What you Dont Know About Book Publishing Can Cost You

Dream that your book can be a number one best seller? Read books or visit Web sites that say they have your answers? -- All you need to do is get their program, follow their advice, and the world is yours. Or, you think I'll write it, but someone else can market and promote it. And that would be who? Publishers certainly don't promote unknown authors.

Which author are you?

1. Individual dreamer. Naive, you don't know what makes a saleable book, nor want to promote it. You often contact the Print on Demand companies who charge little on the front end, but over price your book and overcharge for your wholesale copies too. They make money. The author doesn't.

2. An unknown seeking prestige writer. You know your book can beat the odds. You write a longer book like winners in your field, chase the traditional publishing dream so you will be respected, get on Oprah, and get a big agent/publisher deal.

Think again. These businesses accept 1-2% of the top submissions. Unless you are famous, you will miss out and spend a lot of time and money trying to get their attention. Check with other authors whose publishing adventure went south. Know that even if you get on the shows, you don't get a guarantee of selling books. In two years, one client went broke getting ready for Dr. Phil's show (printed 20,000 books) and when he got on, he didn't have enough money to write a good sales page for Phil's Web site that was only up two weeks.

3. A businessperson who wants their book to brand their business and attract higher paying clients. You may want a publisher for prestige, but some of you will opt for a self-publishing approach where you will make all the profits. You know no one else will do it for you, so you spend time and money on learning how to write a saleable book as well as promoting it--especially Online.

4. An open-minded savvy person who knows there are multiple ways to write and publish a saleable book. You can leverage your success writing a print and eBook, and learn how to connect with the huge, Online audience, ready to buy books conveniently and fast on many topics.

You don't have to publish the slow, hard, alone way. Educate yourself on self-publishing and its rewards that give many an author/business person like myself a healthy income.

Judy Cullins ©2005 All Rights Reserved.

Judy Cullins, 20-year Book and Internet Marketing Coach works with small business people who want to make a difference in people's lives, build their credibility and clients, and make a consistent life-long income. Judy is author of 10 eBooks including Write your eBook or Other Short Book Fast, Ten Non-Techie Ways to Market Your Book Online, The Fast and Cheap Way to Explode Your Targeted Web Traffic, and Power Writing for Web Sites That Sell. She offers free help through her 2 monthly ezines, "The BookCoach Says...," "Business Tip of the Month," blog Q & A at http://www.bookcoaching.com/opt-in.shtml and over 170 free articles.

===============
Email her at [email protected]. Phone: 619/466-0622 -- Orders: 866/200-9743

In The News:

Opinion | Why I Write  The New York Times
Write-in for Chalich  The Spokesman-Review

Dont Get Burned: Evaluating Script Writing Contests

Hundreds of writing contests tempt screenwriters with the lure of... Read More

Starting a Freelance Writing Career (or How I Sifted Through the Muck and Found My Way)

So, the decision is final. I am a writer.Actually, I... Read More

Using Technology to Improve Your Final Draft

One Saturday afternoon, I sat in a packed conference room... Read More

Before You Write Your Book, Organize Its Parts - Part 1

If you are a serious writer who wants to publish... Read More

Mexican Living: Lets Be Perfectly Clear

Readers often send me interesting and exciting e-mails about the... Read More

Write For Yourself First

It would be very selfless or noble of me to... Read More

Frequently Asked Questions from Writers

1. What Is A Premise?A premise is the point you... Read More

Top 5 Rules of English Grammar

Communication is effective when we follow certain rules. These rules... Read More

How To Stay Fit While Writing

Day after day, writers tend to sit for hours writing... Read More

How to Write a Short Story

Everybody knows writing a story is not easy. Like the... Read More

8 Quick Tips on Creating Vivid, Memorable Characters

These 8 tips on using characters in your stories will... Read More

Write On! - Key Components of Successful Business Communication

Written communication is often the first impression you make on... Read More

To Write Successful Business & Academic Communications, Learn the Architecture of a Story

Human beings seem to be born with a gene for... Read More

Writing For Free: When & When Not to Do It!

Right off the bat, I want to say that there... Read More

The Many Paths to Plotting

For several years before I left teaching to write full... Read More

71 Ways For A Writer To Make Money

There are so many ways for writers to make good... Read More

Learn How To Write Poetry!

A poet isn't born; you must work at crafting your... Read More

Six Tips for Submitting Fiction - if you want it to get published

You can learn a lot about what it takes to... Read More

Open a Vein

If you want to be a writer, you must write... Read More

Making The Time To Write That Novel

Finding the time to write a novel is one of... Read More

What You May Not Learn In College... (Part Two)

If you become a writer for any publication, private business,... Read More

Do You Plot With Your Character In Mind?

Creative Writing Tips ?You are plotting the story. You write... Read More

The Writer and the Web

If your dream is to get published, the chance is... Read More

7 Ways to Turn Readers Into Friends

Back in my school days, if the teacher demanded a... Read More

Creating Great Business Correspondence

Obtaining the skills for writing good business correpondence is important;... Read More