7 Reasons Why Your Small Business Needs A Web Site

Many small businesses have the misconception that their business can not benefit from a website; that websites are too expensive or that because they don't use a computer neither do their potential clients. Here are 7 reasons why your small business NEEDS a website:

1. A web site lends credibility to your small business. Consumers expect businesses to have a web site and more and more consumers are turning to the internet to research a business service or product before purchasing. If you don't have a web site you could be losing out to the competition. Even if you operate your business out of your home, a web site can help give your business a professional image.

2. Web sites are a cost effective venue for promoting your business. Many small business owners are afraid that web sites cost too much money. This is just not true ? a professionally designed web site can cost less than $100/ month. Considering you have the opportunity to reach millions of potential customers this is a cost effective method to reach your target market.

3. Web sites allow businesses to update information about their products and services quickly and easily and a web site is an effect way to communicate your schedules, events, promotions, and product and service support to your customers. It is easy to direct clients to your web site for frequently requested information like directions, payment terms or product support. Brochures, flyers and other print advertising can easily become outdated, but your web site can always carry your most up-to date information.

4. Web sites are open 24/7 365 days a year. Your customers (or potential customers) can learn about your products and services at their leisure. With the busy lifestyles most people lead, the convenience of a web site is a huge selling point when making purchase decisions.

5. Your web site (eCommerce) can act as a second location to sell your products/services. If you are a retailer, a web site gives you the opportunity to sell your products and in some cases your services to a GLOBAL market. Sometimes businesses think that their products or services won't sell online but remember people are buying cars and even houses online!

6. A Web site allows your business to showcase your work. Include image gallery or portfolio or even include testimonials about your work. Regardless what your business does you can demonstrate what makes your business special.

7. Use your web site as a tool to share information with your clients through value added services. Perhaps you own a landscape company; you can provide value added information such as bulb planting tips, or environmentally friendly ways to deal with pests.

© 2004-2005 Tanya Beaudoin o/a Office on Demand, All rights reserved. You are free to use this article in its entirety, as long as you include complete attribution, including live web site link. Please also notify Mrs. Beaudoin as to where the material will appear. The attribution should read: "Tanya Beaudoin, B.A. is a virtual assistant who specializes in e-solutions (including graphic and and web site design) and administrative support for small businesses and non-profit organizations.

Please visit Tanya's web site at http://www.officeondemand.ca for additional business related articles"

In The News:

Web Design Jobs  Southern New Hampshire University
MiBiz Growth Report: July 5, 2020  MiBiz: West Michigan Business News
Senior Web Developer  Charlotte Agenda
Jail Log: July 7, 2020  ConchoValleyHomepage.com
The Future of Web Development  Business 2 Community

Study Your Sites Performance Via Hit Tracking

Knowledge is power.And undoubtedly, it is the key to making... Read More

The Web: Your Window of Opportunity

Thinking about starting up a business? The web is the... Read More

4 Marketing Tips for Resourceful Webmasters!

The internet is a sea of knowledge. Getting your information... Read More

Make Your Web Site Stand Out

When visitors add your web site to their Favorites or... Read More

Five Steps to Create Your Software Product with Outsourcing

Many executives and investors are skeptical that software products can... Read More

Website Content & Usability

Writing for the web is totally different to writing for... Read More

Let Your Customers Redesign Your Website!

When you purchase a new item from a Yahoo! Store,... Read More

7 Killer Ways To Increase Your Online Sales

Every online entrepreneur I talk to is asking the same... Read More

Web accessibility for screen magnifier users

The needs of screen magnifier users are overlooked when implementing... Read More

Web Design for the Professional Magician Part I - Selecting the Perfect Domain Name

Selecting the Perfect Domain NameThe first issue I have with... Read More

What is Blogger.com?

In the late 1990's three San Francisco based web developers... Read More

How Disabled Users Access The Internet

In 1995 a new era of accessibility for disabled people... Read More

I Want To Be A Freelancer

So you have decided that you want to do freelance... Read More

9 Keys to an Effective Website

Many small companies choose not to invest in a professionally... Read More

Profitable Websites for Exclusive Industries

In the region where my company is located, South Bend,... Read More

Establishing Your Web Presence

Part of the success of most home-based businesses is their... Read More

How Your Own Website Helps Your Small Business Grow

What do you mean, you don't have a website for... Read More

Why You Need a Website

You hear a great deal about the Internet these days... Read More

10 Tips For A Successful Website

Have you ever thought the secret behind the success of... Read More

10 Tips For Running A Profitable Web Site

1. Address your targeted audience on your business site. Example:... Read More

Credibility - 10 Ways to Build it on Your Website

If you have your own business website and you are... Read More

10 Simple Steps: Its Magic If You can E-Mail You can Update Your Web Page Dynamically

Dynamically Update Your Web Pages Via E-MailIf you can Send... Read More

3 Ways To Increase Your Websites Conversion rate

Everywhere you look these days, people are telling you that... Read More

4 Steps to Selling More With Your Web Site

Most web sites are more like stage sets than real... Read More

Seven Daft Things Not To Do To Your Website

1. Splash pagesMost of the time splash pages are uncalled... Read More