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Advertising For The Long Haul and Not the Short Term Gains
New Age Media Concepts issues its first article of many that will focus on the advertising and marketing industry. "If a young man tells his date she's intelligent, looks lovely, and is a great conversationalist, he's saying... Read More
Why Most Advertisements Stink!
Question: What do you think the most important part of any ad is? Your company name? Your telephone number? Your offer? Look at your own advertising. What stands out? What is in the largest print? If it's your company name or logo hold out your wrist so I can whack... Read More
Wheres Me Pot of Gold and Lucky Charms?
We already know this from our history books. If you want to make money today, you must first look back in time to the first time in history that a large portion of our country all tried to get rich at the same time in the same place. The first... Read More
Juice - Scam of the Decade or Opportunity of the Century
If you are an ardent web surfer and MLMer like I am, then I am sure you would have seen the sales pitch "Give away free broadband and earn £27 GBP each time". Depending on which side of the fence you are, this product is either God's gift to freebies... Read More
What?s the Score?
You may be aware that in a basketball game the assistant coaches keep an almost unending list of personal statistics for each player. Rebounds, assists, points, minutes played, etc. Why is that? Because they know that these individual statistics all add up to the bottom line. The final score.... Read More
How To Write More Powerful Brochures, Leaflets, And Catalogues
Probably the most interesting thing about brochures and leaflets is that they're seldom read in what we've come to know as the right order - as you would read a book. Rather in the same way that many people read magazines in dentists' waiting rooms, they will flick through brochures... Read More
Localized Advertising ? Door-to-Door Ad Distribution on the Fly!
Have you ever had to distribute door-hanger advertisements for your business? Have you ever employed door-to-door sales techniques to increase your brand awareness? Have you ever had to walk mile-after-mile repeating the sales pitch, over and over? Have you ever had to stand outside of an arena event and pass... Read More
Understanding Internet Banner Advertising
Banner advertising is an effective way of getting your advertising message seen on the Internet. Banner ads should not be your only online form of advertising, but they are an essential part of your online advertising mix.This article assumes that the reader knows what a banner ad looks like, but... Read More
In Advertising Bigger isn?t Always Better
If you have been following the recent advertising news you will notice that more and more major advertisers are looking to smaller ad agencies to handle their campaigns.Is it because they feel bad? Is it because they are cheaper? Or is it because they see the level of creative talent... Read More
Marketing Lessons I Learned in Chicago this Week...
I was in the fine city of Chicago this week to speak at a marketing conference. And I learned some interesting things: 1 - Traffic in Chicago is much worse than the allegedly bad traffic in Atlanta where I live. We left the hotel downtown at 3 p.m. and were... Read More
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Why Your Ads Aren?t Working
The president of a manufacturing company recently asked me, "Why... Read More
Small Cards, Big Ideas: Alternative Uses for Business Cards
Aggressive business card marketing isn't about handing your business cards... Read More
If You Invest Money on Advertising, then You could Save Thousands through this Simple Little Secret
A few years ago, I analysed the statistics of where... Read More
A Quick And Easy Way Of Getting More Customers From Every Single Ad You Write... Guaranteed!
FACT: Most people don't spend anywhere near enough time on... Read More
I Dont Want to be Different
To succeed in today's crowded marketplace where most of the... Read More
Do I Need Raised Letter or Full Color Business Cards?
If you've been searching around for business cards that will... Read More
Unlock The Power Of Online Groups
Yahoo Groups: I see countless marketers on shoestring budges turn... Read More
Magnetic Signs: Where Do They Work Best?
Recently, a woman called to ask about replacing a magnetic... Read More
Effective Promotions Through Local Classified Sites
Today's online marketplace is extremely competitive. People want to market... Read More
How To Create Instantly Compelling Ads Every Time
Use This Quick 3-Question Evaluation Process, So You Can Be... Read More
Consider These Pressing Facts Before You Renew Your Yellow Page Ad
Your Yellow Page Ad Deserves More than 10 Minutes of... Read More
6 Ways To Get More Sales From Your Advertisement
To bring great sales success, a great advertising technique is... Read More
3 Things Every Yellow Pages Advertiser Needs to Know
Too many business owners and marketers know that Yellow Pages... Read More
The $500.00 A Month Plan
One way to make extra money or start a... Read More
Present Your Product On A TV Show for FREE
Would you like to get your new or existing Internet... Read More
How to Get People to Read Your Ads Like CRAZY!
