No Follow Illustrates Need For Good Linking Plan

The blog explosion created a great opportunity for savvy marketers--they could post their URL's in the comments of blogs and reap the benefits of links back to their sites as the search engines crawled through.

Some undertook blog-marketing responsibly. They found blogs legitimately related to their sites and offered insightful, relevant commentary on issues. In exchange for adding to discussion, they were rewarded with a link.

Others found more nefarious ways to take advantage of the link opportunity, and "blog spam" became a concern. Comment sections of blogs were bombarded with URL's that were not even tangentially related to their content. Incidents became increasingly common and obvious.

Google and the other major search engines determined this blog spam was undermining their efforts to create search engine rankings that accurately reflected the quality and utility of web sites.

And now, as a result, we have the "nofollow" tag. Inclusion of the tag tells search engine robots to ignore a link, rather than cataloging it. The command will automatically become a part of many blogs, as Blogger (a Google enterprise) and several other major blog hosts have announced their intention to build the feature into their offerings.

There is some question as to the efficacy of "nofollow." Already, some bloggers who are not enamored with the concept are protesting the move and establishing "nofollow free zones." A quick look through the forums demonstrates a desire on the part of many to discover workarounds for the tag. Some argue that implementation of the technique will not be universal, and its overall impact will not be quite as severe as some believed.

There is no question, however, that "nofollow" will reduce the effectiveness of link-building strategies utilizing blog commentary. As "nofollow" is implemented, site owners who have relied on these techniques will undoubtedly see a drop in their incoming link totals.

Recent "nofollow" events are another chapter in a growing saga regarding linking tactics and the search engines.

Link free-for-all pages were once the promoter's way to create traffic. Now they are overlooked by the engines--if not banned outright. Partner pages and other mass link dumps have gradually declined in importance.

Link trading is dying due to its cumbersome nature and limited effectiveness. Totally organic link accumulation is slow and gets even slower as the market crowds.

Cross-linking techniques are risky and are generally only available to those who own a myriad of sites.

Where will new links be found? One option offering serious potential is actually building off-site links in the form of freely distributed content. Authoring a valuable, informative article and distributing it with a byline (resource box) containing a link back to one's site, offers a splendid opportunity to increase links. The results are tremendous and are generally felt relatively quickly.

Though effective, article authoring and distribution is not a simple process. The supplier must have appropriate information regarding submission locations. The content must be good enough to result in acceptance at those sites. The supplier must be prepared to embark on the tedious process of submitting articles to site after site.

It does require a significant investment of time, energy and expertise and corner-cutting is not a good option. A low-quality article or an ineffective submission plan will produce no tangible result and could actually decrease a site's credibility and marketability.

Article Staff writes custom content for the internet and the leverages that content to maximize its value through viral marketing distribution tactics. Article Staff provides content solutions of all types, including editing services.

http://www.articlestaff.netfirms.com

In The News:

This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news

New building at SMR delayed; new traffic signal to come for Clarks Rest
SoMdNews.com
A new student activities complex at St. Mary's Ryken High School that was projected to open this fall has been delayed due to weather hindering construction, prompting school officials to request defer payments on two loans from Leonardtown in the ...


Miami Herald

Transportation: Solving traffic gridlock requires political will and public buy-in
Miami Herald
The Influencers ranked facilitating private funding for high-speed rail to connect cities second among potential solutions, with 46 percent of Influencers saying that was “very important,” followed by increasing funding for building roads and highways ...

and more »

KEYE TV CBS Austin (press release)

Businesses concerned as TxDOT looks to bypass traffic light near Bastrop
KEYE TV CBS Austin (press release)
The plans include building an overpass in the area to bypass the traffic light, build new feeder roads, new turnarounds and widen FM 1209. Some businesses on 71 said they planned to go to the meeting because they were concerned the project would ...


Island Packet

Update: 3 separate accidents to blame for miles-long traffic backup on I-95
Island Packet
The left lane of the highway was closed while the accidents were cleared, according to a notice on 511sc.org, the South Carolina Department of Transportation's traffic website. Traffic was still building at 5 p.m., though Southern said all lanes were ...


The Journal News | LoHud.com

New Wegmans not to result in major traffic problems: studies
The Journal News | LoHud.com
The studies conclude that congestion will not be much different than if the office buildings torn down to make way for Wegmans and a neighboring development had stayed up. “There were thousands of people who were working at Corporate Drive that are no ...


