50 Ways To Use Your Website > NetSparsh - Viral Content you Love & Share

Home
>
Web Development
>
50 Ways To Use Your Website

50 Ways To Use Your Website

A website is the most versatile and cost-effective marketing tool on the market. It is also an investment. After all, you are building a shopfront. In a nutshell, you can use your website to:

Enhance your professional image
1. Look professional and as BIG as large corporations.
2. Pre-sell yourself to new clients even before you meet them.
3. Supply a meaningful and intuitive address related to your type of service. It is easier to remember www.marketingcues.com rather than a long ISP email address such as www.yourInternetServiceProvidername.com/~marketingcues.
4. Provide a permanent address with up-to-date contact details and opening hours. You can change Internet Service Provider or move physical premises and your customers will always find you and your marketing efforts are not lost.

Boost confidence in your business
5. Demonstrate your knowledge and expertise with tips, articles and editorials.
6. Build your credibility by displaying awards and providing testimonials.
7. Encourage potential clients. A free web hosting address can look dubious and show less commitment to your business.
8. Give staff details to humanise your business, to show that you are "real" people.
9. Provide background information on your business.

Provide current and useful information
10. Publish a catalogue or portfolio of your products and services.
11. Inform your visitors about the benefits and applications of your products.
12. Categorise information according to target audiences. For example, discuss benefits of a dishwasher to potential buyers and give installation instructions to installers.
13. Arrange table of comparisons of product specifications and prices to help your client's decision making.
14. Publish a newsletter.
15. List upcoming products, services, events.

Increase sales
16. Sell directly to customers without middlemen.
17. Take orders when clients are ready.
18. Generate extra income with affiliate programs and sponsorships.
19. Sell advertising space eg banners.
20. Provide enrolment forms and applications for membership.

Save on operational costs
21. Open your shopfront extended hours - 24 hours a day, 365 days a year - at no extra cost.
22. Produce high-impact online coloured brochures that would be too expensive to print.
23. Save printing and mailing costs on newsletters, brochures and reports.
24. Update information regularly without incurring printing costs.
25. Save time on phone calls by providing answers to frequently asked questions (FAQ).
26. Advertise your job vacancies.
27. Shorten your sales cycle by streamlining your operations.

Expand your client base.
28. Expand your reach to new global markets.
29. Collect names and addresses using viral marketing eg "Tell a friend".
30. Send special reports to visitors who provide you with their contact details.
31. Link with suppliers, clients or complementary businesses to attract more traffic to your website.
32. Increase client base with special offers and newsletter subscriptions.

Implement promotional activities
33. Link offline and online advertising and promotion to feed on each other.
34. Use email marketing and save on direct mailing costs.
35. Experiment with new promotional ideas and measure their effectiveness.
36. Create loyalty programs for repeat clients eg vouchers, special offers.

Create a favourable public image
37. Provide a list of links to promote your partners and associations.
38. Promote your community spirit and involvement.
39. Publicise your environmentally friendly practices.
40. Provide a press media kit.

Improve your level of customer service
41. Display your policies and warranties.
42. Maintain visibility with regular email invitations to view new online information or promotion.
43. Provide a user guide with a trouble-shooting section.
44. Allow your customers to view and change their account details and pay invoices.
45. Improve your after-sales service with follow ups and feedback forms.
46. Archive information. You can make available past issues of newsletters and user guides of dated products.

Obtain information for market research
47. Collect information from visitors (eg age group, preferences).
48. Gather information from suggestion forms to develop new products or improve existing ones.
49. Test and evaluate new products without spending big dollars.
50. Use surveys to obtain primary data for researches and reports.

Marketing Cues extra tip
Use multiple domain (or subdomain) names to differentiate products and services, measure promotion effectiveness and attract more traffic to your website. For example, www.product1.com, www.product2.com and www.service1.com could all point towards the same website.

