7 Profit Producing Reasons Why Every Successful Service Professional Needs A Web Presence

Your business website is a critical aspect of being able to start and continue conversations with potential clients. It's the ultimate self-service window for potential and current clients who come to you interested in your services and/or products.

Every service professional needs a web presence. It's almost impossible to find a successful service professional who doesn't have one. Here are the top 7 reasons why:

  • Your website positions you as an expert.
    Perception is everything on the Internet. Having your own website increases your visibility, credibility and trust.

  • A strong web presence adds to your brand identity.
    Your website represents you and your business in the marketplace.

  • Your website expands your reach into the global marketplace.
    If you have a product available on your website you'll expand your geographic marketplace from local neighborhoods where your product sits on a shelf, to the entire world via your website.

  • A website creates a 24/7, passive revenue, profit machine.
    The Internet never sleeps which means that you can literally turn your computer and website into a cash register around the clock, and many, if not all, of the processes can be automated.

  • Your website instantly increases the effectiveness of your sales cycle.
    The sales cycle is especially critical for service professionals. A website with an opt-in incentive allows you to build your database, while building rapport with prospective clients. By offering something of value, like a free report, e-course, or audio file, in exchange for an email address, your visitors begin to see your offer and your services as an investable opportunity.

  • Your site filters out clients who aren't well suited to your services.
    All of your marketing materials should direct potential clients to your website, where you can save precious time by allowing them to familiarize themselves with you and your services. This allows them to determine whether or not they feel they'd be well suited to you.

  • Your web presence is a fantastic vehicle for bold self-expression and learning.
    The site is an extension and representation of who you are and what you offer. To get ahead of the curve as a service professional you will need to understand how to master the advantages of technology. And the best way to learn this is by expressing yourself through your website.

  • And always keep in mind the Award Winning Web Course mantra: "The effectiveness of your website is directly proportional to how solution-oriented your offers are with respect to your target audience."

    Visit http://www.awardwinningwebcourse.com for a simple, step-by-step guide to developing highly effective websites.

    About the Authors
    Michael Port is the President of Michael Port & Associates LLC and is known as the guy to call when you're tired of thinking small. To spend some more time with Michael and to think bigger about who you are and what you offer the world go to http://www.MichaelPort.com.


    Beth M. Lyons has over 15 years of experience helping the not-so-technical among us get comfortable with, learn, and then master the techniques they need and want to use. She has a gift for seeing implementation and "best-use" strategies, and communicating them in 'real english.' http://www.techiecoach.com

    In The News:

    What is Web Development & Future of Web Design Industry?  WhaTech Technology and Markets News
    Technical Website Analyst  Pedestrian TV
    How to become web developer, land a job  The New Indian Express

    Successful Commercial Sites

    Do you make your website just to entertain yourself or... Read More

    Your Website Should Be Selling

    It may come as some surprise to a traditionally off-line... Read More

    Develop a Solid Website Presence

    Starting an internet business can be confusing to non-veterans. The... Read More

    Ebooks for Webmasters

    Internet has opened a whole new world for web developers... Read More

    Wheres Your Focus, Money or Customer?

    Is your website Really useful?I had a 'rep' in yesterday... Read More

    4 Marketing Tips for Resourceful Webmasters!

    The internet is a sea of knowledge. Getting your information... Read More

    Now You Have a Web Site - Have You Ever Heard of Accessibility?

    An accessible Web site is easily approached, easily understood, and... Read More

    Build It and They Will Come

    Build it and they will come is not always true;... Read More

    7 Ways to Gain a Professional Online Reputation

    A professional online reputation is essential to the flourishing of... Read More

    Up The Sandbox!

    Go to any internet marketing forum you want these days... Read More

    Earn On Offshore Web Design and Development

    If you have some experience in web site design and... Read More

    Trinkets, Lockets And Empty Pockets

    It never ceases to amaze me how many people set-up... Read More

    The Most Important Aspect of Writing Web Copy

    There is an ongoing debate about web copy. Some say... Read More

    Are Web Graphics Stealing Your Money?

    They might not be wearing a mask and carrying a... Read More

    Where on Earth is Your Websitee?

    You've just finished congratulating your marketing team. After six months... Read More

    Web Accessibility Myths

    With more and more countries around the world passing laws... Read More

    What is SQL?

    What is SQL? SQL stands for Structured Query Language and... Read More

    Why You Need A Web Site

    "I have a small business with just a couple of... Read More

    Streamline your Business Website with a Content Management System

    I talk with so many people who have small businesses... Read More

    Website For The Company Store

    If your company own one or more stores, you might... Read More

    How Web Templates Are Helping Online Businesses to MultiplyTheir Income

    Web templates by nature are created to aid and ease... Read More

    Website Sales: 10 Reasons Why People Dont Buy From You

    You've put up a website to promote a product or... Read More

    Internet Marketing Website Promotion -The 7 Biggest Mistakes I See People Make With Websites!

    1. Many people are not getting good or complete advice.... Read More

    Study Your Sites Performance Via Hit Tracking

    Knowledge is power.And undoubtedly, it is the key to making... Read More

    Do Authors Need a Website?

    "I am a writer, not a business-person. I don't want... Read More