Auction Seller Guide To Success

When its time to clean-up around the house, some people have a hard time deciding what to keep and what to throw out. What they need is an incentive.

How about collecting cash from stuff that was collecting dust?

You can do this by auctioning-off your unwanted or no longer needed items on eBay. eBay is the largest online market place of its kind. If you are considering this, then you need to gain some basic knowledge of the listing process.

Here is a 10-item checklist to go over before you begin selling:

1. Look at Other Seller Listings

Do a search for your item. See how other sellers list the same or similar item. Take mental note of the category, the title, the description, the photo and the pricing.

2. Choose the Most Appropriate Category

Make sure your item is in the most appropriate category. Avoid placing it in a category where it doesn't belong. List your item in the wrong category, and people looking for your item will not find it. Let eBay suggest the category for you, if you are unsure which category your item belongs.

3. Write an Accurate Title for Your Listing

Make it easy for buyers to find your item in a search by writing a precise title of it. Be as exact and detailed as possible so your item can show up in broad keyword searches too. Avoid using hype words like "Best," "Great," or "Fantastic." Putting these words in the title will not help buyers find your item because they don't type in these types of words in their searches.

4. Set Your Price Low

Entice your buyers by starting at a low price. Set a reserve price in your listings so you don't have to sell it when the auction ends at too low of a price for you to make a profit.

5. Give Plenty of Time for Your Auction

Let as many people as possible see your auction. Set the duration for five or seven days so weekend buyers will have a chance to bid on your item too.

6. Show a Photo of Your Item

Take a digital photo of your item and post it with your listing. Let your buyers see what they are bidding on. Allow the photo to help you sell it. Having to see something first before you buy it is only natural. Apply this same principle to online auctions. Buying a digital camera is a good investment these days and instructions on loading pictures up to the eBay site are simple enough that there really is no excuse not to have a picture.

7. Give Buyers Plenty of Payment Options

Make it easy for the buyer to pay. Providing as many payment options as available is better. Place in your item listing your own merchant account or credit card processor information. Sign up with Paypal if you don't have your own merchant account. Let buyers pay by check or money order if you don't provide payment through Paypal or credit cards. Including all payment options leaves no buyers behind.

8. Be Clear on Shipping and Handling Information

Avoid troubles or negative seller feedback by stating upfront your shipping costs. Mention this clearly in your listing. Include your return policy.

9. Give Contact Information

Gain the buyer's trust by freely stating your contact information. List your email, phone number or mailing address.

10. Keep on Testing

Review the auctions that have ended. Learn from the wins and losses. Try changing the category, title, description or price if it didn't sell. Testing the individual elements in the auction process is critical to your goal of becoming a successful auction seller.

(c) Leroy Chan - All Rights reserved

Discover the "Insider Tricks" to making money on eBay. Visit Leroy Chan's site, Auction Seller Guide to receive a free 12-part auction selling course.

In The News:

STORAGE AUCTIONS  Columbia Star
Ralph Ellison watch headed to auction  jewellerybusiness.com

Dropship Your Way To Ebusiness Success

Q: I would like to start my own eBay business,... Read More

How To Sell On Ebay: Pricing Strategy

Many new Ebay sellers make one of two mistakes: either... Read More

Smart Ways Your Business Can Benefit From Online Auctions

It seems as if everyone is talking about online auctions.... Read More

eBay Auction Bidding Strategies--Overcoming the most Frustrating Situation on eBay

The Problem...It's happened to the best of us.You've been watching... Read More

Can You Really Make Money Selling New Release CDs & DVDs On eBay?

Being an active eBayer, I am often being asked about... Read More

A New Definition of Buyer Beware

"Who's Suzie?"My wife Katrina had been acting strangely ever since... Read More

Bananas - Your Source of eBay Packing Materials!

This is the most boring stage of the process and... Read More

Ebay Auction Selling Secrets - Using Ebay to Launch Your Very Own Highly Successful Website

Launching your very own successful website is the dream of... Read More

How Pop-Culture Collectibles Can Increase Your Online Auction Profits

How Pop Culture collectibles can increase your Online Auction profitsWith... Read More

Drop Shipping Your Way to Increased Profits

Drop shipping, for those who are unfamiliar with it, is... Read More

Attract eBay Buyers Like Crazy!

As an ebay(TM) seller it happens very often (too often)... Read More

An eBay Computer Purchase

An eBay purchase that turned sour.A story of fraud, deceit,... Read More

Real Estate Auction Action - Buying A Home At Auction

Due in part to the popularity of the U. S.... Read More

Hurricane Katrina Donations Could be Many Millions More - EBay Sellers Try in Vain to Help

Yesterday I saw a mention in someone's email ezine about... Read More

Top 10 Free Online Wholesale Resources

By the time that a product has made it to... Read More

Drop Ship Your Way to eBay Profits

One of the most difficult things to do when looking... Read More

eBay Gold

Internet auctions are relatively new having been around since the... Read More

The Drop Shipping Business

You have suddenly found the perfect business and you are... Read More

Photos on my eBay Auctions: How Do I Add Them?

On another forum I'm involved with, someone's asked a great... Read More

Profit through Other Peoples eBay Errors

There are many issues that influence how an eBay auction... Read More

Turn Your eBay Experience Into Even More Profit

Everyone's talking about eBay these days. With the frequency of... Read More

The Top Ten Antique Categories On eBay!

Knowledge is Power! And this statement could not be more... Read More

A WIN-WIN Scenario On eBay For Buyer/Sellers: Tips For Hunting Want It Now Postings

"Ask And You Shall Receive" Policy Works!You're one-of-a-kind baby clothes... Read More

From Ebay Zero to Power-Selling Hero: How To Learn New Tricks Without Spending

The Internet is the fastest-changing marketplace on earth. Million-dollar ideas... Read More

A Picture Paints a Thousand Words and Creates Auction Euphoria on eBay

Ever since I sold my first item on ebay I... Read More