Deprecated: mysql_connect(): The mysql extension is deprecated and will be removed in the future: use mysqli or PDO instead in /home/a26f9f83/public_html/articles/includes/config.php on line 159
Increase Your Tourism Web Traffic & Sales ? Guaranteed > NetSparsh - Viral Content you Love & Share

Increase Your Tourism Web Traffic & Sales ? Guaranteed

Web sites are a major part of the tourism marketing success strategy used by international tourism promoters in the new millennium: tourism boards, Associations, lodging, tour operators, etc. If your tourism web site does not have these four primary elements clearly and quickly represented, you are missing opportunities and losing sales.

1. Creates a desire to use your tourism services, visit your destination or participate in your unique tourism option

2. Clearly informs prospects of travel and service benefits, options, sites, nature/environment, activities

3. Answer questions and concerns a typical visitor may have

4. Motivates prospects to contact you quickly (not your competitor) for more information, travel options and dates, answer questions and address concerns

If your site achieves all these goals, then the prospects that have visited your site will be more excited, motivated, qualified, informed and much closer to giving you a booking or visiting your country. This article is not about web design and layout theory, but why the written word and consumer psychology is a prime factor in influencing arrivals and sales.

Create a desire to Visit your destination or travel with your company

Prospective travelers may or may not choose to visit your destination based on what they read on your web site ? usually just your home page.

Read the article Tourist Safety and Security on Adventure Business Consultants, then you'll know how crucial it is to first communicate to prospective travelers that your destination and/or tour is a safe, secure and fun place to visit. With so many global destination choices online and so much international turmoil, you MUST communicate clearly it is a safe and fun destination quickly.

The best place to first communicate safety, security and fun is on your home page, not buried deep in your site. When someone first comes to your web site, you literally have five to twenty seconds to grab their interest and compel them to want to know more about your destination, tours, etc. If you don't grab them on your home page, they are gone. Those prospective tourists are back to surfing the web, seeking out a more interesting, compelling tourism web site and vacation destination.

If you look at your log report, (the statistical report that your internet service provider should make accessible to you) that monitors your web visitors activity, i.e. pages visited, length of time on your site, key words used to find your site, etc., you may notice that the majority of visitors may stay less then a minute. On a poorly written and designed web site, maybe less then fifteen seconds. So grabbing their attention and motivating them to want to know more is the first obstacle and opportunity. Testimonials and photos of happy tourist are perfect for communicating safety and experience quickly. Use them liberally.

Tourism Web Site Must Clearly inform

One of the prime reasons people travel is to experience "something different" from their ordinary life and location. Active and ecotourists want to learn about new cultures, see different houses, hear and speak a different language, reflect on ancient religions and buildings, marvel at unbroken vistas, or try a new activity. This is exactly what most ecotourism operator and destinations are selling and what you must communicate to your web visitors.

Too many web sites that give web visitors unknown destinations instead of activities or types of regions. Most people surfing your web site are not going to know, for example, what they'll find in Hosgol, Khenti, or the Gobi ? which are major regions of Mongolia I discovered during two consulting projects I did there for their tourism Association and ministry. You be better off to define what type of regions they are and what they have to offer. Use descriptive words that everyone will understand. For example:

Hosgol ?Mountains ? Lakes ? Fishing ? Horseback Riding ? Hiking

Khenti ? Steppes ? Rivers ? Fishing ? Horseback & Mt. Biking ? Religious Sites

Gobi ? Desert ? Camel Riding ? Trekking ? Archeology

You must use descriptive text and compelling words that paint a desirable mental picture.

Summarize your trips in bullets and short headlines and sub- headlines

Use descriptive verbs and compelling words in the body of the text to give substance and details to the headlines and sub-heads.

Effective Tourism Marketing Web Sites -Answer Questions and Concerns

When a prospective tourist is considering a destination, in addition to types of regions and activities, they have additional questions and concerns that must be addressed to earn their visit or booking. The same holds true with Out Bound Booking Agents, but even more so.

Some of these travelers questions and concerns include:

Safety precautions and procedures ? How you are going to protect their safety? ? Length of vacation ? Costs ? Difficulty of trip ? Travel options to Ulaan Bataar ? Lodging ? hotel, camping or Ger ? Food? vegetarian or special restrictions ? Water ? Is it safe? ? Medical emergency/1st aide resources ? Qualifications of staff ? Experience level of company ? Exchange rates & procedures ? Times of year to visit ? Group discounts ? Children ? minimum age/experience ? Insurance needs/options ? Cancellation policy/minimums for departure ? In-country transportation & equipment ? Visa requirements ? Inoculations/disease precautions ? language

One of the best ways to deal with all the typical questions you'll get from prospective clients is a Frequently Asked Questions and Answers page ? FAQ's. You should also create a pre-written response E-mail that responds to these questions and more. Testimonials and pictures that address these questions are great too.