Henriette Martel-Lawson, author of "200 Marketing Ideas for Your Website", is a website strategist who helps businesses develop or convert a stale website into an effective marketing tool. Henriette is the founder of Marketing Cues, an internet marketing resource centre providing articles, reviews, free tools and lots of tips. Receive a free ebook when you subscribe to bimonthly WEBmarketingcues newsletter at http://www.marketingcues.com

In The News:

From being a rookie to grabbing an internship: Sanya's tryst with web development QriusSanya Singh is a student of Northern India Engineering College, who learnt the ropes of web development through Internshala and bagged an internship.

The ultimate guide to a successful career in web development Daily News & AnalysisWeb developers are responsible for the behind-the-scenes code and programming of websites. They make sure a website's performance (in terms of speed) ...

5 Ways in Which Data Science Is Revolutionizing Web Development Analytics InsightCustom software development companies are figuring out new ways to utilize the advanced data science techniques to build customized websites to suit specific ...

JavaScript and Web Development InfoQ Trends Report InfoQ.comThis InfoQ Trends Report looks at the current trends with JavaScript, HTML, CSS, and web development in general, exploring technologies and options gaining ...

Microsoft brings Chromium to Edge to reduce web development fragmentation SDTimes.comMicrosoft has announced plans to adopt Chromium into Microsoft Edge on desktop. Chromium is an open-source web browser project created by Google.

Done Role of IoT in Web Development Customer ThinkWith the increasing advent of technology and the ever-changing demands of people as well as businesses, there has been a rise in technologies which have ...

How IoT Is Changing Web Development IoT For AllIoT brings changes to software development on many levels, including on the web. Let's discuss the main peculiarities and nuances of IoT web development.

Yale announces Web Development “Bootcamp” Yale Daily NewsYalies interested in programming will be able to take a 10-week web development boot camp this summer for credit, offered as a part of Yale Summer Session, ...

Be a leader in the web development industry with the most sought-after KnowledgeHut Angular 6 course | London Business News London Loves BusinessWith an increasing demand for single-page applications, AngularJS is emerging as the best development platform chosen by bootstrapped startups and ...

A web developer's perspective: Edge's move to Chromium will increase productivity, but raises long-term concerns OnMSFTLast week Microsoft confirmed the unprecedented news that it's rebuilding its Edge web browser atop the Chromium open-source rendering engine. It spells the ...

Learn Web Development For Just $15 With This Amazing Complete Web Developer Course 2.0 – Limited Offer WccftechLearn web development with Robert Percival. Get the Complete Web Developer Course 2.0 for an amazing discount offer and start a career!

Yale, Flatiron School create web development bootcamp for summer session Yale NewsYale Summer Session is collaborating with Flatiron School to offer a Web Development Bootcamp for Summer 2019, which will carry two Yale College credits, ...

Agency People News in Brief (December 17, 2018) The Holmes ReportSAN FRANCISCO — Bob Christie, most recently Alibaba Group's VP of international media, has joined Brunswick Group as a partner. At Alibaba, Christie was ...

Future of web development in India Daily News & AnalysisFuture of web development in India - Web development, as a career, has witnessed a boom all over the world, including India, since the time e-commerce has ...

How Website Development Has Changed Over the Years (infographic) Digital Information WorldWebsite design has come a long way in a relatively short time. From zeros and ones to lines of code to intuitive website builders, designing for the web has ...

Top 6 Web Development Trends that will Dominate 2019 ToolboxWhen it comes to web development you are bound to experience constant changes and updates in the designs every year. In fact, the updates and trends are ...

Context-aware Web Development Approach: Design Requirements and Implications CIOReviewContext-aware Web Development Approach: Design Requirements and Implications By CIOReview - In 1999, Kevin Ashton, a British visionary technologist first ...

Offline Marketing & Php Web Development Internship Available with Finaco InventivaFull Name Of The Company along with the website: Mittal ecommerce Pvt Ltd, www.finaco.in. 2. What sort of products/services your company offers: CA services, ...

