get In Touch With Your Competition!

We all know that competition is an ugly word but... Read More