Successful Tourism Marketing - Motivates prospects to Buy

Remember that: Marketing is the actions and steps to getting prospective and qualified visitors/clients to call or e-mail you.

Selling is the transference of enthusiasm from you to the prospect.

Sales is getting those prospective visitors/clients to feel comfortable and excited enough about your destination/or trip, to give your money and book a trip.

Your tourism web site quickly communicates that region and your tours:

Are fun, safe and secure on the home and subsequent pages

Effectively answer questions and concerns

Uses a blend of testimonials and images of happy visitors (especially celebrities and/or recognized media)

When prospects call or e-mail, they will far more motivated and excited. If you are excited in your spoken and written words too, then making a sale is ten times easier. If you or a staff member can effectively speak the foreign language of your prospect, can be excited about what you are selling and can ask for the booking, it would be better to schedule a phone call with serious prospects at your expense whenever possible. This will radically increase your odds of converting that web site visitor into a paying client.

Web site Samples and Resources

See the following web sites for good use of testimonials, compelling headlines, layout, photos and descriptive text that clearly informs prospects of travel options, sites, nature, activities, etc. How a site looks is important, but it is the words and how they are expressed, that is most important.

www.BajaTravelVacations.com/ www.AdventureBizSuccess.com www.Alaskadogsledding.com www.Anotherland.com www.california-river-rafting.com www.tightlinesfishing.com

How-to Create Tourism Web Sites that Sell ? Guaranteed

Here is one of the best resources to help you define and communicate your most important information to prospective visitors and guests. This will motivate them to call, e-mail and give you a booking: Tourism Marketing Success©2005. http:// www.AdventureBizSuccess.com/tourismmarketingbook.php

This special print or E-book will take you step by step through the process and helps you create effective and profitable Tourism marketing communications for brochures web sites, tradeshow booths, advertising, videos and more.

Tourism Web Site Check List for Success

Web sites are a major part of the marketing success strategy used by international tourism promoters.

Prospective travelers may or may not choose to visit your region or use your tour, based on what they read on your web site ? usually just your home page.

Your web site quickly communicates that your destinations and tours are fun, safe and secure.

Your web site effectively answers questions and concerns.

The best place to first communicate safety, security and fun is on your home page, not buried deep in your site.

You must use descriptive text and compelling words that paint a desirable mental picture.

Summarize your trips in bullets and short headlines and sub-headlines

Use descriptive verbs and compelling words in the body of the text to give substance and details to the headlines and sub-heads.

One of the best ways to deal with all the typical questions you'll get from prospective clients is a Frequently Asked Questions and Answers page ? FAQ's.

Don't forget that your web site must show up in the top 1 ?20 positions of directories and search engines from a relevant key word search. Without this, no matter how well written and laid out your web site is, you will loose out on the majority of prospective clients. See www.AdventureBizSuccess.com for articles on search engine success and more E-marketing strategies for tourism professionals.

Since 1994, Tim Warren and Adventure Business Consultants, has helped dozen's of ecotourism, adventure travel, nature and cultural tour operators, travel agents, destinations, tourism associations and boards with training, consulting and creating exceptional marketing material. Click Here For Free Bimonthly E-zine ? Outdoor Tourism Marketing Business Success - http:// http://www.AdventureBizSuccess.com

News, tips, tools and specials that you can use to increase your tourism marketing and business success. 800-707-7570.

In The News:

This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news

Essex Live

Chelmsford traffic building after crash partially blocks Army and Navy roundabout
Essex Live
Join the Essex Traffic and Travel group on Facebook for the latest on the roads, airways and train lines. The group is to provide information to other members on the latest traffic and travel updates from across Essex - from the A12 to the Dartford ...


SILive.com

Crash in Sunnyside tying up traffic for morning commuters
SILive.com
Firefighters initially responded to a report of an injury, though it remained uncertain at 7:30 a.m. if the individual would be transported to a hospital, according to an FDNY spokeswoman. Traffic was heavy on Clove Road, and building in the eastbound ...


WSAU News

Traffic detours expected as work continues on Wisconsin Rapids lift station
WSAU News
The $8 million project will see the city's west side lift station completely made over with new equipment and pipes and a new building. Terry says many of the new aspects of the station will be in use for several decades including the force main under ...


