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If I had $1.00 every time I heard someone say " I don't like change or, change makes me uncomfortable" I'd be a millionaire. Some people thrive on change ? they love it and even create more of it. Others view change with anxiety and resistance. So often, we don't... Read More
You've heard marketing and advertising gurus quip, "Sell the sizzle, not the steak." Advertising initiatives best reach their target audience with benefits and the "wow" effect, not the value or features of their product or service. This may work well to get customers in the door. But once they're in,... Read More
Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps. Provide spectacular customer service -- every time. Have a friend or colleague visit your business and provide feedback from a customer's perspective. This person should be unknown by your staff and willing to provide... Read More
Buyers want both online and local information about where to buy Most small businesses are local in nature, serving people who live nearby. Their customers found them through traditional methods like the Yellow Pages or newspaper ads. So far, the Internet hasn't figured prominently in their marketing efforts. That's about... Read More
Search Engines account for almost 90% of all web traffic!In the Offline world its all about "location, location, location."Put your business were people crowd around and your set. Have your products ready and benefit the rewards.Online, small businesses fail to act on the fact that the fundamental reality of how... Read More
When you feel like you're always busy working on your business, but not getting where you want to go, it can be frustrating trying to figure out how to get your marketing on track. It can easily become a "not seeing the forest for the trees" feeling.Here are three big... Read More
In the book Women and Small Business author gives all the guidelines and tools need to start, operate and succeed in a business of their own. In the mentioned book she tried in the fist part to explain how has changed the role of women in the world along centuries.... Read More
If you discovered the bottom line in your business depended on the organization in your office, your reaction could range from complete composure to sheer terror. Organization certainly has an effect on your bottom line ? and just as significantly ? on your peace of mind. For the small business... Read More
There have been many great points raised on both sides of this discussion. In order to make a final decision, we must look at how the business world is moving and at the purchasing patterns of the consumers who will be utilizing your services.The Internet has changed the way people... Read More
No matter what kind of small business you have, you need read these "small business survival tips" which will help you to succeed. You may be in Internet business, traditional business, or you may be a local merchant with 150 employees; whichever, however or whatever--you've got to know how... Read More
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With the massive explosion of start-ups and home businesses developing,... Read More
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Passion. Passion alone can make your business successful. As an... Read More
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IntroductionIt is widely recognised that Email and the Internet is... Read More
The single most important activity you can do in your... Read More
Do you spend every waking minute in your business? Do... Read More
Your business account comes with an ATM, Debit card. Pick... Read More
At first glance, this topic may seem a little repetitive,... Read More
Everyday, customers and business owners are bombarded with billboards, logos,... Read More
When the recent Games of the XXVIII Olympiad came to... Read More
The stock market is still on a wild roller coaster... Read More
My colleague, Jane, recently lamented to me an all too... Read More
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How to do itPeople skim through newspapers and magazines and... Read More
-- The One Pager Shortcut Series --People do business with... Read More
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When you go into business for yourself, there are many... Read More
The challenges of the small business owner are well documented.... Read More
Search Engines account for almost 90% of all web traffic!In... Read More
Cash is King... That is what everyone tells us and... Read More
While I was hard at work last week, an everyday... Read More
Remember the cleaning business is all about time ratio to... Read More
TACTIC #1 -- Never simply slash your prices, unless you're... Read More
Just when the entire state was kissing Wichita goodbye, economically... Read More
What was your aim when you went into business for... Read More
Most folks in the pressure washing business are happier to... Read More
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Continuing from the second article:6. About the aground mathematical model,... Read More
All legitimate home business entrepreneurs insist and announce loud and... Read More
According to the American Society for Aesthetic Plastic Surgery, since... Read More
It is an American dream to own a business. But... Read More
Q: Is the online world the best place to sell... Read More
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