Keyword is the king in the Kingdom of Search Engines Optimization world

Digital Economy : What Is e-Marketing : Internet Search Engines are new Marketplaces in todays digital economy. Companies operating new sales and marketing channels(websites) on Internet where customers can come from all over the world.

Todays Customer can place orders from any location and orders will be delivered to their home quickly.

Importance of Search Engines optimization in eMarketing : Search Engines are an invaluable tools for reaching customers targeted market. The customers visiting companies website as a result of search engine query are specifically interested in the products or services provided by companies.

Keyword marketing: Customers finding products and services through search engines. companies should select proper keywords for their products and services.

Keyword Selection : Companies should include keywords in copy writing of their products and services information. Internet have no Geographical boundries but companies should use city name, country name, village town names in keywords, so that customers can find products in their nearest town, city, village or country.

Domain name, subdomain names and Directory names: Search Engines giving main priority to domains name in ranking of keyword optimization. If your domain name is itself is keyword then your website can get top rank in search engines result. If you dont have domain name as a keyword then you can create subdomain for exact keyword. You can also use directory name names and file names as a keyword. This will help your website to get top ranking in search engines. example:

http://keyword.url.com

http://www.keyworld.co.in

http://www.url.in/keywor d-phrase/

http://www.url.in/keyword-phrase.htm

How Search engines read Keywords : Search Engines use small computer software programmes to browse through and read webpages on the Internet. such Programmes are often refered to as "search engine spiders" or "search engines robots" or "bots". When a search engine spider visit a page it fisrt reads the text on the page and then tries to follow links from that page off to other webpages and websites.

Yogesh Ahire is eMarketing consultant from mumbai/India and also Author of ebook "Discovery of e-Marketing"

URL: http://www.e-guru.org http://www.sale-force.com

In The News:

