Internet Marketing Website Promotion -The 7 Biggest Mistakes I See People Make With Websites!

1. Many people are not getting good or complete advice. Often for example people don't understand all the concepts of Internet Marketing and having a website so they simply pay to have a website developed. Often this website may look good but it falls far short in the area of being "search engine friendly". This is typically because many businesses that deal with the web are very one track focused.

People need to get independent opinions from a knowledgeable person. Someone who doesn't have a biased agenda. Most businesses have a product or service they try to push customers toward because they make a greater profit on these items.

Many businesses that deal with the internet can be narrowly focused on their one main niche. They may do webpage design and development and for their ease they either knowingly or not don't consider other important attributes like optimizing the page for search engine placement. Some example are weblinks in java scripts. Search engines don't read these. Another example is the over use of images to display text on webpage. Search engines develop your webpages reputation based upon the words on the page. If the words are in images they can't be read by the search engines. A simple test to search for words is in your internet browser click on Edit and then click on Find and search on any suspect words.

2. People put too much emphasis on their Company name in their website title. The title should be geared toward keywords, etc. They don't take into account search engines and keywords and that starting out nobody is going to be searching on their Company Name.

3. People don't wisely choose their keywords or market. Planning here is key ? do some sample searches and see what comes up - who is your competition?

4. This is kind of a subset of number 3 above,? lack of adequate planning. I.E ? What is the purpose of your webpage ? is it to sell them right there or perhaps gather their information for further use?

5. People don't either set up their website to collect names and leads (email list) or they just collect everyone's name in one big box. For example if you have several categories of interest on your site try to collect the person's email tied to their specific point of interest.

6. Over Targeting ? I see this problem all the time. People have a small website and they try to over target every keyword remotely associated with their website on each individual page. Each individual webpage should be targeted as much as possible. A variation of this is people try to optimize their sales page for good search engine ranking. A much better approach is optimized pages, which direct people to their sales page.

7. And of course they do a any number of things that are not friendly with search engines. (Here are just a few examples)

Like using frame pages incorrectly.

You are hosting your Web site at a free Web space provider.

Your Web site has a low link popularity.

Bonus Tip: When requesting links from other websites vary the linking text (title) you provide them, so that the linking text coming to your site isn't always the same. Think of it like this, in nature you would have a variance of linking texts. So if you do what is more natural, you should rank better with the search engines.

Nick A. James offers informative tips and information on nutrition, health and working from home. Get the Exclusive Free Report! -6 Steps to Simplify Your Life, Improve Your Health & Give You Dynamic Energy! His many years of Internet Marketing expertise puts him in unique position to help others starting a home business. For free advice, health blog, and cutting edge info contact him at: http://www.health-goji-juice.com

In The News:


Ten Ways NOT to Set Up a Website-based Service Business

1. As the first step, "Hire a web designer."First create... Read More

Writing Effective ALT Text For Images

Anyone who knows anything about web accessibility knows that images... Read More

Why Your Brick-and-Mortar Biz Needs A Website

The internet has taken over our lives with a vengeance,... Read More

Optimal Website Design

Optimal website design is the art of logical navigation.It will... Read More

Six Basic Reasons Why Visitors Stay On Your Web Site

1. The first page appears quickly.It's a good way to... Read More

Free Webmaster Tools - 7 Things Every Webmaster Needs in Their Toolbox

Webmaster tools are vital to becoming both efficient and effective... Read More

Why Do I Need A Web Site?

Even though the Internet has been around for a long... Read More

A Website Is Not Enough

Your ObjectiveYour small business needs an appealing and professional website... Read More

Using Mini Websites - Powerful Way to Direct Marketing

Mini Websites are the most powerful and cost effective solution... Read More

17 Tips to Plan a Website

Everyone wants one.Everyone wishes they knew how to make one.SOME... Read More

Increase Hits to Help Increase Your Business

In this day and age most businesses consider having their... Read More

Earning From Your Website

Before you start building your site, ask yourself "WHY?". Why... Read More

Improve Conversion Rates ? Load Times

Your site is getting traffic, but conversion rates are horrible.... Read More

50 Ways To Use Your Website

A website is the most versatile and cost-effective marketing tool... Read More

Pick Up Your Own Domain Name

Think up a name and check if yourname.com is available.... Read More

Why You Really Need Your Own Web Page In-order To Make Online Business!

How many Web Sites did you stumble over telling you... Read More

How One Word Or Even One Letter Can Boost Conversion Rates By Over 400%!

Recently I was reviewing the keyword specific conversion rate data... Read More

Three Things Every Website Should Do

When I started my company in 2002, I knew I... Read More

Database Driven Web Site - Do You Need It?

Many of site owners still don't realize all advantages of... Read More

Topics to Add When Creating an Alternate and Modern Medicine Web Directory

Alternate medicine finds its own place in the hearts and... Read More

Web Sites ? Should I Learn or not?

A common dilemma most small and medium businesses face when... Read More

1 Simple Solution to All Internet Marketers about Their Website Design Needs

It is an undeniable fact that not everybody is keen... Read More

Live Support from Your Website? Can You Do It for Free?

I'm a freelance programmer and somehow I managed to get... Read More

Get to Know People through Websites

Web sites are not just places to sell things; they... Read More

Bring Your Visitors Back Clamoring for More! Maintain and Improve Your Web Site Weekly - Part 1

80% of your Web site is Maintenance!Once your Web site... Read More