How to learn web development Tech AdvisorWeb development is one of the 21st Century's most sought-after skills, but with so much to learn it can be quite daunting. After all, coding is quite literally like ...

A Timeline of Search Engine Optimization: 1991 - 2018 (INFOGRAPHIC) Digital Information WorldWhile it still feels very modern, Search Engine Optimization has actually been in practice, in some capacity, for the past 27 years. This infographic illustrates 'The ...

Get web projects off the ground faster with this $24 Flask coding bundle The Next WebIt's often difficult to explain exactly how various programming languages are different and what their assorted frameworks do. But if you want to understand how ...

SUNY Ulster offers web development courses | Local News The Daily FreemanSTONE RIDGE, N.Y. – SUNY Ulster's Office of Continuing and Professional Education will offer several noncredit courses to students and community members ...

AI & Web development: How both affect WordPress website building? - WhaTech WhaTechArtificial intelligence and machine learning are making their way into our lives. AI is not only influencing WordPress platform but also web.

Web Developer - Remote - Hireology Built In ChicagoHireology is hiring for a Web Developer - Remote in Chicago. Find more details about the job and how to apply at Built In Chicago.

FrontEnd Web Developer Intern EU-StartupsWould you like to join an exciting young company, which aims at bringing together sport fans from all around the world, and in just 9 months has built a ...

Job opportunities await grads of BCIT's New Media Design and Web Development diploma program Straight.com(This story is sponsored by BCIT Business.) These days, Edward Fajardo is spending a fair amount of time testing drones with cameras. And for good reason.

Web Developer The LincolniteWe've got a fantastic opportunity for an experienced Web Developer to join one of UK's premier marketing agencies. You'll be working from our modern.

Amazon Web Services to Help Skilled Students Find Cloud Computing Jobs News18According to Teresa Carlson, Vice President, Worldwide Public Sector at AWS, the time is ripe to connect skilled students with employers via.

Last-minute holiday shopping tips; public report on Bucks, Montco water contamination to drop | Morning Newsletter Philly.comMorning everyone, we hope you're staying warm and dry on this wet Sunday. The Eagles take on the Rams in a late evening game tonight and, while the Birds' ...

PHP development trends to watch out in 2019 - WhaTech WhaTechDevelopers feel quite comfortable in case of PHP website development in comparison to other programming languages since it assists them in focusing on one ...

New Web development program at WNC teaches students to build, sell websites Carson NowCARSON CITY — In partnership with IPA LLC, Western Nevada College's Community Education department is offering a new intensive eight-week bootcamp ...

Web Developer Salary: Location And Skills Boost Earnings Dice InsightsWhat's a good web developer salary? As it turns out, there's a wide range, but to get the most bang for your buck, location and skills matter.

The 2019 Coding Bootcamp will get you up to speed on web development, interactively TechSpotNow is the perfect opportunity for you to learn a useful and applicable skill for your career. If you're ready to tackle the challenge, The 2019 Interactive Coding ...

Top best framework for website development Daily HawkerThe internet continues to develop day after day. Also the multifaceted of cyberspace continues to grow day by day. The method considered in creating rich in ...

35 Web Design and Development Terms Every Marketer Should Know Business 2 CommunityMany companies are looking to perform a website redesign in the near future. However, many marketers and company executives feel like they are hearing a ...

Intermediate-Senior Web Developer job, Durban, Durban North, Riverhorse Valley Bizcommunity.comThe Fire Tree Design Company is looking for a web developer to join our team.

Geelong web development company Goop Digital gearing up for growth period Geelong AdvertiserGEELONG web development company Goop Digital is eyeing its next growth phase after a period of consolidation to make sure it could handle more business.

