The Top Five Reasons Strategic Plans Fail

"Most great plans aren't. They are just nice, high-level ideas."That's how one of our survey respondents answered our question, "What are the top three obstacles that prevent great plans from reaching effective implementation?" Despite the universal chatter around the need to be "strategic", and the untold hours spent developing strategic... Read More

How to Achieve E-commerce Success ?You Gotta Plan!

Before becoming a netpreneaur, I was an entrepreneur. First, I owned a successful child care center which grew to capacity in less than two years. When I sold that, I bought a little flower shop that had less than 300 customers and grew it to what it is today, one... Read More

Communication Strategy During A Time Of Strategic Planning

"Rubbish!" shouted the large, aggressive man in the red-striped shirt (we had to pay attention to him because he owned the company). "The staff don't need to be told anything. When we've sorted out all the details and have the adverts ready to run, then we'll tell them. They don't... Read More

Planning For The Slow Season Of Your Business To Increase Sales

Every business experiences slower periods. For some, they sell more during the Christmas season while others move at a snail pace. Some sell more during the summer and others less. The key is being aware of your seasons and alternatives available to solve the challenge and change the results. All... Read More

19 Questions to Supercharge Your Business Plan

Whether you are seeking capital for your company or are optimizing your business strategy, the most important element - particularly for outside investors - may be your written business plan. You can tune-up and supercharge your plan using this 19-step checklist. When your written plan firmly answers yes to each... Read More

How To Prepare A Business Plan That Guarantees Big Profits

It is always said "If you Fail to Plan, you Plan to Fail" Success in business comes as a result of planning. You have to have a detailed, written plan that shows what the ultimate goal is, the reason for the goal, and each milestone that must be passed in... Read More

Top Reasons To Form A Strategic Business Alliance

A strategic alliance is when two or more businesses join together for a set period of time. The businesses, usually, are not in direct competition, but have similar products or services that are directed toward the same target audience. Below are ten reasons to create a strategic alliance. 1.... Read More

Completing the Annual Planning Process

Imagine an office without a desk, or lights, a computer, or even something as simple as a chair. When the architects and designers started planning a building or office space they knew they would have to make concessions for these items during each of the building activities. As marketers, we... Read More

Six Key Areas For Evaluating A Strategic Alliance

Strategic alliances are increasing at a rapid rate. It is good for business, good for the consumer. A strategic alliance is similar to a joint venture. Everyone remains in his or her own entity, yet come together for a single purpose or period of time to create something that could... Read More

Menu Driven Business Planning

A menu is the foundation of any restaurant; Guests will support or avoid a restaurant for its food. Starting with a preliminary menu is a simple and basic approach to restaurant development. Begin with a menu, and you are light years ahead in the restaurant development process. A menu will... Read More

In The News:

