Article Publishing Is A Key Component Of Internet Marketing

Frequently when I am communicating with other webmasters and I bring up the subject of writing articles, I often get a response like "I'd rather have a root canal, I just can't write", or "my spelling is horrible and my grammar is not much better". In my view, the first excuse is just a matter of attitude. The latter excuse falls on deaf ears because the major word processing programs have good spelling and grammar checking capabilities.

We're not talking about something that would qualify for the Pulitzer prize in literature, just articles dealing with a topic that may be of interest to a group of people that also may happen to have an interest in your particular business proposition or activity.

While not as dramatic as the college professor's dilemma of "publish or perish", many Internet marketers have found that the publicity and traffic that articles can bring to their websites is second only in importance to actually making sales.

When writing articles, start out by clearly defining what you want to write about. Focus on the topic and the general message that you want to communicate. Sometimes you will start with a title and expand from there and other times the title will be the last thing you develop.

Organize your material (be it knowledge, thoughts, or opinions) into a logical sequence or order. Don't try for the finished product in the first draft. Just let your mind, and words, flow and get some stuff down on paper. This may occur in a single session or, for longer articles, it may be done in several rough draft sessions perhaps broken into logical sections of what will eventually become your finished article.

Once you've completed the rough stuff, it's time to make your corrections, smooth out the rough edges, and perhaps do a little juggling in terms of organization. Run your text through the spelling/grammar checking tool of your word processor and make the appropriate adjustments/corrections.

Now that the body of text that you have created is "technically clean" from a spelling/grammar standpoint and you have satisfied yourself with the organization, its time to do the final styling or polishing to ensure readability (that may or may not be a word, but I'll claim poetic license and go ahead and use it). Read your article aloud to yourself and get a feel for the cadence or rhythm. The readability of the entire article can be influenced by changing the order of words and/or exchanging one like-meaning word for another. The final goal is to invite readership.

Many entrepreneurs and professionals use their articles as a key component in launching successful careers earning very substantial incomes. Remember, with regard to writing articles, you're better than you think you are...it's all about attitude.

Kirk Bannerman operates his own successful home based business and also coaches others seeking to start their own home based business. For more information visit his website at Proven Work At Home Business

In The News:

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Slightly More Than 100 Fantastic Articles  The AtlanticA list of nonfiction journalism from 2017 that will stand the test of time.
This Site Detects Whether Text Was Written by a Bot  FuturismTo help people determine whether or not a news article was made up by a bot, scientists built a tool that looks for signs of humanity within text.
Did a censored female writer inspire Hemingway's famous style?  The Conversation - USEllen N. La Motte's 'The Backwash of War' was praised for its clear-eyed portrayal of war, but was swiftly banned. Yet the similarities between her spare prose ...
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Behrouz Boochani's literary prize cements his status as an Australian writer  The Conversation AUBehrouz Boochani, an asylum seeker currently detained on Manus Island, has won Australia's richest literary prize. The win commands the question, 'what ...
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Former New Zealand PM denies writing article in China's official paper  ReutersWELLINGTON (Reuters) - New Zealand's former prime minister has denied writing an article attributed to her by the official newspaper of China's ruling ...
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How Writing An Article A Day Will Change Your Life (And Your Business)  Forbes NowIf you're looking for a way to improve your business, and improve yourself in the process, take the challenge to write an article every day.
'I Have Let Whitman Alone' | by Brenda Wineapple  The New York Review of BooksIn 1855 no one had yet heard anything like the raw, declamatory, and jubilant voice of the self-proclaimed “American, one of the roughs, a kosmos”—Walt ...
Meet the Guardian of Grammar Who Wants to Help You Be a Better Writer  The New York TimesBenjamin Dreyer sees language the way an epicure sees food. And he finds sloppiness everywhere he looks.
Does Journalism Have a Future?  The New YorkerIn an era of social media and fake news, journalists who have survived the print plunge have new foes to face, Jill Lepore writes.
The Secret History of Women in Coding  The New York TimesAs a teenager in Maryland in the 1950s, Mary Allen Wilkes had no plans to become a software pioneer — she dreamed of being a litigator. One day in junior ...
The Writer Anne Lamott Gets to the Happily-Ever-After Part  The New York TimesThe writer Anne Lamott recently sat in the living room of her Fairfax, Calif., house, wearing her signature dreadlocks, a loose cotton shirt and baggy jeans (skinny ...
A supposedly great article I'll never read the same way again  The OutlineDavid Foster Wallace's journalism is, in many ways, inaccurate. But he's hardly the only venerated journalist to have made stuff up.
Renowned Egyptian writer Alaa al-Aswany sued by government for DW articles  DW (English)Al-Aswany has come under fire for criticizing government corruption and nepotism. At the center of the charges are articles he wrote for DW and his latest novel ...
Read Jamal Khashoggi’s columns for The Washington Post  The Washington PostJamal Khashoggi, a veteran Saudi journalist who Turkish officials say was killed in Istanbul after walking into the consulate of Saudi Arabia, has been writing a ...
Must Writers Be Moral? Their Contracts May Require It  New York TimesWhen you see publishers and authors chatting chummily at book parties, you're likely to think that they're on the same side — the side of great literature and the ...

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