Back home to opencareer doors in IT Gisborne Heraldby Sophie Rishworth Published: December 17, 2018 3:40PM. IN TOWN TO TALK TECHNOLOGY: A introduction to a new course to train web developers in ...

WorkWise: Be genuine with contacts Knoxville News SentinelReaching out to and helping out your network of contacts can bring rewards.

NewForce software school draws interest Martinsburg JournalHUNTINGTON — Stakeholders on Wednesday toured the future classrooms where 18 men and women will spend the first six months of 2019 becoming ...

WPP’s Dedicated Ford Agency GTB to Lay Off 2% of Global Staff Following Account Loss AdweekGTB, the global network dedicated to serving WPP's single largest client, Ford Motor Company, confirmed today that it will lay off approximately two percent of its ...

2018-2023 Global Industrial Internet Services Market Strategy Analysis and Market Product Type Blue Bird MagazineThe Global Global Industrial Internet Services Market 2018 by Manufacturers, Countries, Type and Application, Forecast to 2023: Industrial Internet Services ...

8 new WebAssembly tools you should know InfoWorldWebAssembly, aka Wasm, lets you execute code in a browser, support other languages besides JavaScript on the web, and speed up applications. A tools ...

Webocity Technologies - Website development and digital marketing WhaTechWebocity Technologies is the Best website development company in delhi ncr. We are dealing with all kinds of website development and digital marketing ...

Freelance Django Web Developer (Full-Time) Cambridge NetworkRealVNC have an opportunity to work with the Web Team to help design and build the next generation of improvements to our websites, on a 3-month freelance ...

Way2Smile Solutions - Mobile apps & web development WhaTechWay2Smile is a custom mobile apps & web development company that thinks out of the box and build award-winning mobile apps for startups and enterprises ...

How Augmented Reality Will Change Web Design Over the Next 5 Years IoT For AllAugmented Reality (AR) is revealing both exciting opportunities and unique challenges for web design. The best may be yet to come.

The world's most popular programming language is JavaScript, but why? TechRepublicCode repository *service* GitHub has shed light on what's fuelling the continued interest in JavaScript.

Why Web 3.0's 'data democratisation' is a boon for business IT PROGDPR wants to hand more power to data subjects, and Web 3.0 is gearing up to capitalise on that.

3D-printed sex robots are cheaper and more lifelike than ever The Next WebA sex doll manufacturer is 'breaking the mold' of traditional doll-building by introducing 3D printing into the process. DS Robotics, an offshoot of DSDolls, ...

10 Tips for Starting Professional Website for Successful Small Business ADOTASSmall business owners cannot compete against other major players in the industry with their limited resources, manpower, and products. However, a business ...

Updated Social Media Management Certificate Program at NC State TTS Reflects Changing Social Media and Digital Marketing Landscape - Press Release Digital JournalDec. 16, 2018 / PRZen / RALEIGH, N.C. -- The latest updates to the Social Media Management and Marketing for Business program, currently being offered ...

Looking for Cyber Monday deals? Check out 9 of the best now The Next WebYou've undoubtedly seen a ton of Black Friday and Cyber Monday deals the past few days. They're everywhere. We've been dishing 'em fast and furious ...

Google Chrome Will Support Dark Mode in macOS Mojave by Early 2019 MacRumorsGoogle released Chrome 71 earlier this week, but the latest version of the web browser still lacks support for Dark Mode on macOS Mojave....

9 Web development trends you simply cannot ignore in 2018 TechGenYZWeb development is a major part in conversions and increasing your sales.To optimize your websites know the web development trends of the year.

Learn Web Development for Free With App Academy LifehackerCoding school App Academy has opened a free online interactive version of its 12-week curriculum. That's a pretty good deal, since the Academy's in-person ...

Focusing on data science and web development, edtech startup edWisor looks to bridge the skill gap YourStory.comBootstrapped edWisor looks to address skill shortage in the areas of data science and web development, and uses gamification to align freshers with industry ...