ACT govt digital strategy ineffective for IT planning, audit finds  iTnewsThe ACT government has been told to improve its strategic IT planning efforts after the territory's audit office labelled its attempts to do so through the 2016 digital ...
VMLY&R India ropes in Ajay Ravindran as Director - Strategy & Planning  Exchange4MediaRavindran's last assignment was with Lowe Lintas, Mumbai, where he was Vice President – Strategic Planning.
Metro To Consider Adopting Transit-to-Parks Strategic Plan  Streetsblog Los AngelesNote: Metropolitan Shuttle, a leader in bus shuttle rentals, regularly sponsors coverage on Streetsblog San Francisco and Streetsblog Los Angeles. Unless ...
VMLY&R India appoints Ajay Ravindran as Director, Strategy and Planning  Best Media InfoRavindran has around 14 years of work experience across media planning, market research and account planning.
Issue management is not the same as strategic planning  mUmBRELLA*It's a mistake to conflate issue management and strategic planning, explains Issue Outcomes' Tony Jaques. They are not the same, nor are they two parts of the ...
Commissioners adopt county strategic plan | Local News  Weatherford DemocratThe Parker County commissioners unanimously approved the adoption of the strategic plan Monday morning after hired economic developer, Marty Wieder, ...
4,000 sign petition for new Crewe Aldi store - but planning meeting will be held in Macclesfield  Chester ChronicleMore than 4,000 people have now signed a petition backing plans for a new Aldi store in Crewe - but some who may want to attend the planning meeting won't ...
Seven Steps To Engage Your Employees In Strategic Planning  ForbesI remember when I first started my leadership development business 30 years ago, strategic planning was considered a top-down effort. I worked with leaders to ...
AWI adds traceability to marketing focus in 2019-22 strategic plan  Sheep CentralAUSTRALIAN Wool Innovation has listed traceability, consultation, measurement and evaluation as major priorities in its strategic plan for the next three years.
Publicis SG bolsters strategy team on the back of 39 new account wins in 2019  Marketing InteractivePublicis Communications Singapore has made a number of hires to boost the strength of its strategic planning group. Belinda Green has been appointed as the ...
Local strategic planning statement will underpin Sutherland Shire's next LEP  St George and Sutherland Shire LeaderThe 2015 LEP created enormous debate, with more than 5000 submissions and an independent review, established by the state government.
NAUI Announces Launch of Green Diver Initiative Strategic Plan  DeeperBlue.comThe National Association of Underwater Instructors announced this week that the Green Diver Board of Directors has updated and revised the Green Diver ...
Winemakers work on their brand  Ashland TidingsRogue Valley Vintners have defined their region as “Rogue Valley Wine Country. ” It's a designation meant to convey the diversity and creativity of Southern ...
How to build disruptive strategic flywheels  strategy+business TodayGaming, artificial intelligence, and deep learning are paving the way for dynamic and resilient 21st-century business models.
Iteris Awarded Strategic Planning and Traffic Signal Timing Projects from City of Modesto  Yahoo FinanceNew Initiatives will Improve Traffic Management in Major California Central Valley City.
Malthouse advocates strategic planning  The PlannerHousing and planning minister Kit Malthouse has signalled his support for long-term strategic planning. He wants local authorities to think not just five years ...
Ryan's 'Great and Good' Strategic Plan Wins Board Endorsement  UVA TodayThe Board of Visitors today endorsed President Jim Ryan's roadmap for the University of Virginia's future, a 10-year strategic plan designed to make UVA the ...
District taking strategic plan, measurements 'seriously' | Elk River Star News  ECM PublishersDistrict 728 5-year strategic planDistrict 728 missionOur mission is to educate, inspire and empower our diverse learners, to shape their futures, to accomplish ...
England round-up: Malthouse advocates strategic planning; Masterplan for Heathrow expansion goes out for consultation  The PlannerMalthouse advocates strategic planning. Housing and planning minister Kit Malthouse has signalled his support for long-term strategic planning. He wants local ...
Perspectives: Is your strategic plan full of holes? Here’s how to fix it now.  Thrive GlobalIt's budget and strategic planning time. It's when we put together our best guess at the future. And yet so many leaders miss critical pieces in their plan!
Eastgate gets $210000 grant for strategic planning  Youngstown VindicatorWASHINGTON. U.S. Rep. Tim Ryan of Howland, D-13th, today announced a grant of $210,000 to to Eastgate Regional Council of Governments from the U.S. ...
National Lottery Authority Concludes Strategic Planning in Buchanan  The Bush ChickenBUCHANAN, Grand – The National Lottery Authority has concluded a five-year strategic plan consultative meeting aimed at modernizing its operations.
Preparing for Dal's next strategic plan - Dal News  Dal NewsRoughly 200 faculty and staff attended a retreat hosted by the Provost's Office last week, providing input and receiving an update on planning underway as the ...
Strategic planning and diaspora development integral to Jamaica's economy  Caribbean News NowBy Caribbean News Now contributor. KINGSTON, Jamaica – Addressing the launch of the 8th Biennial Jamaica Diaspora conference at the Jamaica Pegasus ...
Pine River-Backus School: Strategic planning shows common themes....  Brainerd DispatchAfter six meetings and an online survey, the Pine River-Backus School District's strategic planning process revealed some shared themes during the public input ...