The Star Beacon

Truck stop project waiting for traffic impact study
The Star Beacon
City Council approved legislation that pays the city's engineering firm, CT Consultants, $16,200 to prepare the traffic impact study. Officials previously said they were grateful for the consideration because the truck stop is not guaranteed to be built.


The Albany Herald

Thanksgiving travelers face heavy traffic
The Albany Herald
“This is translating into more travelers kicking off the holiday season with a Thanksgiving getaway, building on a positive year for the travel industry.” AAA projects 54.3 million Americans will journey 50 miles or more away from home this ...
Tuesday Before Thanksgiving Will Be Busiest Day of Traffic in MA During Holiday WeekThis Week In Worcester
Plummeting gas prices and crowded roads and airports will greet Thanksgiving travelersMilwaukee Journal Sentinel

all 249 news articles »

WSB Radio

Georgia start-up developing new airplane
WSB Radio
Since Richard Hogan was a boy, watching military planes fly from the Air Force base not far from his home, he's been drawing designs for new aircraft. >> Read more trending news. He dreamed of being a pilot. But when he was 12 years old, his ...

and more »

The Daily Tar Heel

New building for UNC Health Care to cause increased traffic in Chapel Hill
The Daily Tar Heel
CLARIFICATION: An earlier version of this article incorrectly stated that one of the the bridges that connects to a parking deck that crosses manning drive is still in the process of being dismantled. The bridge is not longer in the process of being ...


HuffPost

COMMUTE FROM HELL: Snowstorm Cripples NYC Area With 10-Hour Traffic Nightmare
HuffPost
The view outside of my building, an intersection of Gun Hill Road in the Bronx. The 3 buses have been stuck in the same place for 2.5 hours. @NBCNewYork just said there are still school buses stuck on the road. This is an emergency. pic.twitter.com/ ...

and more »
Google News

How to Increase Backlinks and PageRank of Your Website? Bring Buyers Traffic on Your Website!

Search Engines Optimization:Your website must be good optimized by various... Read More

How To Fire Up Your Link Popularity

When I first started out in Internet marketing, reciprocal linking... Read More

Traffic Tips To Get People To Your Website

Let's talk traffic and how to get it. Your website... Read More

Traffic vs. Quality Traffic and Hit Conversion

Webmasters often worry about traffic, they think that if they... Read More

Wacky Test Marketing: Part 3

Once again I used my wacky test marketing strategy to... Read More

5 Tips For Increased Website Traffic

There are lots of ways to get traffic to your... Read More

Guidelines To A Successful Link Exchange Program

Webmasters look for ways to get a higher ranking with... Read More

A Simple Guide to Analyzing All Those Web Traffic Ideas - Part 4

Parts 1, 2 and 3 of this topic outlined some... Read More

Free Traffic Course - Day 4

This day 4 of "Free Traffic Course" is devoted to... Read More

5 Points to Remember While Placing or Accepting a Link Exchange Request

All we webmasters know the importance and procedure to exchange... Read More

The Art of Link Exchange

Before you start reading this article I must warn you... Read More

Linking is Queen

If content is king, then linking is the queen that... Read More

Free Tips To Increase The Number Of Visitors To Your Website

If you are looking to increase the number of visitors... Read More

How To Generate Traffic Using Public Domain Works

A websites profitability depends solely on directing visitors to that... Read More

Common Sense Link Exchange

Creating a simple links page to exchange links for the... Read More

The Hidden Traffic Strategy That Skyrockets Your Profits

If you agree that traffic is the true currency of... Read More

The Best Traffic Secret I Ever Learned

If you could get high quality traffic that would grow... Read More

Traffic Generation: The Number One Skill That Will Generate Cash Flow (Part 1 of 3)

If you're feeling a bit of confusion and frustration about... Read More

Ethical Link Exchange, You be the Judge

Webmasters understand that quality and relevant inbound links can increase... Read More

The Rewards Of Being A Good Consumer

Start building an interstate highway to your website. You're going... Read More

How To Generate Loads Of Free Traffic To Your Website

One of the most popular ways to generate free traffic... Read More

The Power of Link Popularity

Getting quality links to your site from related web resources... Read More

Free Traffic Course - Day 9

Though each web site is different, it is possible to... Read More

Submitting To Directories: A Comprehensive Guide

Why submit to a Directory?Every webmaster is looking for ways... Read More

The Need For A Website Emetrics Audit Before Major Design Changes

So you have decided on a design makeover for the... Read More