Top 5 Mistakes that May Drive Your Visitors Away in Less Than 2 Minutes

You took the leap. You set up a website to display your important message. Congratulations! As in life, first impressions are important on the web. Web researchers found that you have about 2 minutes to make that first impression a good one. Visitors will judge your site in those few seconds on its professionalism and appropriateness to what they are looking for.

In fact, a website can lose about one-third of its potential customers due to poor design, according to a recent user study conducted by Jakob Nielson, Ph.D., a principal of the Fremont Calif.- based Nielson Norman Group.

Take a long hard look at your site. Or ask a friend to give you a brutally honest review of your site. Does it pass the test of professionalism? Are the graphics of good quality and clear? Is the formatting, font size and font colors consistent throughout the site? Or does your site commit design mistakes that speak AMATEUR as soon as it loads?

There are some common mistakes website owners make that may cause visitors to leave early. Correct these top 5 mistakes to make sure your visitors stay long enough to read your important message:

Mistake #1 They use large, squeezed or out of portion graphics.

Beginning website owners mistakenly post large graphics that seem like a good idea but usually will bloat the website. Large graphics will slow your page load and turn away impatient web surfers before they have a chance to read your message. Even so, do use them for graphics and photos help illustrate your communication and sell online.

Solution: Use optimized, web-ready photos and graphics. Web Wit Tip: If a larger image is needed to help illustrate your message, add a link that says, "Click here to see larger image." That way large images that slow your page load will only be displayed by people who really need to see a larger image.

Mistake #2 They use distracting elements that blink, bounce, scroll or turn circles.

Most novice websters are sure this will get the attention of their visitors. It's true visitors may enjoy the cutesy elements or flash presentations. But they may never focus on your important message as well. Unless the flash empowers your presentation, use the adage "Less is More."

Solution: Limit or eliminate any distracting elements from your website.

Mistake #3 They use too many different formatting styles

Unless your formatting is consistent throughout your site, it will spell UNPROFESSIONAL to its visitors and may cause them to leave early. Inexperienced site owners change formatting with too many different size, colors and styles of fonts throughout the site. They create text blocks that are out of alignment.

Solution: Use a consistent style and size of text throughout website. CSS style sheets are helpful. Learn basic HTML and explore CSS style sheets; it will improve your command of webbing for profit.

Mistake#4 They use colored backgrounds and graphics that make text illegible

Some colored backgrounds, graphics or textures make it difficult to read the type on a web page. Anything that hinders the readability of your message may cause visitors to give up and leave quickly.

Solution: Choose colors that will enhance readability of your site's message. Light backgrounds with dark text improves readability of your text every time.

Mistake#5 They use mismatched graphics that are inappropriate for the content of the site.

Unseasoned site owners will sometimes use graphics or photos that do nothing to help illustrate their message. For example, they choose cutesy stars and flowers on a site selling accounting services. Look for clipart and photos that will support your important message.

Solution: Select graphics or design elements that will harmonize and illustrate your site's message. Web Wit Tip: For non-techies like the author invest in inexpensive clipart/photo sets that will enhance and help illustrate your communications. Additionally, unless you are training to become a graphic artist look for graphic programs with templates to shorten your learning curve.

First impressions are important on the web. Follow the simple design techniques above and stop turning your visitors away at the door. Use your first few seconds to impress your visitors with simple design that delivers your powerful message effectively.

©Earma Brown, 10 yr. Web Developer, Author, Small Business Owner
Helps entrepreneurs and writers with full featured hosting, domain names,websites and a host of other web solutions
eBk: Jumpstart Your Website to Success
P.O. Box 612, Wylie, Texas 75098-9998
http://www.bestarrowhosting.com
Free eZine: Web Wit mailto:[email protected]
[email protected]
877-846-9908

In The News:

This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news

Entrepreneur

Speed and Reliability are Key When Choosing an Ecommerce Web Hosting Solution
Entrepreneur
Even a one-second delay in site speed can cause a 7 percent reduction in conversion rate. If your ecommerce site earns you $100,000 a day, that one-second delay could be costing you $2.5 million a year in revenue. How fast your website loads depends on ...


Mashable

12 affordable web hosting services to help you create your first website
Mashable
It's possible to create a fully functional web presence for under $6 per month.
Liquid Web review | TechRadarTechRadar

all 2 news articles »

Economic Times

Web hosting company, GoDaddy expands to tier-2 and 3 domains
Economic Times
BENGALURU: Domain registrar and web hosting giant GoDaddy plans to expand its network of resellers and web professionals in India through a series of initiatives and localised products as it looks at tier-2 and 3 markets for its next stage of growth ...


CMSWire

6 Tips For Choosing a Web Hosting Company
CMSWire
Choosing a web hosting company is a vital phase in the launch of any digital project. With so many different aspects to take into consideration, ranging from security to up-time to support, it's difficult to sift through the thousands of web hosting ...