Careers in Web Development Telangana TodayIn the last edition we have discussed about various technology stacks, what to learn and what is the career path. This article details about careers in web ...

Know about the current trends in web development Customer ThinkIn case of web development, you may have probably heard that the only constant is the change. It is an industry-defining statement as web development keeps ...

5 Top reasons to hire the best website development company TechGenYZHiring a website developer is necessary to create a professional website. However, is it so easy? Have a look at top reasons to hire the best website ...

How to Become a Great Programmer TechwormProgramming is more of an art than a technical Skill. To become a great programmer, you will need to practice a few things which we mentioned in our article.

4 Ways Web Development Has Changed Over the Years The Hans IndiaWeb development has seen many changes over the years New ideas, new technologies and what is acceptable as an industry standard has pushed web ...

Things You Should Definitely Know About Web Development Team Customer ThinkImagine one time you came up with a great idea to create a website for your company. The first step to take in this case is to hire a web development team of ...

Report: What is the next big thing in web development? JAXenterThe 2018 Packt Skill Up Report: We take a closer look at web development: What technologies are currently number one and what does the future hold?

7 Best YouTube channels to learn web development & designing TechGenYZNeed to learn web design and development? No worries, there are millions of tutorials, and videos available on YouTube for people to learn new skills or to ...

Spring MVC tutorial: How Spring Boot web MVC makes Java app development easy TheServerSide.comThere are many Java web development tutorials available online, but there are very few Spring MVC examples that run within a Spring Boot project. This Spring ...

Lean Web Development with the Best Teachers Online Digital InspirationMeet the best online teachers for learning modern web development including React, TypeScript, JavaScript, Golang, Flutter, Nodejs, Docker and more.

How do I know if Web Development is right for me? TechRepublicHow do you know if you're ready for a career change in tech, and if that change is right for you? A TechRepublic member is trying figure this out and is asking ...

Personal Data — Big Tech’s biggest asset; privacy — the biggest hurdle QriusPublic apprehension about data privacy and security has skyrocketed in the wake of user data being leveraged for fake news, political meddling and data ...

Job vacancy: Marketing and web development project manager International Association of Athletics FederationsThe IAAF is seeking a marketing and web development project manager at its Monaco headquarters. Reporting to the chief information officer, the marketing and ...

4 Ways to Ensure Effective Web Development Business 2 CommunityWhen it comes to building a new website, many businesses choose to focus predominantly on the design aspect of the project when approaching agencies to ...

Learn the tricks of Web Development in 44 hours Android AuthorityWeb development skills open up a whole range of exciting opportunities. get the expertise in this seven-part learning kit.

You Can Become a Web Developer with This Interactive Coding Bootcamp Interesting EngineeringWith over 60 hours of instruction led by industry professionals, this in-depth bundle will get you up to speed with the world's most important programming ...

Why has Python Failed To Penetrate The Enterprise Development Sector? Analytics India MagazinePython has built considerable buzz in the large-scale web development space, but despite its popularity, it has failed to penetrate enterprise development.

Image Management 101: The Web Developer’s Guide DevOps.comHow understanding the user experience can help web developers in managing images effectively Online experiences have in many ways supplanted in-person ...

What is Document Object Model (DOM) in Web Development? TechnotificationBrowsers know how to convert the tags of the HTML into a tree with the help of DOM. Here is all you need to know about Document Object Model.

Full stack puts Bellevue University web development students ahead of the pack Omaha World-HeraldStudents learn to design, code, implement and maintain an interactive website on their own.

“ChromeOS is ready for web development” – A talk by Dan Dascalescu at the Chrome Web Summit 2018 Packt HubAt the Chrome Web Summit 2018, Dan Dascalescu, partner developer advocate at Google provided a high-level overview of ChromeOS and discussed ...

Get a complete web development education for less than $5 per e-book TNWWho would you rather hire: a guy to build your new website and another guy to build the hardware infrastructure to run your new site? Or one guy who can do ...

