Deprecated: mysql_connect(): The mysql extension is deprecated and will be removed in the future: use mysqli or PDO instead in /home/a26f9f83/public_html/articles/includes/config.php on line 159
How To Write Effective And Unique Articles That Are Optimized for the Search Engines > NetSparsh - Viral Content you Love & Share

How To Write Effective And Unique Articles That Are Optimized for the Search Engines

It is a well known fact that writing, distributing and posting articles to various location on the web is an extremely effective way to generate targeted traffic and establish yourself as an experienced marketer in your field. Unique articles that help solve the reader's problems, assists the reader in advancing their marketing acumen, or otherwise generally inform tend to stay posted on many web sites throughout the Internet and usually generate targeted traffic for the writer.

In order to further maximize the benefits of writing and posting unique articles, it makes good business sense to optimize the articles so the search engines list the URL's associated with those articles on search engine results pages (SERP's). Ideally, you'd like to see your article URL on the 1st page of the SERP's so you can capitalize on the free and targeted traffic from these listings.

So, what type of strategy can be utilized to optimize your articles for the search engines?

There's quite a few different ways but here are some tactics that you may want to use:

Article optimization tactic 1: Choose keywords that complement your USP and name your article page accordingly. When choosing keywords that will be the central theme of your article, it is necessary to define what your article will be about, who the information in the article will benefit, and how it will tie into your USP before choosing your keywords. After you've thought through this, then come up with a list of keywords that will be suitable as the central them of the article.

Next, decide which keywords you will center your article around based on the number of searches that keyword gets per day and by assessing how much competition there is for that keyword phrase. Once you have chosen your keyword phrase for the article, name your page.

Example: If 'green widgets' is the keyword you wish to base your article on, you may want to name your web page 'greenwdgets.htm' or 'greenwdgets.html' or 'greenwdgets.shtml'.

Article optimization tactic 2: Utilize keyword in the title tag. Utilize your keywords that you've chosen for your article in the title tag of the web page.

Example: Green Widgets | The best green widgets available

Article optimization tactic 3: Utilize keyword in headline tags. Using keywords in headline tags will increase rankings of your web pages.

Ideally you would use the keywords as the headline, but usually this doesn't look natural.

Keep the h tags before and after the entire headline.

Example:Green widgets: We have the most affordable and powerful green widget available anywhere, guaranteed!

Article optimization tactic 4: Utilize keywords in the 1st sentence of the initial paragraph. This an easily be accomplished and still make the paragraph read well and in a natural sounding tone if read back. Remember that you want your reader to feel like they are being talked with not "at" and you want your reader to not realize that your placement of your keyword phrases might be planned.

Article optimization tactic 5: Utilize keywords in text with appropriate keyword density After you write your article, you can easily edit to try to obtain the best keyword density for the search engines you'd like to target.

Google's optimum keyword density is between 1.5% to 2.5% keyword density at the time of this writing.

Once you have the article written you can use GoRank's keyword optimization tool (http://www.gorank.com/seotools/) to check what the keyword density is of the text of the article so you can edit accordingly.

Remember, you don't want to 'stuff' the page with your chosen and targeted keyword phrase but you do want to make sure that you utilize your keywords when you can up to the required amount for the desired keyword density.

Article optimization tactic 6: Bold or italicize keywords in text. When bolding and italicizing your keywords in your articles, it isn't necessary to bold and/or italicize every keyword phrase. When the reader comes across bolded and italicized words they add emphasis to the text at the time they read those words. So you should use your best judgment as to what looks right and 'reads' right when you edit your article.

One key item to remember to write naturally so you get your message across in a human manner.

You want the reader to click to your link at the end or in the body of the article and the more human and conversational your article comes across, the more likely that the reader will travel to the URL you'd like them to see. Some marketers write their articles without search engine optimization in mind and then go back and edit them for the search engines.

After your article is optimized, do all you can to get it posted to other web sites so the number of relevant links pointing to that article is heightened. If you get your article posted to some of the heavier web sites that post articles and have the correct categories where your article will fit, the faster your article URL will get indexed by the search engines.

Be humble, work hard, work smart.

Karl Augustine Author, "9 Deadly Mistakes To Avoid...",
SEO enthusiast, niche web site builder.
GET preferred status now!

Make Money With Keywords

In The News:


The Atlantic

A World Without Work
The Atlantic
Futurists and science-fiction writers have at times looked forward to machines' workplace takeover with a kind of giddy excitement, imagining the banishment of drudgery and its replacement by expansive leisure and almost limitless personal freedom.


Bitcoin News (press release)

Y'alls Platform Allows Article Monetization Using Lightning Network Micropayments
Bitcoin News (press release)
If an individual wants to write an article and then publish it, the user must pay 0.01 cent in bitcoin which gets processed using LN micropayments. After writing a complete draft, a user presses the “Publish Article” tab and the website issues an LN ...

and more »

Indiana Gazette

Purchase Line: Writer gains experience covering football for website
Indiana Gazette
Since the beginning of the football season, senior Sadie Jobe has been writing for a website known as WesternPAFootball.net. Jobe was given the opportunity by family consumer sciences teacher and newspaper adviser Jessica Subich when she received ...