Jackson invests in strategic planning, outreach | Town & County  Jackson Hole News&GuideWith an increase of 3% over last year's budget, elected officials are paying their staff more and reconfiguring a few high-level positions.
New Knight Campus strategic plan outlines its future vision  AroundtheOCampus stakeholders and external partners provided input for the plan during the last year.
Robotics can drive reporting and planning efficiency in controlling  Consultancy.euControlling departments can significantly advance their effectiveness and hence services by embedding more automation in suitable processes, according to a ...
Communities in Action present Richland County Quality of Life Strategic Plan  Sidney Herald LeaderKali Godfreed and Carrie Krug have been presenting local city councils and the county commission with the Richland County Quality of Life Strategic Plan from ...
FEO begins work on new strategic plan  FBC NewsSupervisor of Elections Mohammed Saneem says the aftermath of the 2018 General Election provides the best time to assess and plan ahead for the next ...
Eyre Peninsula Strategic Plan aims for cooperation  Port Lincoln TimesThe draft Eyre Peninsula Strategic Plan aims to deliver on regional issues and put in place strategies for cooperation between councils, especially on ...
Reducing IT costs through strategic planning  Ed ExecIndependent advisor Royden Gothelf explains the importance of a clear IT strategy and improvement plan when it comes to procuring new edtech for your school.
Boralex Announces Strategic Plan and Financial Objectives for 2023  PRNewswireGrowth sustained by ongoing development in the wind sector and the addition of solar and energy storage projects MONTRÉAL, June 18, 2019 /PRNewswire/ ...
Police security units in Dubai schools  Khaleej TimesMajor General Abdullah Khalifa Al Marri, Commander-in-Chief of Dubai Police, has approved five community and security initiatives, including Ideal Safe Family ...
Air Guard strategic thinkers: 'All Airmen involve the strategic plan'  DVIDSThe Air National Guard's Strategic Planning System has been developing priorities for about 13 years (2006), and while “strategy” is in its name, its perspective ...
Arcadis' strategic planning consultant awarded OBE in Queen's honours list - News - GCR  GCRA strategic planning consultant working with Dutch consulting engineer Arcadis has been awarded an Order of the British Empire (OBE) medal in the Queen's ...
PSC enrollment provides topic for NC Rotary Club meeting  Nebraska City News PressPeru State College leaders have undertaken strategic enrollment planning to ensure the school is on a strong path for the future.Dr. Jesse Dorman, vice ...
Minneapolis school leaders extend deadline for the district's new strategic plan. Here's what led to it.  MinnPostMinneapolis Public Schools, the state's third-largest public school district, is in the midst of re-evaluating its strategies for driving up academic achievement, ...
Library to start strategic planning process | News  Auburn VillagerA strategic-planning process will begin in June to determine how the Auburn Public Library can meet the needs of a rapidly growing community in coming years.
UVa strategic plan has community focus  The Daily ProgressIn the next decade, the University of Virginia plans to expand financial aid, house half its student body on Grounds and expand adult education opportunities ...
Northstar's (NEIK) Strategic Plan for Entering the Worldwide Aviation Manufacture and Sales Arena, With Projected Annual Revenue to Top USD34 Million  GlobeNewswireVIRGINIA BEACH, Va., June 19, 2019 (GLOBE NEWSWIRE) -- Northstar Electronics Inc. (“Northstar,” the “Company”) (OTCQB: NEIK). Northstar is pleased to ...
Energy sector strategic planning, management  Zimbabwe IndependentJUST after the Second World War, political leaders in what was Southern Rhodesia started to think about how they would meet the needs of the country for ...
How to Cut Daily Grind and Get Down to Strategic Planning  Thrive Global16 hours a week marketers spend on routine tasks. Here's how to fix that.
Austin Strategic Mobility Plan works toward easier commute around campus for students  UT The Daily TexanThe Austin Transportation Department is working alongside CapMetro to provide students with easier off-campus transportation through the Austin Strategic ...
Kaufman Hall and HFMA to Collaborate on "The State of Healthcare Performance Improvement: Strategy, Technology, and Tactics" Report  PRNewswireCHICAGO, June 24, 2019 /PRNewswire/ -- Kaufman Hall today announced a collaborative initiative with Healthcare Financial Management Association (HFMA) ...
Fayetteville School Board reviews strategic plan  Northwest Arkansas Democrat-GazetteFAYETTEVILLE -- A plan intended to guide the School District for the next five years is near completion and will be rolled out to the public this fall. The plan ...
***UPDATED*** | City Strategic Planning Efforts Continue  coastalbreezenews.comThe Marco Island City Council recently engaged in a process of setting goals and objectives for not only themselves regarding policy objectives, but for the.
Market Insights of Tail Pad Market by Top Leading Players, Key Strategies & Market Dynamics Forces  CW57.TVTail Pad 3150 Market reports provides 5 year pre-historic and forecast for the sector and include data on socio-economic data of global. Key stakeholders can ...
Charting your accounting firm's future  Accounting TodayNow more than ever, a solid strategic plan is crucial to an accounting practice's success.
Strategic planning seminar described as timely  Dominica News OnlineMinister for Planning and Economic Development, Senator Miriam Blanchard has described the planned sessions for the Strategic Planning Week as timely.
Chronic Disease Coalition aids in prevention | Local News Stories  Sidney Herald LeaderThe Chronic Disease Coalition is a part of the Communities in Action groups and has been around for a little over a year.