Business 2 Community

Website Hosting… What Is It? Why Should You Care?
Business 2 Community
It just so happens that the church I was going to, which I gave free web hosting to as part of my “tithe” decided to give somebody else access to it. They created a Joomla! Site. Don't use Joomla! And the site got hacked. It got hacked so bad that it ...


CloudLinux Releases The Resource Allocation Controls For Web Hosting Resellers For Plesk
HostReview.com (press release)
The popular Reseller Limits feature of the CloudLinux OS, the #1 OS for hosting providers, gives resellers control over end-user resources through the Plesk control panel to help boost revenues and improve the stability of servers. PALO ALTO, Calif ...


Money Magazine

I Made My First Million at 13. Here's My No. 1 Rule for Investing
Money Magazine
Becoming a millionaire by 30 is a rare enough achievement, but Michael Cammarata did it when he was in his early teens. The cofounder and CEO of Schmidt's Naturals, which makes natural deodorant and other household products, brought in over a million ...


PCWorld

Save 90% On A Lifetime Of Dragify's Website Hosting And Builder
PCWorld
If you've tried HTML coding by hand, or perhaps with a complicated design program, such as Adobe Dreamweaver, than you know that creating a professional-grade website isn't easy. Dragify has simplified the process for thousands of designers, and, with ...


London Loves Business

Cost effective web hosting packages for start ups
London Loves Business
With the rising use of the Internet, it has become an essential part to deceive newer plans for extending the customer base. With the development of sharing economy, people are focussing more on accessing online services that can be a great one both ...


Canadian Web Hosting Successfully Completes Annual SOC 2 Type ...
PR Newswire (press release)
VANCOUVER, British Columbia, April 10, 2018 /PRNewswire/ -- Canadian Web Hosting, a leading provider in web hosting, cloud hosting, and data centre infrastructure, has announced that it has once again successfully completed its annual independent audit ...

and more »
Google News

Web Hosting: Shared or Dedicated - Which Should You Choose?

Before you begin your search for a web host you... Read More

What Some Web Hosts Dont Want You To Know

Many start-up web hosts in their desperate attempt to get... Read More

How to Find a Dependable Web Host

Your new website is ready to upload, and now you... Read More

Linux vs. Windows Web Hosting, Does It Make A Difference?

One of the most confusing decisions someone new to web... Read More

The Big Secret of Fabulous and Mediocre Web Site Hosting Companies

Most web site hosting services like the one you're probably... Read More

Avoiding Bad Web Hosts

The Internet represents the most powerful communication revolution since the... Read More

Unique Features that Leading Web Hosts are Now Offering

Some web hosts are offering more than others for the... Read More

Multiple Website Hosting - Subdomains are the Answer!

Many business owners find themselves in a quandary over the... Read More

Bound To Your Old Expensive Web Host by Fear?

You're not alone! Many people are bound to the old... Read More

Attracting Extra Web Hosting Customers By Targeting Cities, i.e. New York Web Hosting

These searchers are looking for a hosting company in a... Read More

How to Choose a Hosting Web Package Cheap

If you're looking for a hosting web package cheap there... Read More

Web Hosting - Choose Affordable, Cheap Web Hosting

The Basics:Web hosting offers you the opportunity to put your... Read More

The #1 Factor New Webmasters Forget to Consider when Choosing a Web Hosting Plan

The ProblemToo often new webmasters sign-up with the first good... Read More

Web Hosting and Development

If you've ever browsed the World Wide Web and wondered... Read More

How to Get Better Technical Support

Whenever you have a technical question that needs answering, you... Read More

Website Sitebuilders: Easy to use Website builders Come with a Price

Professional web designers don't come cheap. A good web designer... Read More

How VOIP Has Helped Change Web Hosting

There is really no stopping VOIP (voice over internet protocol)... Read More

What to Look for in a Web Host

The first questions you have to ask yourself are: how... Read More

Are Free Webhosting Accounts Really Free? - 5 Critical Things to Consider Before Choosing a Free Web

Many free web hosting accounts are free to use, however... Read More

How To Choose A Reliable Web Host For Your Website

A client of mine paid for a solo advert to... Read More

Cheap Internet Hosting, Business Web Hosting - Choosing The Right Web Host Package

With literally hundreds of web hosting providers competing for your... Read More

Unlimited Wealth Creation Through Reseller Hosting

Web hosting can be an exciting business start up for... Read More

Low Cost Web Hosting Services ? Dont Forget About Uptime

Once you have your company's web site up and running,... Read More

Reseller Web Hosting - A Cheaper Alternative?

There comes a time when the internet bug hits us... Read More

The ?Website? CHECKLIST : Domains, Hosting, Web Design

This article is meant to all who already have a... Read More