Entrepreneur

10 Tips to Find a Good SEO Writer - Entrepreneur
Entrepreneur
Make sure your SEO writer has these characteristics or your new content could do more harm than good.

and more »

Slate Magazine

Keep Your Money, Trump
Slate Magazine
As I've discovered after 16 years of meeting and writing about military families from all of the service branches, matter-of-fact, practical discussions between newlyweds about one partner's death and how it might be handled are nothing unusual. Before ...

and more »

New York Times

In Italian Schools, Reading, Writing and Recognizing Fake News
New York Times
“They use the term Great Powers, never specifying who those powers are,” said Mr. Biondo, who has recently written a book, “Supernova: How Five Star Was Killed,” with another party defector. “It is a mantra.” Ms. Boldrini, sponsor of the new student ...


Ahmedabad court bars The Wire from writing on Jay Shah's businesses, website says it will challenge 'gag order'
Firstpost
After BJP president Amit Shah's son Jay Shah filed a defamation case against The Wire for publishing a report on alleged financial irregularities in his company, an Ahmedabad court on Monday barred the news website from writing any more articles on his ...

and more »

The Conversation AU

Why marking essays by algorithm risks rewarding the writing of 'bullshit'
The Conversation AU
Kai Riemer does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.


The Week Magazine

Dan Brown is a very bad writer - The Week
The Week Magazine
Official site of The Week Magazine, offering commentary and analysis of the day's breaking news and current events as well as arts, entertainment, people and ...

and more »

snopes.com

Bernie Sanders' 1972 Essay on Rape
snopes.com
Do you know why the newspaper with the articles like 'Girl 12 raped by 14 men' sell so well? To what in us are they appealing? Sanders Sanders then goes on to explain his ideas about gender roles and eventually gets at a sharper point — that ...

and more »
Google News

Copywriters and Article Marketing: What Should You Write?

So you've decided to market your home-based copywriting business through... Read More

How To Massively Multiply Your Web Exposure AND Position Yourself As An Expert

What's the quickest, easiest way to get exposure for your... Read More

Article Math: A Multiplying Effect!

Writing for the internet requires that you create a large... Read More

A Writers Glossary (Part Two)

Find definitions from H to P... ~~~~~~~~~~~ H ~~~~~~~~~~~ Haiku... Read More

Content and Articles to Improve Revenue

It is important for all webmasters to realize that if... Read More

Article Writing: 10 Easy Ways To Generate Highly Read Article Ideas

If you're writer, I am sure sometimes you may have... Read More

Article Marketing Keyword Parrots and Linking Fanatics in Web Content

It's stunning sometimes how far article marketing has come over... Read More

Think Bigger When Doing Article Marketing

You've already agreed that putting some of your best articles... Read More

Why Writing Articles Is Much Better Than Search Engine Optimization

This article is dedicated to those who are afraid to... Read More

Top Ten Ways to Format and Leverage your Articles Success - Part 2

You want your business to be noticed by thousands daily.... Read More

The Real Reason You Should Be Marketing With Articles

Article marketing has become very popular of late, especially with... Read More

Promote Your Home Business with Keyword Rich Articles

Do you wonder what easy, cheap, and fast way you... Read More

Promote Easily With The Two-Step

Here's a really simple way... to promote your online business... Read More

How to use Articles to Boost Your Online Presence

Writing articles is one of the best ways to get... Read More

50,000 Articles Indeed

How is it possible to turn an idea into the... Read More

Need a Great Idea? Feed Your Brain

A lot of great ideas happen when two or more... Read More

Article Marketing & Copywriting Secret: How To Make Your Article TITLE Sell

Most authors are wasting their time producing dozens to hundreds... Read More

Interviews with Well-Known Ezine Writers #3: - Shelley Lowery

MS: Shelley, you're an excellent person to talk to about... Read More

Article Writing Made Simple

A great way for self employed professionals to enhance their... Read More

The Online Writing Business Requires Constant and Regular Writing

Many writers do not understand that the online writing business... Read More

5 Plus One Internet Marketing Strategies to Improve Article Quality to Increase WebTraffic

Writing quality articles is time consuming for the very best... Read More

Writing Articles To Build Your Online Presence - A Beginners Guide

One of the most effective (and free!) ways to get... Read More

Wise Article Marketing Strategies

If you are an article writer, you may have been... Read More

An Easy Way to Write An Article: Get Someone Elses!

Every successful website needs to be, what the experts consider,... Read More

Artricle Writing and Promotion: Your Fast Track to Profits

Writing articles, and promoting them for publication, is one of... Read More