Audit finds holes in government's ICT planning  The Canberra TimesThe Auditor-General has found some critical government systems are not fit for purpose.
5 Ways to Align Better With Clients Through Joint Account Planning  Business 2 CommunityIn today's world of SaaS customer success, most CSMs and/or Account Managers are held to some sort of revenue goal. Whether that revenue comes from an ...
Community's suggestions needed for new Shellharbour City Strategic Planning document  Mirage NewsShellharbour City Council invites the community help shape the future of the City with the development of a new planning document - Local Strategic...
Global Pneumonia Diagnostics Market 2019-2023 - Supplier Shares & Strategies, Sales Segment Forecasts, Innovative Technologies & Tests - ResearchAndMarkets.com  Yahoo FinanceThe "Global Pneumonia Diagnostics Market, 2019-2023: Emerging Opportunities in US, Europe, Japan-Supplier Shares and Strategies, Sales Segment ...
Sentera Adds Three Leaders to Support Company Growth  Yahoo FinanceJoe Dunsmore, Dan Gray and John Hudson Join Sentera's Leadership Team MINNEAPOLIS , June 25, 2019 /PRNewswire/ -- Sentera, the leading provider of ...
Strategic plan outlines city's top priorities | Local News  Elk Valley TimesTop priorities identified by the Fayetteville Board of Mayor and Aldermen in the final report of its strategic planning session for 2019 include the following:
10 government jobs that pay up to Dh40,000 in UAE  Khaleej TimesTake a look at jobs across various departments in UAE.
PR-B School District seeks public input for strategic plan. Residents...  The Lake Country EchoThe Pine River-Backus School District is in the initial stage of developing a strategic plan. The school board is working with the Minnesota School Boards ...
Citizens voice their concerns at Marshall strategic plan meeting  KTBSMARSHALL, TEXAS -The city of Marshall is mobilizing and moving forward. On Saturday, the city manager and the commission met with members of the ...
Waterloo council adjusts focus with new draft strategic plan, seeks public input  CBC.caThe City of Waterloo is looking for the public's feedback on its draft strategic plan. The plan helps guide council in its decision making for the rest of this current ...
Agency to release strategic plan Pyramid State Park on Thursday  Du Quoin Evening CallThe Illinois Department of Natural Resources, in partnership with Southern Illinois University Carbondale, the Friends of Pyramid State Park, and constituent ...
SIU Carbondale and partners release strategic plan for Pyramid State Park  KFVSSouthern Illinois State University, Illinois Department of Natural Resources and partners will release a strategic plan for improving Pyramid State Park on ...
Strategic planning, management needed in our electrical energy sector  NewsDayJust after the Second World War, political leaders in what was Southern Rhodesia started to think about how they would meet the needs of the country for ...
Director of Client Service job with Casual Astronaut | 399995  mediabistro.comCasual Astronaut is seeking a full-time Director of Client *Service* to join the Client *Service* team within our rapidly growing *content* marketing agency.
What happens when you encourage your people to speak up  The Globe and MailResearch by Gallup finds, not surprisingly, that organizations with teams who feel highly engaged in their company and its work perform at higher levels across ...
Council, staff brainstorm over strategic plan  Belleville IntelligencerCity council and staff sat down for their second brainstorming session to establish a new strategic plan for Belleville at a special meeting held Monday at the ...
KCDSB gets student assistance with strategic plan  KenoraOnline.comThe St Thomas Aquinas High School Grade 11/12 Business Leadership Class has been helping the KCDSB with their strategic plan. Director of Education ...
Asset management to help future county planning, spending: report  Woodstock Sentinel ReviewRoads, sewers and public housing: It all needs to be replaced sooner or later, and an Oxford County policy adopted earlier this month will let staff and ...
Community chimes in as state develops early-childhood strategic plan  KVOEInput from a pair of community meetings in Emporia this week will help to flesh out a strategic plan for early childhood development across Kansas. Th...
Residents work to zero in on strategic plan  Wicked LocalEASTHAM – The second of two public forums on Eastham's five-year strategic plan was held at the library on Monday with about 30 residents in attendance.
Reminders for tonight: Food Trucks, Socks for Veterans, and Library Strategic Planning  mysouthboroughAbove: The opening of this year's Food Truck Festival drew a large crowd on a beautiful night. The 2nd of 4 nights opens at 3:30 pm today. (images cropped from ...
Strategic plan calls for student input on school safety  The Fayetteville ObserverThe Cumberland County school district would survey students over the next five years about how they feel about school safety measures under a proposed ...
High-Rise CCRC The Admiral Commits to Wellness, Tech in New Strategy  Senior Housing NewsSenior living communities are in constant reinvention, looking for ways to improve operations, strengthen relationships with residents and employees and plan ...
Public weighs in on development of strategic plan, 2020 budget  Tbnewswatch.comTHUNDER BAY – Two major blueprints that will likely set the direction for the city over the next few years are under development. The strategic plan that will ...
Barchi delivers five-year report on Rutgers' strategic plan  NJBIZThe launch of New Jersey's largest academic health system, increased access and opportunities for students and the rise of new state-of-the-art learning and ...
City Council eyes collaboration, communication, safety in 2020-2024 strategic plan  Colorado Springs IndependentMaking an overview plan can set the course for a business, individual or even a government. Which is why the City Charter requires City Council...
