Why Local Service Companies Should Have a Website

The Internet is being used by local service business to improve sales today. Sales are improved because a website gives a company more credibility and in some cases generates leads.

Improving Credibility with a Website
The more a prospect can feel like they know you, the more comfortable they will be to calling you for assistance. Most yellow page and other ads only give a limited amount of space to share information with the prospect. An Internet website allows you (or your competition) to easily and cost effectively share this information.

Websites that help a prospect feel comfortable calling a local service business often include: a description of the products and services you offer, what makes you different from similar companies, and testimonials from past clients.

Websites don't need to be fancy or flashy. Most people prefer the simple informative websites that makes it easy to find the information they're seeking.

You can direct people to your website by publishing it's address everywhere (yellow page ads, truck signs, uniforms, business cards, letterhead, invoices, etc).

Summary
If you can direct prospects to a nice website, you'll have more credibility and therefore orders from them.

Generating Leads with a Website
When Americans need information, 65% of them go online to an Internet search engine before going to the yellow pages or any other median. This is amazing when you consider the Internet browser in its current form was introduced 10 years ago in 1995.

Adding "Cincinnati" to a search will give you information about jobs, real estate, hotels, used cars, etc in the Cincinnati area. Over time, people will be looking for Cincinnati electrical contractor, Cincinnati muffler repair, etc on the Internet. Google has also been testing local search functionality for over a year. When this technology is generally available, local searching will increase even more.

There may or may not be people looking for your business in your area today. A website optimization company can look at the numbers for your industry in your area and tell you if people are looking for you or not.

Summary
People may or may not be looking for your business locally on the Internet today? They will in the future. It makes sense to put a quality website in place for credibility today. It will then be in place for when people start looking for your specialty online in the future.

About Swordfish Computer Solutions
Swordfish Computer Solutions helps companies with website design, optimization, and other computer services. They can be reached at 513.683.2136 or http://www.SwordfishCS.com.

In The News:

Senior Web Developer  Pedestrian TV
Full Stack Web Developer  Charlotte Agenda
What is Technical SEO?  Business 2 Community

How Disabled Users Access The Internet

In 1995 a new era of accessibility for disabled people... Read More

How To Evaluate Your Web Sites Performance

Setting up a website is the very first step of... Read More

12 Tips To Great Websites

Why do some sites succeed while the vast majority of... Read More

Are You Being Scammed By Your Web Design Company?

This is a growing concern amongst many business owners. Does... Read More

Business Website Building Do?s and Don?ts

First, using a lot of web graphics, flash, banners and... Read More

The Internet Road Map

1) Data CaptureOne easy way to collect e-mail addresses and... Read More

Having a Domain Name And Web Site Gives Your Business The Key To The Door

Just like all things in life, the ways to run... Read More

FREE Amber Alert Tickers for Your Website

Project Safekids provides webmasters a valuable tool which could save... Read More

UK Online Shopping with an Edge, for Buyers and Sellers Alike

Any new website competing on the internet, needs to take... Read More

Beyond Web Usability: Web Credibility

If you've been developing websites on Mars for the past... Read More

The 2 Most Common Web Site Mistakes

When we review the sites of potential clients, there are... Read More

50 Ways To Use Your Website

A website is the most versatile and cost-effective marketing tool... Read More

Five Reasons You Have to Stop Your Web Site

That's right. Your method, behavior and strategy you are now... Read More

The Secret Benefit Of Accessibility: Part 2 - A Higher Search Engine Ranking

An additional benefit of website accessibility is an improved performance... Read More

Do Authors Need a Website?

"I am a writer, not a business-person. I don't want... Read More

CSS - Maximum Benefits

What is CSS?CSS is a simple file which controls the... Read More

3 Reasons Why You Need URL Rewriting Module To Enchance Your Web

URL rewriting are major needs for your sites that produce... Read More

Streamline your Business Website with a Content Management System

I talk with so many people who have small businesses... Read More

Achieving Differentiation With Your Website

Internet Marketing is not a miracle marketing strategy ? competition... Read More

Website Development: Become Your Own Expert

Starting and maintaining a business is challenging enough without the... Read More

How Your Own Website Helps Your Small Business Grow

What do you mean, you don't have a website for... Read More

Product Promoting: Getting The Response

When you publish a content site there are times when... Read More

Profitable Websites for Exclusive Industries

In the region where my company is located, South Bend,... Read More

How To Get Your Customers To Trust Your Website

Research reveals three important facts:1) The Internet is one of... Read More

Web Coach Tip: What You Should Know About DIY Web Sites

Recently, a friend asked "What's the deal with those DIY... Read More