Professional Traffic Building Tips

Let's face it; the Internet is cluttered with all sorts of guides about increasing traffic to your web site. Unfortunately, most of these guides are outdated or incomplete. In fact, many of the techniques being touted in them will get you in serious trouble. Wouldn't you like to build up quality traffic that will stand the test of time? The key phrase is "test of time". You don't want to be a flash in the pan.

FIRST THINGS FIRST

Before you rush out to tell the world that your brand new web site is open for business, set it up properly. Do not even start to think about traffic if your web site still has broken links, empty content, and other unfinished business. While patience can be a hard thing to control, having some will pay off later. Once your web site is completely operational from top to bottom, you are ready to flood it with traffic.

SEARCH ENGINES

While there are many web sites out there which claim to be search engines, you only need to be concerned with a few of the major ones like Google, MSN, etc. You do not need to submit your web site to these engines-they will find you on their own once your web site is being linked from other web sites. Never pay for a service or software that does this function because it will be a complete waste of money. Anyone who tells you otherwise is either trying to sell you a product or lacks real experience on the matter. The goal is to get your web site linked on other related web sites, which will cause the search engines to index your web site and visit somewhat often to look for changes.

DIRECTORIES

Your first step to building a solid traffic foundation is to submit your site to good directories. Doing so will increase your incoming links, page rank and traffic. Many directories charge a fee for a listing-most are one-time fees. Following is a breakdown of some of the more important directories to get listed in.

The ODP (Dmoz.org)

Submission to this directory is free and it is one of the best to be listed in. It is extremely important that you read their guidelines. All submissions are reviewed by an editor and the approval process can take weeks to months. Many web site owners have waited a long time before having their web site added. It is worth the wait.

Yahoo.com

Adding your web site to this very popular directory will cost $299 annually. Because of the price, you will want to think about this one. Experiences with Yahoo listings are on both sides of the aisle. The best thing to do is see where your web site will most likely be listed and evaluate the conditions for that section.

sbd.Bcentral.com

This is Microsoft's business directory and it will be a solid listing for you. The current listing fee is $50, which includes the use of their web site tuning service. This service will evaluate your pages and let you know if the page is ready to submit or contains errors such as under-optimization and spam alerts. It can help you optimize your pages for the keyword phrases you are interested in.

SevenSeek.com

This directory has a great page rank and many back links. As will all directory submissions, pay attention to the guidelines. The fee for submission is $40. Seven Seek is a general directory so just about any web site will fit here.

GoGuides.org

Go Guides is another great directory to get your web site into. Their web site is crawled by all the bots daily, which is a great plus. Submission is $40 for this general directory.

Wowdirectory.com

Wow Directory is a large general themed directory. Web site submissions are free but approval can take some time. They offer an express submit for $20 that will ensure your web site is listed within 24 hours.

There are many more directories out there but these are some solid ones to get into first. In time, your web site will begin to appear in the major search engines. Most directories that charge for submission have adopted the policy started by Yahoo where the fee is for "review" only. It is absolutely vital that you read over all the guidelines to be certain that your web site will be accepted.

ARTICLES

A great way to generate traffic and back links to your web site is by writing articles. Here is the general process of how it works:

  • You craft a great article.
  • You submit that article to web sites geared towards web site owners needing content.
  • Owners grab your article, which contains a link to your web site, and use it on their web site.

As you can see, the process is very simple. When other web site owners place your article on their web site, you will be generating incoming links all over the Internet with no work at all. This will not only lead to possible traffic but help to establish the value of your web site to the search engines-so better rankings.

It is very important that your article is written well. If not, quality web site owners are much less likely to use your article and it makes you look bad. Most web site owners skip this important step in traffic building because they can not craft effective articles. If this is you, do something about it-visit Jason A. Martin right now and click on the "Articles for your web site" link. For a small fee, articles can be generated for you-and you retain full rights. Once received, simply slap your name on it and submit to places like Ezinearticles.com, goarticles.com, etc.

This is perhaps one of the most important steps of all and after your article is written, it takes no work. The results can be extremely fast. Many articles out there are not crafted well so it is important to not formulate your writing style and perception blindly on the work of others. While many web sites that offer articles claim to "edit" them, it is more of a casual edit.