Rule One :- The HeadlineThe headline should summarize the whole... Read More
Harness the Power of Direct Marketing - More Small Business Power Tools
One of the most powerful tools available to small businesses... Read More
Localized Advertising ? Door-to-Door Ad Distribution on the Fly!
Have you ever had to distribute door-hanger advertisements for your... Read More
Cinema Advertising is Big Business, So Mergers are a Natural
Cinema advertising has always been an effective marketing tool for... Read More
Testimonials Convert Prospects Into Buyers
Big businesses get instant credibility with their well-known company name... Read More
How To Use Pictures To Immediately Start Increasing The Response Rates Of Your Marketing
There should only be one, over-riding reason why you're doing... Read More
How To Make Your Yellow Page Ads Work
I hear it often, "advertising in the Yellow Pages directory... Read More
Classified Ads That Get Results
Classified ads do not have the big market appeal that... Read More
Advertising Headlines and How to Write Them
1. Attract prospects with your headline Use your headline as... Read More
Scrolling LED signs
Scrolling LED signs is type of LED signs that displays... Read More
Radio Interview 101
Different Types of Station ContactReaching radio hosts (for the purpose... Read More
Is Your Yellow Pages Ad Putting Cash in Your Pocket... or Sucking Cash Out?
Any idea? It's a question that more than a few... Read More
Business Ideas: 5 Uncommon Ways To Generate More Online Business
Sometimes, it is not an obvious business idea that will... Read More
The Internet and Beyond - 12 Tips on Writing Better Brochures
Every year thousands of online businesses fail. None of them... Read More
Does Your Brochure Pass the Test - Or is It Headed for the Trash? Part Two
In part one of this article we discussed the importance... Read More
Using The Popularity of Celebrities and Currrent Events to Promote Your Business
In this article, we want to explore the idea of... Read More
Change, or Reinforce?
Do you know about the distinction - and it's a... Read More
Moving Message Board
Moving message boards are used in the areas where continuous... Read More
A Lesson In Advertising From The Eighteenth Century
Back in the 1760s, the great Dr Samuel Johnson delivered... Read More
Womentisements
The unnecessary and extensive use of female models in advertisements... Read More
Choosing a Print Mail Dealer
"Print & Mail is a type of service that... Read More
Advertising - Should You Be Advertising Your Services?
You offer a reliable, quality service. You know that if... Read More
Advertising 101
Advertising has truly become a part of all of our... Read More
If You?re Tired Of Adverts That Don?t Work And Letters That Don?t Sell, Then You Must Read This
Over the 32 years I've been involved in sales, marketing... Read More
Make Your Business Cards Work
What's the cheapest, most under-used marketing tool you have?The answer's... Read More
Constructing Business Advertisements
What many may consider the most important part of advertising... Read More
A Quick And Easy Way Of Getting More Customers From Every Single Ad You Write... Guaranteed!
FACT: Most people don't spend anywhere near enough time on... Read More
How To Tell If An Advertisement Costs Too Much
People say it all the time: "This advertising costs too... Read More
Create Your Own Business Cards, Part 1
In this lesson, we will create a business card, using... Read More
Promotional Vehicles
It is difficult to miss a Hummer, but how many... Read More
Custom LED Display
Custom LED Display, as the name specifies, facilitate control anything... Read More
The TV Shoot, The Spoiled Brat, And A Painful Lesson
It was two days before our shoot. I was in... Read More
The First UK Man To Become a Human Billboard an Interview
Advertising on humans using tattoos is rapidly kind of freak... Read More
9 Tips for Better Billboards
It is a given that billboard advertising "outdoor" is not... Read More
Indoor LED Displays
To promote the audience, staff, customers and other people the... Read More
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