Global Mobile Black Boards Market 2019-2024 | Market Insights, Industry Analysis, Size, & Share  CW57.TVMobile Black Boards 3750 Market reports provides a comprehensive overview of the global market size and share. Mobile Black Boards 3750 market data ...
HCA Houston Healthcare Names Elizabeth Ortega CEO of The Woman's Hospital of Texas  GlobeNewswireHouston, June 24, 2019 (GLOBE NEWSWIRE) -- HCA Houston Healthcare has named Elizabeth Ortega chief executive officer of The Woman's Hospital of ...
Strategic plan for Pyramid State Park to be revealed Thursday  The Randolph County Herald-TribuneA strategic plan aimed at improving the increasingly popular Pyramid State Recreation Area will be released Thursday, from 5-7 p.m. at the Perry County ...
Global and Regional Smart Water Supply Controller Market Outlook, Development and Opportunities in 2019-2024  CW57.TVSmart Water Supply Controller Market reports provides a comprehensive overview of the global market size and share. Smart Water Supply Controller 3650 ...
Nanaimo Ladysmith school district will seek input on strategic plan  Nanaimo News BulletinStated goals include reconciliation and environmental stewardship.
Global Sports Nutritional Supplements Market – Porter’s Five Forces Strategy Analysis and Forecast 2024 – The Connection  The ConnectionSports Nutritional Supplements 3150 Market reports provides a comprehensive overview of the global market size and share. Sports Nutritional Supplements ...
What Startup Employees Can Teach the Rest of Us About Work  Harvard Business ReviewThey understand the importance of a growth mindset.
Public voices support for Norwalk library’s building, strategic plans  Thehour.comNORWALK — “The library as the beacon on the corner here on Belden Avenue.” That was the vision Leslie Burger, the founding partner of the Library ...
Community Bankers Trust Corporation Announces Appointment of New Board Member  Yahoo FinanceRICHMOND, Va., June 25, 2019 /PRNewswire/ -- Community Bankers Trust Corporation (ESXB), the holding company for Essex Bank, announced today that it ...
Antonucci: California Teachers Association's strategic plan — how's it doing?  LA School ReportMike Antonucci's Union Report appears weekly at LA School Report. Back in 2014, the California Teachers Association generated a long-term strategic plan.
Sylvan Lake planning for future with review of 2019 strategic planning report  LacombeOnline.comThe Town of Sylvan Lake is looking towards their future, while also ensuring the needs of its current citizens are being met. At last week's council meeting, they ...
Lessons from Adidas: how brands can protect their identities in trademark battles  The DrumThis week, Adidas lost the exclusive rights to one of its three stripes logos, after its EU trademark registration was declared invalid by the European General ...
Sandusky Schools help build better dreams  Sandusky RegisterWhen the Sandusky Schools embarked on its “Transformation” plan five years ago, we were impressed. The strategic planning happened through a cooperative ...
FEATURED MOVER | Drew McKone, Howard Bank  Maryland Daily RecordHoward Bank, a growth-focused community bank serving businesses, professionals and individuals in the greater Baltimore area, promoted Drew McKone to ...
Global and Regional Blood Filter Market Outlook, Development and Opportunities in 2019-2024  CW57.TVBlood Filter 3750 Market reports provides a comprehensive overview of the global market size and share. Blood Filter 3750 market data reports also provide a 5 ...
Global Strategic Planning Software Market 2019 – 2023 Industry Dynamics, Segmentation, Regional Outlook and Competition Analysis  Canyon TribuneGlobal Strategic Planning Software Market Overview : Global Strategic Planning Software Market presented by MRInsights.biz examines market ecosystem, ...
School District focuses on minimal business and finishing strategic planning  Lusk HeraldChairperson Richardson called the meeting to order at 5:00 pm in the Board Room of the District Office. All board members were present except Mrs.
Kaufman Hall Financial Planning and Strategic Consulting Recognized with No. 1 Ranking in Black Book Research Survey  PRNewswireCHICAGO, June 18, 2019 /PRNewswire/ -- Kaufman Hall, a leading provider of enterprise performance management (EPM) software, data, and management ...
Young Gun: BMF strategic planner Josef Wimberger  AdNewsJosef Wimberger has been in the industry for five years and has his eyes on BMF managing director Steve McArdle's role.
(2019-2025)Titanium Forging Market Share, Analysis, Trend and Future Strategic Planning | RTI,Kobelco,TIMET,ATI,Bharat Forge  Market ReporterGlobal Titanium Forging Market Overview: The report attempts to offer high-quality and accurate analysis of the global Titanium Forging market, keeping in view ...
Global Shaker Bottles Market Forecast, Marketing Channels, Major Industry Participants, and Strategies To 2024  The ConnectionShaker Bottles 3750 Market reports provides a comprehensive overview of the global market size and share. Shaker Bottles 3750 market data reports also ...
Global and Regional Cell Culture Instrument Market Report with Key Player Landscape and Their Market Entry Strategies, Marketing Channels  The ConnectionCell Culture Instrument Market reports provides a comprehensive overview of the global market size and share. Cell Culture Instrument market data reports also ...
Global and Regional Analysis of PAN Market by Industry Dynamics, Market Positioning, Pricing Strategy and Forecast By 2024  The ConnectionPAN Market reports provides a comprehensive overview of the global market size and share. PAN market data reports also provide a 5 year pre-historic and ...
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A Backup To The Internet Is Vital & Now Cost Effective