TEXT LINKS

The goal here is to increase the number of links from related web sites. For example, if your web site is about hot dogs, you will want to obtain links from web sites that are about such topics as: hot dogs, eating, hot dog buns, hot dog toppings, hot dog contests, etc. Obtaining a link from Joe's Engine Parts will not help much and may actually hurt in regards to search engine rankings.

After thinking up words and phrases that are related to your main topic, visit your favorite search engine and search for those items. Visit the web sites that come up and try to get your link on them. Some might exchange a link with you, some might offer a link on their web site in exchange for payment, and some might simply say no. Keep at it.

IN THE END

By completing these tasks, your web site will have established a solid foundation that will withstand changes the future holds. I invite you to read about ways to promote your web site, improve ad copy, and much more by visiting Internet Business Entrepreneur. Remember to always keep a sense of pride about your web site. Resist the temptations to do actions which will hurt your web site and build it with the future in mind.

©2005 Jason Andrew Martin LLC

Jason A. Martin has been conducting business on the Internet for 11 years. He is a free-lance writer on many topics and is currently working on obtaining a degree in Journalism and Law.

His official blog can be viewed at: Jason A. Martin

In The News:

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M62 delays of more than one hour, plus latest news and weather updates  Leeds LiveThe latest breaking news and live traffic updates for Leeds city centre, M62, M621, M1 and more.
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M60 traffic latest: M60 lane closed after crash, severe travel delays in Manchester  ExpressTHERE are severe delays on the M60 after the motorway was closed following a crash involving two vehicles near the Trafford Centre in Manchester.
Heavy traffic for motorists approaching Galway city  Galway DailyThere's heavy traffic on nearly all inbound routes to Galway city today.
Hennepin County to relocate Southdale misdemeanor, traffic court cases elsewhere  Star TribuneHennepin County is looking at a shopping mall as a potential home for the Southdale Library, currently in a building scheduled to be leveled later this year.
Fortnite Water Tower, Ranger Tower and Air Traffic Control Tower locations  Eurogamer.netFinding the Water Tower, Ranger Tower and Air Traffic Control Tower locations is the objective of one of Fortnite's many Weekly Challenges. Completing…
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Fire At Midtown Building  CBS New YorkChristmas decorations are being eyed as the cause of a fire in Midtown Manhattan. CBSN New York's Natalie Duddridge reports.
I-74 ramp closures will affect River Drive traffic in Moline  WQAD MolineAs the new I-74 bridge progresses, traffic on River Drive will see changes as construction crews close the on and off-ramps over the next few months.
All traffic, travel and breaking news on Christmas Eve, Monday, December 24  Derbyshire LiveThis is everything you needed to know when heading out on the roads.
Virtual cities: Designing the metropolises of the future  BBC NewsSimulation software that can create accurate "digital twins" of entire cities is enabling planners, designers and engineers to improve their designs and measure ...
R. Kelly attorney speaks out after singer's West Loop studio inspected  WLS-TVAn attorney representing Chicago native R. Kelly addressed the media Thursday, one day after city inspectors found code violations in the embattled R&B ...
Woman jumps from 10-story building at Texas Medical Center, police say  KHOU.comHomicide investigators from the Houston Police Department say witnesses saw the the woman jump from the 10-story Scurlock Tower parking garage at ...
How online shopping snarls traffic on city streets  CurbedThis past holiday season, to the delight of retailers, saw shopping records broken left and right. Amazon set a sales record over the long Thanksgiving weekend.
Electric work will slow traffic between OB2 service area and NRB Garage  Access WashingtonElectrical work will slow traffic in the northbound tunnel that connects the *service* area of Office Building 2 (OB2) and the P2 Level of the Natural Resources ...
Dubai New Year's Eve fireworks at the Burj Khalifa – as it happened  Time Out DubaiThe city was treated to a spectacular fireworks display commemorating 2019, the end of the Year of Zayed and the heritage of the UAE | News, It's 2019 – Happy ...
Planning experts warn Ontario’s growth plan changes could worsen traffic congestion  Toronto StarThe Progressive Conservatives announced the changes on Tuesday, arguing the amendments would reduce red tape and make it easier to build quickly next to ...
PM Modi inaugurates Bogibeel Bridge, India’s longest bridge; opens for traffic  Times of IndiaPM Narendra Modi inaugurates Bogibeel Bridge, the India's longest rail-road bridge on Brahmaputra River at Bogibeel near Dibrugarh in Assam. More on Times ...

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