Business Development Is Not An Event

Cash flow. To stay in business, you've got to keep a steady stream moving through your company.

A small business owner mentioned the other day that he has "enough work to keep his staff busy until next February." Another mentioned that his current projects were ending and he needed to "start beating the bushes for more work." Which one do you think will be successful?

The first business owner was busy taking action so he would have business long into the future. The second owner is typical of many business owners today. It's unlikely that the second business owner will be around for long. He'll either run out of work or become so burnt out he gives up.

To survive in business, you must never stop looking for that next business opportunity. Dedicate at least 25 percent (50 percent or more is better) of your time to developing future business.

Make sure that new business development has dedicated space on your calendar every single week. Think of this activity like a funnel. You always need to have a pile of new contacts coming in the top of the funnel so you'll have plenty coming out the bottom.

And remember, business development is not an event. It's an ongoing process that requires regular action.

About the Author

Denise O'Berry frequently speaks to professional organizations, is the author of three booklets, and several "how-to" manuals. She writes a weekly small business column, hosts an online small business owners forum and is called upon regularly by publications such as Entrepreneur, Bank Rate Small Business, Florida Trend, Inc., various newspapers, radio and television to provide expert comments on small business issues.

http://www.whatspossible.com
http://www.justforsmallbusiness.com
http://www.deniseoberry.com

In The News:

KEDCO Expands Small Business Relief Fund  Inside INdiana Business

Shortcuts Will Kill Your Business

Think of your business as a living, breathing, organism. It... Read More

How to Profit from a Concrete Roof Tile Business

Concrete Roof Tile Business: During the 2004 summer season, storms... Read More

How to Remove Stress from Owning a Business... Forever!

I meet and talk to hundreds and hundreds of business... Read More

Environmental Pressure Washing in Pennsylvania

If you run a mobile car wash, mobile fleet washing... Read More

Finding a Venture Capital Firm

Many ventures are faced with the challenging task of raising... Read More

Common Mistakes When Planning Your Medical Spa

Everything starts with a business plan: If you don't have... Read More

Tell Me The Reasons Why I Should Believe You?

Have you ever heard the phrase, 'PREPONDERANCE OF PROOF'?I recently... Read More

Truck Wash Business Case Study

Often smart entrepreneurs look for out of the way businesses,... Read More

Getting City Contracts; Local Government Contracting

All cities have a purchasing office and/or a procurement officer.... Read More

How To Plant Seeds of Success With Small Business Ideas

Think of all of your business ideas as tiny seeds... Read More

Tips on Setting Up Your Small Business Bank Account

One of the first things you will need to set... Read More

Why Small Businesses Fail (or Fail to Thrive)

Tammy, a skilled and gifted horticulturist, called me to discuss... Read More

Web Based CRM Systems: Get Mobile; Get Results

Everyday more web based companies enter the business scene. The... Read More

Small Business and Over Regulation

Over regulation of small business is so intense it is... Read More

Practical Money-Saving Tips For Small Businesses

One of the primary concerns all small businesses have is... Read More

Small Business Success Tip: Learn Something New Everyday

Your grandfather probably told you to "learn something new everyday".... Read More

Self-Employment: Managing Your Money: Tips for Living with a Fluctuating Cash Flow (Part One)

The way you manage your money is one of the... Read More

Encouraging Your Customers to Pay On Time

Nothing can drive a business down faster than customers who... Read More

Do Home Businesses Complicate Small Business Debt Collection Laws?

The home-based business market, sometimes called the SOHO (small-office/home-office) market,... Read More

Small Business Survival

In today's economic climate, the first priority for the small... Read More

Creating Lists to Learn About Yourself, Your Business and Your Customers

I love lists. I make them for everything. And I'm... Read More

Small Business Checks ? Money Saving Options

When you go into business for yourself, there are many... Read More

Three Ways to Add Leverage to Your Small Business

Remember those drawings from science class of how a lever... Read More

Starting a Small Business: Balancing Risk and Reward

In a perfect world, starting a small business would be... Read More

Top 10 Lessons for Small Business Success - As learned From My Twin 3 Year Olds

Small business success is very similar to learning to walk,... Read More