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If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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After over thirty years advising small business it still comes... Read More
How many "get rich schemes" have you joined? Or have... Read More
If small business had no important outside audiences, it wouldn't... Read More
Introduction: This article is written as a general discussion on... Read More
Where do you find more customers?How do you compete with... Read More
The efficiency of debt collection is the difference between a... Read More
That's right are you making enough mistakes in your... Read More
Do you know what your genius work is? It's the... Read More
I've got good news and bad news. The good news... Read More
Outsourcing is the strategic use of outside resources to perform... Read More
Boston itself covers 50 square miles of concrete and traffic,... Read More
Do you sometimes find yourself just going "through the motions"... Read More
Financial Consultants are one of the fastest growing industries today.... Read More
While driving through Pennsylvania farmland, you have probably noticed an... Read More
Some of the greatest words of wisdom for any man... Read More
Rule 15C211Under SEC Rule 15C211, a U.S. securities broker or... Read More
Car Wash Crime in the Hood. Apparently not everyone is... Read More
If you own a small business, you should know that... Read More
My clients and many of my readers are small and... Read More
A suggestion box is a really good idea for your... Read More
It's obvious when a small business has accepted the fact... Read More
The FTC Franchise Rule maybe changed, as the Federal trade... Read More
If you are looking for a way to own your... Read More
Quality control in franchising companies is paramount and all franchising... Read More
Forget everything you've ever heard about the U.S. Small Business... Read More
To maximum potential profits and dollars in a mobile washing... Read More
It is an American dream to own a business. But... Read More
Are you a motivational speaker who consistently gets rave reviews... Read More
The Franchise Group at the Federal Trade Commission in all... Read More
Here are some useful tips on what to consider before... Read More
How to do itPeople skim through newspapers and magazines and... Read More
Under the Securities Act of 1933, any offer to sell... Read More
Are you a small business owner who wants to expand... Read More
Am I the only one that does not have an... Read More
Now that winter has passed, the annual ritual of spring... Read More
While driving through Pennsylvania farmland, you have probably noticed an... Read More
Car Wash Crime in the Hood. Apparently not everyone is... Read More
It behooves every professional mobile auto detailer to stay up... Read More
When you awoke this morning, you found yourself buzzing with... Read More
At one point or another, almost every business runs short... Read More
If you own a mobile truck washing, pressure washing or... Read More
During the California Recall Election, I was very interested. Without... Read More
There have been many great points raised on both sides... Read More
Many companies wish to expand and a few wish to... Read More
What is the best time to expand a mobile car... Read More
If you're an entrepreneur responsible for your own small business... Read More
Sometimes the simple businesses are the ones, which make good... Read More
Aside from the fear of losing a spreadsheet or research... Read More
As small business owners we're in business to make money... Read More
Last week we discussed the importance of performing an autopsy... Read More
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