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Questions to Ask Yourself When Starting a New Home Business

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Describing Intellectual Property in Your Business Plan

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Akron OH; A great place to do business

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Microsoft Great Plains in Aerospace & Defense industries ? implementation & customization highlights

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Executive Summary for Business Plans of Franchisees

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Completing the Annual Planning Process

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5 Strategies That Will Boost Your Business Productivity Today! - Part 2

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The Best Entity to Hold Real Estate

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Three Easy Ways To Know Thy Competitor

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Mobile Franchise Business Expansion Strategy

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Your Business: Will It Have A Happy Ending?

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6 Changes You Can Make to Increase Business Profits

I read once that something like 30 percent of all... Read More

Consolidation in the Software Industry is Hardly New: Obsess About It or Risk Losing it All

Some analysts credit [Larry] Ellison with anticipating the consolidation in... Read More

Dayton, OH; Why your Company needs to expand there

In Ohio: besides the 3-Cs you should look at Akron,... Read More

Home Improvement Construction Project Planning

The first task before hiring a contractor for home remodeling... Read More

Be Like Bill - Think!

Twice a year, Bill Gates goes to a remote island... Read More

ERP Role in Selling Your Mid-size Business ? Microsoft Great Plains and CRM Example

If you own the mid-size business and actively work in... Read More

Creating a Vision That Achieves Results

How important is a vision statement to your company or... Read More

Content Management: Wise Investment for Business Prosperity

The time when a website was just a simple set... Read More