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Retailers to drive traffic through social media, marketing  Christian RetailingChristian retailers attending the CPE International in Murfreesboro, Tennessee, sat in on presentations on topics ranging from search engine optimization to ...
A14 traffic: Queues building as car smashes into central reservation  Cambridge NewsThere are long delays on the A14 after a car smashed into the central reservation. Emergency repairs will be needed to fix the damage done to the reservation ...
Traffic Up in Marseille, Building Green Port Strategy  Cruise Industry NewsThe Port of Marseille is expecting 80 different cruise ships to call in 2019, totaling just under 1.9 million cruise guests over 520 total calls, including...
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Kresge College renovation parking and traffic impacts  UC Santa CruzShare this story:TwitterFacebookGoogle+LinkedInReddit. Campus will begin construction on the renovation and refresh of Kresge College at the end of August.
Houston traffic congestion 7th worst in US, says new Texas A&M study  KHOU.comResearchers found the Houston metro area had the 7th-highest total congestion in the country.
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Police stop traffic on A14 between Cambridge and Girton  Cambridgeshire LiveTraffic is said to be building back quite quickly in the area.
M25: Traffic building after car and lorry collision between Potters Bar and South Mimms | Hertfordshire traffic and motoring news  Welwyn Hatfield TimesA lane on the M25 has been closed anticlockwise by police after a lorry and a car were involved in a collision between Junction 24 for Potters Bar and Junction ...
Traffic delayed on Fort Road as blaze burns in abandoned building  Edmonton JournalEdmonton Fire Rescue responded to a report of a fire in an abandoned building near the intersection of Fort Road and 128 Avenue just after 4:30 a.m. Tuesday ...
City of Paris seeks volunteers for Building, Traffic commissions  Paris NewsBoth the city's Building & Standards Commission and the Traffic Commission need volunteers to serve as commission members, City Clerk Janice Ellis said.
Hyderabad CP reviews traffic diversion at BRKR building  Telangana TodayCity Police Commissioner Anjani Kumar along with Traffic police officials reviewed recently imposed traffic diversion arrangements around the BRKR building.
Dartford Crossing traffic: Six miles of M25 queues as 50mph winds threaten to close bridge  Essex LiveThere are six miles of the queues at the Dartford Crossing as M25 drivers face long delays. Congestion is currently stretching back past junction 3 on the ...
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Dublin traffic LIVE as delays build due to collision, roadworks and parked cars blocking lane  Dublin LiveKeep up to date with the latest from around the capital.
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Building a bypass will make traffic worse  Hereford TimesI was very pleased to see that Jesse Norman (Letters, July 18) and I are in agreement.
Car fire causes huge queues on both sides of the M1  Derbyshire LiveA car fire closed two lanes of the M1 south of Derby earlier this afternoon. Queuing traffic was affecting motorists travelling northbound between Junction 22 for ...
Person suffers head injury as car and caravan flip - updates  Devon LiveOne person has suffered a head injury in a dramatic crash which is causing major traffic holdups on the main Torquay to Exeter A380. A caravan has flipped ...
Hull Live: Breaking news, traffic and travel from Hull and East Yorkshire on August 21  Hull Daily MailWelcome to today's live news blog where you will find all the latest news, traffic, travel, sport and weather updates for Hull and East Yorkshire on Wednesday, ...
Artificial Intelligence to end future holiday jams caused by roadworks  GOV.UKNavigational apps powered by Artificial Intelligence (AI) will help drivers to plan trips.
M5 traffic: More than 80 miles of queues build ahead of weekend getaway - live updates  Somerset LiveThere are reports of "heavy traffic" spanning more than 80 miles on the M5 today (Friday, August 2) as the Friday getaway begins. Traffic monitoring *service*, Inrix ...
M5 traffic updates as deadly crash adds to 'very busy' Bristol Balloon Fiesta traffic  Somerset LiveA man has been declared dead at the scene of a M5 crash, which is expected to cause traffic delays on the motorway for some hours - which could affect those ...
Condominium project tests the limit of Palo Alto's new housing law  Palo Alto OnlineEncouraged by the Palo Alto City Council's newfound appetite for housing along San Antonio Road, a local developer is moving ahead with a proposal to build ...
North East news RECAP: Train disruption after overhead line problems in Northumberland  ChronicleLiveChronicleLive's breaking news *service* including Tuesday's traffic, travel, weather, sport and more covering Newcastle and the North East.
South Africa: Today’s latest news and headlines, Monday 26 August  The South AfricanStay up to date with the latest news in South Africa by viewing all the major headlines making waves across the country on Monday 26 August.
State seeks to fly over past traffic woes at new I-75 interchange in Pasco  Tampa Bay TimesDADE CITY — The state Department of Transportation is taking a new route to building the next highway interchange in Pasco County — all in. By doing so, it ...
Boulder council eyes scenarios for city offices at Alpine-Balsam site  Boulder Daily CameraMonths of debate about future parking capacity, traffic impacts and building heights relative to how much housing the city plans to build on the former Boulder ...
Drivers somehow avoid serious injury after nasty crash  Derbyshire LiveA crash involving two cars and a lorry caused long delays on a busy road. Traffic information company Inrix said the A515 between Fenny Bentley and ...
Dover-Foxcroft traffic study kickoff meeting set for Sept. 19  observer-me.comDOVER-FOXCROFT — For years drivers and pedestrians in downtown Dover-Foxcroft have dealt with many issues, such as tractor trailer trucks needing to ...
Severe M25 traffic following two-car crash near M3 - recap  Surrey LiveTwo lanes of the M25 were closed due to a two-car crash between the M3 and Chertsey junctions on Sunday afternoon (August 11). Travel news *service* INRIX ...
Prince of Wales Road, Norwich, through the years - and what comes next? | Latest Norfolk and Suffolk News  Eastern Daily PressIt is the city's clubland and a well-trodden route to and from the train station. Lauren Cope looks at 150 years of Prince of Wales Road - and what will happen to it ...
Multiple traffic restrictions in Derby this morning  Derbyshire LiveThere are *fresh* roadworks in the north and the west of the city.
Live M25 Dartford Crossing traffic updates after 'animals in the road' cause stop start queues  Kent LiveThere are stop-start queues on the QEII Bridge clockwise.
5 Effective Ways to Motivate Your Marketing Team  Search Engine JournalKeeping your digital marketing team motivated is key to both their success and your own. Follow these tips to ensure your team stays engaged and inspired.
Vietnam's air traffic controllers face the strain with rising flights  INQUIRER.netHANOI — Already considered one of the most mentally challenging jobs, Vietnam's air traffic controllers will be under even more pressure as passenger ...
Revisions to traffic-stop policies aimed at building trust, reducing bias  WAVE 3LMPD's new traffic-stop policy is now in effect, and WAVE 3 News' safety and security expert shares some insight on what we can expect.
Carter pitches green option for crumbling Ayd Mill Road  Star TribuneAn urban expressway linking two interstates. A sunken linear park. A two-lane city street and greenway. What to do with St. Paul's Ayd Mill Road has agonized ...
4 Ways to Capitalize on the Cross-Funnel ROI of Digital PR  Search Engine JournalIt's no secret that digital PR is a top-of-the-funnel activity. When we're investing in promotion through this channel, we need to recognize that the chances of a ...
Manila Has a Fix for World's Worst Traffic: Build Artificial Islands  BloombergManila, one of the largest and most congested urban areas in the world, has a solution to its problems: build artificial islands in the sea. The plan is to create ...
Traffic shut after vacant building caves in  The HinduA portion of Babasaheb Ambedkar Road had to be shut for traffic after a vacant MHADA building caved in near ITC Grand Central hotel in Parel around 7.30 p.m. ...
Motorway mayhem: Heavy traffic building throughout Auckland's motorway network  New Zealand HeraldA number of incidents around the city and people hitting the road are to blame.
Stop trying to solve traffic and start building great places  Brookings InstitutionHere is one of the biggest reasons we're stuck in traffic—and it signals a need for a new way to guide our future plans and investments.
Auckland traffic live: Traffic building on Auckland motorways  Stuff.co.nzTraffic is slow on the northwestern motorway after a truck breakdown near the Lincoln Rd over bridge.
Edinburgh LIVE traffic and weather updates – Bypass traffic building  Edinburgh LiveJoin us as we bring you all of the latest breaking news, up-to-the-minute traffic and sport from the capital.
Recap: 'Three-vehicle crash' on A55 causes long delays towards Chester  Cheshire LiveThe crash has happened on the eastbound carriageway of the road near Northop Hall.
Traffic building outside Twycross Zoo  Coventry TelegraphLong queues of traffic are building outside a popular visitor attraction as Bank Holiday fun-seekers look to make the most of the glorious sunshine. There have ...
I-93 South Closed In Manchester; Traffic Building  Nashua, NH PatchI-93 South Closed In Manchester; Traffic Building - Nashua, NH - A crash has closed the interstate in Manchester, causing traffic to build on I-93 and I-293 during ...
Traffic building near Warwick bypass due to accident  Warwick CourierTraffic is building up near the Warwick bypass due to an accident.
Traffic building in Ellesmere Port following two-vehicle crash  Chester ChroniclePolice say the road remains open and there are no reports of serious injuries.
Edinburgh LIVE traffic and weather updates - traffic building at Newbridge  Edinburgh LiveJoin us as we bring you all of the latest breaking news, up-to-the-minute traffic and sport from the capital.
Christmas holiday traffic building on State Highway 1 north of Wellington  Stuff.co.nzThe holiday tradition has begun as congestion clogs highways around major centres.

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