Best web development tools of 2018 TechRadarGrab the right tools to get web development done without breaking a sweat.

What is native app? - Definition from WhatIs.com TechTargetThis definition explains the meaning of native application and how these software programs are developed for a specific platform or device.

Use Rust for web development [Tutorial] Packt HubRust is efficient and has well thought web-oriented frameworks, making it viable for web development. In this article, we'll see how Rust can be used for web ...

Uber introduces Fusion.js, a plugin-based web development framework for high performance apps Packt HubUber introduces Fusion.js, a brand new web framework based on a plugin-based architecture with module reloading, and bundle splitting support.

Break into the field of web development with these discounted e-books MashableThe barriers to breaking into the web development field are lower than ever. You no longer need to break the bank, quit your job, and enroll in a university to ...

Web Development for Beginners Daily HiveLooking to level up your skills by learning to code? Experience what learning Web Development at BrainStation is all about. Web Development for Beginners ...

New Portland program focuses on coding and web development AroundtheOIn an effort to meet regional demand for web developers, the UO will offer a new 24-week coding course in Portland starting this January. The University of ...

Open Source Dart 2 Revamp Focuses on Mobile, Web Development ADT MagazineAfter a nearly eight-month pre-release preview, the open source Dart 2 programming language has emerged as a stable release that includes many breaking ...

Is Agile Web Development All It's Cracked Up to Be? EContentErik J. Martin. May 28, 2018. Spring 2018 Issue. BEST PRACTICES SERIES. Team Collaboration, *Content* Development & Publishing · Boost Translation Quality ...

Pay What You Want for the Ultimate Web Developer Bundle InverseWeb Development is a vital and lucrative skill. You'll learn the ins and outs of everything. Domain design, top info and tips from expert programmers, ...

Learn the Essentials of Web Development with This eBook Bundle Interesting EngineeringThrough hands-on, real-world instruction, this course teaches you about everything from development essentials like JavaScript, Java, and C++ to interview ...

Web development tools, frameworks evolve quickly SDTimes.comChanges in technology have led to changes in how web applications are created. And that has caused some consternation among web developers. A decade ...

Sign up for a web developer bootcamp class online during this course sale and pay just £12 MashableWeb development sounds like something that should be kept to the confines of tech support HQ — clouded in mystery and something us mere mortals cannot ...

Straight From the Tech Experts: What Will the Defining Feature of Web 3.0 Be? TechopediaThe jump from Web 1.0 to 2.0 gave us a more easily accessible, interactive web. So what can we look forward to with Web 3.0? Experts share their thoughts.

Cloudflare IPFS Gateway boosts decentralized website development ZDNetThe new solution enables developers to create websites which are based on peer-to-peer, distributed technologies.

How Is Data Science Transforming Web Development? DataconomyWeb app development is about to undergo a significant revolution triggered by the rise of data science. So far, developers have created apps based on focus ...

Understand Web Development in Less than 1 Hour SitePointThis article was created in partnership with KTree. Thank you for supporting the partners who make SitePoint possible. This article explains what web ...

5 Best Online Front-end Web Development Playgrounds Technotification5 best online front-end web dev playgrounds to test code. As soon as the code is written, the test-ready output is delivered within seconds.

Learn how to become a web developer with this $39 online training series MashableIf you're interested in a career in coding and developing web projects, you're going to need more than "a season of watching Silicon Valley" on your résumé.

Some of the Best IDEs and Text Editors for Web Development TechnotificationThe right IDEs or a Text editor will be a huge help during coding. It'll help you be faster, accurate and productive for web development.

How to set up an iPad for web development The VergeA few months ago, I detailed my process for setting up a Pixelbook to code on. It wasn't easy or simple or straightforward, but it worked in the end: I had all the ...

50 Ways To Use Your Website

Web Development Web Development