Website For The Company Store

If your company own one or more stores, you might be wondering if it would be a good idea to have a website. You might also be wondering if a website for the company store would be profitable for your business.

Those are very legitimate questions.

I worked as a marketing director for a store for some times, and I was always harassed by salesman wanting me to by publicity for every imaginable form of paper advertising. Some offer were interesting, most were not.

Are you in the same situation?

If you are, you know how expensive paper advertising is. A simple add in the yellow pages can cost you thousands of dollars each year!

So you might be wondering if a website for the company store is a good idea, furthermore an affordable idea. And the answer is maybe.

Why? Because it depends on who you buy your website from and why.

Who should you buy your website for the company store from?

There is a large choice of company who can help you. My suggestion? Go either with a local company you personally know, or ask 3 companies for a quote and compare prices, or do it yourself.

A local company you know

This can be a great choice, because you can get a personal recommendation from a friend or a business partner. But don't fall into the "I have to buy from him because he was recommended". Do your homework first and find out if the company knows what she is doing.

Ask for 3 quotes

This is in my eye a good way to compare prices. The only important thing here is to know what you want first. If you ask quotes without detailing what you need, you will not be able to compare the 3 offers very easily.

Do it yourself

If you have the time to do it, you can use a very simple online tool and build your own website for the company store. The good side of this option is the reduced cost, because you control everything and you don't have to pay for updates. The downside however is that you need to learn how to do it. But when you compare the prices, you might decide you want to learn!

How much should you pay for your website for the company store?

Again, it depends on your budget. If you are already spending thousands of dollars in advertising each year, you might have a larger budget to put in the web. On the other had, if your company has little budget for advertising, you should pay less.

Usually, when I build a website for a company store, I charge between 1000$ and 5000$, depending on the complexity of the site. I can offer very affordable rate for small website because I use an online tool that has an unbeatable price. This allow me, for my clients who has a smaller budget, to teach them how to manage their website themselves. This way, I get them started the right way using all the knowledge I have acquired in the past few years in web marketing, usability and search engine optimization, and then I let them continue the work themselves. It is an excellent way to save when you buy a website for the company store!

Stephanie Hetu
Find more tips to help you increase your business profits at http://www.increase-profits.com. Authors can submit their articles and tips.

In The News:

KPS3 Hires Vivek Bhardwaj as Web Developer  Nevada Business Magazine

4 Marketing Tips for Resourceful Webmasters!

The internet is a sea of knowledge. Getting your information... Read More

How To Make Your Website More Successful? (Part I)

Building a website and getting it online is easy. Driving... Read More

The Secret Benefit Of Accessibility: Part 2 - A Higher Search Engine Ranking

An additional benefit of website accessibility is an improved performance... Read More

How One Word Or Even One Letter Can Boost Conversion Rates By Over 400%!

Recently I was reviewing the keyword specific conversion rate data... Read More

How Did You Get Here?

When marketing your website, it's important to know which of... Read More

Where on Earth is Your Websitee?

You've just finished congratulating your marketing team. After six months... Read More

Having a Domain Name And Web Site Gives Your Business The Key To The Door

Just like all things in life, the ways to run... Read More

12 Essential Tips to a Professional Business Website

1. Choose a big enough font size. A size 12... Read More

6 Steps To Your Own Website

A lot of people these days are interested in getting... Read More

Web Success Secret - Keep Your Visitors Interested

Visitors to your site come looking for information or solutions... Read More

Your Content for Nothing and Your Clicks for Free

The first thing my business consultant (read brother-in-law) asked me,... Read More

Ever Wondered What Challenges Other People With Their Web Site?

Have you ever wondered what challenges are faced by other... Read More

Functions and Subroutines in ASP

Functions and Subroutines in ASP If you read... Read More

Tips to Protect Your Downloads or Products

1. Upload robots.txt file in to your root directory and... Read More

Freelance Programming is Easy to Manage

There are several reverse bid freelance sites out there. Beyond... Read More

How to Build a Database Driven Web Site

If you ever want to create a state directory, article... Read More

Web Sites ? Should I Learn or not?

A common dilemma most small and medium businesses face when... Read More

3 Reasons Why You Need URL Rewriting Module To Enchance Your Web

URL rewriting are major needs for your sites that produce... Read More

What Does An Ex-Basketball Coach Know About Pulling Web Metrics?

In my previous life.....Actually, my previous JOB life, I was... Read More

Building a Web Site Requires the Right Software to Eliminate Headaches and Keep Money in Your Pocket

When most people build a web site, they think one... Read More

A Website Is Not Enough

Your ObjectiveYour small business needs an appealing and professional website... Read More

Product Promoting: Getting The Response

When you publish a content site there are times when... Read More

5 Tips For A Better Website

Having an eye catching website is great, but are you... Read More

Why Your Brick-and-Mortar Biz Needs A Website

The internet has taken over our lives with a vengeance,... Read More

Increase Your Affiliate Earnings with a Smart Webmaster Plan

Affiliate programs are a great way to earn an income... Read More