Tracking Revenue For MORE Profits

The revenue history is a vital piece of your power page and you need to record that information. Keeping track of client revenues should not be done in a paper format, it should be recorded electronically. It is too easy to make mistakes when calculating by hand, the results of the data entry can then be recorded into your power page. You need to date these numbers as they can change quite rapidly and you will want to know if there is a growth pattern. You will also be aware of diminishing returns and flat areas. Familiarize yourself with how they report earnings because each company has their own unique way of presenting the information to the public or its employees. You are probably asking yourself why you would bother tracking financial earnings of a company you are doing business with, or even one that is not yet a client. Believe it or not, financial information gives hints as to the success of the sales force, the marketing efforts, and the leadership of the executives. The financials can paint a picture that says more than what you are being told. If you still do not believe me, read through the next example.

John B. was getting ready to submit a proposal to company Z; he had some solid ideas about their marketing and sales strategies that would lead to further revenue generation. He checked the financials for the last six quarters and saw that they had very limited growth. He thought this strange as the products they sold were in great demand and they were running at capacity. As he started to dig further into the story, he found that they did not want to grow anymore and were just interested in the status quo. The company was in the process of being absorbed by a larger firm and the CEO was ready to retire. If John had not used his power page appropriately, he may have sent a premature proposal that would have been a waste of time for himself and his customer.

Even though this is a sad story for John, he learned his lesson about doing his research on the financials. He now looks at these before writing a proposal for improvement. What we sometimes view as pain is not pain at all but is simply some other issue at work behind the scenes.

Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people's attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the "Networking Queen". Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in 2005. For more information visit http://www.BlueprintBooks.com

In The News:

Small Business of the Year: RJ Thieneman  Louisville Business First
Thankful for small business  Chicago Daily Herald
Small Business of the Year: Mayan Café  Louisville Business First

Creative Marketing Tips: Simple Things You Can Use In Your Business To Attract More Clients

The single most important activity you can do in your... Read More

Business Debt Collection Letter Writing Secrets

Debt collection letters--an overview"Debt collection letter" in the singular may... Read More

Small Business Checks ? Money Saving Options

When you go into business for yourself, there are many... Read More

Most Franchises Are Small Home Businesses

Many of our nations 400,000 franchisees run their businesses out... Read More

Franchises Must Meet Legal Definition to be an Actual Franchise

All franchises must meet the legal definition of a franchise... Read More

Become The Squeaky Wheel and Watch Your Business Skyrocket!

Providing high quality customer service is a must for any... Read More

Get Out Of The Rut And Back On the Track

Do you sometimes find yourself just going "through the motions"... Read More

Comparing Boston Area for a mobile car wash business

The Boston suburbs seem to be rich with possible locations... Read More

The More you GIVE the More you GET

Why give freebies?We have all seen freebies at trade shows... Read More

How to Raise Your Fees and Thrill Your Customers

Think the best way to get more customers is to... Read More

How to Effectively Design Your Business Image

In many industries, image is one of the last things... Read More

Franchising and Royalty Payments

If you are thinking of turning your current into a... Read More

Small Businesses - Big Obstacles

Everyone is talking about small businesses. In 1993, when it... Read More

Hone Your Edge, Stay Focused

A common hazard faced by new entrepreneurs is a lack... Read More

Reclaim Equipment Detailing Industry and NPDES, EPA, Storm Water Rules

It behooves every professional mobile auto detailer to stay up... Read More

Wichita KS; Anything is Possible in Wichita Business

Just when the entire state was kissing Wichita goodbye, economically... Read More

A Key to Success: Be Consistent

Over the years I heard the best way to learn... Read More

How the Crab Effect Obstructs Growth and How to Conquer It

Some of the greatest words of wisdom for any man... Read More

Survival Tips For Small Businesses

You may be in Mail Order, Direct Mail, or you... Read More

Boy oh Boy, The Obstructions and Obstacles

The bad things starts with the letter 'O'?.like Obstacles, Obstruction,... Read More

Chamber Membership will BOOST your Business

When is the Chamber ideal for your business?Joining a Chamber... Read More

Pressure Washing at Golf Courses

There are many potential niches for pressure washing companies that... Read More

How To Make Sure Your Customers Still Trust Your Small Business

The stock market is still on a wild roller coaster... Read More

Six Essential Skills to Business Success!

The following are six essential skills to business success. You... Read More

The Benefits of Using Freelance Consultants / Trainers for Your Project

What are the benefits of using a Freelance Consultant /... Read More