Financial Planners Publicity - Increase Your Search Engine Ranking with Web Articles

The goal of free publicity is to get your name in front of as many people as possible. So if you write an article, don't bury it on your web site.

Why hide it? You want as many eyes as possible to see your intelligent professional advice. So offer that article to other web sites.

Articles you author that appear on someone else's web site ? a professional association's, another organization's, your target market's news and resource sites ? are powerful publicity tools. Get on them. When prospective clients find your article on someone else's site, you can drive them right over to your site by telling them they will find deeper information there.

Not only does having articles on other web sites bring web users directly to your site, it also helps improve your search engine ranking. The major search engines now rank sites based on how many other sites link to it. The more places a link to your site appears, the higher you will appear on the search engines.

I've gotten to the top of a search engine search page on the strength of just one article linked to my site. So many people search for services on the Internet now, anything that pushes you up the rankings is a major marketing boon.

Ned Steele works with people in professional services who want to build their practice and accelerate their growth. The president of Ned Steele's MediaImpact, he is the author of 102 Publicity Tips To Grow a Business or Practice. To learn more visit http://www.MediaImpact.biz or call 212-243-8383.

In The News:

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Harness the power of groups to beat the 'PhD blues'  Nature.comDoctoral students can use writing meet-ups to overcome isolation and depression — and boost their motivation, says Karra Harrington.
Is Bitcoin Creator Writing a Book? Cryptic Note Indicates Yes  BloombergIs the unknown creator of Bitcoin writing a book about it? That could be concluded from a cryptic message posted Friday at a website possibly linked to Satoshi ...
Write fiction to discover something new in your research  Nature.comCreative writing can help you to approach your science from a completely different perspective — and boost its impact, says Amanda C. Niehaus.
New York Mag Article Calls Priyanka Chopra 'Global Scam Artist' for Marrying Nick Jonas  News18The Priyanka Chopra-Nick Jonas wedding may have wound up but the buzz generated by the big fat Indian wedding refuses to die down not just at home but ...
Over 1000 Writing Prompts for Students  New York TimesOf all the resources we publish on The Learning Network, perhaps it's our vast collection of writing prompts that is our most widely used resource for teaching ...
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RCNi guidance on writing and submitting articles for publication  RCNiHere at RCNi, we aim to inform and to encourage critical reflection among nurses by publishing articles that have clear implications for practice.
Black Male Writers for Our Time  New York TimesThese 32 American men, and their peers, are producing literature that is essential to how we understand our country and its place in the world right now.
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You're Not a “Grant Writer”  The NonProfit Times“The terms grantwriter and grantwriting are ubiquitous,” according to Barbara Floersch of The Grantsmanship Center in Los Angeles, Calif. “But they're not right.”.
We thought the Incas couldn’t write. These knots change everything  New Scientist NewsA lost language encoded in intricate cords is finally revealing its secrets – and it could upend what we know about Incan history and culture.
Writers/Photographers guidelines :: Earth Island Journal  Earth Island JournalWriter's Guidelines. Earth Island Journal is always looking for compelling and distinctive stories that anticipate environmental concerns before they become ...
From punishing to pleasurable, how cursive writing is looping back into our hearts  Washington PostA new generation discovers the tactile joys of an old-school lost art.
Narendra Modi thanks Portuguese PM for writing article on Independence Day  Mid-DayI thank Mr. Antonio Costa, the Prime Minister of Portugal for penning a wonderful article on the occasion of India s Independence Day, in one of Portugal s ...
Why you should read this article slowly  The GuardianAmid fears of shrinking attention spans, it's time to stop skimming our screens and try slow reading – it is rich in rewards.
A physicist is writing one Wikipedia entry a day to recognize women in science  CNNWhen she's not working in a physics lab, one London researcher is making sure women in science get the recognition they deserve.
What I Learned By Writing 500 LinkedIn Articles  Forbes NowI joined LinkedIn in the very early days, but then went years without getting a single piece of business from the social network. Fortunately, this changed when I ...
Technical Experts Need to Get Better at Telling Stories  HBR.org Daily“If only we could tell our stories better,” is a refrain I hear often from people I work with in the science and technology community. And I understand why.
How this 25-year-old freelancer made $150,000 in 6 months off Fiverr  CNBCFor this millennial, what started as a simple side hustle has blossomed into a six-figure business on freelancer platform Fiverr.
10 Tips for Successful Grant Writing  The Chronicle of Higher EducationHow to write a grant proposal that has the best chance of getting approved.

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