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New Age Media Concepts issues its first article of many that will focus on the advertising and marketing industry. "If a young man tells his date she's intelligent, looks lovely, and is a great conversationalist, he's saying... Read More
Question: What do you think the most important part of any ad is? Your company name? Your telephone number? Your offer? Look at your own advertising. What stands out? What is in the largest print? If it's your company name or logo hold out your wrist so I can whack... Read More
We already know this from our history books. If you want to make money today, you must first look back in time to the first time in history that a large portion of our country all tried to get rich at the same time in the same place. The first... Read More
If you are an ardent web surfer and MLMer like I am, then I am sure you would have seen the sales pitch "Give away free broadband and earn £27 GBP each time". Depending on which side of the fence you are, this product is either God's gift to freebies... Read More
You may be aware that in a basketball game the assistant coaches keep an almost unending list of personal statistics for each player. Rebounds, assists, points, minutes played, etc. Why is that? Because they know that these individual statistics all add up to the bottom line. The final score.... Read More
Probably the most interesting thing about brochures and leaflets is that they're seldom read in what we've come to know as the right order - as you would read a book. Rather in the same way that many people read magazines in dentists' waiting rooms, they will flick through brochures... Read More
Have you ever had to distribute door-hanger advertisements for your business? Have you ever employed door-to-door sales techniques to increase your brand awareness? Have you ever had to walk mile-after-mile repeating the sales pitch, over and over? Have you ever had to stand outside of an arena event and pass... Read More
Banner advertising is an effective way of getting your advertising message seen on the Internet. Banner ads should not be your only online form of advertising, but they are an essential part of your online advertising mix.This article assumes that the reader knows what a banner ad looks like, but... Read More
If you have been following the recent advertising news you will notice that more and more major advertisers are looking to smaller ad agencies to handle their campaigns.Is it because they feel bad? Is it because they are cheaper? Or is it because they see the level of creative talent... Read More
I was in the fine city of Chicago this week to speak at a marketing conference. And I learned some interesting things: 1 - Traffic in Chicago is much worse than the allegedly bad traffic in Atlanta where I live. We left the hotel downtown at 3 p.m. and were... Read More
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Wide range of electronic Key venues around the globe has... Read More
Yellow Pages advertising is one of the most popular forms... Read More
Many of the most memorable ad campaigns around tend to... Read More
Use This Quick 3-Question Evaluation Process, So You Can Be... Read More
Many home improvement contractors attempt to use advertising to expand... Read More
Advertising is not for every company. But some require it... Read More
Many business organizations that needs to disseminate late-breaking information to... Read More
When you read the newspaper, do you read advertisements as... Read More
Quality Care Options is an established company advocating for the... Read More
In the world of advertising there are many forms of... Read More
Most brochures that businesses put out today end up doing... Read More
A correspondent to AdBriefing, my monthly newsletter, has posed a... Read More
Make a list of everything you think should be included... Read More
I hear it often, "advertising in the Yellow Pages directory... Read More
Using flyers is one commonly overlooked method of advertising offline.... Read More
Buyers Don't Rely on the Yellow Pages Like They Used... Read More
Many prospects skim through catalogs and brochures, glancing at the... Read More
When used effectively, classified ads can be one of the... Read More
Is fear of failure an issue when you commit valuable... Read More
Many groups like the Chamber of Commerce, ASB at the... Read More
Here's a fascinating idea.. Having noticed that there always seemed... Read More
All sales begin with some form of advertising. To build... Read More
Now that you've had colorful new business cards printed, and... Read More
"Do we need to cast a voice-over talent for this... Read More
The most basic answer is the same answer as to... Read More
Here's a great lesson that applies to direct mail. Ready?... Read More
Media Planning for SmartiesYou say you're ready to advertise. How... Read More
So you've decided to run a print ad in your... Read More
The most important aspect of any business is selling the... Read More
Have you ever wondered why your perfectly fine classified ad... Read More
Most brochures that businesses put out today end up doing... Read More
1. You can get ad copy ideas by studying similar... Read More
What is it about magnets that draw people to leave... Read More
The most basic answer is the same answer as to... Read More
You offer a reliable, quality service. You know that if... Read More
Many prospects skim through catalogs and brochures, glancing at the... Read More
From meager beginnings in 1920, radio has grown with us... Read More
Oh Grand and Glorious Southern Guru, I am perplexed. What... Read More
In part one of this article we discussed the importance... Read More
Did you know generating positive media coverage is four times... Read More
What many may consider the most important part of advertising... Read More
There have been several ads promoting books and reports on... Read More
Over the 32 years I've been involved in sales, marketing... Read More
Do you know how to design and deploy a marketing... Read More
Since most of us are always online and our business... Read More
Well, Super Bowl XXXIX is history. Too bad for the... Read More
In the sign industry we commonly refer to the material... Read More
Doesn't that just grab you by the eyeballs and make... Read More
Probably the most interesting thing about brochures and leaflets is... Read More
MANY INDIVIDUAL ELEMENTS COME INTO PLAY MAKING A SUCCESSFUL AD:... Read More
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