The Tribune

HC flays NCRPB for making capital 'one big traffic zone'
The Tribune
A bench of Acting Chief Justice Gita Mittal and Justice C Hari Shankar said that instead of building more housing space, flyovers and underpasses in the national capital, the NCRPB should focus on moving the congestion, especially industries, out of ...

and more »

FirstCoastNews.com WTLV-WJXX

St. Augustine street shut down to traffic because building may collapse
FirstCoastNews.com WTLV-WJXX
St. Augustine street shut down to traffic because building may collapse. Unable to load video. An old building on Aviles Street has developed some cracks that have officials concerned in St. Augustine. The street was closed down to car traffic on July ...


Forbes

We Don't Need More Affordable Housing, We Need More Housing So It Will Be Affordable
Forbes
What follows are my draft comments for a gathering to discuss housing today in San Francisco. I've since revised my comments to talk more specifically. But I thought this idea was important to share as well. If we believe that cities provide economic ...

and more »

Surrey Live

Guildford town centre traffic building after crash involving lorry and car - recap
Surrey Live
We will keep you informed about the latest news that affects your journey to work or school, as well as at the weekend, whether it is planes out of Heathrow Airport or Gatwick Airport; South Western Railway, Southern or Great Western Railway trains; or ...


Atlanta Journal Constitution

LIVE WEATHER-TRAFFIC: Heavy rain could continue in Atlanta; bulk of storms moving south
Atlanta Journal Constitution
ORIGINAL STORY: Storms have begun to build in far North Georgia and the north metro Atlanta area, Channel 2 Action News reported. The storms are only supposed to get stronger and cover more of North Georgia as the afternoon progresses. The good ...


Curbed SF

NSA spies on internet traffic from non-secret secret SoMa building
Curbed SF
On Monday, the Intercept published an extensive expose on what it alleges is a network of telecommunications facilities secretly eavesdropping on and retaining America's internet traffic for the National Security Agency [NSA], including one in San ...

and more »

Riverhead News Review

Riverside traffic circle expansion expected to finish by year's end
Riverhead News Review
The $4.6 million roundabout under construction at the Riverside traffic circle is on schedule and is expected to be done by November or December, according to Bill Hillman, chief engineer for the Suffolk County Department of Public Works. It will be ...

Google News

Referral Traffic

The subject of referral traffic may be a bit elementary... Read More

Making Effective Use of Traffic Exchanges

? What are traffic exchanges?Traffic exchanges are used by 100,000... Read More

Attracting Traffic with Banner Ads

Internet is an ever evolving business platform. Doing business on... Read More

Utilize Those Traffic Exchanges.

I`ve had people come to me and say "Traffic Exchanges... Read More

Secret to Increase Traffic from Banner Exchanges

IntroductionBanner exchanges allow you - as a website owner -... Read More

How to Generate Traffic on a Zero Budget

One of the most popular ways to generate free traffic... Read More

Power Packed Linking Strategies - Part Two

The keyword marketing guide to a linking strategy that packs... Read More

Marketing Made Easy

Is website traffic convertible to cash? The answer is yes.... Read More

Web Traffic Wonder: Are You Using This Free List Building Tool?

Yes, if need more web traffic, this free list building... Read More

10 Tips on How to Increase Your Website Traffic

Not so long ago I had read an article about... Read More

Understanding What Reciprocal Linking Means

If you have been marketing on the internet for any... Read More

Link Exchanges

Should link exchanges be used? What are link exchanges? Do... Read More

Reciprocal Linking

Reciprocal linking is considered by many people the most effective... Read More

No Follow Illustrates Need For Good Linking Plan

The blog explosion created a great opportunity for savvy marketers--they... Read More

Keyword is the king in the Kingdom of Search Engines Optimization world

Digital Economy : What Is e-Marketing : Internet Search Engines... Read More

Ethical Link Exchange, You be the Judge

Webmasters understand that quality and relevant inbound links can increase... Read More

Free Traffic Course - Day 1

Isn't online a magical invention? Surely it is, just imagine... Read More

Use Free Articles To Create High Quality Backlinks Part II

The first part has dealt with introductory elements which could... Read More

Step Into My Parlour? Easy Ways To Entice The Right People To Your Website

Though traditional marketing methods cannot be ignored, having a website... Read More

Webmasters and Publishers: A Match Made in Heaven!

It's pretty well-known that one of the best ways to... Read More

Time-Proven Strategies That Increase Targeted Web Site Traffic For Free

Today Internet has over 36,000,000 web sites, and statistics says... Read More

3 Fastest Ways To Get Traffic To Any Website

After all the debate over website design, shopping carts and... Read More

Quick, Easy & FREE Ways to Kickstart Your Website Traffic in 4 Simple Steps

Just launched your website? Now what?You are finally ready with... Read More

How to Approach Potential Link Exchange Partners

Exchanging links can be a great way to build relations... Read More

8 Breakthrough Ways to Bring Free Visitors to Your Site!

Many websites have great ideas, excellent content, brilliant deals and... Read More