![]() |
|
![]() |
|
![]() |
|
![]() |
If you were to look through eBay, or any other online auction site for that matter, you would find that many people make some very basic mistakes. And, they repeat these mistakes over and over again. As indicated in my book "eBay Marketing Wholesale SourcePak" with a little common sense these mistakes are completely preventable. So to prevent you from making these very same mistakes I have put together the Top Ten Tips For Auction Success.
10. Shipping
Always state what your shipping price will be. And, Do Not try to rip off your buyers by inflating the shipping price to increase your profit. Believe it or not, people do have a fair idea of what shipping costs should be. If they feel you are inflating your shipping price they will not bid on your item and may not look at any of your other auctions either from fear of being ripped off.
9. Customer Support
You must respond to all emails regarding your auctions. Yes, responding to emails is time consuming. But, if you don't, that potential bidder will look else ware for the product and you will have lost yourself a customer.
8. Reserve Price
Do your research on the price for your item. If you must use a reserve price keep it real. If you over price your item you will not get as many bids. And, while all good marketers know there is a time and place for the Reserve Auction, you may actually get more bids using no reserve pricing at all. Do your research to help you make this decision.
7. Item Condition
You must let bidders know what condition your item is in. Is it new and in it's packaging, or used but like new condition. Does it have any imperfections they should be made aware of. A potential bidders will want to know what condition your item is in before making any bids.
6. Terms
This could come under the heading Customer Service. If you have terms on your auction page that read something like this "Not Responsible For Item Once Shipped" or "Item Sold As Is" you will get less bidders for that auction. Be a responsible eBayer, have insurance on the item that your buyer can purchase. And be sure to have some sort of guarantee on your products.
5. Feedback
One of the most important parts of your eBay Business. Feedback is a method eBay uses to allow buyers and sellers to record their experiences with each other. Then, others can check out the feedback of any eBayer they wish to deal with, to see if there has been any negative comments left. Therefore, it is extremely important to keep your feedback rating positive.
4. Auction Start/Close Time
You must plan your auction start/close time around the bidders you wish to attract to your auction. If the product you are selling appeals to the working woman, the best time to start/end your auction would be in the evening or on the weekend. Always create a profile on your product and what group of the population you are selling to.
3. Item Description
Not enough information or too much rambling of information will discourage people from bidding. So too will to many typos. Your item description must be clean and concise. Succinctly provide all the information required to describe the item sufficiently and create buyer interest.
2. Image
You need to use an image on your auction page. Remember a picture is worth a 1000 words! Potential bidders will want to see what the item looks like before they make a bid. With digital cameras, being so affordable these days adding a image to your auction page is easier then ever. But, make sure the image is clear and well lit to show it's detail or any imperfections it may have. Also, keep the image at a reasonable pixel size so your auction page doesn't take to long to load.
1. Headlines
This is the most important issue for getting more bidders to your auction page. You must include words that people will search on eBay. And, you must make your headline enticing, so potential bidders will click it. If you are selling an antique make-up table a headline saying old vanity table would not pull in a lot of bidders. But, if you said something like "Vintage Vanity Table - Mint Condition - Collectors Item" not only would you get more potential bidders to view your auction, you would also be using words people would search eBay for. Your auction title would appear in searches for Vintage, Vanity Tables, Collectors Items. Therefore, allowing even more potential bidders to see your headline.
Happy Selling!
Joe Clare
Joe Clare is an active Netpreneur and eBayer! He is the author of numerous articles on how to make money online and be successful on eBay! Check out his latest Best Selling eBook "eBay Marketing Wholesale SourcePak" Your Passport to Success! at http://www.ebooksnsoftware.com
As the online auction model of business continues to evolve... Read More
Being an active eBayer, I am often being asked about... Read More
Need Extra Money? Buy and Sell Your Gently Used Baby... Read More
The old adage that says "one person's trash is another... Read More
It is a well known fact that the more pictures... Read More
Many people know they would like to start an Internet... Read More
The Internet is the fastest-changing marketplace on earth. Million-dollar ideas... Read More
Don't you just love it?You've found that special item on... Read More
Ebay is Perhaps the easiest and fastest way to start... Read More
Listing your items on eBay can be very confusing if... Read More
A fascinating eBay case study is the number one seller... Read More
A Dropshipper is someone who will anonymously send the goods... Read More
An untapped online business resource--outside of your basic Yahoo and... Read More
I just received an interesting email from eBay and it... Read More
Are you planning to sell on eBay? Or have you... Read More
How Pop Culture collectibles can increase your Online Auction profitsWith... Read More
1. Include your ebay seller name, store, and website information... Read More
Most people do not succeed on the internet because they... Read More
Launching your very own successful website is the dream of... Read More
This question has become one for the ages. There are... Read More
As a serious seller on eBay you're familiar with their... Read More
As a small business person-slash-advice columnist I dread the first... Read More
Secret #1: Find a 'real' wholesale and drop ship companyDo... Read More
Have you thought of using the online auction site eBay... Read More
There is an art to picking profitable products. It's not... Read More
The words you select to describe your item will have... Read More
By the time that a product has made it to... Read More
I just received an interesting email from eBay and it... Read More
There are thousands of used cars for sale on eBay... Read More
Ebay auctions are definitely the easiest and fastest way to... Read More
The activity chart is an ingenious way to find, in... Read More
Need Extra Money? Buy and Sell Your Gently Used Baby... Read More
Shop at a flea market in Oaxaca, Mexico. Trade with... Read More
If you've studied business concepts you know that finding a... Read More
eBay is the 'BEST' opportunity you can use right now... Read More
Selling on eBay can be very profitable and a great... Read More
POWERSELL Status, the secrets revealed.If like thousands of people you... Read More
Do I need to explain what eBay is?If 'Yes', where... Read More
Selling an item on eBay should be simple but it... Read More
Have you ever been delighted after a huge sale on... Read More
Most people do not succeed on the internet because they... Read More
I'd like to begin with a question ? and I'll... Read More
Probably just like you, I had an overwhelming desire to... Read More
"Who's Suzie?"My wife Katrina had been acting strangely ever since... Read More
Like many folks, you have heard of online auctions. Heck,... Read More
The Internet SHOULD be "the place to shop" for low-carb... Read More
While the world continues to go catatonic over the Internet... Read More
I was browsing through all of the classified sections, and... Read More
Q: I read your last column about paying income tax... Read More
There is an art to picking profitable products. It's not... Read More
Online Auction Online Auction |